New Arrivals

Features: The Geecrack Bellows Gill Floating Elastomer Soft Plastic Creature Bait introduces an innovative concept inspired by the swimming style ...

Features: The Geecrack Bellows Stick Floating Elastomer Worm offers a fresh interpretation on the traditional stick worm, with an innovative deep ...

Features: The Geecrack Bellows Stick Floating Elastomer Worm offers a fresh interpretation on the traditional stick worm, with an innovative deep ...

Features: Exclusive Limited-Edition Colors & Actions - Packed with rare 2026-only finishes on proven killers like the Vision 110's darting havo...

Features: Everyday workhorse casting reel designed for anglers who want reliable, no-nonsense performance, combining durability, smooth operation, ...

Features: A versatile swim jig head designed to move smoothly through grass, timber, and tight structure while maintaining a steady mid-depth swimm...

Features: The Deps Sakamata Shad 4.5 Inch Soft Jerkbait is an elite soft bait featuring a darting and jumping action that fish find irresistible! ...

Features: The Deps Sakamata Shad 3 Inch Soft Jerkbait is an elite soft bait featuring a darting and jumping action that fish find irresistible! De...

Features: The Megabass Quiet Griffon SR-X boasts a compact body that creates a wide wobble, displacing ample water and appearing larger than its s...

Features: The Megabass Coayu Slide Sinker is a fresh take on the popular Megabass Dog-X Jr. that is intended to not only walk the surface, but also...

Features: The Zappu Inchi Wacky Head with Weedguard enhances finesse fishing by combining weedless performance with a fast-sinking, quivering actio...

Features: The Zappu System Hook RPZ offers versatile fishing, letting anglers easily customize their setup with any weight for precise control and ...

Features: A thin, highly buoyant flotation sticker that lets anglers fine-tune lure buoyancy, balance, and posture for optimal performance in the w...

Features: Premium crank handle upgrade designed for anglers seeking top performance with added style. Built with durable metal construction and exc...

Features: Limited edition rod sleeves designed for anglers who want premium protection with added style, produced in small batches to ensure unique...

Features: Long, slender 18-inch worm designed to entice big bass with its natural movement and irresistible profile. Crafted from original S.A.F. ...

Features: Premium Inshore Reel - The 2025 Coastal TW 200 from Daiwa is a high-performance baitcasting reel built to dominate shallow-water fishing ...

Features: The Megabass X-Pod Topwater Lure is a truly Revolutionary Lure from the Tuki Ito that aims to give you an upper hand in ever changing con...

Features: The Megabass Vibration-X Vatalion SF is a Shallow Floating Jointed Swimbait designed for sub-surface fishing with a sleek, tall body that...

Features: The Megabass Lunker Lunch Box is a compact, durable tackle case designed for shore anglers who prefer to travel light with only the essen...

Features: Versatile deep-diving crankbait designed for full-range bottom contact, allowing you to trigger strikes from both deep and shallow zones ...

Features: Fast Action: The 7-foot, 1-piece baitcast fishing rod provides Medium-Heavy power and Fast action, and is engineered from a premium IM8 g...

Features: The Megabass Griffon SR-X is an improved Shallow Diving version of the legendary Griffon crafted by Yuki Ito himself, that is designed t...

Features: The all new Megabass Great Hunting GH44 Bat-A-Fry is a tungsten-packed sinking minnow designed for elite trout fishing! It features an a...

Features: The Megabass Great Hunting Haruzemi Topwater Cicada is a truly a one of a kind bait designed specifically for trout but applicable to an...

Features: The Megabass Prop Darter 80 is a completely custom designed topwater bait from the pros at Megabass that has an action and sound unlike ...