Yo-Zuri makes some of the finest inshore and offshore saltwater hard baits and fishing lures on the market. Exporting quality Japanese designs for over 50 years, Yo-Zuri has long been a household name among serious saltwater anglers, manufacturing quality saltwater casting lures, trolling lures, trolling floats/teasers, and fishing line.
Surf and inshore saltwater anglers know them best for their high-quality, realistic-looking casting plugs, such as the LC Hydro Minnow and 3D Inshore Twitchbait. On the other hand, offshore saltwater anglers love Yo-Zuri's high quality trolling lures and skirts, such as the Hydro Magnum, 3D Magnum, Bonita, and High Speed Vibe trolling lures and Octopus w/ Holed Head and Red Eye skirts. The Hydro Pencil and Hydro Popper are also excellent bluewater casting surface lures when big game saltwater fish are going crazy on a baitball near the surface.
Don't forget their great squid fishing gear too!
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Features: The Yo-Zuri Hydro Minnow LC is a shallow ripbait for inshore and coastal fishing applications. All-new weight transfer system and 3x str...
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Repel hassles and attract more strikes with this magnetic system. The Yo-Zuri Mag Darter Floating Diver features a patented magnetic weight transfe...
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Features: The Yo-Zuri Mag Popper 130/160 is a big game saltwater popper. Huge cupped face that gurgles and spits tons of water as the lure is work...
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Features: The Yo-Zuri 3DB Pencil Popper is a 5 inch, 1 ounce topwater walking and popping surface hard bait. Classic pencil popper design made wit...
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Features: The Yo-Zuri 3DB Pencil is a top-of-the-line, topwater, "Walk-the-Dog" style hard lure. Comes with either internal 3D Prism Finish or s...
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Features: The Yo-Zuri 3D Inshore TopKnock Pencil Topwater Walker is a 4 inch, 5/8 ounce "one-knock" topwater walker. Sits flat on the water (as opp...
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Features: The Yo-Zuri 3D Inshore TopKnock Pencil Topwater Walker is a new larger 5 inch, 1 ounce "one-knock" topwater walker. Sits flat on the wat...
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Features: The Yo-Zuri 3D Inshore Twitchbait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Thi...
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Features: The Yo-Zuri 3D Inshore Slow Sinking Twitchbait is a 4 3/8 inch, 1 ounce twitchbait lipless hard lure designed for targeting inshore saltw...
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Features: The Yo-Zuri 3D Inshore Slow Sinking Twitchbait is a 5 1/4 inch, 1 3/4 ounce slow sinking, twitching lipless hard bait with excellent bala...
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Features: The Yo-Zuri 3D Popper is an affordable, durable and versatile topwater lure. 4 3/4-inch and 1 1/2-ounce body with internal 3D prism tech...
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Features: The Yo-Zuri Hydro Popper is a heavy duty popper lure for saltwater applications. Polycarbonate body, through-wire construction and 3x st...
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Features: The Yo-Zuri Hydro Pencil Floating 5 inch Topwater Walker is an affordable and durable topwater lure perfect for walk-the-dog action. 5-i...
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Features: The Yo-Zuri 3DR Minnow Suspending Jerkbait is a tournament-grade hardbait that conjures a tight wiggling action in straight retrieve. To...
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Features: The Yo-Zuri Crystal 3D Minnow Floating Shallow Diver dives shallow depths and attracts all types of saltwater and inshore game fish. Thi...
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Features: The Yo-Zuri Crystal 3D Minnow Floating Deep Diver Trolling Lure dives extreme depths and attracts all types of game fish. This bait comb...
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Features: The Yo-Zuri Crystal 3D Minnow Magnum Floating Diver is a 6 1/2 inch, 1 1/2 ounce medium diving plug with a tight wiggle action. Internal...
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Features: The Yo-Zuri Crystal 3D Minnow Floating Jointed Deep Diver is 5 1/4 inches, dives 10 to 13 feet, and attracts all types of larger game fi...
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Retrieve-and-pause, slow to moderate retrieve, or twitch-pause-retrieve? Finally, with the versatile Yo-Zuri Crystal Minnow Floating you never have...
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Features: The Yo-Zuri Crystal Minnow Deep Diver is a brilliant lure diving up to depths of 13 feet with a tight wiggle. Measures 5 1/4-inch, weigh...
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If high-speed vibration is in your vibe, the Yo-Zuri Big Game High Speed Vibe Sinking is your jive! Infusing key features such as a power body with...
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Trolling is its game, and Yo-Zuri Bonita Trolling Sinking Lure is its name. Infusing key features such as a power body with color change technology...
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Features: The Yo-Zuri Hydro Magnum dives depths of 16 to 21 feet perfect for saltwater fishing. 7-inch and 3 1/3-ounce polycarbonate body, through...
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Deep waters are never problematic with the Yo-Zuri 3D Magnum, a 7 inch sinking trolling lure that dives to depths between 16 and 21 feet. This lure...
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Features: The Yo-Zuri 3D Magnum Floating Deep Diver trolling lure dives depths of 20 to 25 feet known for its wide wobble action. 7-inch and 3 1/8...
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Features: The Yo-Zuri Hydro Squirt is the most realistic hard bait squid that provides a tight wobbling action in depths up to 8 feet. This bait f...
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Features: The Yo-Zuri 3D Squirt is the most realistic, novel hard bait squid provides a tight wobbling action up to depths of 8 feet. It has a 7 1...
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Features: The Yo-Zuri Octopus Skirt Head 4 1/4 inch with Holed Head and Red Eye is a world-renowned tuna trolling skirt made of durable material. ...
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Features: The Yo-Zuri Squid Jig Egi Aurie-Q "RS" Sinking is a squid jig perfect for when squid aren't interested in larger prey and you need small...
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Features: The Yo-Zuri Squid Jig Ultra Bait Aurora Sinking is a 3 3/4 inch, top-of-the-line squid jig that weighs 5/16 ounce. Proprietary holograph...
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Features: Yo-Zuri Squid Fluorocarbon Leader is 100% fluorocarbon leader material specifically designed and intended for squid fishing. Allows you ...
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Features: The Yo-Zuri HD Carbon Disappearing Pink 30 Yards Fluorocarbon Leader is "The Original" industry-leading, 100% fluorocarbon leader materi...
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Features: Yo-Zuri Topknot Fluorocarbon Leader is a clear fishing leader material spooled on a small leader wheel. Abrasion resistant and ultra-dur...
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Features: Yo-Zuri Topknot Natural Clear MainLine 200 Yards is one of the newest fluorocarbon fishing line products from Yo-Zuri. Abrasion resistan...
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Yo-Zuri's Hybrid Clear 275 Yards is a 50/50 co-polymer monofilament fishing line consisting of fluorocarbon and nylon. Hybird Clear's extrusion pro...
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Features: Yo-Zuri's Hybrid Clear 600 Yards is a 50/50 co-polymer monofilament fishing line consisting of fluorocarbon and nylon. Hybird Clear's ex...
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Features: Yo-Zuri Dark Green SuperBraid 150 Yards is one of the newest fishing line offerings from Yo-Zuri. Dark Green SuperBraid is great for mur...
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Features: Yo-Zuri Dark Green SuperBraid 300 Yards is one of the newest fishing line offerings from Yo-Zuri. Dark Green is great for murky river an...
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Features: Yo-Zuri Blue SuperBraid 300 Yards is one of the newest fishing line offerings from Yo-Zuri. A great visibility line designed to let the ...
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Features: The Yo-Zuri Dabo w/ Swivel #10 Trolling Float is a surface action float that produces high amounts of splash. This float can be used to ...
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Features: The Yo-Zuri Dive Board K-Type is ideal for upper and middle depth trolling applications Uses wiggle and wobble action to create life-lik...
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Features: The Yo-Zuri "Hokuriku" Splashing Float Type Right is designed to surface troll and veer to the right when dragged behind a boat. This fl...
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Features: The Yo-Zuri Splashing Float Standard w/ Thread is made to be used as a teaser in front of your favorite surface tracking trolling lure T...
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Features: The Yo-Zuri Splashing Float is a surface action float that produces high amounts of splash. This float can be used to attract fish by tr...
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Features: The Yo-Zuri "Hokuriku" Splashing Float Type Left is designed to surface troll and veer to the left when dragged behind a boat. This floa...
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Features: Yo-Zuri's Hybrid Hi-Vis Yellow 600 Yards is a 50/50 co-polymer monofilament fishing line consisting of fluorocarbon and nylon. Hybrid ex...
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