Fishing Baits & Lures

Features: The all new Booyah Covert Finesse Series Double Willow 1/2 oz Spinnerbaits are engineered from the ground up by Booyah in conjunction wi...

Features: Blue Fox Flash Spinner Kit offers a proven combination of flash and low-frequency vibration that triggers savage strikes. Chrome-plated ...

Features: The Strike King Shadalicious 3.5 Inch Paddletail Swimbait comes in packs of 6. The Shadalicious paddletail can be rigged on a jig head or...

Features: The Nomad Design Slipstream 280 Flying Fish is an 11 inch, 13 3/4 oz saltwater flying fish lure. The 280 California Flying Fish can be tr...

Features: Luhr-Jensen Trout Snubbers are exactly what they sound like: rubber snubber cords for kokanee and trout fishing. Prevents fish with soft ...

Features: The Luhr-Jensen Great Lakes Snubber is a clear snubber designed use in the crystal clear and super deep waters of the Great Lakes. Preven...

Features: Introducing the cutting edge Bass Mafia Daingerous 7 Inch Swimbait, a collaborative creation with professional angler Chris Zaldain, des...

Features: The SPRO Bucktail Jig is a 8 ounce bucktail hair jig. Unique head shape eyelet and placement which gives it a natural gliding action. He...

Features: The Cotton Cordell Big O Square-Lip Crankbait is a 3-Piece shallow diving squarebill crankbait variety pack. Lures measure 2 1/4 inch, w...

Features: The all new Booyah Covert Series Single Colorado 1/2 oz Spinnerbaits are engineered from the ground up by Booyah in conjunction with Bas...

Features: The SPRO Pin Tail Minnow dropshot Jig trailer is a soft plastic bait used for jig trailers and dropshots. High-quality Japanese plastic,...

Features: The all new Strike King 3 Inch Rage Hawk is the slightly bigger brother of the Original Compact 2.75 Inch Rage Hawk and it packs a punch...

Features: The Lunkerhunt Fillet is a 3 inch lipless crankbait. Designed to catch a wide range of gamefish, including bass, walleye, trout, pike an...

Features: The all new VMC Redline Series Colorado Willow 3/8 oz Spinnerbait is Precision Engineered to deliver optimal Power, Strength, And Hook-U...

Features: The Freeloader™ is a versatile US-designed pintail bait that excels as a trailer on bladed jigs or spinnerbaits, delivering lifelike acti...

Features: The LIVETAGRET Freestyle Frog is a hyper-realistic soft plastic frog made with ICT technology. Dual v-shaped ribbon tails/legs. Convenien...

Features: The Lunkerhunt Spicy Revealer Tubes are a must have for any Tackle Box as they put Simply can't NOT get bit year round! Constructed from ...

Features: The all new Gamakatsu Octopus Circle Straight Eye Offset Point 4x Strong Nano Alpha Hooks revolutionize a tried and true hook design with...

Features: The all new Lunkerhunt 3 Inch Furenzy Mouse is the ultimate hollow body topwater bait designed to revolutionize your fishing experience!...

Features: The all new LIVETARGET Ultimate Frog 2.5 Inch Diver Bait is here and ready to fight Big Bass down deep with a presentation they are used...

Features: The NetBait Dagger is a new BaitFuel-infused bait that excels when you're punching! At 4.5 inches long with flappy wings and legs, the Da...

Features: The SPRO Bucktail Jig is a 1/4 ounce bucktail hair jig. Unique head shape eyelet and placement which gives it a natural gliding action. ...

Features: The Berkley Gulp!® Alive! SR Crawler, developed in collaboration with walleye pro Korey Sprengel, revolutionizes the traditional "Spinner...

Features: Berkley Gulp! Catfish Dough is Fortified with Gulp! flavor chunks--natural bait scent and flavor Gulp! chunks create a stronger and lar...

Features: The Strike King Potbelly Spinnerbaits are a valuable tool to have in your tackle box whenever the conditions call for a Spinnerbait! Util...

Features: Berkley PowerBait Glitter Chroma-Glow Dough is floating, glowing, glitter-infused dough bait for trout and panfish. The pliable dough is...

Features: The all new NetBait BaitFuel HexTek Big Boar Tube Bait is finally here and is ready to take your Tube Bait game to new depths with the L...

Features: The Booyah Blade Single Colorado 3/8 oz Spinnerbaits are part of the Legendary "Booyah Blade" Family of Spinnerbaits and showcase their ...

Features: The All Purpose Soft Bait Hook is crafted for a wide range of fishing applications, offering strength and precision for various soft plas...

The P-Line 'Sassin jig is the latest jigging minnow introduction into the P-Line family of lead jigs. What makes the 'Sassin unique is the cupped d...

Features: The Luhr-Jensen Model A Ford Fender is a 22 inch lake trolling rig with one size 9 top blade, one size 8 bottom blade, and a trolling rud...

Features: The Eagle Claw Panfish Swim Jig Kit is a 48-piece assortment of fish head shaped panfish jigheads. Enable a wide variety of presentation...

Features: Blue Fox Cast Champ Kit is a variety pack of 1/8 ounce casting spoons designed for trout, river smallies, and salmon. Slab-sided design ...

Features: The all new Booyah Covert Series Double Colorado 3/8 oz Spinnerbaits are engineered from the ground up by Booyah in conjunction with Bas...

Features: The Strike King KVD Popping Perch from the brilliant mind of the one and only Kevin Van Dam is a truly spectacular Topwater Popper! Desig...

Features: The Rebel Hellgrammite Sinking Ultralight Crankbait is a 1 3/4 inch sinking, ultralight hellgrammite imitating crankbait. Life-like body...