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Top Brands
Black Friday Deals!
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Sale!
Rapala DT Series Crankbait DT6
$10.49from $7.32Features: The Rapala DT6 is a 2 inch, 3/8 ounce medium diving balsa wood crankbait. Dives up to 6 feet deep. Extra thin polycarbonate lip for p...
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Rapala DT Series Crankbait DT10
$10.49$8.92Features: The Rapala DT10 is a 2 1/4 inch, 3/5 ounce extra deep diving balsa wood crankbait. Dives up to 10 feet deep. Extra thin polycarbonate l...
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Rapala XRM-40 X-Rap Magnum Big Game Trolling Lure - 7 Inch
$28.99$24.64Features: The Rapala X-Rap Magnum 40 is a 7 inch, 3 3/8 ounce big game trolling minnow slash bait that dives up to 40 feet unassisted. Run true ou...
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Sale!
Rapala DT Series Crankbait DT8
$10.49from $7.32Features: The Rapala DT8 Series Crankbait is a fine-tuned 2 inch (3/8 oz) fishing lure that will dive to and swim with a hard side-to-side action a...
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Rapala DT Series Crankbait DT4
$10.49$8.92Features: The Rapala DT4 is a 2 inch, 3/8 ounce shallow diving balsa wood crankbait. Dives up to 4 feet deep. Extra thin polycarbonate lip for p...
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Sale!
Rapala Jigging Rap 3 1/2 inch W9 Ice Jigs
$10.69from $7.26Features: The Rapala Jigging Rap W9 Ice Jigs are 3 1/2 inch, 7/8 ounce vertical jigging hard lures. Swims in tantalizing circles both under hard w...
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Sale!
Rapala Jigging Rap Magnum 07 Vertical Jig - 2 3/4 Inch
$9.99from $7.64Features: The all new Rapala Jigging Rap Magnum Vertical Jig is designed to trigger bigger bites making it the ideal choice for using a forward fac...
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Sale!
Rapala XRM-30 X-Rap Magnum Big Game Trolling Lure - 6.25 Inch
$28.99from $20.21Features: The Rapala X-Rap Magnum 30 is a 6 1/4 inch, 2 1/2 ounce big game trolling minnow slash bait that dives up to 30 feet unassisted. Run tru...
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Sale!
Rapala Jigging Rap 1 1/2 inch W3 Ice Jigs
$7.99from $5.33Features: The Rapala Jigging Rap W3 Ice Jigs are a 1 1/2 inch, 3/16 ounce vertical jigging hard lures. Swims in tantalizing circles both under har...
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Rapala SXR-10 X-Rap Saltwater Rip Bait - 4 Inch
$13.49$11.47Features: The Rapala SXR-10 X-Rap Saltwater is a 4 inch, 7/16 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassisted ...
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Sale!
Rapala Shad Rap Elite 55 Floating Crankbait - 2 1/4 Inch
$12.99from $9.95Features: The all new Rapala Shad Rap Elite 55 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wir...
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Sale!
Rapala XRM-20 X-Rap Magnum Big Game Trolling Lure - 5.5 Inch
$25.99from $18.20Features: The Rapala X-Rap Magnum 20 is a 5 1/2 inch, 1 5/8 ounce big game tolling minnow slash bait that dives up to 20 feet unassisted. Run true...
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Sale!
Rapala Ott's Garage Deep Tiny 07 Crankbait - 2 1/4 Inch
$10.49from $8.11Features: The all new 2.25 inch Rapala Ott's Garage Deep Tiny 07 Crankbait has been meticulously designed by Bassmaster Classic Champion Ott Defoe ...
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Sale!
Rapala SXRL-12 X-Rap Saltwater Long Cast Rip Bait - 4.75 Inch
$18.49from $12.71Features: The Rapala X-Rap Long Cast 4 3/4 inch, 1 1/4 oz slashbait is built heavy and tough to target large, aggressive saltwater predators. Stea...
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Rapala PXR Mavrik 110 Jerkbait - 4.375 Inch
$16.39$13.93Features: Rapala PXR Mavrik 110 Jerkbait is a classic Jerkbait that has an emphasis on extreme success that turns it into a proper fish catching m...
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Sale!
Rapala Jigging Rap 2 3/4 inch W7 Ice Jigs
$9.99from $6.74Features: The Rapala Jigging Rap W7 Ice Jigs are a 2 3/4 inch, 5/8 ounce vertical jigging hard lures. Swims in tantalizing circles both under hard...
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Sale!
Rapala XR-08 X-Rap Shallow Diving Jerkbait - 3.125 Inch
$13.99from $9.42Features: The Rapala X-Rap 08 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 3 1/8-inch ...
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Sale!
Rapala XR-10 X-Rap Medium Diving Jerkbait - 4 Inch
$13.99from $9.42Features: The Rapala X-Rap 10 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4-inch bait...
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Sale!
Rapala Rippin' Rap 06 Lipless Crankbait
$8.99from $6.20Features: The Rapala Rippin' Rap 06 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2 1/2-inch, 1/2 ounce bait ...
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Sale!
Rapala SXR-14 X-Rap Saltwater Rip Bait - 5.5 Inch
$20.49from $14.16Features: The Rapala SXR-14 X-Rap Saltwater is a 5 1/2 inch, 1 1/2 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassi...
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Rapala Husky Jerk 08 Jerkbait/Trolling Minnow
$7.49$6.37Features: The Rapala Husky Jerk 08 is a 3 1/8 inch, 1/4 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to...
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Sale!
Rapala Rippin' Rap 05 Lipless Crankbait
$8.99from $6.20Features: The Rapala Rippin' Rap 05 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2-inch, 5/16 ounce bait has...
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Sale!
Rapala Jigging Rap 2 inch W5 Ice Jigs
$9.09from $6.18Features: The Rapala Jigging Rap W5 Ice Jigs are 2 inch, 5/16 ounce vertical jigging hard lures. Swims in tantalizing circles both under hard wate...
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Sale!
Rapala OG Rocco 05 Squarebill Crankbait - 2.5 Inch
$11.99from $8.11Features: The Rapala OG Rocco 05 Squarebill Crankbait is a testament to the beauty of creativity that harkens back to when designer Ott DeFoe was ...
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Sale!
Rapala Scatter Rap Deep Husky Jerk
$8.99from $6.26The Rapala Scatter Rap Deep Husky Jerk is the newst addition to the Scatter Rap family. Baitfish skitter and scatter when they are pursued by pred...
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Sale!
Rapala Jointed Shad Rap 05 Deep Diving Crankbait
$8.99from $6.20Features: The Rapala Jointed Shad Rap 05 Deep Diving Crankbait is a rattling, suspending, jointed lure that has a wide action. This 2-inch bait ha...
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Sale!
Rapala Jointed Shad Rap 07 Deep Diving Crankbait
$8.99from $6.20Features: The Rapala Jointed Shad Rap 07 Deep Diving Crankbait is a rattling, suspending, jointed lure that has a wide action. This 2 3/4-inch bai...
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Sale!
Rapala Rippin' Blade: Blade Bait - 2 3/4 Inch
$9.99from $7.65Features: The all new Rapala Rippin' Blade is a dynamic bait with a skinnier, heavier build, capable of delivering vibratory action even at the slo...
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Rapala Shadow Rap Shad Deep 09 Jerkbait
$11.99$10.19Features: The Rapala Shadow Rap Shad Deep 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking...
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Rapala Shadow Rap Shad 09 Jerkbait
$11.99$10.19Features: The Rapala Shadow Rap Shad 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking action,...
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Rapala DT Series Crankbait DT16
$10.99$9.34Features: The Rapala DT16 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 16 feet deep. Extra thin polycarbonate li...
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Rapala CountDown CD1 1 inch Balsa Minnow
$8.99$7.64Features: The Rapala CountDown CD1 is a 1 inch, 1/16 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target spe...
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Sale!
Rapala Countdown Elite CDE55 2 1/4 inch Slow Sinking Crankbait
$12.99from $8.82Features: The Rapala Countdown Elite CDE55 is a 2 1/4 inch slow-sinking crankbait. Runs optimally at about 3 to 4 feet deep. Baits made with the R...
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Rapala Ultra Light Minnow 04 Jerkbait
$8.99$7.64Features: The Rapala Ultra Light Minnow 04 is a 1 1/2 inch, 1/8 ounce ultra-light jerkbait. Weighted body with unique bent lip design facilitates w...
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Rapala PXR Deep Mavrik 110 Jerkbait - 4.375 Inch
$16.99$14.44Features: Rapala PXR Deep Mavrik 110 Jerkbait takes inspiration from the Original PXR Mavrik 110 and turns it into a deeper diving machine for cat...
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Sale!
Rapala Rippin' Rap 07 Lipless Crankbait
$8.99from $6.20Features: The Rapala Rippin' Rap 07 is a classic lipless crankbait with hard vibrating actions. This 2 3/4-inch, 7/8 ounce bait has a lipless desi...
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Rapala Super Shad Rap 5 1/2 inch Crankbait
$20.49$17.42Features: The Rapala Super Shad Rap is a magnum-sized version of Rapala's classic Shad Rap crankbait that measures 5 1/2 inches and weighs 1 5/8 o...
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Rapala Original Floater F18 Balsa Jerkbait
$14.99$12.74Features: The Rapala Original Floater F18 is a classic 7 inch, 11/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a s...
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Sale!
Rapala Shad Rap 2 inch Medium Diving Crankbait SR05
$10.49from $7.32Features: The Rapala Shad Rap SR05 is a 2 inch, 3/16 oz, crankbait with balsa wood construction. With a precise action and natural baitfish profil...
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Rapala XR-08 X-Rap Deep Diving Jerkbait - 3.125 Inch
$13.99$11.89Features: The Rapala X-Rap Deep 08 Deep Diving Jerkbait exhibits the classic X-Rap action down deep underwater. This 3 1/8-inch bait has a stainle...
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Sale!
Rapala SXRT-10 X-Rap Twitchin' Minnow Twitchbait - 4 Inch
$13.99from $9.50Features: The Rapala SXRT10 X-Rap Twitchin' Minnow is a 4 inch, 1/2 ounce twitchbait. X-style translucent body and 3D holographic eyes for excelle...
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Sale!
Rapala OG Slim 06 Medium Diving Flat-Sided Crankbait
$11.99from $8.10Features: The Rapala Ott's Garage (OG) Slim 06 is a 2 3/4 inch, 1/2 ounce medium diving balsa wood crankbait. Flat sides and a circuit board lip p...
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Sale!
Rapala Skitter Walk 08 Topwater Walker
$12.49from $8.64Features: The Rapala Skitter Walk 08 SW is a 3 1/8 inch, 7/16 oz Topwater walking bait that is painted for Freshwater and Saltwater. Performs "Wal...
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Sale!
Rapala Down Deep Husky Jerk 10 Deep Diving Jerkbait
$8.99from $6.20Features: The Rapala Down Deep Husky Jerk 10 Deep Diving Jerkbait runs straight even when running fast and deep. This 4-inch bait features an ove...
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Sale!
Rapala SXRL-14 X-Rap Saltwater Long Cast Rip Bait - 5.5 Inch
$20.49from $14.29Features: The Rapala X-Rap Long Cast 5 1/2 inch, 1 7/8 oz slashbait is built heavy and tough to target large, aggressive saltwater predators. Stea...
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Rapala XR-04 X-Rap Shallow Diving Jerkbait - 1.5 Inch
$13.99$11.89Features: The Rapala X-Rap 04 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 1 1/2-inch ...
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Rapala OG Big Rocco 06 Squarebill Crankbait - 2.75 Inch
$15.09$12.83Features: The all new Rapala OG Big Rocco 06 Squarebill Crankbait is a testament to the beauty of creativity that harkens back to when designer Ot...
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Rapala Husky Jerk 14 Jerkbait/Trolling Minnow
$8.99$7.64Features: The Rapala Husky Jerk 14 is a 5 1/2 inch, 5/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true. Dives 4...
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