Fishing Baits & Lures

Features: The Zoom Super Fluke Soft Jerkbait is a baitfish imitator designed to mimic injured shad, perfect for enticing bass around grass, laydow...

Features: The Trick Worm is a versatile, 6.5-inch floating worm bait designed for stealthy bass fishing, excelling in shallow water and adaptable ...

Features: The Zoom Super Fluke Jr. Soft Jerkbait is a baitfish imitator designed to mimic injured shad, perfect for enticing bass around grass, la...

Features: The Ol' Monster is a 10.5-inch, tail-waving worm designed to tempt the largest lunkers across the country. Crafted from a soft, supple p...

Features: The all new Zoom 5 Inch Winged Fluke is a modern twist on the classic Zoom Super Fluke design than anglers have loved for decades! Const...

Features: The Zoom Ultra-Vibe Speed Craw is a 3.5 Inch versatile soft plastic bait that mimics a lifelike crawfish, perfect for targeting bass in ...

Features: The Horny Toad is a topwater frog designed to create enticing noise and vibrations that attract bass from heavy cover and open water, sp...

Features: The Zoom Baby Brush Hog is a legendary 4-inch creature bait designed to attract big bass with its unique action and proven effectiveness...

Features: The Zoom Ultra Vibe Speed Worm is a 6-inch worm designed to attract bass by combining realistic worm action with a unique sound to provo...

Features: The Zoom Magnum Super Fluke Soft Jerkbait is a baitfish imitator designed to mimic injured shad, perfect for enticing bass around grass,...

Features: The Z Craw Jr. is a 3.5-inch soft plastic bait designed for finesse fishing, perfect for targeting finicky bass and effective with swim ...

Features: The Magnum Ultra Vibe Speed Worm is a 7-inch worm designed to provoke strikes from large bass by combining lifelike action with a distin...

Features: The Magnum Trick Worm is a bulky, 7-inch straight-tailed soft bait designed to attract wary bass with a natural slithering action and a ...

Features: The Zoom Brush Hog is a legendary 6-inch creature bait designed to attract big bass with its unique action and proven effectiveness acro...

Features: The all new Zoom 4 Inch Winged Fluke is a modern twist on the classic Zoom Super Fluke design than anglers have loved for decades! Const...

Features: The Zoom Finesse Worm is a small, versatile soft plastic bait designed for tough bites and clear or pressured water, perfect for enticin...

Features: The Zoom Lizard 6 Inch Creature Bait is a proven favorite for targeting big bass, designed to attract and provoke strikes with its lifel...

Features: The Mag II is a large, upsized worm designed for flipping and pitching in heavy cover, ideal for targeting big fish in hot water and dee...

Features: The Zoom Fat Albert Twin Tail Grub is a compact, high-action soft bait designed to attract bass with its fluttering twin-tail motion and...

Features: The Zoom Fat Albert Grub is a thick-bodied soft plastic bait with a lively curly tail, perfect for adding action and bulk to jigs, buzzb...

Features: The Super Hog is a compact creature bait designed as a smaller version of the popular Brush Hog, featuring tails that create a unique gli...

Features: The Zoom Shimmer Shad 4 Inch offers a new shimmering light on the traditional shad that excels and outperforms competition in many diffe...

Features: The Zoom Tiny Fluke is a top-performing soft jerkbait designed to mimic fleeing baitfish, ideal for triggering strikes from bass and oth...

Features: The Zoom Super Speed Craw is a 4-inch soft bait designed to mimic a crawfish, ideal for attracting bass with its lifelike, aggressive ac...

Features: The all new Zoom 7.5 Inch Winged Fluke is a modern twist on the classic Zoom Super Fluke design than anglers have loved for decades! Con...

Features: The Zoom Baby Brush Craw is a Soft Craw Bait designed to catch Big Bass cast after cast! It's innovative design takes inspiration from t...

Features: The Zoom Creepy Crawler is a versatile 3" soft plastic bait designed as a trailer to add lively action and extra appeal to your favorite ...

Features: The U-Tale is a classic mid-size worm bait known for its versatility and proven effectiveness in catching bass in any water, from backya...

Features: The Midsize Brush Hog is a versatile creature bait designed to fill the gap between the smaller Baby and larger Standard sizes, perfect ...

Features: The Zoom Fluke is a top-performing soft jerkbait designed to mimic fleeing baitfish, ideal for triggering strikes from bass and other pr...

Features: The Zoom Super Fluke Paddle Tail is a 5-inch soft plastic baitfish imitator designed to deliver strong vibrations and realistic swimming...

Features: The Magnum Finesse Worm is a powerful yet delicate 5-inch bait designed for catching big fish in tough, pressured conditions, blending s...

Features: The Zoom Mini Lizard Creature Bait is a proven favorite for targeting big bass, designed to attract and provoke strikes with its lifelik...

Features: The Z-Craw is a unique crawfish-style soft bait designed to offer bass a fresh profile with a ribbed body and lively claws, perfect for ...

Features: The Ultra-Vibe Speed Craw is a 4.25 Inch compact, segmented soft plastic bait that expertly imitates a crawfish, making it a versatile o...

Features: The Zoom Super Chunk Jr. is a 2-inch chunk-style jig trailer designed to mimic a crawfish in a smaller profile, ideal for bass that crav...

Features: The Zoom Tiny Brush Hog is a legendary 6-inch creature bait designed to attract big bass with its unique action and proven effectiveness...

Features: The Zoom Split Tail Trailer is a versatile 4-inch soft plastic bait designed to enhance spinnerbaits and vibrating jigs with added movem...

Features: The Big Chunk is a large, heavy-duty jig trailer designed for catching bigger bass and slowing the bait's fall, perfect for tournament-l...

Features: A versatile Jig Trailer for Big Bass, the Super Chunk is a 3.5-inch chunk-style soft bait designed to mimic a crawfish, offering aggress...

Features: The Beatdown is a stubby finesse bait designed to enhance Ned Rigging, delivering fast action and plenty of bites with a simple, effecti...

Features: The Zoom Magnum Lizard Creature Bait is a proven favorite for targeting big bass, designed to attract and provoke strikes with its lifel...

Features: A versatile Jig Trailer for Big Bass, the Pro Chunk is a 3.5-inch Slimmed Down chunk-style soft bait designed to mimic a crawfish, offer...

Features: The Zoom Curly Tail Finesse Worm is a small, versatile soft plastic bait designed for tough bites and clear or pressured water, perfect ...