Fishing Baits & Lures

Features: The all new Berkley Gulp! Saltwater 5 Inch Turbo Shrimp is a must have to add to your Saltwater Soft Plastic Arsenal thanks to it's irre...

Features: The all new Kalins Hammered Live Series 4 Inch K-Stretchhh Jerk Minnows are a soft plastic jerkbait designed for lifelike baitfish imita...

Features: The Booyah 3-Piece Pad Crasher Hollow Body Frog Combo provides a variety of lures from the well-known Pad Crasher family by Booyah Baits!...

Features: The Northland Tackle Eye-Candy Grub is a modern twist on the classic grub styled soft plastic bait! Designed with a Double Curl Tail for ...

Features: The all new Jackall Revoltage 3 Inch RV-Drift Fry Minnow is truly one of a kind and is an essential to Tournament Pro Kyoya Fujita's Tac...

*Note: all ounce measurements are approximate.* Features: The Willaimson Kensaki Jig is a metal saltwater jigging lure with an asymmetrical knife-...

Features: The all new NetBait BaitFuel HexTek 3 Inch Eko Shad is finally here and is ready to take your Soft Plastic Swimbait game to new depths w...

Features: The all new VMC Redline Series Double Willow 3/8 oz Spinnerbait is Precision Engineered to deliver optimal Power, Strength, And Hook-Up ...

Features: The Berkley® SquareBull is a 2 3/4 inch, 5/8 ounce shallow squarebill crankbait that runs from 4 to 8 feet deep. The SquareBull features ...

Features: The Acme Kastmaster Flash Tape Spoon is a classic fishing spoon with holographic tape and glow colorways.  Flash tape add extra flash an...

Features: BnR Tackle WormKeeper Jigs are lead, ball head jigs with a barbed baitkeeper. Designed for use with both BnR Tackle's Holey Worms and St...

Features: The all new Booyah Covert Finesse Series Tandem Colorado Oklahoma 3/8 oz Spinnerbaits are engineered from the ground up by Booyah in con...

Features: The Luhr-Jensen Kwikfish K14/K15 are medium-large diving plug lures designed for salmon, steelhead, and lake trout. The wide, wobbling a...

Features: The Executioner is a premium soft bait designed in collaboration with Gary Collins (GCJ Baits) & G-Ratt Baits, built to deliver a lif...

Features: The SPRO Speed Demon 55 is a new crankbait with a wide circuit-board lip. The Speed Demon will dive between 3 to 5 feet deep on retrieve....

Features: The Nomad Design Slipstream 280 Flying Fish Wing Pack is a set of replacement wings for the Slipstream 280 Flying Fish Lure. The 280 Flyi...

Features: The Bandit Suspending Minnow is a walleye-tuned lure with a weighting system to let it suspend in the water column when not moving. When...

Features: BnR Tackle 10mm Soft Beads are incredibly effective steelhead soft baits that imitate fish eggs drifting down a stream. Soft consistency...

Features: The Lunkerhunt Prop Series Combo is a 3-piece assortment of Lunkerhunt's ICAST award-winning Prop Series hollow body topwater prop lures...

Features: SPRO Wave Tail Grubs are soft plastic curly tail grubs designed to be fished on their own or a SPRO Bucktail Jig trailer. Curly ribbon ta...

Features: The all new Strike King Tour Grade Hair Jig is a type of lure that has been popular in the Cold Norther Waters for decades but with the a...

Features: Blue Fox Cast Champ Kit is a variety pack of 1/8 ounce casting spoons designed for trout, river smallies, and salmon. Slab-sided design ...

Features: The Mustad UltraPoint Feather Dressed Trebles are short shank treble hooks dressed with Grizzly hackle and Flashabou Mirage material. Op...

Features: The Bill Lewis Floating Scope-Stik is a meticulously designed jerkbait that offers unmatched visibility and enhanced performance! Design...

Features: The Berkley Magic Swimmer is known in the Saltwater world for its Trophy Fish Catching design and it is now finally available in Freshwa...

Features: The Lunkerhunt Micro Spoon Multi Pack is a 4-piece assortment of 1/8 ounce, 1 inch long diamond-shaped spoons. Eye-catching finish and f...

Features: The Berkley PowerBait Floating Mice Tails were designed to do one thing and to do it flawlessly... catch big fish! Infused with the Legen...

Features: The Mustad 37363 Blonde Extra Fine Wire Aberdeen Hook is a fine wire variation of the fantastic, durable all-round Aberdeen hook. Needle...

Features: The Eagle Claw Trokar TK2R Long Shank Octopus Hook is a premium long shank octopus hook in several size/finish combinations in standard a...

Features: The Lazer TroKar TK150 Drop Shot Hook is an octopus-style hook designed specifically for drop shot rigs. TroKar's Surgically Sharpened T...

Features: The all new Jackall Mellow 5.2 Inch Drift Fry Minnow is truly one of a kind and was essential to Kyoya Fujita's win for the 2024 Bassmas...

Features: The all new Luhr-Jensen Flash Fly Rig for Kokanee & Trout is a blend of masterful design and striking visuals that drive Trout & ...