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Top Brands
Primal Sale
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Yo-Zuri HD Carbon Disappearing Pink 100 Yards Fluorocarbon Leader
from Retail: $38.99from $31.19Features: The Yo-Zuri HD Carbon Disappearing Pink is "The Original" industry-leading, 100% fluorocarbon leader material. Proprietary leader materia...
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Yo-Zuri Pro Glide Bait - 7 Inch
Retail: $24.99Our Price: $19.99Features: The Yo-Zuri Pro Glide Bait is a premium Japanese Designed Single Jointed Glide Bait built for smooth, chopping-style action, delivering a...
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Strike King Tour Grade Neko Weights
Retail:from $5.59Features: The all new Strike King Tour Grade Neko Weights are perfect for changing up your baits action and creating diverse new presentations with...
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Berkley Rawler Jig - 1/4 oz
Retail: $6.99Our Price: $5.59Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...
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Berkley Gulp! Floating Pinched Crawler
Retail: $5.99Our Price: $4.79Features: The Berkley Gulp! Floating Pinched Crawler is a hassle free ready to throw bait that demands attention once it hits the water with the po...
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VMC Spin Jig 1/4 oz.
Retail: $6.49Our Price: $5.19Underspin Jigheads The VMC Spin Jig come equipped with a premium VMC hook made from high carbon steel with a forged shank and a needle point. The j...
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Strike King Pro Model Series 6XD Deep Diving Silent Crankbait - 1 oz
Retail: $10.99Our Price: $8.79Features: The Strike King Pro Model Series 6XD Deep Diving Silent Crankbait revolutionizes the deep diving crankbait game with crazy action and a ...
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Strike King Tour Grade Split Rings - 10 Pack
Retail: $2.99Our Price: $2.39Features: The all new Strike King Tour Grade Split Rings are the perfect addon to any aging baits and will breathe new life into old trusty! With i...
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River2Sea Worldwide Spoon 125
Retail: $10.99Our Price: $8.79Features: The River2Sea Worldwide Spoon 125 is a new, larger 2 ounce 5 inch version of the Worldwide Spoon 100 designed by FLW Tour Pro James Wats...
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Rapala Skitter Pop 07 2 3/4 inch Topwater Popper
Retail: $15.99Our Price: $12.79Features: The Rapala Skitter Pop 07 is a 2 3/4 inch, 1/4 oz topwater popper. Featuring a cupped plastic lip and balsa wood body, the Rapala Skitte...
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Berkley Ripfish Rip Bait - 3.5 Inch
Retail: $11.99Our Price: $9.59Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...
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Strike King 3XD Elite Series Crankbait - 2 Inch
Retail: $10.99Our Price: $8.79Features: The all new Strike King 3XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does ...
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River2Sea Ish Monroe New Jack Flippin' Hook 4 pack
Retail: $4.99Our Price: $3.99The River2Sea Ish Monroe New Jack Flippin' Hook is a new concept in straight shank flipping hooks that incorporates the line tie and the soft plast...
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Berkley Shallow Money Badger Crankbait - 2.5 Inch
Retail: $11.99Our Price: $9.59Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 3 to 6 Feet lure designed for maximum pe...
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Berkley Hit Stick 5 - 2 Inch
from Retail: $7.99from $6.39Features: The Berkley® Hit Stick 5 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versatil...
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Berkley PowerBait Beat'n Paddle Frog - 3.9 Inches
Retail: $7.99Our Price: $6.39Features: The Berkley PowerBait Beat'n Paddle Frog is a soft plastic frog made from PowerBait's scented plastic that has paddle-style feet that cr...
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Strike King KVD Popping Perch
Retail: $12.99Our Price: $10.39Features: The Strike King KVD Popping Perch from the brilliant mind of the one and only Kevin Van Dam is a truly spectacular Topwater Popper! Desig...
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Storm WildEye Live Minnow Soft Swimbait 3 pack
Retail: $9.99Our Price: $7.99Features: The Storm WildEye Live Minnow Soft Swimbait is a 3 pack of minnow-imitating soft body paddle tail swimbaits. Designed to be super realist...
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Seaguar IceX Fluorocarbon 50 Yards
Retail: $10.70Our Price: $8.02Features: Seaguar IceX Fluorocarbon is a super-low memory, micro-diameter ice fishing fluorocarbon. Made using 100% exclusive Seaguar resins and de...
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Rapala Sarda 18 Trolling Lure - 7 Inch
Retail: $57.99Our Price: $46.39Features: The all new Rapala Sarda 18 Trolling Lure is designed to taunt the nastiest of Saltwater Predators and laugh in their faces with its bite...
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Z-Man Line Through Replacement Hooks - 4 Pack
Retail: $4.49Our Price: $3.59Features: The all new Z-Man Line Through Replacement Hooks are replacement hooks designed for the LT Series of Z-Man Baits! Constructed from Heavy ...
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Berkley PowerBait Buzz'n Speed Toad Frog - 4 Inch
from Retail: $5.99from $4.79Features: The Berkley PowerBait Buzz'n Speed Toad is a 4 inch long soft body frog designed to paddle along the surface drawing strikes from below ...
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Yo-Zuri Crystal 3D Minnow Floating Trolling Lure 90mm - 3.5 Inch
Retail: $10.99Our Price: $8.79Features: The Yo-Zuri Crystal 3D Minnow 90mm Floating Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and an...
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Berkley Gulp! Nightcrawler 6 inch Scented Plastic Worm 10 pack
Retail: $8.99Our Price: $7.19Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to ...
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Rapala OG Big Rocco 06 Squarebill Crankbait - 2.75 Inch
Retail: $16.49Our Price: $13.19Features: The all new Rapala OG Big Rocco 06 Squarebill Crankbait is a testament to the beauty of creativity that harkens back to when designer Ot...
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Strike King Tour Grade Snaps - 10 Pack
Retail: $2.99Our Price: $2.39Features: Strike King's all new Tour Grade Snaps are purpose built to make your life easier for both the casual angler and the experienced angler! ...
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Yo-Zuri SuperBraid Dark Green - 300 Yard Spool
from Retail: $24.99from $19.99Features: The Yo-Zuri SuperBraid Dark Green Braided Line 300 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top...
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Rapala Fishing Clipper
Retail: $10.49Our Price: $8.39Features: The Rapala Fishing Clipper & Lanyard is a "can't live without" multi-tool features a built-in line pick, a cutting knife, and a spec...
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Gary Yamamoto 4 Inch Scope Shad - 6 Pack
Retail: $5.99Our Price: $4.79Features: The all-new Gary Yamamoto 4 Inch Scope Shad emerges as a versatile bait, initially designed for forward-facing sonar but excelling in va...
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Gary Yamamoto Shad Shape Swimmer - 3.2 Inch
Retail: $5.99Our Price: $4.79Features: The all new Gary Yamamoto 3.2 Inch Shad Shape Swimmer takes aim at the Finesse Swimbait craze that has taken the Bass Fishing World by s...
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VMC Black Stainless Steel Fast Snaps - 10 Pack
Retail:Our Price: $2.79Features: The all new VMC Black Stainless Steel Fast Snaps are here and are ready to make your fishing trip a whole lot easier! Crafted from Stainl...
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VMC RedLine Series Heavy Duty Flippin' Hooks
Retail: $12.99Our Price: $10.39Features: The VMC RedLine Series Heavy Duty Flippin' Hooks are new, high-performance Flippin' hook made with VMC's RedLine Technology. This rugged ...
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VMC 7115 Techset Live Bait Hooks Tin Red
from Retail: $5.99from $4.79Features: The VMC 7115 Techset Live Bait Hooks is a live bait hook with a Tin Red Finish in an 8 pack and an economy size 25 pack. The VMC 7115 fea...
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Rapala Harvest Shad 7 Crankbait - 2.75 Inch
Retail: $8.49Our Price: $6.79Features: The Rapala Harvest Shad Crankbait is a compact, durable lure designed to provoke reaction strikes with its tight, loud swimming action in...
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Berkley Shallow Money Badger Crankbait - 2.6 Inch
Retail: $11.99Our Price: $9.59Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 4 to 7 feet lure designed for maximum pe...
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VMC Weedless Football Jig
Retail: $4.99Our Price: $3.99Features: The VMC Weedless Football Jig is Purpose Built by Anglers for Anglers to give you an edge over the competition in any Water Depth and on ...
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Berkley PowerBait Shad-E
Retail: $9.99Our Price: $7.99Features: The Shad-E is meticulously crafted to mimic a shad with unparalleled precision, delivering exceptional realism in terms of shape, size, ...
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Yo-Zuri SuperBraid Blue - 600 Yard Spool
from Retail: $44.99from $35.99Features: The Yo-Zuri SuperBraid Blue Braided Line 600 Yard Bulk Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top-...
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Berkley PowerBait Chroma-Glow Crappie Nibbles
Retail: $6.99Our Price: $5.59Features: Berkley PowerBait Chroma-Glow Crappie Nibbles are crappie/panfish bait bits that glow-in-the-dark. Soft, yet long-lasting, petite, pref...
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Yo-Zuri Mag Dive Pencil - 8 Inch
Retail: $24.99Our Price: $19.99Features: The new Yo-Zuri Mag Dive is a floating/diving pencil designed for big game species, delivering an enticing side-to-side swimming action b...
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VMC RedLine Series Finesse Treble Hooks
Retail: $9.49Our Price: $7.59Features: The VMC RedLine Series Finesse Treble are new, high-performance treble hooks made with VMC's RedLine Technology. The Redline Finesse Treb...
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Berkley PowerBait Trout Bait Twist 1.1 oz. Jar
Retail: $5.99Our Price: $4.79Features: Berkley PowerBait Trout Bait Twist is an irresistable swirl of bright, attractive colors! This PowerBait dough is mixed with a sprinklin...
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Berkley Ripfish Rip Bait - 2.75 Inch
Retail: $11.99Our Price: $9.59Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...
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Berkley PowerBait Trout Dip Attractant - 5 oz Bottle
Retail: $8.99Our Price: $7.19Features: The Berkley PowerBait Trout Dip is a unique attractant "dipping" system that gets you bites! Enhances the scent/release to attract more ...
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VMC Redline Series Tungsten NED Jighead - 2 Pack
from Retail: $8.49from $6.79Features: The all new VMC Redline Series Tungsten NED Jigheads are purpose built to elevate your NED Rig Game this season and bring you that new PB...
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Yo-Zuri 3DB Pencil Popper - 5.375 Inch
Retail: $11.99Our Price: $9.59Features: The Yo-Zuri 3DB Pencil Popper 5.375 Inch is a unique Walking and Popping Topwater Lure that will give you an advantage on the water! Par...
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River2Sea Glassy Vibe 65 Lipless Crankbait
Retail: $9.99Our Price: $7.99Features: The River2Sea Glassy Vibe 65 is a 2 1/2 inch, 3/4 ounce unique lipless crankbait/blade hybrid that features a solid lead body encased in...
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River2Sea Silent Whopper Plopper 130S Topwater Prop Lure
Retail: $16.99Our Price: $13.59Features: The River2Sea Silent Whopper Plopper 130 is a silent, 5 inch, 1 3/8 ounce model of Larry Dahlberg's world-renowned topwater prop lure de...
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