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Top Brands
Primal Sale
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Gary Yamamoto 3 Inch Scope Shad - 10 Pack
Retail: $5.99Our Price: $4.79Features: The all-new Gary Yamamoto 3 Inch Scope Shad emerges as a versatile bait, initially designed for forward-facing sonar but excelling in va...
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Strike King Homing Minnow Swimbait - 3 Inch
from Retail: $7.99from $6.39Features: The all new Strike King 3 Inch Homing Minnow is a simple yet deadly effective tool for live scoping angler to reach new levels of succes...
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Storm Original ThunderStick 4 3/8 inch Jerkbait/Trolling Minnow
Retail: $8.49Our Price: $6.79Features: The Storm Original ThunderStick is a 4 3/8 inch, 1/2 ounce shallow diving jerkbait/trolling minnow. True in design and manufacturing to t...
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Rapala Scatter Rap 09 Tail Dancer Deep Diving Crankbait
Retail: $16.49Our Price: $13.19Features: The Rapala Scatter Rap 09 Tail Dancer is a 3 1/2 inch, 7/16 ounce variant of the Rapala Tail Dancer with Scatter Lip. Evasive, erratic a...
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Rapala Shad Rap 1 1/2 inch Medium Diving Crankbait SR04
from Retail: $10.49from $8.39Features: The Shad Rap SR04 a 1 1/2 inch, 1/8 ounce crankbait that dives 4 to 7 feet deep. The Shad Rap SR04 is THE crankbait to have in your tack...
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Strike King Tour Grade Spin Head Underspin Jig 2 pack
Retail: $9.99Our Price: $7.99Features: The Strike King Tour Grade Spin Head Underspin Jig is the premium choice when fishing an underspin. Fish-shaped head and Raz-R-Blade Wil...
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Berkley Trilene Big Game Monofilament Line Green Quarter Pound Spools
Retail: $11.99Our Price: $9.59Features: Berkley Trilene Big Game Monofilament is extra tough, shock resistant monofilament made for large, hard fighting species. Super strong -...
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Rapala Countdown Elite CDE55 2 1/4 inch Slow Sinking Crankbait
Retail: $14.49Our Price: $11.59Features: The Rapala Countdown Elite CDE55 is a 2 1/4 inch slow-sinking crankbait. Runs optimally at about 3 to 4 feet deep. Baits made with the R...
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Sufix Advance Clear Monofilament 250-330 Yard Spools
from Retail: $15.99from $12.79Features: The Sufix Advance Clear Monofilament 250-330 Yard Spool is a stealthy, transparent monofilament line. Premium monofilament made from HMP...
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Berkley Trilene Big Game Monofilament Leader Clear Wrist Spool 55 Yard
Retail: $6.99Our Price: $5.59Features: Berkley Trilene Big Game is heavy duty leader material that offers extreme fighting power in a reliable monofilament material. Extreme s...
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Rapala Crush City Pig Stick Stickbait - 5 Inch
Retail: $7.99Our Price: $6.39Features: The all new Rapala Crush City Pig Stick Stickbait invites hungry bass to come play ball with its seductive shimmy as it descends the wate...
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Strike King KVD Baby Rodent 3 inch Soft Plastic Creature Bait 8 pack
from Retail: $6.99from $5.59Features: The Strike King Baby Rodent is a 3 inch "beaver-style" soft plastic creature bait. Made with an exclusive blend of ingredients which ma...
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Berkley Trilene 100% Fluorocarbon Professional Grade Clear 110 Yards
from Retail: $12.99from $10.39Features: Berkly Trilene 100% Fluorocarbon Professional Grade is high-quality fluorocarbon fishing line offered at an affordable price and backed ...
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Berkley PowerBait Biodegradable Crappie Nibbles
Retail: $5.99Our Price: $4.79Features: Berkley PowerBait Biodegradable Crappie Nibbles dissolve slowly in water, making them a good biodegradable option for crappie fishing. ...
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Rapala Shad Dancer SDD05 Medium Diving Crankbait
Retail: $11.99Our Price: $9.59Features: The Rapala Shad Dancer SDD05 Crankbait is a 2 inch, 1/4 ounce multi-species Balsa bait. Brings the excitement of the Rapala Tail Dancer ...
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Z-Man Micro Graph Shadz 1.75 Inch - 8 Pack
Retail: $4.99Our Price: $3.99Features: Compact 1.75" bait designed for forward-facing sonar, with a realistic shad profile and lively forked tail to attract big crappie and pan...
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Z-Man Rattle-Snaker Tungten SpikeZ
Retail: $7.99Our Price: $6.39Features: The all new Z-Man Rattle-Snaker Tungsten SpikeZ are the perfect addition for any angler whose looking to add some customization to their...
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Berkley Krej 100 Jerkbait - 3.9 Inch
Retail: $16.99Our Price: $13.59Features: The all new Berkley 3.9 Inch Krej introduces a revolutionary hard bait technique known as "Krejing", which is transforming traditional J...
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Rapala Ultra Light Rippin' Rap 04 Lipless Crankbait
Retail: $9.99Our Price: $7.99Features: The Rapala Ultra Light Rippin' Rap 04 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions in a lighter package....
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Rapala SXRSB-07 X-Rap Saltwater Subwalk Subsurface Walker - 2.75 Inch
Retail: $15.49Our Price: $12.39Features: The Rapala X-Rap Saltwater SubWalk 07 Topwater Subsurface Walker can perform subsurface "Walk-the-Dog" action. This 2 3/4-inch, 7/16 oun...
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Berkley PowerBait Glitter Trout Bait 1.75 oz. Jar
Retail: $6.99Our Price: $5.59Features: Berkley PowerBait Scent Glitter Trout Bait Smells and Tastes like your favorite scents. Crystalina glitter reflects light and increases...
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Yo-Zuri 3DR-X Flat Heavy Sinking Minnow 60mm - 2.375 Inch
Retail: $7.99Our Price: $6.39Features: The Yo-Zuri 3DR-X Flat Heavy Sinking Minnow in the medium 60mm size is the perfect choice when fish are being extra picky and cant decid...
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VMC Spring Baitkeeper 20 pack
Retail:Our Price: $3.99Features: The VMC Spring Baitkeeper is a small metal spring for holding soft baits. Designed for use with jigs, swimbait hooks, and other soft pla...
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Berkley Dime Size 6 Crankbait
Retail: $12.99Our Price: $10.39Features: The Berkley Dime Size 6 Crankbait is a versatile crankbait that combines the best of balsa action with plastic bait durability for mid d...
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Strike King Tour Grade Football Shakey Jighead 3 pack
Retail: $5.99Our Price: $4.79Features: The Strike King Tour Grade Football Head Jig is the perfect jig head for shakey-style soft bait rigging techniques. Special barb helps s...
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River2Sea Larry Dahlberg Clackin' Crayfish 90
Retail: $12.99Our Price: $10.39Features: Designed by Larry Dahlberg and River2Sea, the innovative Clackin' Crayfish moves like a real crayfish when you retrieve it. The River2Se...
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Rapala PXR Deep Mavrik 110 Jerkbait - 4.375 Inch
Retail: $18.49Our Price: $14.79Features: Rapala PXR Deep Mavrik 110 Jerkbait takes inspiration from the Original PXR Mavrik 110 and turns it into a deeper diving machine for cat...
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Strike King Coffee Fat Tube 2 3/4 inch Soft Plastic Tube 9 pack
Retail: $6.99Our Price: $5.59Sometimes, downsizing is an upgrade! The Strike King Coffee Fat Tube is a shorter version of Strike King's 3 1/2 inch Pro-Model Coffee Tube that re...
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Yo-Zuri Crystal 3D Minnow Floating Deep Diver Trolling Lure
from Retail: $14.99from $11.99Features: The Yo-Zuri Crystal 3D Minnow Floating Deep Diver Trolling Lure dives extreme depths and attracts all types of game fish. This bait comb...
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River2Sea Biggie Smalls Bumpin' Rattle Fast Squarebill
Retail: $9.99Our Price: $7.99Features: River2Sea Biggie Smalls Bumpin' Rattle is a 2 1/4 inch squarebill crankbait designed by Ish Monroe. The Biggie Smalls uses its square bi...
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Berkley PowerBait MaxScent Stank Bug - 3.5 Inch
Retail: $9.99Our Price: $7.99Features: The all new Berkley PowerBait MaxScent Stank Bug bridges the gap between Smallmouth, Largemouth, and Spotted Bass baits making it a year ...
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Berkley Spin Bomb 2 1/2 inch Topwater Prop Lure
Retail: $11.99Our Price: $9.59Features: The Berkley Spin Bomb is a 2 1/2 inch, 2/5 ounce deep-bellied topwater prop lure. Cupped plastic propellers that spin at slower speeds. ...
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Strike King Coffee Tubes 4 1/2 inch Flip-N-Tube 6 pack
Retail: $6.99Our Price: $5.59The Strike King Coffee Tube Flip-N-Tube is a hefty, 4 1/2 inch soft plastic tube. This Strike King scented bait has real coffee bean granules and c...
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Berkley Saltwater Choppo
Retail: $14.99Our Price: $11.99Features: The Berkley Saltwater Choppo is a Saltwater Topwater Prop Bait. Easy-to-use, durable, cupped propeller tail. Enhanced propeller surface a...
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Berkley Gulp! Maggot 1.5 oz. Jar
Retail: $5.99Our Price: $4.79Features: Berkley Gulp! Maggots have outfished live bait 2:1 in head to head field tests Features Gulp! extreme scent dispersion with lifelike ta...
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Strike King Pro Model Series 8XD Deep Diving Crankbait - 1.4 oz
Retail: $17.99Our Price: $14.39Features: The Strike King Pro Model Series 8XD Deep Diving Crankbait revolutionizes the deep diving crankbait game with crazy action and performan...
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River2Sea Bully Wa 2 55 Frog
Retail: $10.99Our Price: $8.79Features: Upgraded from the original River2Sea Bully Wa (the easiest walking frog on open water and around cover), the Bully Wa 2 has a sealed hoo...
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Rapala Slab Rap SLR04 1 1/2 inch Lipless Crankbait
Retail: $9.49Our Price: $7.59Features: The Rapala Slab Rap SLR04 is a 1 1/2 inch, 1/8 ounce lipless jigging lure. Searches in wide, erratic directions, circling back to center...
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Yo-Zuri 3DR-X Flat Sided Heavy Sinking Minnow 40mm - 1.625 Inch
Retail: $7.99Our Price: $6.39Features: The Yo-Zuri 3DR-X Flat Sided Heavy Sinking Minnow in the smallest 40mm size is the perfect choice when fish are keyed in on smaller prof...
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Strike King Rage Buzz Minnow Topwater Toad - 3.75 Inch
Retail: $7.99Our Price: $6.39Features: The all new Strike King Rage Buzz Minnow is the perfect Soft Plastic Topwater to get the fish in a RAGE and ready for Top-Tier Topwater A...
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Strike King KVD 5.5 inch Split Ring/Braid Cutter Pliers
Retail: $11.99Our Price: $9.59Features: The Strike King KVD 5.5 inch Split Ring/Braid Cutter Pliers are a dual-purpose fishing accessory tool. Split ring tool allows you to qui...
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VMC Shaky Head Jig 4 pack
Retail: $6.99Our Price: $5.59Features: The VMC Shaky Head Jig a is basic lead shaky head jig with a traditional round bend hook design. Great for hopping worms and other soft p...
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Strike King Redfish Magic Glass Minnow 4 inch ElazTech Paddle Tail Swimbait 5 pack
Retail: $5.99Our Price: $4.79Features: The Strike King Redfish Magic Glass Minnow is a 4 inch soft paddle swimbait made from tough and buoyant ElazTech thermoplastic material....
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Gary Yamamoto 7 Inch Senko Soft Plastic Stick Bait - 5 Pack
Retail: $6.99Our Price: $5.59Features: The Gary Yamamoto Senko is THE original soft plastic bass fishing stickbait! Senko popularized the incredibly effective soft plastic stic...
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River2Sea Pro Tuned Rover 128 Topwater Walker
Retail: $12.99Our Price: $10.39Features: The River2Sea Pro Tuned Rover 128 is a 5 inch, 11/16 ounce topwater walking lure. Choppy, side-to-side slashing action produces vicious ...
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Z-Man Rattle-Snaker Replacement Rattles 10 Pack
Retail: $5.99Our Price: $4.79Features: The Z-Man Rattle-Snaker Replacement Rattles are the perfect compliment to your all new Z-Man Rattle-Snaker! These glass rattle chambers ...
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Gary Yamamoto 3 Inch Yamacraw - 8 Pack
Retail: $6.99Our Price: $5.59Features: The Yamamoto Baits Yamacraw is a 3 inch soft plastic craw bait with cupped claws for great action! Molded using Yamamoto's new floating f...
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River2Sea Whopper Plopper 190 Topwater Prop Lure
Retail: $20.99Our Price: $16.79The River2Sea Whopper Plopper 190 is a massive, 7 1/2 inch, 2 3/4 ounce topwater prop lure for big game species like muskie, pike, striper, and tro...
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