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Top Brands
Gift Guide
Get them something they actually want, will use, and enjoy. From the best-selling baits & lures to rods & reels that will make friends jealous, you can't go wrong with any of these picks.
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Sale!
Rapala XR-06 X-Rap Shallow Diving Jerkbait - 2.5 Inch
$13.99from $9.42Features: The Rapala X-Rap 06 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 2 1/2-inch ...
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Sale!
Rapala Scatter Rap 09 Tail Dancer Deep Diving Crankbait
$14.99from $10.33Features: The Rapala Scatter Rap 09 Tail Dancer is a 3 1/2 inch, 7/16 ounce variant of the Rapala Tail Dancer with Scatter Lip. Evasive, erratic a...
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Sale!
Gamakatsu Red EWG Offset Worm Hook
from $5.29from $3.31Features: Gamakatsu's EWG (Extra Wide Gap) Offset Worm Hook is a popular, versatile, and respected offset shank, extra-wide gap soft bait hook. Ho...
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Sale!
Missile Baits Mini Magic Worm 4 Inch 16pk
$10.99from $8.57Features: The Missile Baits Mini Magic Worm is a finesse straight worm collaboration between Missile Baits and Roboworm that has garnered signific...
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Sale!
Rapala Countdown Elite CDE75 3 inch Slow Sinking Crankbait
$14.49from $9.88Features: The Rapala Countdown Elite CDE75 is a 3 inch slow-sinking crankbait. Runs optimally at about 4 feet deep. Baits made with the Rapala Coun...
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Sale!
River2Sea Bully Wa 2 65 Frog
$10.99from $7.25Features: Upgraded from the original River2Sea Bully Wa (the easiest walking frog on open water and around cover), the Bully Wa 2 has a sealed hoo...
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Sale!
SPRO Walking Haint 125
$12.99from $9.60Features: The all new SPRO Walking Haint 125 Topwater Walker is an exceptional new topwater bait from the Pros at SPRO designed to provoke vicious ...
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Sale!
Sunline FC Fluorocarbon Leader 50 Yards
$13.99$13.29Features: Sunline FC Leader is fluorocarbon material designed specifically for leader and top shot applications. Uses Sunline's new E3 raw materia...
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Sale!
River2Sea Pro Tuned Rover 98 Topwater Walker
$11.99from $7.92Features: The River2Sea Pro Tuned Rover 98 is a 3 7/8 inch, 3/8 ounce topwater walking lure. Choppy, side-to-side slashing action produces vicious...
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Sale!
Sunline Iso Special Fine Float - Vivid Yellow
$18.99from $15.00Features: Experience the next level of fishing with the renewed 2023 version of the beloved Sunline Iso Special Fine Float Nylon Line! The exceptio...
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Sale!
Luhr-Jensen Stainless Steel Swivel Bead Chain
from $4.49from $3.82Features: Luhr-Jensen Swivel Chains are stainless steel bead chains designed to reduce line twist. High-quality construction More cost effective t...
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Sale!
Rapala OG Tiny 04 Shallow Diving Crankbait
$11.99from $8.10Features: The Rapala OG Tiny 04 Shallow Diving Crankbait is a flat-sided Shallow Diving Crankbait you can use to target Bass and other Freshwater s...
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Sale!
Strike King Pro Model Series 8XD Deep Diving Crankbait - 1.4 oz
$15.99from $10.51Features: The Strike King Pro Model Series 8XD Deep Diving Crankbait revolutionizes the deep diving crankbait game with crazy action and performan...
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Sale!
Mustad Mega Bite Black Nickel Wide Gap Offset Worm Hook
from $4.99from $4.02Features: The Mega Bite Worm Offset Shank Hook is designed for soft large plastic worms and other soft baits. Opti-Angle Needle Point and 4.3 Ultr...
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Sale!
BKK Mutsu Heavy Ringed Circle Hook SS
from $9.99from $7.79Features: The BKK Mutsu Heavy Ringed Circle Hook SS is designed for a broad range of applications, making it suitable for both inshore and offshore...
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Sale!
SPRO Dean Rojas Bronzeye Popper 70 Frog
$12.69from $9.78Features: The SPRO Dean Rojas Bronzeye Pop 70 is a 2 3/4 inch, 3/4 ounce hollow body topwater popping frog. Designed to attract bass out of the th...
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Sale!
Power Pro Super8Slick V2 Moss Green Braided Line
from $22.50from $17.64Features: The Power Pro Super8Slick V2 Moss Green Braided Line is EBT coated 8-carrier braided fishing line. Enhanced body technology (EBT) boosts...
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Rapala Scatter Rap Shad 07 Medium Diving Crankbait
$12.99from $8.86Features: The Rapala Scatter Rap Shad 07 is a 2 3/4 inch, 1/4 ounce medium diving crankbait that catches bass and walleye. Aggressive, erratic act...
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Sale!
Keitech Easy Shiner 8 inch Soft Paddle Tail Swimbait
$10.99from $8.24Features: The Keitech Easy Shiner 8 inch is a large soft plastic paddle tail swimbait. Body design that combines the body shape of the Keitech Sha...
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Sale!
Luhr-Jensen Duo-Lock Snaps
from $3.99from $3.28Features: Luhr-Jensen Duo-Lock Snaps are snap rings that provide a fast and easy method for changing lures. Don't inhibit lure action or compromis...
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Sale!
Strike King Pro Model Series 10XD Deep Diving Crankbait - 2 oz
$17.99from $11.66Features: The Strike King Pro Model Series 10XD Deep Diving Crankbait revolutionizes the deep diving crankbait game with crazy action and performa...
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Sale!
Bill Lewis Suspending 120mm Scope-Stik 4-6/7-10 ft
$12.99from $8.91Features: The Bill Lewis Suspending 120mm Scope-Stik is a meticulously designed Rip Bait that offers unmatched visibility and enhanced performance...
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Sale!
P-Line Salmon/Steelhead Fluorocarbon Leader 100 Yards
from $12.69from $8.58Features: P-Line Salmon/Steelhead (SS) Fluorocarbon Leader is clear fluorocarbon leader material designed specifically for salmon, trout, and stee...
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Sale!
Daiwa J-Fluoro Samurai Hidden Concept Camo Fluorocarbon Line 220 Yards
from $24.99from $21.24Features: Daiwa J-Fluoro Samurai Hidden Concept Fluorocarbon is a new series of Japanese-made camo-colored fluorocarbon mainline. Special color bl...
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Sale!
Strike King Shadalicious 4 1/2 inch Paddle Tail Swimbait
$11.99from $7.68The Strike King Shadalicious baits are the soft swimbait choice of the Strike King Pro's. Designed with one thing in mind....to catch more and bigg...
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Sale!
Rapala SXR-12 X-Rap Saltwater Rip Bait - 4.75 Inch
$17.99from $12.59Features: The Rapala SXR-12 X-Rap Saltwater is a 4 3/4 inch, 3/4 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassist...
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Sale!
Rapala Husky Magnum 25 Trolling Lure
$19.49from $13.34Features: The Rapala Husky Magnum 25 is a 6 1/4 inch, 2 3/8 ounce hard bait trolling lure. Runs 25 feet deep unassisted, purpose-built for high sp...
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Sale!
Sunline Assassin FC Fluorocarbon Line Clear 660 Yards
from $47.99from $42.83The Sunline Assassin FC Fluorocarbon Line is the first fluorocarbon line released in the US featuring Sunline's advanced P-Ion technology. Offering...
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Sale!
Seaguar Fluoro Premier Leader Wheel 50 Yards
from $32.99from $18.31Developed with Seaguar's exclusive, proprietary Double Structure Technology, Seaguar Fluoro Premier Leader is premium saltwater fishing leader mate...
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Sale!
Williamson Kensaki Jig
from $19.99from $12.54*Note: all ounce measurements are approximate.* Features: The Willaimson Kensaki Jig is a metal saltwater jigging lure with an asymmetrical knife-...
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Sale!
Bill Lewis Precise Walleye Crank (PWC)
$12.99from $8.59Features: The Bill Lewis Precise Walleye Crank (PWC) is a meticulously designed bait specifically crafted for precision trolling, with input from ...
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Sale!
Yo-Zuri HD Carbon Disappearing Pink 100 Yards Fluorocarbon Leader
from $38.99from $29.24Features: The Yo-Zuri HD Carbon Disappearing Pink is "The Original" industry-leading, 100% fluorocarbon leader material. Proprietary leader materia...
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Sale!
Luhr-Jensen Model A Ford Fender 22 inch Lake Troll
from $14.99from $11.06Features: The Luhr-Jensen Model A Ford Fender is a 22 inch lake trolling rig with one size 9 top blade, one size 8 bottom blade, and a trolling rud...
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Sale!
P-Line Original Copolymer Monofilament Smoke Blue
from $10.59from $9.00Features: P-Line Original is the original co-polymer monofilament blend from P-Line. Small diameter and low memory. Super supple for long-casting ...
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Sale!
Daiwa J-Braid X8 Braided Line 165 Yards Dark Green
$17.99from $10.79Daiwa J-Braid line is a complete line up of high quality 8-carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fiber...
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Sale!
Yo-Zuri 3DB Floating Wake Prop
from $12.99from $9.36Features: The Yo-Zuri 3DB Series Wake Prop is a large-sized, single-jointed hard bait meticulously crafted to create irresistibly noisy topwater w...
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Sale!
River2Sea Bubble Popper 88 Topwater Popper
$10.99from $7.25Features: The River2Sea Bubble Popper 88 is a Topwater walking bait that you can walk and pop in both freshwater and saltwater. In addition to th...
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Sale!
P-Line CXX Fluorescent Green X-Tra Strong Fishing Line
from $13.69from $11.36CXX X-Tra Strong is the toughest, strongest, most shock resistant co-polymer monofilament line on the market. Effective for both saltwater and fres...
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Sale!
SPRO Squealer Buzz-Bait
$12.99from $8.86Features: The SPRO Squealer Buzz-Bait is an excellent choice for anglers looking to add some variety to their fishing gear! Designed with Gamakats...
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Sale!
SPRO Rat 40 Wakebait
$33.99from $26.71The SPRO Rat 40 wakebait is the most lifelike rat imitation topwater bait to ever hit the market! Featuring a single jointed rodent profile along ...
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Sale!
Seaguar Blue Label Fluorocarbon Big Game Leader Coil 30 Yards
from $106.99from $62.68Features: Seaguar Blue Label Fluorocarbon Big Game Leader Coil is a heavy-duty fluorocarbon leader material with extreme tensile strength. Perfect...
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Sale!
Berkley Trilene Big Game Monofilament Line Green Quarter Pound Spools
$11.49from $8.74Features: Berkley Trilene Big Game Monofilament is extra tough, shock resistant monofilament made for large, hard fighting species. Super strong -...
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Sale!
Jackall TN 60/70 Disc Knocker Lipless Crankbait
$18.99from $15.26Features: TN 60/70 Disc Knocker Lipless Crankbait is a 2 2/5 inch or a 2 4/5 inch disc knocker lipless crankbait. Thin, disc-shaped weight that pr...
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Sale!
VMC 7199 Octopus Bait Hooks Tin Red
from $4.99from $3.00Features: The VMC 7199 Octopus Bait Hooks Tin Red is an offset bait hook with a turned-up eye. Features offset design with turned up eye and coated...
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Yo-Zuri SuperBraid Dark Green - 300 Yard Spool
from $24.99from $18.74Features: The Yo-Zuri SuperBraid Dark Green Braided Line 300 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top...
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Strike King Contra Braid - Green
from $14.99from $9.88Features: The Strike King Contra Braid Green is the new braided fishing line from Strike King. Features incredible strength, durability, and high...
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Sale!
Sufix Advance Clear Monofilament 250-330 Yard Spools
from $13.99from $9.50Features: The Sufix Advance Clear Monofilament 250-330 Yard Spool is a stealthy, transparent monofilament line. Premium monofilament made from HMP...
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Sale!
Gamakatsu MaxEye Swim Head Jig
from $11.24from $7.55Features: The Gamakatsu MaxEye Swim Head Jig is a rugged swimbait jig head with a big eye appealing to predators like Walleye and Bass. Equipped w...
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