ALL DAY. EVERY DAY.
ALL DAY. EVERY DAY.
The Berkley story is deeply rooted in the idea of the American Dream. It is about humble beginnings and unexpected success. It's about hard work, struggle, and tough times.
It all began in Spirit Lake, Iowa, in June of 1937, when 16-year old Berkley Bedell took $50.00 from his paper route earnings to start a business selling his hand-tied flies to fishing tackle shops and vacationing anglers. His business quickly grew and by mid '50s he expanded into fishing line, being one of the first manufacturers to use DuPont chemical manufacturing's state-of-the-art nylon and related extrusions processes to make some of the first nylon monofilament, called Dew Flex, which later evolved into the Trilene brand we know today.
The next four decades were a time of great growth for the company and they expanded into nearly every other segment of the fishing market, including dough baits, soft baits, hard baits, terminal tackle, and accessories. From the beginning, Berkley has committed significant resources to research and development - a continuing strategy that has resulted in countless product innovations, including Berkley Trilene, PowerBait, FireLine, and more recently Gulp! and Gulp! Alive.
Features: Designed to keep your sunglasses on your head even during the most aggressive of fights, the Berkley Sunglasses Strap/Retainer is just wh...
View full detailsFeatures: The Berkley BER003 Sunglasses offers outstanding optical quality, ensuring a clear and sharp vision for wearers, making it perfect for va...
View full detailsFeatures: The Berkley BER005 Sunglasses are tailored for women, offering both style and comfort, ensuring it sits comfortably on your face! Thin la...
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5 Reviews
Features: Berkley Non-Slip Coated Fisherman's Gloves are coated gloves with textured grip. Heavy-duty, yet flexible. Protects from fish handling h...
View full detailsFeatures: The Berkley Saluda Sunglasses feature a thick frame with a slight shield design, providing excellent coverage and a stylish look on your ...
View full detailsNice small pond or creek mini chatterbait. I’ve caught a lot of fish using this series.
This color works great with your bruised Green pumpkin and black and blues. Or fish these on their own and the fish eat it up!
Love these chatterbaits, you must buy you some, and I love doing business with Discount Tackle, everything that I have ordered from them always shows up before predicted delivery date and in perfect condition. I will buy more from them in the future, thanks Discount Tackle.