Fishing Baits & Lures

Features: The Picasso Bait Ball Finesse is a versatile umbrella rig suitable for targeting suspended fish and as an alternative to traditional spin...

Features: Mike's Shrimp Eggs are shrimp flavored salmon eggs. A combination of softness, firmness, and elasticity makes a perfect texture for the ...

Features: The all new Lunkerhunt 3 Inch Furenzy Mouse is the ultimate hollow body topwater bait designed to revolutionize your fishing experience!...

Features: The all new Luhr-Jensen Flash Fly Rig for Kokanee & Trout is a blend of masterful design and striking visuals that drive Trout & ...

Features: The Strike King KVD Elite 300 Series Jerkbait elevates performance with incredible erratic action that drives fish wild! Designed to hit...

Features: The all new Rebel Hopper Soft Plastic Cricket is finally here and is ready to give you the Micro Bug Presentation you need to catch thos...

Features: The VMC Neon Moon Eye Jig UV Kit is an assortment of round head jigs featuring large holographic fish eyes and UV colorways. Jig is buil...

Features: The all new Mustad Alpha-Point Offset Apex Weedless Dropshot Hooks are a brand new take on a tried and true hook design featuring Mustad'...

Features: The all new Berkley PowerBait Drip Minnow 5 Inch Drip Tail Minnow is a finesse anglers dream choice on the water! Thanks to its "Drip" s...

Features: The SPRO Speed Demon 55 is a new crankbait with a wide circuit-board lip. The Speed Demon will dive between 3 to 5 feet deep on retrieve....

Features: The Rebel Super Pop-R Topwater Popper is a 3 1/8 inch small saltwater-grade topwater popper. Super-sized, saltwater-ready version of the...

Features: The all new Mustad Alpha-Point A-Tak Ned Jighead from the pros at Mustad is jam packed with fish-catching features sure to help you land ...

Features: The Gamakatsu Jig Head Wacky is a great new wacky jig is a wacky head built on a 1/0 hook made with Gamakatsu's G-Finesse technology. The...

Features: The all new Picasso Lures Speed Drop Jighead was developed in collaboration with 2021 Bass Pro Shops U.S Open Champion Tucker Smith who ...

Features: The Mustad 38105 Ultra Lock is a wide gap soft bait hook that features Mustad's Z-Bend offset that securely anchors a wide range of bait...

Features: This is a Bulk Pack of 50 Lazer TroKar Swim Jig Hooks used for custom molding and flippin rigs when you want a premium hook with the TroK...

Features: The Booyah Squelcher is a wire buzzbait with an oversized blade that produces a high-pitch, metallic "squaking sound." Unique sonic prof...

Features: The all new Jackall Mellow 5.2 Inch Drift Fry Minnow is truly one of a kind and was essential to Kyoya Fujita's win for the 2024 Bassmas...

Features: The all new VMC Finesse Jig brings anglers a unique approach on Jigs with an emphasis on slowing down the process for those extra finicky...

Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...

Features: The all new Bass Mafia Shot Caller Deep Jerkbait is the Ultimate Tool for anglers who demand Precision and Performance in a sleek packag...

Features: The Savage Gear 3D Topwater Suicide Duck mimics a fleeing duck just waiting to be plucked out by the predator. Rigged with top and botto...

Features: The Spearpoint Straight Shank Worm Hook (SSW) is a great worm hook featuring Spearpoint's unique VGrip Technology bend resulting in impro...

Features: Gamakatsu Aberdeen Hook Bronze is designed with a long shank on a light wire bait hook. Gamakatsu's unique brand of surgical sharpness a...

Features: The Lunkerhunt Leech is a soft plastic leech with an anatomically correct body shape. 3 inch version is designed to imitate a leech re-ac...

Features: Blue Fox Whiptail 5-Piece Variety Kit is a multi-pack of Blue Fox's Whip Tail tubular spinner lures. Tubular construction and dressed ta...

Features: The SPRO Power Offset Round Bend Hooks were custom built to provide anglers with maximum penetration power in a sleek and strong package...

Features: The Savage Gear 3D Jointed Glide Swimmer Hard Body Swimbait was designed to have the most natural gliding action of any bait in this cat...

Features: Berkley PowerBait Biodegradable Crappie Nibbles dissolve slowly in water, making them a good biodegradable option for crappie fishing. ...

Features: The Booyah Tux & Tails Double Colorado Leaf Spinnerbait has a built-in trailer and unique blades for more strike-inducing capabilit...

Features: The Strike King Baby Sexy Frog is a downsized 4 inch (including skirt tails), 5/16 ounce version of the KVD Sexy Frog hollow body topwat...