Fishing Baits & Lures

Features: The Luhr-Jensen Coyote Flasher is a deep water trolling device for attracting large freshwater species like salmon and lake trout. 360 d...

Features: The Lunkerhunt Fetch is a 4 1/2 inch soft plastic paddle tail swimbait developed by FLW Tour pro angler Matt Arey. Pro-grade swimbait tha...

Features: The all new Freedom Tackle Hydra Hybrid Swimbait Jighead offers anglers a versatile and technically advanced Jighead solution that your l...

Trolling is its game, and Yo-Zuri Bonita Trolling Sinking Lure is its name. Infusing key features such as a power body with color change technology...

Features: Blue Fox Super Vibrax Tri-Pack is a 3-piece variety pack of Blue Fox's classic Vibrax spinner lures. Triggers strikes through a proven c...

Features: Gamakatsu Crappie Jighead is designed for tournament crappie angling but can be used for almost any type of finesse style of fishing per...

Features: The Booyah Bankroll Jig has a tapered head and perfectly angled hook for a higher strike-to-catch ratio. Features a flattop and top-hea...

Features: The all new Gamakatsu Octopus Circle 4X Straight Eye Inline Point Nano Alpha Tournament Legal Hooks revolutionize a tried and true hook d...

Features: The Lucky Craft Pointer 50 S Jerkbait is a 2 inch (50 mm) Sinking Jerkbait, optimally diving and effective at about 2 feet deep. Powerful...

Features: Berkley Gulp! Catfish Chunks outperform natural livers, and are longer lasting, too! Expand the strike zone with 400x more scent disper...

Features: The Eagle Claw Trokar TK2H Heavy Wire Octopus Hook is a premium heavy gauge wire octopus hook with Trokar sharpened point. This heavier w...

Features: Berkley Sparkle Power Eggs Floating Magnum eggs are made with a longer-profile floating formula. Can be fished in currents or lakes. Spa...

Features: The Big Bite Baits Kamikaze craw is a 3 3/4 inch soft plastic craw bait. Killer, secret BBB Pro Staff bait that's now available to the p...

Features: The Berkley Spin Bomb is a 2 1/2 inch, 2/5 ounce deep-bellied topwater prop lure. Cupped plastic propellers that spin at slower speeds. ...

Features: The Gamakatsu G-Finesse Stinger hook is a versatile hook most often used for Neko rigging. Constructed with Gamakatsu's G-Finesse Tournam...

Features: Gamakatsu Heavy Duty Live Bait Hook is a forged heavy wire hook and is the "go-to" hook for big fish on big baits. When you need to put ...

Features: The Strike King Rage Lizard is a 6 inch soft plastic lizard with Strike King's patented "Rage Tail" flange on the end of its appendages. ...

Features: Atlas Floating Spawn Sacs are pre-tied sacs of salmon eggs. Perfect choice for enticing salmon, steelhead, and rainbows. Float slightly ...

Features: The Eagle Claw Trokar TK5 AP Circle Non-Offset Hook Value Pack is a Value Pack of 50 all-purpose circle hooks with non-offset Trokar poin...

Features: The Berkley® Frittside 5 crankbait is now available in a convenient three-pack kit, and is a highly popular choice amongst angler lookin...

*Note: all ounce measurements are approximate.* Features: Daiwa Mr. Slow Jigs are a new series of saltwater slow pitch jigging lures. Designed for...

Features: The Lucky Craft Staysee 90SP V2 is a 3 1/2 inch, 7/16 ounces deep diving jerkbait with suspending buoyancy. Rattles create a weight-tran...

Features: Luhr-Jensen Trout Snubbers are exactly what they sound like: rubber snubber cords for kokanee and trout fishing. Prevents fish with soft ...

Features: The Lazer TroKar TK133 Big Nasty Flippin' Hook is specialized for hauling big fish out of heavy cover. TroKar's Surgically Sharpened Tec...

Features: The Storm WildEye Live Crappie Soft Swimbait is a 3 pack of crappie-imitating soft body swimbaits. Designed to be super realistic. Incre...

Features: The Evergreen International FA-87 is a 3 3/8 inch, shallow-diving (3 to 5 feet), suspending jerkbait. Previously called the Evergreen Fa...

Features: The Evergreen Combat Rat presents a lifelike rat wake bait meticulously crafted for modern anglers, boasting exceptional realism and per...

Features: The Rapala Jigging Shad Rap 03 is a 1 1/2 inch, 3/16 ounce shad profile ice jig. More pronounced movement, with a lethargic circle down a...

Features: The War Eagle Tandem Willow Gold Frame Spinnerbait is a wire spinnerbait. Precisely balanced. Layered premium silicone skirts. Plated fr...

Features: The Lunkerhunt Pocket Frog is a petite, 1 3/4 inch, 1/4 ounce hollow body topwater frog. Employs a body shape similar to most hollow bod...

Features: Mike's Shrimp Eggs are shrimp flavored salmon eggs. A combination of softness, firmness, and elasticity makes a perfect texture for the ...

Features: The Geecrack Jack Master is a brand-new addition to the Paddle Tail Swimbait lineup, offering anglers versatility and effectiveness in t...

Features: The Geecrack Gilling Twister 75 High Float Swimbait is meticulously crafted to mimic a small Bluegill, a favorite prey of bass, offering ...

Features: The Eagle Claw Trokar TK608V Spinnerbait Hook Bulk Pack is a bulk pack of 50 premium Pro-V Bend spinnerbait hooks. Features a Pro-V bend ...

Features: The Eagle Claw Trokar TK197 Primal Circle Hook is a circle bend hook for saltwater that features Trokar's famous 3-sided point. Light wir...

Features: The Eagle Claw Trokar TK190 Tournament Tube Hook is a hook with Kahle bend and bait keeper, perfect for rigging up and fishing tubes. Des...

Features: The Geecrack Bellows Stick Worm offers a fresh interpretation on the traditional stick worm, with an innovative deep ridged design resul...

Features: The VMC Tokyo Rig Finesse Neko is the newest iteration of the VMC Tokyo Rig that features a VMC Finesse Neko Hook. Allows anglers to e...