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Top Brands
Gift Guide
Get them something they actually want, will use, and enjoy. From the best-selling baits & lures to rods & reels that will make friends jealous, you can't go wrong with any of these picks.
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Sale!
River2Sea Opening Bell 170 Buzzbait
$12.99from $9.35Features: The River2Sea Opening Bell is an innovative new, one-of-a-kind design of Buzzbait featuring a spinning blade and clapper that hits the b...
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Sale!
Z-Man Bass Logo TeeZ Short Sleeve T-Shirt
$24.99from $17.99Features: The Z-Man Bass Logo TeeZ are short sleeve t-shirts that feature a screen-printed Z-Man logo and bass on the chest. Made from 52/48 cotton...
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Sale!
Rapala Shadow Rap 11 Jerkbait
$11.99from $8.41Features: The Rapala Shadow Rap Shad Deep 11 is a slow-sinking, 4 3/8 inch, 7/12 ounce jerkbait. Dives 2 to 4 feet deep. Great, sharp left and ri...
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Rapala RipStop 12 Jerkbait
from $10.99from $8.99Features: The Rapala RipStop 12 is a one-of-a-kind hybrid that combines a traditional hard jerkbait body style with a hard, boot-shaped tail. Uniq...
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Sale!
River2Sea Bully Wa 2 55 Frog
$10.99from $7.26Features: Upgraded from the original River2Sea Bully Wa (the easiest walking frog on open water and around cover), the Bully Wa 2 has a sealed hoo...
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Sale!
Williamson Surface Pro 130/150/180 Topwater Plug
from $18.99from $13.72Features: The Williamson Surface Pro 130/150/180 SW Topwater Plug is a champion of topwater action. Weighted perfectly and designed for versatile ...
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Sale!
Z-Man ChatterBait Tech ShirtZ
$39.99from $28.79Features: The Z-Man ChatterBait Tech ShirtZ keeps you cool and protected from the sun. UPF 50 rating, with a stylish Z-Man ChatterBait logo. Premiu...
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Sale!
Sunline Super Fluorocarbon 200 Yards
$17.99from $12.73Sunline is recognized as one of the premiere fishing line companies in Japan, and they are quickly becoming a top choice for anglers across the U....
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Sale!
SPRO Blade Spinnerbait
$12.49from $8.86Features: The SPRO Blade Spinnerbait is a top-of-the-line fishing lure made with the best materials to ensure quality and performance! Designed wit...
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Sale!
Evergreen International Flat Force 4 Flat-Sided Shallow Diving Crankbait
$16.99from $11.21Features: The Evergreen International Flat Force 4 is a 2 3/8 inch, 3/7 ounce shallow diving flat-sided crankbait. Tight wiggling action that's in...
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Sale!
Seaguar Fluoro Premier Leader Wheel 25 Yards
from $16.49from $12.37Developed with Seaguar's exclusive, proprietary Double Structure Technology, Seaguar Fluoro Premier Leader is premium saltwater fishing leader mate...
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Sale!
Strike King KVD Mega Dawg 6 inch Topwater Walker
$18.99from $11.86Features: The Strike King KVD Mega Dawg was designed with input from the legendary Kevin VanDam to create a tournament-grade oversized topwater wa...
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Sale!
Rapala Snap Rap Jig 3 1/8 inch SNR08 Jigging Lure
$12.49from $8.54Features: The Rapala Snap Rap SNR08 is a 3 1/8 inch, 7/8 ounce vertical jigging lure. Designed to be fished fast and aggressively with quick snaps ...
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Sale!
BKK Mutsu Circle Light-SS Hook
from $11.49from $11.49Features: The BKK Mutsu Circle Light-SS is a great hook for catch and release fisheries because of its circle shape. Because of the lighter wire, f...
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Sale!
Daiwa D-Vec Richardson 112 Trucker Hat
$24.99from $15.00Features: Daiwa D-Vec Richardson 112 Trucker Hats feature rubber patch Daiwa D-Vec logos. Printed on a Richardson 112 Structured Cap. Pre-curved ha...
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Sale!
P-Line Kodiak Deep Water Jig
from $12.99from $9.70Features: The P-Line Kodiak Jig is a deep water metal saltwater jig optimized for Pacific Northwest offshore saltwater fisheries. Long slender desi...
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Sale!
Z-Man Bad Azz Bass TeeZ Short Sleeve T-Shirt
$24.99from $17.99Features: Z-Man Bad Azz Bass TeeZ are short sleeve t-shirts. Old-school bass illustration screen-printed on the chest. Super light and comfy thanks...
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Sale!
Rapala Deep Tail Dancer 09 Extra Deep Diving Crankbait
$15.49from $10.64Features: The Rapala Deep Tail Dancer 09 Crankbait is a 3 1/2 inch, 7/16 ounce ultra-deep diving banana-style walleye crankbait that runs up to 20...
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Sale!
Savage Gear Squish Erratic Fall Deep Drop Jig
from $9.99from $8.49Features: The Savage Gear Squish Erratic Fall Deep Drop Jig is designed for vertical jigging for pelagic and bottom-dwelling gamefish. Combination...
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Sale!
Sunline Assassin FC Fluorocarbon 225 Yards
from $23.99from $19.18Sunline Assasin FC Fluorocarbon is a 100% fluorocarbon line featuring Sunline's proprietary P-ion Technology. Assassin is the first product launche...
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Sale!
River2Sea Bubble Walker 128 Topwater Walker/Popper
$12.99from $8.57Features: The River2Sea Bubble Walker is a floating topwater bait that can walk as well as pop. Bubble Walker 128 has a feathered rear treble hook...
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Sale!
Jackall Mikey Jr. Multi-Joint Wakebait
$20.99from $16.87Features: Mikey Jr. Multi-Joint Wakebait is a 3 4/5-inch, 5/8 ounce multi-jointed wakebait. Three-section bait with three extra sharp hooks and imp...
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Sale!
Strike King KVD 4.0 Magnum Shallow Squarebill Crankbait
$11.99from $7.58Features: The Strike King KVD 4.0 Magnum Squarebill is a 4-inch, 7/8-ounce shallow diving squarebill designed by Kevin VanDam Dive depth of 3 to 7...
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Sale!
Luhr-Jensen Magnum Dipsy Diver
from $24.49from $16.40Features: The Magnum Dipsy Diver is a super-deep running trolling diver with a diameter just shy of 5 inches and a weight of 8.08 ounces. Directio...
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Sale!
Daiwa J-Braid X8 Braided Line 330 Yards White
from $30.99from $18.60Diameter 30 lb. 40 lb. 50 lb. 65 lb. 80 lb. 100 lb. 120 lb. Mono Eq 8 lb. 10 lb. 12 lb. 16 lb. 20 lb. 25 lb 30 LB. Inches .011 .013 .014 .0...
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Sale!
SPRO Fat Papa 55 Medium Diving Crankbait
$13.49from $10.30Features: The SPRO Fat Papa 55 is a 2 1/5 inch, 1/2 ounce medium diving crankbait that runs between 7 and 9 feet deep. Designed by Bassmaster Elit...
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Sale!
River2Sea S-Waver 200 Hard Body Swimbait
$45.99from $30.35Features: The River2Sea S-Waver 200 is an 8 inch, 3 3/8 ounce hard body glide bait. Exhibits natural "S-Action" swimming motion roughly a foot bel...
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Sale!
Lucky Craft SW Pointer 100 S Saltwater Jerkbait
from $17.99from $14.64Features: The Lucky Craft Pointer 100 S SW Jerkbait is a sinking saltwater jerkbait. It is 4 inches long (100 mm) and weighs 5/8 oz (16.5 g). Deve...
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Sale!
Luhr-Jensen Rattling Kwikfish K15 Diving Plug
from $11.39from $8.52Features: The Luhr-Jensen Rattling Kwikfish K15 are 5 inch diving plug lures designed for salmon, steelhead, and lake trout. Aggressive action for...
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Sale!
P-Line CXX Crystal Clear X-Tra Strong Fishing Line
from $9.49from $6.95P-Line CXX X-Tra Strong is the toughest, strongest, most shock-resistant co-polymer monofilament line on the market. If you're looking to throw int...
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Sale!
VMC 7115 Techset Live Bait Hooks Black Nickel
from $5.49from $3.22Features: The VMC 7115 Techset Live Bait Hooks is a live bait hook with a Black Nickel Finish in an 8 pack and an economy size 25 pack. The VMC 711...
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Sale!
Megabass Vibration-X Ultra Rattle Lipless Crankbait
from $17.99from $13.38Features: The Megabass Vibration-X Ultra is a rattling lipless crankbait from Megabass. The Vibration-X Ultra is 3 inches long and weighs in at 1/2...
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Sale!
Daiwa J-Braid X8 Braided Line 330 Yards Dark Green
from $30.99from $21.59Diameter 8 lb. 10 lb. 15 lb. 20 lb. 30 lb. 40 lb. 50 lb. 65 lb. 80 lb. Mono Eq 2 lb. 2.5 lb. 4 lb. 6 lb. 8 lb. 10 lb. 12 lb. 16 lb. 20 lb. ...
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Sale!
Rapala XRSB-15 X-Rap Subwalk Subsurface Walker - 6 Inch
$20.49from $14.29Features: The Rapala X-Rap SubWalk 15 Topwater Subsurface Walker can perform subsurface Walk-the-Dog action. 6-inch bait sports the Xtreme flash w...
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Sale!
Evergreen International FA-115 Suspending Jerkbait
$19.99from $13.20Features: The Evergreen International FA-115 is a 4 1/2 inch, medium-diving (3 to 7 feet), suspending jerkbait. Previously called the Evergreen Fa...
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Sale!
Rapala Balsa Xtreme BX Jointed Minnow 09 Medium Diving Jerkbait
$15.99from $11.09Features: The Rapala Balsa Xtreme BX Jointed Minnow 10 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. Th...
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Sale!
Yo-Zuri Crystal 3D Minnow Floating Deep Diver Trolling Lure
from $14.99from $10.80Features: The Yo-Zuri Crystal 3D Minnow Floating Deep Diver Trolling Lure dives extreme depths and attracts all types of game fish. This bait comb...
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Sale!
Rapala Deep Tail Dancer 07 Deep Diving Crankbait
$15.49from $10.64Features: The Rapala Deep Tail Dancer 07 Crankbait is a 2 3/4 inch, 5/16 ounce ultra-deep diving banana-style walleye crankbait that runs up to 15...
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Sale!
BKK O'Shaughnessy-R Bait Hook
from $9.99from $7.01Features: The BKK O'Shaughnessy-R is a classic hook bend shape that has been around the block, but has been upgraded with BKK's hook technology. BK...
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Sale!
Mustad 38105 Ultra Lock Soft Plastic Wide Gap Hook
from $4.99from $4.02Features: The Mustad 38105 Ultra Lock is a wide gap soft bait hook that features Mustad's Z-Bend offset that securely anchors a wide range of bait...
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Sale!
P-Line CFX Clear Fluorocarbon Leader 27 Yards
from $8.49from $5.93P-Line CFX Fluorocarbon's refractive index makes it virtually invisible once it enters the water. The most obvious advantage of CFX Fluorocarbon ...
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Sale!
Nories 3.25 Inch Escape Twin Swim Creature Bait - 6 Pack
$10.49Features: The Nories 3.25 Inch Escape Twin Swim Creature Bait from the bait masters at Nories Japan is an integral part of the Nories Escape Twin ...
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Sale!
Rapala Balsa Xtreme BX Minnow 10 Medium Diving Jerkbait
$14.99from $10.25Features: The Rapala Balsa Xtreme BX Minnow 10 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. This 4-inc...
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Sale!
Williamson Benthos Speed Jig
from $16.49from $10.51Features: The Williamson Abyss Speed Jig boasts its diamond-shaped body to allow faster vertical drop to the strike zone. Tapered design for a low...
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Sale!
Strike King Tour Grade Braid Yellow Braided Line
from $24.99from $15.00Features: Strike King Tour Grade Braid is a new line-up of bright yellow superbraid fishing line made from high quality Japanese PE fiber. Develop...
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Sale!
SPRO McStick 110+1 Suspending Jerkbait
$17.99from $12.72Features: The SPRO McStick 110+1 is a 4 1/4 inch, 1/2 oz Suspending Jerkbait with a deep diving bill. The McStick 110+1 dives and works at 9 to 12 ...
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Sale!
Yo-Zuri Mag Dive 8 Inch
$24.99from $18.00Features: The new Yo-Zuri Mag Dive is a floating/diving pencil designed for big game species, delivering an enticing side-to-side swimming action b...
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Sale!
River2Sea Top Notch 130 Topwater Prop Lure
$14.99from $9.89Features: The River2Sea Top Notch is a topwater surface bait designed by Chris Lane to get aggressive Bass to pay attention when there are baitfis...
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