ALL DAY. EVERY DAY.
ALL DAY. EVERY DAY.
The Berkley story is deeply rooted in the idea of the American Dream. It is about humble beginnings and unexpected success. It's about hard work, struggle, and tough times.
It all began in Spirit Lake, Iowa, in June of 1937, when 16-year old Berkley Bedell took $50.00 from his paper route earnings to start a business selling his hand-tied flies to fishing tackle shops and vacationing anglers. His business quickly grew and by mid '50s he expanded into fishing line, being one of the first manufacturers to use DuPont chemical manufacturing's state-of-the-art nylon and related extrusions processes to make some of the first nylon monofilament, called Dew Flex, which later evolved into the Trilene brand we know today.
The next four decades were a time of great growth for the company and they expanded into nearly every other segment of the fishing market, including dough baits, soft baits, hard baits, terminal tackle, and accessories. From the beginning, Berkley has committed significant resources to research and development - a continuing strategy that has resulted in countless product innovations, including Berkley Trilene, PowerBait, FireLine, and more recently Gulp! and Gulp! Alive.
4.85 / 5.0
13 Reviews
Features: The Berkley® Warpig Lipless Crankbait, vibration crankbait. Aggressive action, blunt nose deflects off structure. Maximum sound and vibr...
View full details4.54 / 5.0
26 Reviews
Features: The Berkley Frittside Crankbaits are a series of shallow and medium diving flat-sided crankbaits. This listing is for the shallow divin...
View full details4.81 / 5.0
21 Reviews
Features: The Berkley Flicker Shad Jointed Crankbait is a small articulated or "broken back baitfish" style crankbait that excels as a walleye tro...
View full details4.0 / 5.0
1 Review
Features: The Berkley Dime Size 6 Crankbait is a versatile crankbait that combines the best of balsa action with plastic bait durability for mid d...
View full details4.18 / 5.0
11 Reviews
Features: The Berkley Clickin Frittside Crankbait is a flat-sided profile crankbait equipped with a ceramic ball and integrated Flash Disc for swim...
View full details4.88 / 5.0
24 Reviews
Features: The Berkley Flicker Shad Crankbait is a 2 inch, 3/16 ounce pro-designed deep-diving plug that dives 9 to 11 feet deep. Size, profile, ...
View full details5.0 / 5.0
3 Reviews
Features: The Berkley Flicker Shad Shallow is a Shallow Diving Crankbait. Size, profile, and dive depth imitate real shad. Maximum rattle and roll ...
View full details5.0 / 5.0
3 Reviews
Features: The Berkley Dime Size 4 Crankbait is a versatile crankbait that combines the best of balsa action with plastic bait durability for shall...
View full details5.0 / 5.0
5 Reviews
Features: The Berkley Flicker Shad Crankbait is a 2 3/4 inch, 5/16 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Fli...
View full details5.0 / 5.0
1 Review
Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
View full detailsFeatures: The Berkley Dime Size 10 Crankbait is a versatile crankbait that combines the best of balsa wood type action with plastic bait durabilit...
View full details4.75 / 5.0
4 Reviews
Features: The Berkley Frittside Crankbaits are a series of shallow and medium diving flat-sided crankbaits. This listing is for the medium diving ...
View full details4.83 / 5.0
6 Reviews
Features: The Berkley® SquareBull is a 2 3/8 inch, 3/8 ounce shallow squarebill crankbait that runs from 3 to 6 feet. Erratic hunting action. Maxi...
View full detailsFeatures: The Berkley Dime Size 15 Crankbait is a versatile crankbait that combines the best of balsa wood type action with plastic bait durabilit...
View full details4.0 / 5.0
1 Review
Features: The Berkley® SquareBull is a 2 inch, 1/4 ounce shallow squarebill crankbait that runs from 2 to 5 feet deep. The SquareBull features an e...
View full details5.0 / 5.0
3 Reviews
Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
View full detailsFeatures: The Berkley Flicker Shad Crankbait is a 1 1/2 inch, 1/8 ounce pro-designed deep-diving plug that dives 6 to 8 feet deep. Berkley Flicke...
View full details5.0 / 5.0
3 Reviews
Features: The Berkley Bad Shad is a workhorse medium diving crankbait with a long tail shad-style crankbait body design. The premier casting shad....
View full details5.0 / 5.0
3 Reviews
Features: The Berkley Flicker Shad Crankbait is a 2 1/4 inch, 1/4 ounce pro-designed deep-diving plug that dives 10 to 12 feet deep. Berkley Flic...
View full details4.83 / 5.0
6 Reviews
Features: The Berkley Digger is a medium diving crankbait with a sharp, aggressive dive angle. Aggressive wobble and side flash. Gets deep quick. ...
View full details5.0 / 5.0
1 Review
Features: The Berkley Flicker Shad Crankbait is a 3 1/2 inch, 1/2 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Flic...
View full detailsFeatures: The Berkley® SquareBull is a 2 3/4 inch, 5/8 ounce shallow squarebill crankbait that runs from 4 to 8 feet deep. The SquareBull features ...
View full detailsOne amazing lure. Have caught some monsters. Using these baits. Great big bass catcher.
i caught so many fish with the 17mr i lost count this is a excellent lure.
But a Whopper Plopper from Discount Tackle. Product didn't arrive (not their fault) so I contacted them. They were super fast in resolving my issue by sending me a new lure. Super recommended.
Cheers
I have had great results with the joy stick. It works well on a drop shot or a shakey head, and can wackey rigged as well. I think the rabbit ears add to the presentation and the donkey sauce scent draws them in. The only negative is the durability, they only last 2 or 3 bites before tearing.
I use them for walleye and sauger fishing. They work really well . Well balanced and the wire hook allows for a good hook up without a hard hook set.