Fishing Baits & Lures

Features: The all new Berkley Gulp! 4 Inch Nemesis Curly Tail Prawn wreaks havoc on your local coastal waters and truly lives up to its name as a ...

Features: The Yo-Zuri 3DB Pencil Topwater Walker 4 inch is a top-of-the-line "Walk-the-Dog" style hard bait designed to call in big bass! Comes wi...

Features: The Nomad Design Slipstream 200 Flying Fish is a 8 inch, 5 oz saltwater flying fish lure. The 200 Flying Fish can be trolled to 9 kn, cas...

Features: The Halco Laser Pro 190 Deep Diving Trolling Plug dives with laser sharp precision to its intended running depth of up to 7 feet to stir...

Features: The Yo-Zuri 3D Inshore Popper 120 is a 4 3/4 inch, 1 5/8 ounce topwater popper designed specifically for inshore saltwater surface fishin...

Features: The all new Baitfuel Injector Kits are finally here and are ready to take your soft plastics to a whole new level! Designed to enhance y...

Features: The all new Strike King 5XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does ...

Features: The Halco Slidog 125 Rip-Bait is the ultimate choice for anglers seeking to feed off some of Saltwater's biggest beasts aggressive tende...

Features: The Rapala X-Rap Magnum 15 is a 4 3/4 inch, 1 1/8 ounce big game tolling minnow slash bait that dives up to 15 feet unassisted. Run true...

Features: The VMC Nemesis Circle 3X Black Nickel Hooks are crafted from extra-tough Vanadium steel, resulting in them being up to 25% stronger tha...

Features: The VMC Hover Jig is a new type of Jig from the Pro's at VMC that offers a unique approach to a tried and true design! Equipped with a co...

Features: The Berkley PowerBait® 4 Inch Saltwater CullShad is an advanced swim-bait designed for shallow water fishing, offering a large profile a...

Features: The Yo-Zuri Crystal 3D Minnow Magnum Floating Diver is a 6 1/2 inch, 1 1/2 ounce medium diving plug with a tight wiggle action. Internal...

Features: The Heddon Super Spook XT is 5 inches long and weighs 1 oz. Featuring Saltwater Grade 3X Strong 1/0 Treble Hooks, Hangers and Rings to pr...

Features: Atlas-Mike's Lunker Lotion is a viscous, gel-based fishing attractant. A blend of concentrated scents, flavors, amino acids, neon colors...

Features: The Halco Rooster Popper 195 Haymaker KO Topwater Popper is a machine precision engineered to deliver Haymakers and Knock Outs on massiv...

Features: The Rapala X-Rap SubWalk 15 Topwater Subsurface Walker can perform subsurface Walk-the-Dog action. 6-inch bait sports the Xtreme flash w...

Features: The Mustad 1X extra heavy wire Beak Hook is perfect for natural bait saltwater presentation. Opti-Angle Needle Point and 4.3 UltraPoint®...

Features: Gamakatsu Darter 26 Jig Head is bullet-shaped lead head jig head for soft plastic baits. Heavy duty 90 degree jig hook. Streamlined head...

Features: The Maxima Ultragreen Leader Wheel is a small spool of premium German copolymer monofilament. Soft and limp, yet extremely durable and ab...

Features: The SPRO Bucktail Jig is a 2 ounce bucktail hair jig. Unique head shape eyelet and placement which gives it a natural gliding action. Wh...

Features: The VMC 7115 Techset Live Bait Hooks is a live bait hook with a Tin Red Finish in an 8 pack and an economy size 25 pack. The VMC 7115 fea...

Features: The SPRO Bucktail Jig is a 6 ounce bucktail hair jig. Unique head shape eyelet and placement which gives it a natural gliding action. Wh...

Features: The Nomad Design Slipstream 280 Flying Fish is an 11 inch, 13 oz saltwater flying fish lure. The 280 Flying Fish can be trolled to 9 kn, ...

Features: The all new Strike King 6XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does ...

Features: SPRO Wave Tail Grubs are soft plastic curly tail grubs designed to be fished on their own or a SPRO Bucktail Jig trailer. Curly ribbon ta...

Features: The Nomad Design Slipstream 140 Flying Fish Wing Pack is a set of replacement wings for the Slipstream 140 Flying Fish Lure. The 140 Flyi...

Features: The Bomber Saltwater Grade Certified Depth Trolling Plug is a large saltwater trolling minnow lure. Wire-through skeletal structure. Des...

Features: The SPRO Power Offset Wide Gap Hooks were custom built to provide anglers with maximum penetration power in a sleek and strong package f...

Features: The Eagle Claw Trokar Pro-V Big Nasty Extreme Octopus Hook is a big octopus hook for saltwater fishing Features a forged wire constructio...

Features: The SPRO Power Offset Round Bend Hooks were custom built to provide anglers with maximum penetration power in a sleek and strong package...

Features: The Freedom Tube Jig Head, also known as "The Whale," features a unique body shape designed to optimize hook positioning and plastic pen...

Features: The Geecrack BomBay Blade Bait is a cold-water lure designed for lethargic fish, emphasizing quick startup velocity and robust vibrationa...

Features: The Daiwa Salt Pro Minnow Floating Rip Bait is a highly popular and effective bait for catching various game fish! It's a versatile, lon...