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Get them something they actually want, will use, and enjoy. From the best-selling baits & lures to rods & reels that will make friends jealous, you can't go wrong with any of these picks.
4.67 / 5.0
3 Reviews
Features: The all new Rapala Precision Xtreme Mavrik 110 Jerkbait is a meticulously crafted bait designed for unparalleled performance and reliabil...
View full details5.0 / 5.0
5 Reviews
Features: The Rapala Original Floater F18 is a classic 7 inch, 11/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a s...
View full details4.92 / 5.0
13 Reviews
Features: The Rapala X-Rap Magnum 40 is a 7 inch, 3 3/8 ounce big game tolling minnow slash bait that dives up to 40 feet unassisted. Run true out...
View full details5.0 / 5.0
5 Reviews
Features: The Rapala X-Rap 10 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4-inch bait...
View full details4.71 / 5.0
7 Reviews
Features: The Rapala Shadow Rap Shad 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking action,...
View full details4.44 / 5.0
9 Reviews
Features: The Rapala X-Rap 08 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 3 1/8-inch ...
View full details4.75 / 5.0
12 Reviews
Features: The Rapala X-Rap Magnum 30 is a 6 1/4 inch, 2 1/2 ounce big game trolling minnow slash bait that dives up to 30 feet unassisted. Run tru...
View full details4.62 / 5.0
8 Reviews
Features: The Rapala SXR-14 X-Rap Saltwater is a 5 1/2 inch, 1 1/2 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassi...
View full details5.0 / 5.0
1 Review
Features: The Rapala Scatter Rap Shad 07 is a 2 3/4 inch, 1/4 ounce medium diving crankbait that catches bass and walleye. Aggressive, erratic act...
View full details4.86 / 5.0
7 Reviews
Features: The Rapala SXR-10 X-Rap Saltwater is a 4 inch, 7/16 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassisted ...
View full details4.89 / 5.0
9 Reviews
Features: The Rapala X-Rap Magnum 20 is a 5 1/2 inch, 1 5/8 ounce big game tolling minnow slash bait that dives up to 20 feet unassisted. Run true...
View full details5.0 / 5.0
6 Reviews
Features: The Rapala SW Skitter Walk 11 Topwater is a 4 3/8 inch (5/8 oz) topwater walker for targeting saltwater gamefish. Performs "Walk-the-Dog...
View full details5.0 / 5.0
3 Reviews
Features: The Rapala OG Rocco 05 is a 2 1/2 inch squarebill crankbait designed by the legendary Ott DeFoe. Built with a round body balsa crankbait ...
View full details5.0 / 5.0
4 Reviews
Features: The Rapala Original Floater F13 is a classic 5 1/4 inch, 1/4 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a ...
View full details5.0 / 5.0
7 Reviews
Features: The Rapala X-Rap Magnum 15 is a 4 3/4 inch, 1 1/8 ounce big game tolling minnow slash bait that dives up to 15 feet unassisted. Run true...
View full details5.0 / 5.0
3 Reviews
Features: The Rapala Shadow Rap Shad Deep 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking...
View full detailsFeatures: The all new Rapala Shad Rap Elite 55 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wir...
View full details5.0 / 5.0
2 Reviews
Features: The Rapala Scatter Rap Minnow 11 is a 4 3/8 inch, 3/16 ounce casting/trolling minnow plug that dives 6 to 9 feet. Graceful, natural wo...
View full details5.0 / 5.0
6 Reviews
Features: The Rapala SXR-12 X-Rap Saltwater is a 4 3/4 inch, 3/4 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassist...
View full details4.89 / 5.0
9 Reviews
Features: The Rapala RipStop 12 is a one-of-a-kind hybrid that combines a traditional hard jerkbait body style with a hard, boot-shaped tail. Uniq...
View full detailsFeatures: The all new Rapala Shad Rap Elite 75 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wire...
View full details5.0 / 5.0
2 Reviews
Features: The Rapala Skitter Walk 08 SW is a 3 1/8 inch, 7/16 oz Topwater walking bait that is painted for Freshwater and Saltwater. Performs "Wal...
View full details4.64 / 5.0
11 Reviews
Features: The Rapala Shadow Rap Shad Deep 11 is a slow-sinking, 4 3/8 inch, 7/12 ounce jerkbait. Dives 2 to 4 feet deep. Great, sharp left and ri...
View full details4.0 / 5.0
4 Reviews
Features: The Rapala X-Rap 06 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 2 1/2-inch ...
View full details5.0 / 5.0
4 Reviews
Features: The Rapala Skitter V SKV10 is a 4 inch, 1/2 ounce topwater walker. V-Rap body design combined with tail weighted balance allows the lure...
View full details5.0 / 5.0
3 Reviews
Features: The Rapala DT20 is a 2 3/4 inch, 7/8 ounce extra deep diving crankbait. Dives up to 20 feet deep. Extra thin polycarbonate lip for perfe...
View full details5.0 / 5.0
3 Reviews
Features: The Rapala X-Rap 04 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 1 1/2-inch ...
View full details5.0 / 5.0
6 Reviews
Features: The Rapala X-Rap Prop 11 Topwater Prop Bait gives you classic X-Rap action in a prop bait. 4 3/8-inch profile with an internal texture...
View full details4.8 / 5.0
5 Reviews
Features: The Rapala Shadow Rap Deep 11 is a 4 3/8 inch, 7/16 oz deep diving jerkbait with an aggressive 180 degree left-right motion. The Shadow ...
View full details4.8 / 5.0
5 Reviews
Features: The Rapala X-Rap Long Cast 5 1/2 inch, 1 7/8 oz slashbait is built heavy and tough to target large, aggressive saltwater predators. Stea...
View full details5.0 / 5.0
2 Reviews
Features: The Rapala Floating Magnum is a 7 inch, 1 1/2 ounce oversized floating jerkbait. Perfect choice for catching virtually any moderate to la...
View full details4.2 / 5.0
5 Reviews
Features: The Rapala Husky Magnum 15 is a 5 1/2 inch, 1 1/4 ounce hard bait trolling lure. Runs 15 feet deep unassisted, purpose-built for high sp...
View full detailsFeatures: The Rapala Countdown Elite CDE55 is a 2 1/4 inch slow-sinking crankbait. Runs optimally at about 3 to 4 feet deep. Baits made with the R...
View full details5.0 / 5.0
3 Reviews
Features: The Rapala X-Rap Deep 08 Deep Diving Jerkbait exhibits the classic X-Rap action down deep underwater. This 3 1/8-inch bait has a stainle...
View full details4.86 / 5.0
7 Reviews
Features: The Rapala J13 Jointed Minnow is a 5 1/4 inch, 5/8 ounce broken-back minnow balsa wood hard bait. Classic Minnow Profile with Broken-Ba...
View full details4.8 / 5.0
5 Reviews
Features: The Rapala SXRT10 X-Rap Twitchin' Minnow is a 4 inch, 1/2 ounce twitchbait. X-style translucent body and 3D holographic eyes for excelle...
View full details4.43 / 5.0
7 Reviews
Features: The Rapala X-Rap Twitchin' Mullet is a 3 1/8 inch, 7/16 ounce sinking twitchbait. 3D holographic eyes and X-Style translucent body. Slow...
View full details5.0 / 5.0
5 Reviews
Features: The Rapala X-Rap Magnum 10 is a 4 3/8 inch, 3/4 ounce big game tolling minnow slash bait that dives up to 10 feet unassisted. Run true o...
View full details5.0 / 5.0
4 Reviews
Features: The Rapala SXR-08 X-Rap Saltwater is a 3 1/8 inch, 1/4 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassist...
View full details4.5 / 5.0
2 Reviews
Features: The Rapala X-Rap Long Cast 4 3/4 inch, 1 1/4 oz slashbait is built heavy and tough to target large, aggressive saltwater predators. Stea...
View full details4.91 / 5.0
11 Reviews
Features: The Rapala RipStop 09 is a one-of-a-kind hybrid that combines a traditional hard jerkbait body style with a hard, boot-style tail. Uniqu...
View full details5.0 / 5.0
4 Reviews
Features: The Rapala Scatter Rap 09 Tail Dancer is a 3 1/2 inch, 7/16 ounce variant of the Rapala Tail Dancer with Scatter Lip. Evasive, erratic a...
View full details5.0 / 5.0
4 Reviews
Features: The Rapala X-Rap Pop 07 Topwater Popper brings that classic X-Rap action to the topwater. This 2 3/4-inch bait has internal textured bod...
View full details5.0 / 5.0
1 Review
Features: The Rapala X-Rap Magnum Xplode is a big game saltwater hard body popping surface plug. Low mounted line tie pulls the lure down on the r...
View full detailsFeatures: The Rapala Scatter Rap Jointed 09 is a 3 1/2 inch, 1/4 oz, hard bait with a scatter lip that creates an erratic action when cast or troll...
View full detailsFeatures: The Rapala Countdown Elite CDE75 is a 3 inch slow-sinking crankbait. Runs optimally at about 4 feet deep. Baits made with the Rapala Coun...
View full details4.71 / 5.0
7 Reviews
Features: The Rapala X-Rap Saltwater SubWalk 09 Topwater Subsurface Walker can perform subsurface "Walk-the-Dog" action. This 3 1/2-inch, 3/4 ounc...
View full details4.33 / 5.0
6 Reviews
Features: The Rapala Husky Magnum 25 is a 6 1/4 inch, 2 3/8 ounce hard bait trolling lure. Runs 25 feet deep unassisted, purpose-built for high sp...
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