Berkley: Hard Bait

Features: The Berkley Choppo is a plopper-style topwater lure designed for bass and other surface feeding sportfish. Easy to use topwater lure, wi...

Features: The Berkley® Spin Bomb is a 2 1/2 inch, 2/5 ounce deep-bellied topwater prop lure. Cupped plastic propellers that spin at slower speeds....

Features: The Berkley Bullet Pop is a hard plastic topwater popper with a tail weighted design tuned for maximum casting distance. Versatile, easy...

Features: The Berkley® Drift Walker is a 4 1/2 inch, 1/2 ounce spook-style topwater walker. Tail weighted design tuned for casting distance. Slim...

Features: The Berkley® Cane Walker is a 5 inch pencil popper style walking topwater lure with a heavy tail weight for long-distance casting. Live...

Features: The Berkly® J-Walker is a topwater walking bait with a classic baitfish-imitating body design. Attractive, easy to start walking action ...

Features: The Berkley SPY is a 2 3/4 inch spybait hard finesse propeller bait developed by MLF Bass Pro Tour angler Josh Bertrand. Designed for the...

Features: The Berkley Cutter 90+/110+ is a shallow suspending jerkbait with long-distance castability. Versatile -- twitch, jerk, pause, rip, burn...

Features: The Berkley Hit Stick is an all-new jerkbait/trolling plug that exhibits balsa-like high speed rolling action while still being made fro...

Features: The Berkley Flicker Minnow is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. Pro designed to ...

Features: The Berkley Flicker Minnow is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. Pro designed to ...

Features: The Berkley Flicker Minnow Flashy Series are models of the Berkley Flicker Minnow with particulary "flashy" colorways that have holograp...

Features: The Berkley Flicker Shad Crankbait is a 2 inch, 3/16 ounce pro-designed plug that dives 9 to 11 feet. Size, profile, and dive depth imi...

Features: The Berkley Flicker Shad Crankbait is a 2 3/4 inch, 5/16 ounce pro-designed plug that dives 11 to 13 feet deep. Size, profile, and dive...

Features: The Berkley Flicker Shad Jointed Crankbait is a small articulated or "broken back baitfish" style crankbait that excels as a walleye tro...

Features: The Berkley® Bad Shad is a workhorse medium diving crankbait with a long tail shad-style crankbait body design. The premier casting shad...

Features: The Berkley® Warpig Lipless Crankbait, vibration crankbait. Aggressive action, blunt nose deflects off structure. Maximum sound and vibr...

Features: The Berkley® WakeBull 60/70 is a small waking squarebill crankbait offered in two sizes. An alluring tail wag at a variety of speeds. Ta...

Features: The Berkley® SquareBull is a 2 3/8 inch, 3/8 ounce shallow squarebill crankbait that runs from 3 to 6 feet. Erratic hunting action. Maxi...

Features: The Berkley Frittside Crankbaits are a series of shallow and medium diving flat-sided crankbaits Developed by crankbait guru and 1X Bassm...

Features: The Berkley® Digger is a medium diving crankbait with a sharp, aggressive dive angle. Aggressive wobble and side flash. Gets deep quick....