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Top Brands
Primal Sale
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Strike King Bitsy Flip Flipping Jig 1/4 oz.
Retail: $3.99Our Price: $3.19Features: The Strike King Bitsy Flip Flipping Jig is a beefy Flipping Jig designed for use in extra heavy cover! Unique inverted line tie aids the...
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River2Sea Larry Dahlberg Clackin' Crayfish 130
Retail: $15.99Our Price: $12.79Features: Designed by Larry Dahlberg and River2Sea, the innovative Clackin' Crayfish moves like a real crayfish when you retrieve it. The River2S...
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Sufix Siege Clear Monofilament Line
from Retail: $11.99from $9.59Features: Sufix Siege Clear has a patented XV2 Technology that allows Sufix to produce a line with an unmatched strength to diameter ratio. Uses ...
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Strike King Wake Shad 2.0 Jointed Wakebait - 4 Inch
Retail: $13.99Our Price: $11.19Features: The all new Strike King Wake Shad 2.0 Jointed Wakebait is back by popular demand in a 2.0 Upgraded version from the original Wake Shad th...
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Strike King Tour Grade Rage Swimmin' Head Jigheads
Retail: $6.99Our Price: $5.59Features: The all new Strike King Tour Grade Rage Swimmin' Head Jigheads are purpose built monsters filled with rage and ready to tackle your loca...
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Z-Man ChatterBait Tech ShirtZ
Retail: $39.99Our Price: $31.99Features: The Z-Man ChatterBait Tech ShirtZ keeps you cool and protected from the sun. UPF 50 rating, with a stylish Z-Man ChatterBait logo. Premiu...
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Strike King Rage Thumper Worm Soft Plastic Worm
Retail: $7.99Our Price: $6.39Features: The Strike King Rage Thumper Worm is their unique take on cut-tail style worm that combines a Speed Worm-inspired design with their Rage...
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Strike King Denny Brauer Structure Jig - 3/4 oz
Retail: $6.99Our Price: $5.59Features: The Strike King Denny Brauer 3/4 oz Structure Jig aims to tackle one of the biggest obstacles to fishing structure, Hang Ups! This is ac...
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VMC SPD Spindrift Hook 6 pack
Retail: $4.99Our Price: $3.99Features: The VMC SpinDrift Hook is a hook with a built-in swivel that enables bait rotation at very slow speeds. Recommended when trolling, drift...
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Strike King Tour Grade Colorado Willow Spinnerbait
Retail: $10.99Our Price: $8.79Features: The Strike King Tour Grade Colorado Willow Spinnerbait is equipped with a small Colorado blade in front of a larger willow blade for lots...
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Berkley Gulp! 4 Inch Scented Minnow 8 pack
Retail: $8.99Our Price: $7.19Features: The Berkley Gulp! 4 Inch Scented Minnow is a scent-infused minnow that has the flavor that bass and walleye crave! Gulp! Minnow out-fish...
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Sufix Advance Fluorocarbon Bulk Spool 1200 Yards
from Retail: $131.49from $105.19Features: Sufix Advance Fluorocarbon is high-performance fluorocarbon designed for use as either mainline or leader. Employs Sufix's proprietary "...
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River2Sea Lane Changer 150 Topwater Prop Lure
Retail: $12.99Our Price: $10.39Features: Designed in conjunction with 2012 Bassmaster Classic Champion Chris Lane, the River2Sea Lane Changer 150 topwater bait features our new ...
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VMC RedLine Series Hybrid Worm Hooks
Retail: $9.49Our Price: $7.59Features: The VMC RedLine Series Hybrid Worm Hooks are new, high-performance worm hook made with VMC's RedLine Technology. The Hybrid Worm hooks fe...
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Rapala Magnum Spring Pliers
from Retail: $35.99from $28.79Features: Rapala's "Mag Spring" technology to keep the pliers jaws open and ready for action Durably made with 420 stainless steel and tin-nickel ...
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Gary Yamamoto 3.5 Inch Swim Senko Paddle Tail Swimbait - 7 Pack
Retail: $7.99Our Price: $6.39Features: Hybrid Design: Merges the Senko's subtle action with the vibration of a paddletail swimbait. Lifelike Movement: Unique tail creates a ...
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VMC RedLine Series Finesse Neko Hooks
Retail: $10.49Our Price: $8.39Features: The VMC RedLine Series Drop Shot Hooks are new, high-performance drop shot hooks made with VMC's RedLine Technology. Equipped with an Adj...
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Rapala Scatter Rap Jointed 09
Retail: $15.49Our Price: $12.39Features: The Rapala Scatter Rap Jointed 09 is a 3 1/2 inch, 1/4 oz, hard bait with a scatter lip that creates an erratic action when cast or troll...
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Rapala Balsa Xtreme Swimmer 12 Medium Diving Jerkbait
Retail: $19.99Our Price: $15.99Features: The Rapala Balsa Xtreme Swimmer 12 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. This 4 3/4-i...
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Gary Yamamoto Fat Senko - 4 Inch
Retail: $7.99Our Price: $6.39Features: The Gary Yamamoto Fat Senko 4 Inch takes what you know and love about the Legendary Senko and adds some meat to the bones! Fat Senko prov...
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River2Sea Rig Walker 120 Paddle Tail Swimbait
Retail: $7.49Our Price: $5.99Features: The River2Sea Rig Walker 120 is a 4.75 inch paddletail swimbait. The Rig Walker 120 comes pre-rigged and is ready to hook up to any umbr...
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Berkley Toad Riveter Buzzbait
Retail: $9.99Our Price: $7.99Features: Ready-to-Fish Buzzbait for Big Bites: The Berkley Riveter is a high-performance buzzbait designed to attract aggressive strikes with its...
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Berkley PowerBait Drip Swimmer - 4 Inch
Retail: $10.99Our Price: $8.79Features: The all new Berkley PowerBait Drip Swimmer 4 Inch Micro Boot Tail Swimbait is a finesse anglers dream choice on the water! Thanks to its...
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Yo-Zuri Floating Magnum Minnow Jr. 70mm - 2.75 Inch
Retail: $8.99Our Price: $7.19Features: The Yo-Zuri Floating Magnum Minnow Jr. 70mm is the perfect Minnow Bait for angler looking to fish Surf, Jetties, Piers, or anywhere else...
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Yo-Zuri 3DB Pencil Topwater Walker 125mm - 5 Inch
Retail: $11.99Our Price: $9.59Features: The Yo-Zuri 3DB Pencil 5 Inch Topwater Walker is a top-of-the-line "Walk-the-Dog" style hard bait designed to call in big bass! Construc...
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Berkley Rawler Bladed Jig - 3/8 oz
Retail: $8.99Our Price: $7.19Features: The Berkley® Bladed Rawler Jig is a first-of-its-kind crawler jig, designed for high-flash, slow-turn presentations with ultimate precisi...
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Berkley Gulp! 3 inch Killer Crawler 10 pack
Retail: $8.99Our Price: $7.19Features: The Berkley Gulp! Killer Crawler features a hollow core for lifelike feel and incredible action. Still more durable than live nightcraw...
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VMC RedLine Series Drop Shot Hooks
Retail: $8.49Our Price: $6.79Features: The VMC RedLine Series Drop Shot Hooks are new, high-performance drop shot hooks made with VMC's RedLine Technology. The RedLine Drop Sho...
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Strike King Gravel Dawg 8 Crankbait - 3.5 Inch
Retail: $11.99Our Price: $9.59Features: Strike King's all new Gravel Dawg 8 is a medium-diving crankbait designed by pros Todd Castledine and Kevin VanDam, offering a wide wobb...
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Gary Yamamoto Fuzzy Nuki - 2.5 Inch
Retail: $9.99Our Price: $7.99Features: A heavy plastic bait enhanced with fine skirt strands, the Fuzzy Nuki offers a unique profile and lifelike action that draws strikes whi...
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Gary Yamamoto Covert Craw - 2.5 Inch
Retail: $6.99Our Price: $5.59Features: The Gary Yamamoto Covert Craw is a 2.5 inch versatile finesse craw bait designed to catch big bass year round! Designed with six lifelike...
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VMC RedLine Series Swivel Fluke Hooks
Retail:Our Price: $9.99Features: The VMC Redline Series Swivel Fluke Hook enhances soft plastic jerkbait action with a stainless steel swivel, reducing line twists and cr...
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Rapala J05 Jointed 2 inch Balsa Wood Minnow
Retail: $11.99Our Price: $9.59Features: The Rapala J05 Jointed Minnow is a 2 inch, 1/8 oz balsa wood minnow with a tight, wobbling action. The versatile J05 can be cranked or tr...
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VMC Neon Moon Eye Jigheads
from Retail: $6.99from $5.59Features: The VMC Neon Moon Eye Jigheads are round Jigheads featuring a large holographic flashy fish eye to drive fish nuts! Each Jighead is buil...
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Strike King Jointed Structure Head - 2 Pack
Retail: $7.99Our Price: $6.39Features: The all new Strike King Jointed Structure Head designed in collaboration with Bass Pro Mark Davis aims to tackle the largest of fish with...
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Berkley PowerBait Pre-Rigged Atomic Teaser Tube Baits - 2.25 Inch
Retail: $5.99Our Price: $4.79Features: The Berkley PowerBait Pre-Rigged Atomic Teaser Tube Baits are a Finesse Fisherman's Dream offering unique action and unrivaled Scent for ...
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Sufix InvisiLine Casting Fluorocarbon Clear Line
Retail: $20.49Our Price: $16.39Features: Sufix InvisiLine Casting Fluorocarbon Clear offers the same invisibility and durability that anglers love with the original and with ad...
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Berkley Skirted Riveter Buzzbait
Retail: $10.99Our Price: $8.79Features: High-Impact Buzzbait for Big Bites: The Berkley Riveter is a ready-to-fish buzzbait designed to attract bass with an aggressive sound pro...
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Berkley Hit Stick 7 - 2.75 Inch
from Retail: $8.99from $7.19Features: The Berkley® Hit Stick 7 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versatil...
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VMC 9626BD Bladed O'Shaughnessy Short Shank Treble Hook
Retail: $7.99Our Price: $6.39Features: The VMC 9626BD Bladed O'Shaughnessy Short Shank Treble Hook is a treble hook equipped with a flashy blade. 4x strong treble hook with O'S...
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Rapala GSR05 Glass Shad Rap 2 inch Suspending Crankbait
Retail: $9.99Our Price: $7.99Features: The Rapala Glass Shad Rap (GSR05) is a 2 inch, 5/16 oz, suspending crankbait with a see-through hard plastic body and realistic iridescen...
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VMC Snitch Jig
from Retail: $8.49from $6.79Features: The VMC Snitch Jig Spinhead enhances soft plastics with a rotating spinner blade that adds flash, vibration, and thump, increasing visibi...
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Berkley PowerBait Minnotator Pre-Rigged Swimbait - 2.5 Inch
Retail: $6.99Our Price: $5.59Features: The Berkley PowerBait Minnotator Pre-Rigged 2.5 Inch Paddle Tail Swimbait aims to deliver a top quality fishing experience with a baitfi...
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Strike King Final Copy Pre-Rigged Swimbait - 6 Inch
Retail: $13.99Our Price: $11.19Features: The all new Strike King 6 Inch Final Copy Pre-Rigged Swimbait is a beast and a half meant to take down your waters most aggressive fish!...
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River2Sea PT Worm Hook 4 pack
Retail: $4.99Our Price: $3.99Features: The River2Sea PT Worm Hook is a modified round bend casting hook with a baitkeeper designed to keep soft plastic worms firmly in place. ...
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River2Sea Rig Walker 100 Paddle Tail Swimbait
Retail: $7.49Our Price: $5.99Features: The River2Sea Rig Walker 100 is a 4 inch paddletail swimbait. The Rig Walker 100 comes pre-rigged and is ready to hook up to any umb...
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Berkley Trilene XL Monofilament Lo-Vis Green Pony Spools 110 Yards
from Retail: $5.99from $4.79Features: Berkley Trilene XL is monofilament fishing line designed to help facilitate hassle free fishing at a great value. Smooth casting - resis...
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VMC 7269TI TechSet Heavy Duty Assist Hook
Retail: $6.49Our Price: $5.19Features: VMC 7269TI TechSet Heavy-Duty Assist Hooks are saltwater jigging assist hooks with VMC's TechSet technical locking curve. TechSet curvat...
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