Fishing Baits & Lures

Features: The Dobyns D-Blade Beast is a Spinnerbait with a Colorado and Willow Blade. Featuring Silicone skirt strands singly placed for even, per...

Features: The Mustad 37363 Blonde Extra Fine Wire Aberdeen Hook is a fine wire variation of the fantastic, durable all-round Aberdeen hook. Needle...

Features: The SPRO Flutter Tail Shrimp is a 3 inch, lifelike, soft plastic shrimp-imitating bait. The Flutter Tail Shrimp features a signature flu...

Features: The VMC 7199 Octopus Bait Hooks Black Nickel is an offset bait hook with a turned-up eye. Features offset design with turned up eye and c...

Features: The all new SPRO Cover Jumper 3/8 oz Bladed Jig looks at mean as it behaves bullying big bass with every cast! Constructed from the fine...

Features: The Spearpoint GP Finesse Hook is a general purpose (GP) hook designed for multiple finesse fishing applications. Spearpoint hooks are d...

Features: The Lazer TroKar Frog Hook is a premium replacement double hook Excellent upgrade or replacement choice for hollow body frogs, mice, and...

Features: BnR Tackle WormKeeper Jigs are lead, ball head jigs with a barbed baitkeeper. Designed for use with both BnR Tackle's Holey Worms and St...

Features: The Berkley Walleye Rig with Indiana Blade is a ready-to-fish Crawler Harness that you can troll right out of the package--designed by to...

Features: The Yo-Zuri "Hokuriku" Splashing Float Type Right is designed to surface troll and veer to the right when dragged behind a boat. This fl...

Features: The Berkley Gulp! 4 Inch Crawler is a sizeable innovation from the pros at Berkley that implements the wonders of Gulp! Technology, with ...

Features: The Rapala Skitter V SKV13 is a 5 1/4 inch, 1 ounce topwater walker. V-Rap body design combined with tail weighted balance allows the lu...

Features: The all new Picasso Lures Line Through Smart Mouth Plus Swimbait Jighead is purpose built to give you enhanced action and more longevity ...

Features: The NetBait B-Bug w/Baitfuel Infusion is a versatile bait, offering various fishing techniques from weightless presentations to Carolina...

Features: The all new Mustad Alpha-Point A-Tak Ned Jighead from the pros at Mustad is jam packed with fish-catching features sure to help you land ...

Features: The Heddon Sonar Adjustable Action 2 Inch Blade Bait is the one of the only lures of its kind that gives anglers full customization of t...

Features: The VMC Neko Kit is 19-piece starter kit designed to furnish anglers with everything they need to throw Neko rigged soft baits for bass....

Features: What makes Bait-Pop so great? The Original Fish Formula Bait-Pop Pro Packs are a Phenomenal Fish Attractant that revolutionizes the fish...

Features: Mikey Jr. Multi-Joint Wakebait is a 3 4/5-inch, 5/8 ounce multi-jointed wakebait. Three-section bait with three extra sharp hooks and imp...

Features: The all new Bill Lewis Depth Strike 85 Sinking Twitch Bait is Purpose Built and Optimized for success with Forward Facing Sonar Systems!...

Features: The Gamakatsu Jig Head Wacky is a great new wacky jig is a wacky head built on a 1/0 hook made with Gamakatsu's G-Finesse technology. The...

Features: The Strike King Spotlight Split Minnow is a hyper-realistic soft plastic bait designed to excel with forward-facing sonar, giving anglers...

Features: The SPRO MadEye Diver 85 is 3 1/3 inch, 5/16 ounce extra deep diving banana-style walleye crankbait. Exhibits tight wobbling and unpredi...

Features: The Acme Kastmaster Flash Tape Spoon is a classic fishing spoon with holographic tape and glow colorways.  Flash tape add extra flash an...

Features: The Maxima Fluorocarbon Leader Wheel is a handy pocket-size spool of premium German fluorocarbon leader material. Unique fluorocarbon po...

Features: The Rapala Jointed Deep Husky Jerk 08 is a 3 1/2 inch, 3/16 ounce hard lure that swims with the classic Rapala "wounded-minnow" wobble a...

Features: The Savage Gear 3D Jointed Glide Swimmer Hard Body Swimbait was designed to have the most natural gliding action of any bait in this cat...

Features: The SPRO Power Offset Neko Hooks were custom built to provide anglers with maximum penetration power in a sleek and strong package for a...

Features: The Strike King KVD Pipsqueak Pop'n Perch is a 1/3 ounce, 5 inch (including skirt) topwater hollow body popper. Lifelike look including ...

Features: The SPRO Power DropShot Hooks were custom built to provide anglers with maximum penetration power in a sleek and strong package for all ...

Features: The Berkley Magic Swimmer is known in the Saltwater world for its Trophy Fish Catching design and it is now finally available in Freshwa...

Features: The Lunkerhunt Rattle Spud is a small, rattling jigging spoon. Diamond-like cuts catch and refract light from multiple angles. Hand-tied...

Features: The Lunkerhunt Pre-Rigged Finesse Craw is a combo pack that includes a Finesse Craw 3 inch Ned rig soft plastic craw pre-rigged on a 1/4 ...

Features: The NetBait B-Bug w/Baitfuel Infusion is a versatile bait, offering various fishing techniques from weightless presentations to Carolina...

Features: The Berkley PowerBait Beat'n Paddle Frog is a soft plastic frog made from PowerBait's scented plastic that has paddle-style feet that cr...