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Top Brands
Yo-Zuri: Fish the Best
Save On Yo-Zuri Fresh and Saltwater Baits, Lures, and Line!
Yo-Zuri has been making quality fishing lures, line, and leader material in Japan for over 50 years. An iconic brand for both commercial and recreational anglers in both salt and freshwater, Yo-Zuri makes a wide range of tackle that can be used to catch everything from the smallest trout to some of the biggest offshore predators. Built with quality, Yo-Zuri fishing products withstand the test of time and provide consistent, reliable action that anglers can depend on.
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Sale!
Yo-Zuri Hydro Monster Shot Saltwater Long Cast Stick Bait
from $11.99from $8.99Features: The Yo-Zuri Hydro Monster Shot is a lead-filled stick bait designed for long casting and versatility. Small sizes from the 3 1/8 inch 1 ...
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Yo-Zuri 3D Inshore Fingerling
$9.99from $7.20Features: The Yo-Zuri 3D Inshore Fingerling is a suspending inshore saltwater minnow bait with a slim profile. Tight wobble action on a straight re...
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Yo-Zuri 3D Inshore TopKnock Pencil 4 inch Topwater Walker
$9.99from $7.20Features: The Yo-Zuri 3D Inshore TopKnock Pencil Topwater Walker is a 4 inch, 5/8 ounce "one-knock" topwater walker. Sits flat on the water (as opp...
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Yo-Zuri Mag Speed Sinking Crankbait
from $15.99from $11.52Features: The Yo-Zuri Mag Speed Sinking Crankbait is a fast sinking lure designed to maintain the desired depth throughout the entire retrieve! It ...
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Yo-Zuri 3DB Crank 1.5 Shallow Squarebill Crankbait
$8.99from $6.48Features: The Yo-Zuri 3DB Crank 1.5 Squarebill is a 2 3/8 inch, 1/2 ounce shallow squarebill crankbait. Runs between 3 to 5 feet and exhibits the ...
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Yo-Zuri 3DB Crank 1.5 MR Medium Diving Crankbait
$8.99from $6.48Features: The Yo-Zuri 3DB Crank 1.5 MR is a 2 3/8 inch, 1/2 ounce medium diving crankbait. Wobbling-rolling action that runs between 5-8 feet deep...
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Yo-Zuri 3D Inshore TopKnock Pencil 5 inch Topwater Walker
$11.99from $8.64Features: The Yo-Zuri 3D Inshore TopKnock Pencil Topwater Walker is a new larger 5 inch, 1 ounce "one-knock" topwater walker. Sits flat on the wat...
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Yo-Zuri 3D Inshore Slow Sinking 5 1/4 inch Twitchbait
$11.99from $8.64Features: The Yo-Zuri 3D Inshore Slow Sinking Twitchbait is a 5 1/4 inch, 1 3/4 ounce slow sinking, twitching lipless hard bait with excellent bala...
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Yo-Zuri 3DS Minnow Suspending Shallow Diving Rip Bait
from $8.99from $6.48Features: The Yo-Zuri 3DS Minnow is a tournament-grade hard bait that has an erratic darting motion. This suspending lure features the patented 3D...
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Yo-Zuri Mag Darter Floating Diver Rip Bait - 6.5 Inch
$17.99from $12.96Features: The Yo-Zuri Mag Darter Floating Diver Rip Bait 6.5 Inch is a unique lure that is designed to act like a Jerkbait, but without the lip! M...
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Yo-Zuri 3D Inshore Popper 3 1/2 inch Topwater Popper
$9.99from $7.20Features: The Yo-Zuri 3D Inshore Popper 90 is a 3 1/2 inch, 7/8 ounce topwater popper designed specifically for inshore saltwater surface fishing. ...
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Yo-Zuri 3D Inshore Minnow 3 1/2 inch Floating Rip Bait
$9.99from $7.20Features: Ther Yo-Zuri 3D Inshore Minnow 90 is a 3 1/2 inch, 7/16 ounce floating minnow rip bait that dives 2 to 3 feet deep. Balanced, sharp darti...
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Yo-Zuri Crystal 3D Minnow Floating Shallow Diver
from $11.99from $8.64Features: The Yo-Zuri Crystal 3D Minnow Floating Shallow Diver dives shallow depths and attracts all types of saltwater and inshore game fish. Thi...
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Yo-Zuri Hydro Pencil 5 inch Saltwater Topwater Walker
$12.99from $9.36Features: The Yo-Zuri Hydro Pencil Floating 5 inch Topwater Walker is an affordable and durable topwater lure perfect for walk-the-dog action. 5-i...
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Yo-Zuri 3DB Twitchbait
$9.99from $7.20Features: The Yo-Zuri 3DB Twitchbait is a slow sinking twitch bait that proved itself in the saltwater, and has demonstrated deadly effectiveness a...
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Yo-Zuri Rattl'N Vibe Mini 3/16 oz. Lipless Crankbait
$7.99from $5.76Features: The Yo-Zuri Rattl'N Vibe Mini Lipless Crankbait is an 3/16 ounce ultra light lipless crankbait designed primarily for ice fishing. Desig...
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Yo-Zuri Rattl'N Vibe 3/8 oz. Lipless Crankbait
$8.99from $6.48Features: The Yo-Zuri Rattl'n Vibe 55 is a sinking 2 1/8 inch, 3/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Yo-Zuri 3D Inshore Minnow 4 3/8 inch Floating Rip Bait
$9.99from $7.20Features: Ther Yo-Zuri 3D Inshore Minnow 110 is a 4 3/8 inch, 3/4 ounce floating minnow rip bait that dives 2 to 4 feet deep. Balanced, sharp darti...
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Yo-Zuri Rattl'N Vibe One Knock 5/8 oz. Lipless Crankbait
$9.99from $7.20Features: The Yo-Zuri Rattl'N Vibe 65 One Knock is a sinking 2 1/2 inch, 5/8 ounce lipless crankbait with a single hard thumping "One Knocker" rat...
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Yo-Zuri Crystal Minnow Deep Diver Walleye Trolling Minnow Lure
from $9.99from $7.20Features: The Yo-Zuri Crystal Minnow Floating Deep Diver Walleye is a deep-diving trolling minnow hard bait optimized for walleye fishing. This ba...
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Yo-Zuri Superfluoro Clear Leader
from $7.99from $5.99Features: Meticulously crafted and rigorously tested, the Yo-Zuri Superfluoro Leader Clear has been expertly designed in collaboration with Yo-Zuri...
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Yo-Zuri 3DB Jerkbait 90
$9.99from $7.20Features: The Yo-Zuri 3DB Jerkbait 90 is a 3 1/2 inch, 7/16 suspending jerkbait that dives 2 feet. Classic minnow profile and a flat-sided body des...
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Yo-Zuri Rattl'N Vibe 5/8 oz. Lipless Crankbait
$9.99from $7.20Features: The Yo-Zuri Rattl'n Vibe 65 is a sinking 2 1/2 inch, 5/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Yo-Zuri Ultra Bait Aurora Sinking 3 3/4 inch Squid Jig
$7.99from $5.76Features: The Yo-Zuri Squid Jig Ultra Bait Aurora Sinking is a 3 3/4 inch, top-of-the-line squid jig that weighs 5/16 ounce. Proprietary holograph...
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Yo-Zuri 3DB Shad Suspending 2 3/4 inch Medium Diving Crankbait
$9.99from $7.20Features: The Yo-Zuri 3DB Shad is a 2 3/4 inch, 3/8 ounce shad-style crankbait with a suspending buoyancy and 4 to 6 foot depth rating. True-to-li...
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Yo-Zuri 3D Inshore Popper 4 3/4 inch Topwater Popper
$11.99from $8.64Features: The Yo-Zuri 3D Inshore Popper 120 is a 4 3/4 inch, 1 5/8 ounce topwater popper designed specifically for inshore saltwater surface fishin...
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Yo-Zuri 3DB Deep Crank 2 3/4 inch Deep Diving Crankbait
$9.99from $7.20Features: The Yo-Zuri 3DB Deep Crank is a extra deep diving crankbait with a wide wobbling-rolling action for bass in deep waters. This 2 3/4-inch...
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Yo-Zuri 3D Inshore Popper 2 3/4 inch Topwater Popper
$9.99from $7.20Features: The Yo-Zuri 3D Inshore Popper 70 is a 2 3/4 inch, 1/4 ounce topwater popper designed specifically for inshore saltwater surface fishing. ...
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Yo-Zuri Big Game High Speed Vibe 5 1/4 inch Sinking Trolling Lure
$19.99from $14.40Features: The Yo-Zuri Big Game High-Speed Vibe is a sinking trolling lure manufactured to match baitfish found up and down the Atlantic and Pacifi...
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Yo-Zuri Egi Aurie-Q "RS" Sinking 2 1/4 inch Squid Jig
$7.99from $5.76Features: The Yo-Zuri Squid Jig Egi Aurie-Q "RS" Sinking is a squid jig perfect for when squid aren't interested in larger prey and you need small...
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Yo-Zuri Rattl'N Vibe 3/4 oz. Lipless Crankbait
$9.99from $7.20Features: The Yo-Zuri Rattl'n Vibe 75 is a sinking 3 inch, 3/4 ounce lipless crankbait that features a unique kind of vibrating lure available in ...
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Yo-Zuri 3DB Pencil Topwater Walker - 4 Inch
$9.99from $7.20Features: The Yo-Zuri 3DB Pencil Topwater Walker 4 inch is a top-of-the-line "Walk-the-Dog" style hard bait designed to call in big bass! Comes wi...
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Yo-Zuri 3DB Pencil Popper - 5.375 Inch
$11.99from $8.64Features: The Yo-Zuri 3DB Pencil Popper 5.375 Inch is a unique Walking and Popping Topwater Lure that will give you an advantage on the water! Par...
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Yo-Zuri HD Carbon Disappearing Pink 100 Yards Fluorocarbon Leader
from $38.99from $29.24Features: The Yo-Zuri HD Carbon Disappearing Pink is "The Original" industry-leading, 100% fluorocarbon leader material. Proprietary leader materia...
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Yo-Zuri 3DB Floating Wake Prop
from $12.99from $9.36Features: The Yo-Zuri 3DB Series Wake Prop is a large-sized, single-jointed hard bait meticulously crafted to create irresistibly noisy topwater w...
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Yo-Zuri 3DB Vibe 1/2 oz. Sinking Lipless Crankbait
$9.99from $7.20Features: The Yo-Zuri 3DB Vibe is a 2 5/8 inch, 1/2 ounce lipless crankbait. Includes all of the winning attributes of Yo-Zuri's classic Rattl'N ...
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Yo-Zuri SuperBraid Dark Green - 300 Yard Spool
from $24.99from $18.74Features: The Yo-Zuri SuperBraid Dark Green Braided Line 300 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top...
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Yo-Zuri TopKnot Leader Fluorocarbon Natural Clear 30 Yards
from $12.99from $9.74Features: Yo-Zuri Topknot Fluorocarbon Leader is a clear fishing leader material spooled on a small leader wheel. Abrasion resistant and ultra-dur...
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Yo-Zuri 3DB Pencil Topwater Walker - 5 Inch
$11.99from $8.64Features: The Yo-Zuri 3DB Pencil Topwater Walker 5 inch is a top-of-the-line "Walk-the-Dog" style hard bait designed to call in big bass! Comes wi...
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Yo-Zuri Crystal 3D Minnow Floating Deep Diver Trolling Lure
from $14.99from $10.80Features: The Yo-Zuri Crystal 3D Minnow Floating Deep Diver Trolling Lure dives extreme depths and attracts all types of game fish. This bait comb...
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Yo-Zuri Mag Dive 8 Inch
$24.99from $18.00Features: The new Yo-Zuri Mag Dive is a floating/diving pencil designed for big game species, delivering an enticing side-to-side swimming action b...
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Yo-Zuri SuperBraid White - 300 Yard Spool
from $24.99from $18.00Features: The Yo-Zuri SuperBraid White Braided Line 300 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top-notc...
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Yo-Zuri SuperBraid High-Vis Yellow - 150 Yard Spool
$13.99$10.49Features: The Yo-Zuri SuperBraid High-Vis Yellow Braided Line 150 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensurin...
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Yo-Zuri Bonita Trolling Sinking Lure
from $34.99from $25.20Trolling is its game, and Yo-Zuri Bonita Trolling Sinking Lure is its name. Infusing key features such as a power body with color change technology...
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Yo-Zuri SuperBraid Dark Green - 150 Yard Spool
from $13.99from $10.08Features: The Yo-Zuri SuperBraid Dark Green Braided Line 150 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top...
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Yo-Zuri SuperBraid White - 150 Yard Spool
from $13.99from $10.49Features: The Yo-Zuri SuperBraid White Braided Line 150 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top-notc...
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Yo-Zuri SuperBraid Blue - 150 Yard Spool
from $13.99from $10.49Features: The Yo-Zuri SuperBraid Blue Braided Line 150 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top-notch...
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Yo-Zuri Logo Hoodie
$59.99from $33.06Features: The Yo-Zuri Logo Hoodie is a black cotton hooded sweatshirt with the Yo-Zuri logo printed on the chest. Printed on a Gildan hoodie blank...
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