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Top Brands
Primal Sale
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Yo-Zuri 3D Inshore Popper 4 3/4 inch Topwater Popper
Retail: $11.99Our Price: $9.59Features: The Yo-Zuri 3D Inshore Popper 120 is a 4 3/4 inch, 1 5/8 ounce topwater popper designed specifically for inshore saltwater surface fishin...
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Berkley PowerBait Hatchery Trout Bait 1.75 oz. Jar
Retail: $5.99Our Price: $4.79Features: Berkley PowerBait Trout Bait is moldable and easy to use. Floating formula enhances dispersion of scent and flavor Trout crave this bai...
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Rapala Scatter Rap Minnow 11 Casting/Trolling Plug
Retail: $14.49Our Price: $11.59Features: The Rapala Scatter Rap Minnow 11 is a 4 3/8 inch, 3/16 ounce casting/trolling minnow plug that dives 6 to 9 feet. Graceful, natural wo...
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Berkley Trilene XL Monofilament Clear Pony Spool 110 Yards
from Retail: $5.99from $4.79Features: Berkley Trilene XL Monofilament Clear Pony Spools are basic monofilament fishing line designed to help facilitate hassle free fishing at...
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VMC Neko Hook Black Nickel 6 pack
Retail: $4.49Our Price: $3.59Features: The VMC Neko Hook black nickel was designed specifically by "Ike" Iaconelli for the finesse technique of Neko-Wacky rigging. Forged with...
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Strike King Tri-Wing Buzz King Buzzbait
Retail: $6.99Our Price: $5.59Features: The Strike King Tri-Wing Buzz King is a standard buzzbait with an additional third wing on the buzz blade. Third wing generates an unbel...
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Berkley PowerBait MaxScent Flux-Gill - 5.3 Inch
Retail: $9.99Our Price: $7.99Features: Versatile Soft Bait for Tough Conditions: The Berkley PowerBait® MaxScent Flux-Gill is crafted to excel in pressured waters, using scent ...
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Z-Man PrawnStarZ Soft Plastic Prawn - 2.5 Inch
Retail: $9.99Our Price: $7.99Features: The all new Z-Man PrawnStarZ Soft Plastic 2.5 Inch Prawn is a bait that has been in the making for years, and now finally lives up to th...
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VMC Curl Tail Spinnerbait
Retail: $4.99Our Price: $3.99Features: The VMC Curl Tail Spinnerbait is a small, skirtless Colorado blade spinnerbait with a pre-rigged Trigger X® Curl Tail body. Soft plastic...
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Z-Man PrawnStarZ Loose Body Soft Plastic Prawn - 3.5 Inch
Retail: $9.99Our Price: $7.99Features: The Z-Man PrawnStarZ Loose Body Soft Plastic Prawn is a lifelike, versatile soft bait offering realistic action and exceptional durabili...
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Strike King Bitsy Splash Topwater Popper
Retail: $6.99Our Price: $5.59Features: The all new Strike King Bitsy Splash Topwater Popper is truly a unique offering from the pros at Strike King, with its extremely small si...
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Berkley PowerBait 3 inch Ripple Shad Soft Paddle Tail Swimbait 10 pack
Retail: $7.99Our Price: $6.39Features: The PowerBait Ripple Shad features a unique segmented body for more vibration and swimming action. More surface area for better scent ...
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VMC 7356 SureSet Drop Shot Hook
Retail: $5.49Our Price: $4.39Features: VMC's SureSet Drop Shot Hook is perfect for nose hooking your favorite soft plastics or live bait. SureSet technical locking curve desi...
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Rapala CountDown CD05 2 inch Balsa Minnow
Retail: $10.49Our Price: $8.39Features: The Rapala CountDown CD05 is a 2 inch, 3/16 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target s...
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Gary Yamamoto 4 Inch Swim Senko Paddle Tail Swimbait - 10 Pack
Retail: $7.99Our Price: $6.39Features: The Gary Yamamoto Swim Senko is an exciting, 4 inch soft plastic combining the fish-attracting attributes of swimbaits and the and the p...
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Yo-Zuri Rattl'N Vibe 3/4 oz. Lipless Crankbait
Retail: $9.99Our Price: $7.99Features: The Yo-Zuri Rattl'n Vibe 75 is a sinking 3 inch, 3/4 ounce lipless crankbait that features a unique kind of vibrating lure available in ...
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Yo-Zuri 3D Magnum 7 inch Sinking Trolling Lure
Retail: $19.99Our Price: $15.99Features: The Yo-Zuri 3D Magnum is a sinking trolling lure that dives to depths between 16 and 21 feet. 7-inch and 3 1/2-ounce body with Internal ...
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Discount Tackle Camo Mesh Tackle Bag
Retail: $10.49Our Price: $7.99Features: The wait is finally over! The all new Discount Tackle Camo Mesh Tackle Bags are here and ready to take your boat by storm and up your or...
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Berkley Dredger Deep Diving Crankbait
Retail: $12.99Our Price: $10.39Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
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VMC Tungsten Moon Eye Jigheads - 2 Pack
from Retail: $6.49from $5.19Features: The all new VMC Tungsten Moon Eye Jigheads are finally here and are ready to brighten up your presentation and light up your Forward Fac...
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VMC Moontail Jig
from Retail: $7.99from $6.39Features: The VMC Moontail Jig is a great new bucktail jig with a bright and shiny eye that is irresistible to walleyes and other gamefish. Constru...
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Strike King Denny Brauer Flip-N-Tube 4 1/2 inch Soft Plastic Tube 8 pack
Retail: $6.99Our Price: $5.59Features: The Strike King Denny Brauer Flip-N-Tube is a bulky, 4 1/2 inch soft plastic tube designed for bass pitching and flipping. Super-thick p...
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Strike King Denny Brauer Structure Jig - 1/2 oz
Retail: $6.99Our Price: $5.59Features: The Strike King Denny Brauer 1/2 oz Structure Jig aims to tackle one of the biggest obstacles to fishing structure, Hang Ups! This is ac...
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Rapala Scatter Rap Glass Shad 07 Deep Diving Crankbait
Retail: $9.99Our Price: $7.99Features: The Rapala Scatter Rap Glass Shad 07 Deep Diving Crankbait reflects surrounding colors for a natural presentation. This 2 3/4-inch bait...
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Yo-Zuri Mag Dive Saltwater Pencil
from Retail: $17.99from $14.39Features: The Yo-Zuri Mag Dive is a new big-game saltwater diving/floating pencil equipped with long-cast bullet-weight transfer system for casting...
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Rapala CountDown CD09 3 1/2 inch Balsa Minnow
Retail: $12.49Our Price: $9.99Features: The Rapala CountDown CD09 is a 3 1/2 inch, 7/16 ounce lure with a consistent one foot per second sink rate. Allows you to reliably targe...
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Z-Man Shadtron Line Through Slow Sinking Swimbait - 4.5 Inch
Retail: $14.99Our Price: $11.99Features: The all new Z-Man Shadtron Line Through 4.5 Inch Slow Sinking Swimbait is an innovative new offering from the pros at Z-Man that truly e...
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Strike King Pro Model Series 4 Medium Diving Crankbait
Retail: $8.99Our Price: $7.19Features: The Strike King Pro Model Series 4 is a 2 1/2 inch, 3/8 ounce medium/deep diving crankbait. Great for targeting suspended fish in the 6 ...
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Berkley Flicker Shad Crankbait - 1/2 oz
Retail: $8.99Our Price: $7.19Features: The Berkley Flicker Shad Crankbait is a 3 1/2 inch, 1/2 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Flic...
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Strike King Rage Scounbug Soft Plastic Craw
Retail: $7.99Our Price: $6.39Features: The all new Strike King Rage Scounbug is an ultra realistic crawfish imitation lure with a set of impressive features! Equipped with two ...
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VMC Heavy Duty Weighted Black Nickel Swimbait Hook 4 pack
Retail: $6.99Our Price: $5.59Features: The VMC Heavy Duty Weighted Black Nickel Swimbait Hook is an "Ike Approved" weighted hook designed with MLF Bass Tour Pro Michael "Ike" ...
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Berkley Half Head Jigs
Retail: $5.99Our Price: $4.79Features: The Berkley Half Head Jig Heads are expertly crafted with input from Berkley Pro Staff for consistent, reliable performance cast after c...
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Strike King Red Eyed Shad Lipless Crankbait - 2.25 Inch
Retail: $9.99Our Price: $7.99Features: The 2.25 Inch Strike King Red Eyed Shad Lipless Crankbait is a ultra unique Lipless Crankbait that's body shape/design results in incred...
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Z-Man DieZel MinnowZ 6 inch Soft Paddle Tail Swimbait 3 pack
Retail: $8.99Our Price: $7.19Features: The DieZel MinnowZ is a versatile and durable paddle-tail swimbait perfect for both fresh and saltwater fishing, offering realistic actio...
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Yo-Zuri 3DR-X Flat Sided Floating Crankbait 55mm - 2.125 Inch
Retail: $7.99Our Price: $6.39Features: The Yo-Zuri 3DR-X Flat Sided Floating Crankbait from the Pro's at Yo-Zuri is designed to catch monster fish that love aggressive surface ...
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Seaguar TactX Camo Braid
from Retail: $17.99from $13.49Features: Seaguar TactX Camo Braid is a new precision-casting, 4 strand camo braided line from Seaguar. Also comes with a 5 yard section of matche...
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Storm ThunderStick MadFlash 4 3/8 inch Jerkbait/Trolling Minnow
Retail: $9.99Our Price: $7.99Features: The Storm ThunderStick MadFlash is a 4 3/8 inch, 1/2 ounce shallow diving jerkbait/trolling minnow. Form and shape are true in design an...
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Z-Man Drop KickerZ Soft Plastic Minnow - 3.5 Inch
Retail: $5.49Our Price: $4.39dropFeatures: The all new Z-Man Drop KickerZ 3.5 Inch Soft Plastic Minnows are a Drop Shotter's dream come true! Constructed from Z-Man's infamous...
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Gary Yamamoto 5 Inch Shad Shape Floating Drop Shot Worm - 8 Pack
Retail: $5.99Our Price: $4.79Features: The new Yamamoto Baits Shad Shape Worm is a 5 inch Drop Shot worm made with Floating soft plastic! Gary Yamamoto's Shad Shape Worm is rem...
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Berkley Trilene XL Monofilament Lo-Vis Green Filler Spools 270-330 Yards
from Retail: $9.99from $7.99Features: Berkley Trilene XL is basic monofilament fishing line designed to help facilitate hassle free fishing at a great value. Smooth casting -...
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Rapala Crush City Hedgehog Craw - 4 Inch
Retail: $7.99Our Price: $6.39Features: The all new Rapala Crush City Hedgehog Craw steps forward to tackle the challenge of finicky bass that want a craw but don't want the lar...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/4 oz
Retail: $8.99Our Price: $7.19Features: The Berkley Flicker Minnow 1/4 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Strike King Rage Punch Bug 3 1/2 inch Soft Plastic Creature Bait
Retail: $7.99Our Price: $6.39Features: The Strike King Rage Punch Bug Soft Plastic Creature Bait is a 3 1/2 inch smaller version of the Rage Bug. Unique and exclusive Rage Tai...
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Berkley Finisher 5 Jerkbait - 2 Inches
Retail: $10.99Our Price: $8.79Features: The all new Berkley Finisher Forward Facing Sonar (FFS) Bait is a truly wild bait that seems to do a little bit of everything! Can be ef...
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Yo-Zuri 3DB Pencil Topwater Walker 100mm - 4 Inch
Retail: $9.99Our Price: $7.99Features: The Yo-Zuri 3DB Pencil 4 Inch Topwater Walker is a top-of-the-line "Walk-the-Dog" style hard bait designed to call in big bass! Construc...
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Yo-Zuri Mag Darter Floating Diver Rip Bait - 4.125 Inch
Retail: $12.99Our Price: $10.39RipFeatures: The Yo-Zuri Mag Darter Floating Diver Rip Bait 4.125 Inch is a unique lure that is designed to act like a Jerkbait, but without the l...
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Yo-Zuri TopKnot Leader Fluorocarbon Natural Clear 30 Yards
from Retail: $13.99from $11.19Features: Yo-Zuri Topknot Fluorocarbon Leader is a clear fishing leader material spooled on a small leader wheel. Abrasion resistant and ultra-dur...
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Yo-Zuri 3DB Vibe Sinking Lipless Crankbait 65mm - 2.625 Inch
Retail: $9.99Our Price: $7.99Features: The Yo-Zuri 3DB Vibe Sinking 65mm Lipless Crankbait is an essential addition to any anglers tackle box thanks to its incredible action a...
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