Fishing Baits & Lures

Features: Pro-Cure Bad Azz Bait Dye is highly-concentrated bait dye. Perfect dye for big jobs. Great for herring, ballyhoo, shad, liver, prawn, and...

Features: The BnR Tackle Bobber Doggin' Bead & Float Pack contains all you need to target steelhead with a soft bead bobber doggin' rig. Two (...

Features: The all new Baitfuel Injector Kits are finally here and are ready to take your soft plastics to a whole new level, and now you can stock...

Features: The Lunkerhunt Rattle Spud is a small, rattling jigging spoon. Diamond-like cuts catch and refract light from multiple angles. Hand-tied...

Features: The Williamson Vortex Speed Jig boasts its hydrodynamic design that allows it to rotate freely on the fall. Opposing convex and concave ...

Features: The Cotton Cordell Mickey Jigging Spoon is a 1/4 ounce flutter/jigging spoon. Great jigging spoons for bass and walleye. Performs great ...

Features: The all new Mustad Alpha-Point Infiltrator Weighted Bladed Hook from the pros at Mustad is jam packed with features sure to help you lan...

Features: The Eagle Claw Trokar TK619HR Magnum Ringed Circle Hook is a premium 619 circle hook with a welded ring. The TK619HR hook features Trokar...

Features: Pro-Cure Addicted Fishing Steelhead Blend Oil is a scent collaboration between Addicted Fishing and Pro-Cure. Made up of several targeted...

Features: The all new LIVETARGET Ultimate Frog 2 Inch Popper Bait is here and ready to fight Big Bass and other Surface Predators with a Splashing...

Features: The all new Lunkerhunt HIVE Hover Shot is a DropShottin' Machine that has the Perfect Look to fool even the most picky of Fish into taki...

Features: The all new LIVETARGET Ultimate Frog 2 Inch Diver Bait is here and ready to fight Big Bass down deep with a presentation they are used t...

Features: The SPRO Pocket Tail Minnow Paddletail Swimbait is a 3.75 inch pocket tail-paddletail minnow. High-quality Japanese plastic, infused wit...

Features: The all new Rebel Shore Shiner Paddle Tail Swimbait is finally here and is ready to give you the Micro Baitfish Presentation you need to...

Features: The River2Sea Silent Whopper Plopper 130 is a silent, 5 inch, 1 3/8 ounce model of Larry Dahlberg's world-renowned topwater prop lure de...

Features: The Berkley Gulp!® Alive! SR Crawler, developed in collaboration with walleye pro Korey Sprengel, revolutionizes the traditional "Spinner...

Features: The Northland Tackle Pitchin' Puppet is a specialized tool tailored for casting and vertical jigging, offering exceptional performance fo...

Features: The BnR Tackle Soft Bead North Coast Pro Pack contains all the soft beads you need to effectively target steelhead on the Northwest Orego...

Features: The Yo-Zuri Trolling Rabbit w/ Swivel uses compact wings to create a whitewater effect as it trolls behind your boat. This float has a l...

Features: The Bomber Saltwater Grade Drumbeater is a skirtless Colorado blade spinnerbait pre-rigged with a paddle tail swimbait. Colorado blade p...

Features: High-speed trolling lure built for saltwater predators like tuna and wahoo, delivering hard-hitting, fast action with unmatched stability...

Features: The BnR Tackle Soft Bead Alaska Chum/Pink Pro Pack contains all the soft beads you need to target Alaskan trout and steelhead in rivers a...

Features: The all new NetBait BaitFuel HexTek Blip Minnow 4 Inch is finally here and is ready to take your Soft Plastic Minnow game to new depths ...

Features: BnR Tackle Steelhead Scampi are 3 inch soft plastic imitation shrimp tails infused with attractant scent. Wide tail profile offers tons ...

Features: The all new LIVETARGET 4 Inch Stick Worm is here to take your Stickbait Game to another level with its carefully crafted construction re...

Features: The Lunkerhunt Prop Series Combo is a 3-piece assortment of Lunkerhunt's ICAST award-winning Prop Series hollow body topwater prop lures...

Features: Blue Fox Glow Spin Kit is a small, 5-piece interchangeable spinnerbait variety kit featuring 1/16 ounce lures. Glow-in-the-dark skirts a...

Features: The Berkley Gulp! infuse 5 inch Jumbo Leech harnesses the power of extreme scent dispersion to widen the strike zone and increase your ca...

Features: What better way to secure your next PB than with the help of the all new Berkley Haul Of Fame Topwater Box, specially curated to bring y...

Features: The SPRO Power DropShot Hooks were custom built to provide anglers with maximum penetration power in a sleek and strong package for all ...

Features: The all new Kalin's Hammered Live Series K-Stretchhh 3.3 Inch Paddle Tail Swimbaits are designed to imitate baitfish and attract predato...