Products

Features: The Norman DD22 Extra Deep Diving Crankbait is a classic super deep diving crankbait that can go down to 18 feet. Best lures to use when ...

Features: The Norman Deep Baby-N is a 2 inch medium-depth crankbait. Small in size, but big on action. Dives down quickly and generates a tight wi...

Features: The Norman Deep Little-N is a 2 1/2 inch deep diver crankbait. Great search bait for covering large areas of water. Delivers straight-ru...

Features: The Norman Hook Keepers are hook keepers for your fishing rod. Flexible hook keeper. Helps keep rods at the ready when rigged up. Easily...

Features: The Norman Speed Clips are the perfect Snaps for all your Crankbaits. Easiest way for you to attach a lure to your fishing line. Stronger...

Features: The Norman Speed Clips Snaps are crankbait snaps. Easiest way for you to attach a lure to fishing line. Stronger than other snaps. Work g...

Features: The Norman Speed-N Crankbait is the perfect Coldwater Crankbait designed to get bit when the fish are hesitant to go for a bite! Constru...

Features: The Norman Speed-N Jr. Crankbait is the perfect Coldwater Crankbait designed to get bit when the fish are hesitant to go for a bite! Con...

Features: The Northland Tackle Baitfish Spinner Harness is a precision engineered harness designed for high level Walleye fishing! Incorporates dur...

Features: The Northland Tackle Buck-Shot Rattle Claw Jig Head Accessory is the perfect accessory for any of your Jigheads sure to add a little extr...

Features: The Northland Tackle Buck-Shot Rattle Shell Jig Head Accessory is the perfect accessory for any of your Jigheads sure to add a little ext...

Features: The Northland Tackle Deep-Vee Bucktail Jig is a fast falling and extra deadly Hair Jig designed for various fishing conditions! Boasting...

Features: The Northland Tackle Deep-Vee Jighead is a fast falling and extra deadly Jighead designed for various fishing conditions! Boasting reali...

Features: The Northland Tackle Elite Series MVP Jighead lives up to its name as a versatile option for both live bait and soft plastics! Designed ...

Features: The Northland Tackle Eye-Candy Grub is a modern twist on the classic grub styled soft plastic bait! Designed with a Double Curl Tail for ...

Features: The Northland Tackle Eye-Candy Nightcrawler is a highly effective worm bait designed to perform at the highest levels! With its exception...

Features: The Northland Tackle Eye-Candy Paddle Shad introduces a game-changing approach to Walleye fishing with its innovative design and composit...

Features: The Northland Tackle Gum-Ball Jighead offers a classic round head design tailored for multiple different fishing applications! Designed ...

Features: The Northland Tackle Gum-Drop Floater Jighead is a versatile bait designed for floating live bait over various types of underwater terra...

Features: The Northland Tackle Marabou Hair Jig is a long held secret born from the workshops of Canadian anglers that is finally out! All new for ...

Features: The Northland Tackle Metallic Fire-Ball Jighead with its deadly design is crafted to catch monster Walleye, Bass, and other gamefish! Fl...

Features: The Northland Tackle Mimic Minnow Shad is a game changer for highly pressured water that need something new and refreshing to attract at...

Features: The Northland Tackle Pitchin' Puppet is a specialized tool tailored for casting and vertical jigging, offering exceptional performance fo...

Features: The Northland Tackle Pro-Walleye Crawler Harness is a precision engineered harness designed for high level Walleye fishing! Constructed w...

Features: The Northland Tackle Reed-Runner Hollow Body Popping Frog is a versatile topwater lure designed to pop around cover, enticing monster st...

Features: The Northland Tackle Reed-Runner Hollow Body Walking Frog is a versatile topwater lure designed to walk around cover, enticing monster st...

Features: The Northland Tackle Rock-Runner Bottom Bouncer is the industry's most popular trolling sinker and is renowned for its versatility and e...

Features: The Northland Tackle Rumble Shad is a versatile medium diving Crankbait available in 3 different sizes that all dive to different depths...

Features: The Northland Tackle Sink'N Jighead is a versatile Jighead from the pros at Northland Tackle that is effective with almost any gamefish ...

Features: The Bassmaster Classic winning Northland Tackle Smeltinator Jig is a premium minnow head designed to perfectly imitate slender baitfish ...

Features: The Bassmaster Classic Winning Northland Tackle Smeltinator Jighead just got better, the Underspin model is a premium minnow head design...

Features: The Northland Tackle Tungsten Crappie King Jighead was designed with Panfish anglers in mind and is destined to bring big slabs topside! ...

Features: The Northland Tackle Tungsten Flat-Fry Fly is a specialized panfish jig designed to imitate small fish, ideal for Perch, Bluegill, and Cr...

Features: The Twitchin' Puppet is a compact glide bait designed to mimic a dying baitfish, darting and gliding with lifelike action when twitched o...

Features: The Northland Tackle UV Whistler Jig is a unique Swimbait Jighead with a Prop Blade that adds flash and sonic vibrations! Designed with ...

Features: Versatile jigging spoon designed to attract perch, walleye, trout, bass, and pike with lifelike action and sound, effective in both ice a...

Features: The Manitoba Mullet is a predator-focused bait designed to entice Trout, Pike, and Muskies with lifelike movement and irresistible action...

Features: The Okuma Ceymar A Spinning Reels offer Anglers Superior Performance at a Fraction of the Cost vs Competitors for a truly well rounded ex...

Features: The all new Okuma Ceymar HD Spinning Reels offer Superior Performace and an Incredibly Lightweight makeup at a Fraction of the Cost of Co...

Features: The Okuma Coldwater A Linecounter Low Profile Baitcasting Reels are quite possibly the most Recognizable and Significant Reel ever intro...

Features: The Okuma Coldwater A Linecounter Round Casting Reels are built to be the Workhorses of your Trolling & Jigging Setup to help you pu...

Features: The Okuma Coldwater SS Linecounter Low Profile Baitcasting Reels are the Next Iteration of Quite Possibly the most Recognizable and Know...