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Top Brands
Soft Baits
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Optimum Opti Shad Swimbait
from $5.50Features: The innovative Optimum Opti Shad Swimbait is a soft swim bait with a unique center bulge, setting it apart from other shad tail style lur...
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Reaction Innovations 3.65 Inch Shiver Shot 10pk
$5.75Features: The Reaction Innovations 3.65 inch Shiver Shot is a patented finesse fishing option with outstanding performance from the team at Reacti...
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Gary Yamamoto Sensei Worm - 6.5 Inch
$6.99$6.29Features: The all new Gary Yamamoto Sensei Worm 6.5 Inch is a high-performance finesse worm designed for catching bass in various fishing condition...
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Reaction Innovations Kinky Beaver 5 inch Soft Plastic Creature Bait 7 pack
$5.99Features: The Reaction Innovations Kinky Beaver Creature Bait 5 Inch Soft Plastic Creature Bait is the biggest of the three Beaver soft plastic cr...
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Gambler Burner Craw 4 inch Soft Plastic Craw 7 pack
$4.79Features: The Gambler Burner Craw is a 4 inch soft plastic craw. Compact profile that can easily go through ultra-thick vegetation mats and grass....
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YUM CrawBug Finesse Craw Soft Plastic Craw 8 pack
$3.49Features: The YUM CrawBug Finesse Craw is a soft plastic craw designed with three-dimensional detailing not typically seen in soft plastics. Great...
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Z-Man LizardZ 6 inch Soft Plastic 6 pack
$4.99$3.74Features: Z-Man LizardZ are 6 inch soft plastic lizard-shaped baits made of 10X Tough ElaZtech plastic, so they won't tear up easily like other li...
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SPRO Dean Rojas Bronzeye Baby Popper 50 Frog
$9.89$8.41Features: The SPRO Dean Rojas Bronzeye Baby Pop 50 is a petite 2 inch, 1/4 ounce hollow body popping frog. Designed to attract bass out of the thi...
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Missile Baits Baby D Bomb 3 5/8 inch Soft Plastic Creature Bait
$4.69$4.46Features: The Missile Baits D Bomb Soft Plastic Creature Bait is 3.65 inches long soft plastic creature. The small, bulky body of the Baby D Bomb ...
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Missile Baits Ned Bomb 3 1/4 inch Ned Rig Soft Bait
$4.69$4.46Features: The Missile Baits Ned Bomb is a 3 1/4 inch Ned rigging finesse soft plastic bait. Unique twist on the Ned rig stickworm design. Ribbed bo...
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NetBait Big Bopper w/Baitfuel Infusion - 5.75 Inch
$4.79$4.07Features: The Netbait Big Bopper Worm is a versatile and highly effective Worm capable of drastically outperforming other Worms on the market! Bui...
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Mr. Crappie Joker Triple Tail Soft Plastic Grub - 15 pack
$3.99$3.39Features: The Strike King Mr. Crappie Joker Soft Plastic is the product of Strike King's collaboration with Wally Marshall that produces unbelieva...
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Gambler Fat Ace Soft Plastic Stickbait 5 pack
from $4.79Features: The Gambler Fat Ace is a soft plastic stickbait with a similar Senko-like shape to the Gambler Ace, but just with a thicker profile. Same...
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Jackall Bounty Fish Jr 4pk
$9.99$9.49Features: The Jackall Bounty Fish Soft Jerkbait is designed for fishing over cover with its unique walk-the-dog style action, offering a topwater ...
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Gambler Ace 5 1/4 inch Soft Stickbait 8 pack
$4.79Features: The Gambler Ace is 5 1/4 inch Senko-style soft plastic stickbait. One of the most productive stick baits in the South. Falls slower, whic...
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Mr. Crappie Crappie Thunder Soft Plastic Grub - 15 Pack
$3.99$3.39Features: The Strike King Mr. Crappie Crappie Thunder Soft Plastic Grub is a product of Strike King's collaboration with Wally Marshall. 1 3/4-inc...
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Strike King Coffee Fat Tube 2 3/4 inch Soft Plastic Tube 9 pack
$6.99$5.94Sometimes, downsizing is an upgrade! The Strike King Coffee Fat Tube is a shorter version of Strike King's 3 1/2 inch Pro-Model Coffee Tube that re...
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Zoom Fat Albert 3 inch Curly Tail Grub 10 pack
$3.59Features: The Zoom Fat Albert Grub is deadly on the back of a moving bait or crawled along the bottom by itself and you can even swim it for susp...
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Z-Man EZ TubeZ 4 inch Soft Plastic Tube 6 pack
$4.99$3.74Features: The Z-Man EZ TubeZ are 4 inch soft plastic tubes made from Z-Man's proprietary 10X Tough ElaZtech material. 10X Tough ElaZtech construct...
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Geecrack Bellows Craw Soft Plastic - 3.5 Inch
$9.49$8.79Features: The Geecrack Bellows Craw debuts as the latest addition to the Geecrack Soft Plastic lineup, offering anglers a meticulously tested Soft ...
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Gambler Why Not 4 1/2 inch Soft Plastic Creature 7 pack
$4.79Features: The Gambler Why Not is a 4 1/2 inch soft plastic creature bait with a streamlined profile that optimizes it for coming in and out of heav...
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Zoom Ultra-Vibe Speed Worm 6 inch Soft Plastic Cut Tail Worm 15 pack
$5.99Features: The Ultra Vibe Tail gives off an acoustic footprint unlike that of any other worm on the market, making it deadly on pressured bass look...
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Gary Yamamoto Nuki Bug - 3.5 Inch
$8.99$8.09Features: The all new Gary Yamamoto Nuki Bug 3.5 Inch is a soft plastic bait designed for finesse fishing, offering a combination of the original Y...
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Gambler BB Cricket 3 inch Soft Plastic Craw 12 pack
$4.79Features: The Gambler BB Cricket is a 3 inch soft plastic crawdad with tons of small appendages. Natural look perfect for fishing tough conditions ...
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Big Bite Baits Soft Plastic Creature Bait
from $4.29from $3.22Features: The Big Bite Baits Creature Bait is a classic Brush Hog-style soft plastic creature bait. Deadly flipping and punching bait. Tails, arms...
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Missile Baits Mini Magic Worm 4 Inch 16pk
$10.99$10.44Features: The Missile Baits Mini Magic Worm is a finesse straight worm collaboration between Missile Baits and Roboworm that has garnered signific...
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Mr. Crappie Maxie Waxie Soft Plastic - .75 Inch
$3.99$3.39Features: The all new Mr. Crappie Maxie Waxie Soft Plastic may appear unassuming but it's a potent bait with a small, grub-shaped design that deliv...
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Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait - 4.25 Inch
$6.99$6.29Features: The Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait 4.25 Inch is a new offering from the Yamamoto lineup of baits that has been p...
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Mr. Crappie Slab Slanger Soft Plastic Grub - 15 Pack
$3.99$3.39Features: The Strike King Mr. Crappie Slab Slanger is a 2 1/4 spear tail soft plastic panfish grub. Designed with a ribbed body, it also has a spa...
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Savage Gear 3D Real Trout Swimbait Soft Body Swimbait
from $6.69from $5.69Features: The Savage Gear 3D Real Trout Swimbait Soft Body Swimbait is a lure that serves ultra-realism with its hyper-realistic design. Based on ...
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Big Bite Baits 5 Inch Jerk Minnow - 10 Pack
$4.69$3.52Features: The Big Bite Baits 5 Inch Jerk Minnow is the perfect Soft Plastic Jerkbait for your Soft Plastics Tacklebox! Designed to be Twitched aro...
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LIVETARGET Hollow Body Frog 45 / 55 / 65
$14.49$12.99Features: The LiveTarget Hollow Body Frog is an Icast Award-Winning Hollow Body frog due to its construction, action and stunning paint job! The H...
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Reaction Innovations 5.45 Inch Shiver Glide
$5.99Features: The Reaction Innovations 5.45 inch Shiver Glide is a versatile soft plastic bait delivering a highly realistic baitfish presentation! It...
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Z-Man BatwingZ 2 3/4 inch Jig Trailers 6 pack
from $4.49from $3.37The Z-Man BatwingZ are uniquely textured, featuring buoyant ElaZtech pinchers that float up off the bottom. The BatwingZ jig trailers accurately mi...
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River2Sea Bully Wa 2 65 Frog
$10.99Features: Upgraded from the original River2Sea Bully Wa (the easiest walking frog on open water and around cover), the Bully Wa 2 has a sealed hoo...
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X Zone Pro Series Neko Ned Zone 4.25 inch 7 pack
$4.99$4.24Features: The X Zone Pro Series Neko Ned Zone is a 4.25 inch floating soft plastic worm optimized for Neko and Ned Rigging. The Neko Ned Zone is l...
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Berkley PowerBait Hollow Belly Paddle Tail Swimbait
from $8.29from $6.22Features: The Berkley PowerBait Hollow Belly Swimbait is an attractant-laced soft plastic paddle tail swimbait with a hollow belly section. Oversi...
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Strike King Rage Shad 3 inch Rage Tail Soft Plastic 5 pack
$6.99$5.94Features: The Strike King Rage Shad is a 3 inch baitfish profile soft plastic with Strike King's patented Rage Tail flange appendage. Designed to ...
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Strike King Rage Ned Bug 2 1/2 inch Soft Plastic Creature Bait 9 pack
$6.99$5.94Features: The Strike King Rage Ned Bug is a smaller, 2 1/2 inch version of the Rage Bug designed for Ned rigging. Classic creature profile and sig...
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Gene Larew Biffle Bug 4 1/4 inch Soft Plastic Creature Bait 8 pack
$6.99$5.94Features: The Gene Larew Biffle Bug is a versatile 4 1/4 inch soft plastic creature bait. Great for pitchin', as a jig trailer, or rigged on the B...
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Berkley PowerBait The Boss Grub
$5.99$4.49Features: The Berkley PowerBait The Boss Grub is a Soft plastic grub. Features Pit Boss style legs for maximum action in a chunkier profile. Thick...
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Keitech Easy Shiner 8 inch Soft Paddle Tail Swimbait
$10.99Features: The Keitech Easy Shiner 8 inch is a large soft plastic paddle tail swimbait. Body design that combines the body shape of the Keitech Sha...
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Lunkerhunt Swim Bento Soft Paddle Tail Swimbait
$7.99$6.79Features: The Lunkerhunt Swim Bento is a soft plastic paddle tail swimbait. Swimming sibling of the ICAST award-winning Bento Minnow soft jerkbait...
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Geecrack Bellows Stick Worm - 4.8 Inch
$9.49$8.79Features: The Geecrack Bellows Stick Worm offers a fresh interpretation on the traditional stick worm, with an innovative deep ridged design resul...
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Missile Baits Chunky D 3 1/2 inch Soft Plastic Craw
$5.69$5.41Features: The Missile Baits Chunky D is a thick, 3 1/2 inch soft plastic craw trailer. Featuring thick ribs and meaty claws, the Chunky D is defin...
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Gary Yamamoto 4 Inch Scope Shad - 6 Pack
$5.99$5.39Features: The all-new Gary Yamamoto 4 Inch Scope Shad emerges as a versatile bait, initially designed for forward-facing sonar but excelling in va...
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Gary Yamamoto 4 Inch Psycho Dad Soft Plastic Craw - 5 Pack
$5.99$5.39Features: The Gary Yamamoto Psycho Dad is a 4 inch soft plastic craw bait. Oversized claws that "swim" during retrieve. Chamber large enough to ho...
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Big Bite Baits Kamikaze Swimon - 7 Pack
$4.69$3.52Features: The Big Bite Baits Kamikaze Swimon is a Bladed Jig Trailer from the pros at Big Bite Baits! Countless hours of R&D from Big Bite hav...
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