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Fishing Baits & Lures
Fishing baits and lures are one of the most essential parts of fishing. Fish generally don't go biting at hooks for nothing, and here at Discount Tackle we carry a wide range of fishing baits and lures at incredible prices to help you get bit, for less.
While our product selection has an emphasis on bass fishing baits and lures, we are constantly growing our selection and are proud to offer a growing range of freshwater bait and tackle for species such trout, walleye, salmon, steelhead, panfish, pike, musky, and catfish as well as saltwater species like striper, redfish, dorado, tuna, and more!
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Xzone Pro Series Swammer Paddle Tail Swimbait
from $5.99from $5.095.0 / 5.0
15 Reviews
Features: The Xzone Pro Series Swammer is a series of soft plastic paddle tail swimbaits. Ribbed sides and a specialized 3D paddle tail that work ...
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Z-Man Chattershad Soft Plastic Trailer - 4.5 Inch
$5.49$4.675.0 / 5.0
6 Reviews
Features: The all new Z-Man 4.5 Inch Chattershad Soft Plastic Trailer is purpose built for use behind the infamous Z-Man Chatterbait increasing yo...
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SPRO John Crews Little John 50 Shallow Crankbait
$15.49$13.174.95 / 5.0
20 Reviews
The SPRO Little John 50 Shallow Crankbait is a 2 1/2 inch, 1/2 ounce crankbait designed by pro bass angler John Crews. Let's hear what he has to sa...
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Strike King Tumbleweed Floating Dice - 4 Pack
$10.99$9.344.5 / 5.0
4 Reviews
Features: The all new Strike King Tumbleweed Floating Dice is the latest addition to the Growing "Fuzzy Dice" Craze that has taken angler and fish...
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Z-Man Graph ShadZ Soft Plastic - 3.8 Inch
$7.99$6.794.9 / 5.0
10 Reviews
Features: The all new Z-Man Graph ShadZ Soft Plastic is purpose built and designed to give Forward Facing Sonar Anglers THE competitive edge! It's...
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Megabass Respect Series "GP Kikyou" - October 2025 Release
from $17.99Features: The Megabass Respect Series of Baits is a monthly release of curated Megabass baits in a unique colorway that changes each month! We at ...
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Bandit 200 Series Medium Diving Crankbait
$7.99$7.195.0 / 5.0
28 Reviews
Features: The Bandit 200 Series is a 2 inch, 1/4 ounce medium diving crankbait. Great general purpose medium crank. Extra-wide wobble and a loud r...
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Keitech Fat Swing Impact 4.8 inch Paddle Tail Swimbait
from $6.994.88 / 5.0
17 Reviews
The Keitech Fat Swing Impact 4.8 inch is a ribbed, paddle tail swimbait that redefines swimbait performance. Custom Keitech 2-tone color process....
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Zoom Ultra-Vibe Speed Craw - 3.5 Inch
$6.495.0 / 5.0
1 Review
Features: The Zoom Ultra-Vibe Speed Craw is a 3.5 Inch versatile soft plastic bait that mimics a lifelike crawfish, perfect for targeting bass in ...
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Z-Man Diezel Kickerz 4.5 Inch - 3 Pack
$6.99$5.945.0 / 5.0
3 Reviews
Features: Realistic soft plastic bait with a bulky baitfish profile and twin kicker tails that deliver lifelike action to attract redfish, tarpon, ...
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BKK Lone Diablo Inline Single Hook
from $11.995.0 / 5.0
2 Reviews
Features: The BKK Lone Diablo is a rugged inline single hook for replacement and upgrades of your lures. Bestowed with the Good Design Award, the B...
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Rapala XR-08 X-Rap Shallow Diving Jerkbait - 3.125 Inch
$14.99$12.744.55 / 5.0
11 Reviews
Features: The Rapala X-Rap 08 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 3 1/8-inch ...
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Zoom Baby Brush Hog Creature Bait - 4 Inch
$6.494.77 / 5.0
13 Reviews
Features: The Zoom Baby Brush Hog is a legendary 4-inch creature bait designed to attract big bass with its unique action and proven effectiveness...
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BKK Silent Chaser Football Head Jig Head
$5.255.0 / 5.0
3 Reviews
Features: The BKK Silent Chaser Football Head is a lightweight Jig Head with a football shaped head, ideal for fishing on the bottom when rocks and...
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Berkley PowerBait MaxScent Hit Worm Soft Plastic Finesse Worm
$9.99$8.994.94 / 5.0
18 Reviews
Features: The Berkley PowerBait MaxScent Hit Worm is a 4 1/2 inch and 7 inch soft plastic finesse worm. Thick, ribbed main body section and tapere...
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Yo-Zuri 3DR-X Deep Runner Crankbait 50mm - 2 Inch
$7.99$5.595.0 / 5.0
2 Reviews
Features: The Yo-Zuri 3DR-X Deep Running Crankbait from the Pro's at Yo-Zuri is designed to catch monster fish from the depths! Part of the 3DR-X ...
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Geecrack Imokemushi Cue Bomb - 1 Inch
$11.994.5 / 5.0
2 Reviews
Features: The all new Geecrack Imokemushi Cue Bomb is a truly wild looking soft plastic that is sure to keep the bass guessing and biting! A creat...
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Picasso Tungsten Football Jig
from $9.89from $8.904.33 / 5.0
3 Reviews
Features: The Picasso Tungsten Football Jig is a highly effective jig constructed from 97% super hard, dense tungsten with superior sensitivity all...
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Yo-Zuri Mag Popper Topwater Popper 130mm - 5.25 Inch
$16.99$11.895.0 / 5.0
16 Reviews
Features: The Yo-Zuri Mag Popper 130mm is a hard-hitting Topwater Popper that creates massive surface disturbance and is ideal for aggressive fish...
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Strike King KVD Square Bill 1.5 Silent Crankbait
from $8.99from $7.644.88 / 5.0
24 Reviews
Features: The Strike King KVD Square Bill 1.5 Silent Crankbait is a 2 1/4 inch, 3/8 square-lipped shallow diver that runs between 3 and 6 feet de...
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HIDEUP Coike Fullcast 23mm Soft Plastic Creature Bait - 1 Pack
$20.49$18.445.0 / 5.0
4 Reviews
Features: The HIDEUP Coike Fullcast 23mm Soft Plastic Creature Bait is a truly one of a kind bait designed to bring the Million Bites to you! Cons...
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Eagle Claw Lazer Sharp Pro-V Finesse Ned Rig Jighead 5 pack
from $3.79from $3.224.92 / 5.0
13 Reviews
Features: The Eagle Claw Lazer Sharp Pro-V Finesse Jig is a mushroom-style Ned rig jighead. Pro-V bend light wire hook improves landing ratios. Du...
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Berkley Gulp! 2 inch Scented Saltwater Plastic Sandworm 24 pack
$8.99$8.094.67 / 5.0
15 Reviews
Features: The Berkley Gulp! Sandworm swims and looks like it is alive. Extremely durable and long lasting bait. Expand your strike zone with 400x...
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Z-Man Baby BallerZ Soft Plastic Minnow - 8 Pack
$4.99$4.245.0 / 5.0
12 Reviews
Features: The Z-Man Baby BallerZ Soft Plastic Minnow is a brand new offering from the pros at Z-Man designed to be fished finesse for a variety of ...
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Yo-Zuri 3D Inshore Popper 3 1/2 inch Topwater Popper
$9.99$6.994.75 / 5.0
8 Reviews
Features: The Yo-Zuri 3D Inshore Popper 90 is a 3 1/2 inch, 7/8 ounce topwater popper designed specifically for inshore saltwater surface fishing. ...
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Yo-Zuri Mag Darter Floating Diver Rip Bait - 6.5 Inch
$17.99$12.595.0 / 5.0
8 Reviews
Features: The Yo-Zuri Mag Darter Floating Diver Rip Bait 6.5 Inch is a unique lure that is designed to act like a Jerkbait, but without the lip! M...
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Zoom Winged Fluke - 5 Inch
$8.494.0 / 5.0
2 Reviews
Features: The all new Zoom 5 Inch Winged Fluke is a modern twist on the classic Zoom Super Fluke design than anglers have loved for decades! Const...
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Yo-Zuri Mag Popper Topwater Popper 160mm - 6.25 Inch
$17.99$12.595.0 / 5.0
1 Review
Features: The Yo-Zuri Mag Popper 160mm is a hard-hitting Topwater Popper that creates massive surface disturbance and is ideal for aggressive fish...
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YUM Dinger Soft Plastic Stick Bait
$3.994.97 / 5.0
32 Reviews
Features: The YUM Dinger is a versatile soft plastic stick bait with subtle, lifelike action that doesn't break the bank. Works well with a variet...
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Yo-Zuri 3D Inshore Pencil Popper
$11.99$8.395.0 / 5.0
3 Reviews
Features: The Yo-Zuri 3D Inshore Pencil Popper is a back-bay style pencil popper with a flat bottom and horizontal posture that is perfect for walk...
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Z-Man Big BallerZ Soft Plastic Swimbait - 4 Inch
$6.49$5.525.0 / 5.0
3 Reviews
Features: The all new Z-Man 4 Inch Big BallerZ Soft Plastic Swimbait is purpose built for use in Shallow Inshore applications to bring you big fish...
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Gary Yamamoto Hinge Minnow - 6 Inch
$9.99$8.995.0 / 5.0
1 Review
Features: Premium jointed soft bait designed to mimic a fleeing minnow with an effortless rolling action, making it effective for both beginners an...
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Z-Man Kicker CrabZ
$5.49$4.674.77 / 5.0
13 Reviews
Features: The Z-Man Kicker CrabZ is a first-of-its-kind crab imitation that accurately imitates a sideways swimming crab. Winner of ICAST 2022 Bes...
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Pro-Cure Bass Super Gel Scents 2 oz
$9.31$7.914.82 / 5.0
11 Reviews
This is a collection of the legendary Pro-Cure Super Gel Top Scents for Largemouth and Smallmouth Bass! The Bass Scent Gels are made with real gro...
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Reaction Innovations Smallie Beaver Soft Plastic Creature Bait 10 pack
$6.255.0 / 5.0
11 Reviews
Features: The Reaction Innovations Smallie Beaver is a 3 1/2 inch soft plastic creature bait a smaller beaver style bait that can be used for fres...
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Booyah Baby Boo Jig
$3.99$3.395.0 / 5.0
3 Reviews
Features: The Booyah Baby Boo Jig is the smaller version of the Boo Jig for a stealthier finesse approach. Light weedguard for a weedless present...
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Dirty Jigs Compact Spinnerbait
$9.995.0 / 5.0
5 Reviews
Features: The all new Dirty Jigs Compact Spinnerbait is the latest and greatest from the pros at Dirty Jigs and comes straight off the press from ...
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Rapala SXR-10 X-Rap Saltwater Rip Bait - 4 Inch
$14.99$12.744.73 / 5.0
11 Reviews
Features: The Rapala SXR-10 X-Rap Saltwater is a 4 inch, 7/16 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassisted ...
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Zoom Ol' Monster Curly Tail Worm - 10.5 Inch
$6.495.0 / 5.0
5 Reviews
Features: The Ol' Monster is a 10.5-inch, tail-waving worm designed to tempt the largest lunkers across the country. Crafted from a soft, supple p...
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Daiwa Zakana 20 - 60 Gram Casting Jigs
from $8.99from $7.645.0 / 5.0
8 Reviews
*Note: all ounce measurements are approximate.* Features: The Daiwa Zakana 20 - 60 Gram Casting Jigd are saltwater casting jigs with a small baitf...
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Z-Man LarvaZ Micro Finesse Bait
$4.99$4.244.92 / 5.0
24 Reviews
Features: The Z-Man LarvaZ is a highly detailed invertebrate imitation ideal for a variety of micro finesse applications. Designed to pair seamles...
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Yo-Zuri Mag Popper Topwater Popper 100mm - 4 Inch
$14.99$10.495.0 / 5.0
5 Reviews
Features: The Yo-Zuri Mag Popper 100mm is a hard-hitting Topwater Popper that creates massive surface disturbance and is ideal for aggressive fish...
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Geecrack Imokemushi Cue Bomb - 1.2 Inch
$11.99from $10.995.0 / 5.0
6 Reviews
Features: The all new Geecrack Imokemushi Cue Bomb is a truly wild looking soft plastic that is sure to keep the bass guessing and biting! A creat...
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Berkley PowerBait 7 inch Power Worms 13 pack
$6.99$6.294.89 / 5.0
19 Reviews
Features: The Berkley PowerBait Power Worms feature the Ribbontail design swims naturally on the fall with twitches and short hops. Soft, but fi...
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Berkley PowerBait MaxScent Lil' Super Trooper - 2.5 Inch
$9.99$8.995.0 / 5.0
1 Review
Features: The Berkley PowerBait MaxScent Lil Super Trooper is a 2.5 inch soft plastic craw designed for Ned Fishing now formulated with the powerf...
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Z-Man Weedless Eye Jigheads 3 pack
$7.99$6.794.88 / 5.0
25 Reviews
Allow easy hooksets even when you pull through vegetation, wood, gravel, or oyster shell with the Z-Man Weedless Eye Jigheads. With a custom wire w...
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Yo-Zuri 3DR-X Flat Heavy Sinking Minnow 60mm - 2.375 Inch
$7.99$5.595.0 / 5.0
1 Review
Features: The Yo-Zuri 3DR-X Flat Heavy Sinking Minnow in the medium 60mm size is the perfect choice when fish are being extra picky and cant decid...
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Dirty Jigs Finesse Swim Jig
$5.494.89 / 5.0
9 Reviews
Features: The Dirty Jigs Finesse Swim Jig is a Northern-style swim jig designed to imitate smaller baitfish! With a half-cut skirt for a lifelike a...
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