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Z-Man PrawnStarZ Loose Body Soft Plastic Prawn - 3.5 Inch
Retail: $9.99Our Price: $7.99Features: The Z-Man PrawnStarZ Loose Body 3.5 Inch Soft Plastic Prawn is a lifelike, versatile soft bait offering realistic action and exceptional...
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Strike King Bitsy Splash Topwater Popper
Retail: $6.99Our Price: $5.94Features: The all new Strike King Bitsy Splash Topwater Popper is truly a unique offering from the pros at Strike King, with its extremely small si...
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Rapala Ultra Light Minnow 06 Jerkbait
Retail: $9.99Our Price: $7.99Features: The Rapala Ultra Light Minnow 06 is a 2 1/2 inch, 1/8 ounce ultra-light jerkbait. Weighted body with unique bent lip design facilitates w...
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Strike King Burner Double Willow Blade Spinnerbait
Retail: $9.99Our Price: $8.49The Strike King Burner Spinnerbaits innovative design swims just under the water's surface, creating a tantalizing flash and attraction for big fi...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/2 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Minnow 1/2 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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VMC Neko Hook Black Nickel 6 pack
Retail: $4.49Our Price: $3.82Features: The VMC Neko Hook black nickel was designed specifically by "Ike" Iaconelli for the finesse technique of Neko-Wacky rigging. Forged with...
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Rapala Shadow Rap Shad Deep 09 Jerkbait
Retail: $13.49Our Price: $10.79Features: The Rapala Shadow Rap Shad Deep 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking...
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VMC "Ike Approved" Tungsten Cylinder Drop Shot Weights
Retail: $8.49Our Price: $7.22Features: VMC Tungsten Drop Shot Cylinder Weights offer an increased hardness that results in improved feel for structure and light bites. 35% sma...
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Rapala Shad Dancer SDD07 Deep Diving Crankbait
Retail: $11.99Our Price: $9.59Features: The Rapala Shad Dancer SDD07 Crankbait is a 2 3/4 inch, 9/16 ounce multi-species Balsa bait. Brings the excitement of the Rapala Tail Da...
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VMC Minnow Shaker Jighead
Retail: $8.49Our Price: $7.22Features: The VMC Minnow Shaker Jig Jighead creates a lifelike rocking motion, ideal for forward-facing sonar and finesse bass fishing techniques. ...
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Yo-Zuri 3D Inshore Popper 4 3/4 inch Topwater Popper
Retail: $11.99Our Price: $9.59Features: The Yo-Zuri 3D Inshore Popper 120 is a 4 3/4 inch, 1 5/8 ounce topwater popper designed specifically for inshore saltwater surface fishin...
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Rapala Shad Rap 3 1/2 inch Deep Diving Crankbait SR09
Retail: $11.99Our Price: $9.59Features: The Rapala Shad Rap 09 is a 3 1/2 inch, 9/16 ounce deep-diving, shad-profile crankbait With a precise action and natural baitfish profil...
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VMC Tokyo Rig - 2 pack
Retail: $5.49Our Price: $4.67Features: The VMC Tokyo Rig is a unique rigging system inspired by one of the hottest and most effective new bass fishing trends out of Japan: th...
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Rapala Husky Magnum 25 Trolling Lure
Retail: $21.49Our Price: $17.19Features: The Rapala Husky Magnum 25 is a 6 1/4 inch, 2 3/8 ounce hard bait trolling lure. Runs 25 feet deep unassisted, purpose-built for high sp...
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VMC Tungsten Moon Eye Jigheads - 2 Pack
from Retail: $6.49from $5.52Features: The all new VMC Tungsten Moon Eye Jigheads are finally here and are ready to brighten up your presentation and light up your Forward Fac...
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Rapala Crush City Mayor Swimbait - 3.5 Inch
Retail: $7.99Our Price: $7.19Features: The all new Rapala Crush City Mayor 3.5 Inch Swimbait was created in collaboration with Major League Fishing pro, Jacob Wheeler, to prov...
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Berkley Frittside Medium Diving Flat Sided Crankbait
from Retail: $10.99from $9.89Features: The Berkley Frittside Crankbaits are a series of shallow and medium diving flat-sided crankbaits. This listing is for the medium diving ...
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Yo-Zuri Hybrid Clear 275 Yards Monofilament Fishing Line
Retail: $7.99Our Price: $6.39Yo-Zuri's Hybrid Clear 275 Yards is a 50/50 co-polymer monofilament fishing line consisting of fluorocarbon and nylon. Hybird Clear's extrusion pro...
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Rapala SXR-08 X-Rap Saltwater Rip Bait - 3.125 Inch
Retail: $14.99Our Price: $11.99Features: The Rapala SXR-08 X-Rap Saltwater is a 3 1/8 inch, 1/4 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassist...
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Strike King KVD Square Bill 1.5 Shallow Silent Crankbait
Retail: $9.99Our Price: $8.49Features: The Strike King KVD Square Bill 1.5 Shallow is a shallower diving version of the legendary KVD Square Bill 1.5 Silent Crankbait. Same 2 ...
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Berkley PowerBait Hollow Belly Paddle Tail Swimbait
from Retail: $9.39from $8.45Features: The Berkley PowerBait Hollow Belly Swimbait is an attractant-laced soft plastic paddle tail swimbait with a hollow belly section. Oversi...
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Berkley PowerBait The Boss Grub
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait The Boss Grub is a Soft plastic grub. Features Pit Boss style legs for maximum action in a chunkier profile. Thick...
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Rapala Ultra Light Rippin' Rap 03 Lipless Crankbait
Retail: $9.99Our Price: $7.99Features: The Rapala Ultra Light Rippin' Rap 03 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions in a lighter package....
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Yo-Zuri 3DB Pencil Topwater Walker 100mm - 4 Inch
Retail: $9.99Our Price: $8.99Features: The Yo-Zuri 3DB Pencil 4 Inch Topwater Walker is a top-of-the-line "Walk-the-Dog" style hard bait designed to call in big bass! Construc...
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Berkley PowerBait Natural Scent Glitter Trout Bait
Retail: $7.99Our Price: $7.19Features: Berkley PowerBait Natural Scent Glitter Trout Bait is Berkley's classic PowerBait Trout Dough formula enhanced with glitter. Crystalina ...
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Discount Tackle Camo Mesh Tackle Bag
Retail: $10.49Our Price: $7.99Features: The wait is finally over! The all new Discount Tackle Camo Mesh Tackle Bags are here and ready to take your boat by storm and up your or...
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Rapala Scatter Rap Minnow 11 Casting/Trolling Plug
Retail: $14.49Our Price: $11.59Features: The Rapala Scatter Rap Minnow 11 is a 4 3/8 inch, 3/16 ounce casting/trolling minnow plug that dives 6 to 9 feet. Graceful, natural wo...
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Berkley Fusion19 Drop Shot Hook
Retail: $5.99Our Price: $5.39Features: Berkley Drop Shot hooks were designed for suspended dropshot soft plastic presentations but can also be used for small live baits. Needl...
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Berkley Trilene XL Monofilament Clear Pony Spool 110 Yards
from Retail: $5.99from $5.39Features: Berkley Trilene XL Monofilament Clear Pony Spools are basic monofilament fishing line designed to help facilitate hassle free fishing at...
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Strike King Tri-Wing Buzz King Buzzbait
Retail: $6.99Our Price: $5.94Features: The Strike King Tri-Wing Buzz King is a standard buzzbait with an additional third wing on the buzz blade. Third wing generates an unbel...
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Z-Man Tournament Jersey
Retail: $54.99Our Price: $43.99Features: Featuring the unmistakable Z-Man "Z", this lightweight tournament jersey will keep you cool and looking stylish on the water. Lightweigh...
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VMC Curl Tail Spinnerbait
Retail: $4.99Our Price: $4.24Features: The VMC Curl Tail Spinnerbait is a small, skirtless Colorado blade spinnerbait with a pre-rigged Trigger X® Curl Tail body. Soft plastic...
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VMC Moontail Jig
from Retail: $7.99from $6.79Features: The VMC Moontail Jig is a great new bucktail jig with a bright and shiny eye that is irresistible to walleyes and other gamefish. Constru...
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Rapala Crush City Hedgehog Craw - 4 Inch
Retail: $7.99Our Price: $7.19Features: The all new Rapala Crush City Hedgehog Craw steps forward to tackle the challenge of finicky bass that want a craw but don't want the lar...
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Strike King Denny Brauer Structure Jig - 1/2 oz
Retail: $6.99Our Price: $5.94Features: The Strike King Denny Brauer 1/2 oz Structure Jig aims to tackle one of the biggest obstacles to fishing structure, Hang Ups! This is ac...
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VMC 7356 SureSet Drop Shot Hook
Retail: $5.49Our Price: $4.67Features: VMC's SureSet Drop Shot Hook is perfect for nose hooking your favorite soft plastics or live bait. SureSet technical locking curve desi...
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Rapala Jigging Rap 1 1/2 inch W3 Ice Jigs
Retail: $8.49Our Price: $6.79Features: The Rapala Jigging Rap W3 Ice Jigs are a 1 1/2 inch, 3/16 ounce vertical jigging hard lures. Swims in tantalizing circles both under har...
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Rapala Husky Jerk 12 Jerkbait/Trolling Minnow
Retail: $9.99Our Price: $7.99Features: The Rapala Husky Jerk 12 is a 4 3/4 inch, 7/16 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy ...
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Rapala CountDown CD05 2 inch Balsa Minnow
Retail: $10.49Our Price: $8.39Features: The Rapala CountDown CD05 is a 2 inch, 3/16 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target s...
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Yo-Zuri Mag Dive Saltwater Pencil
from Retail: $17.99from $14.39Features: The Yo-Zuri Mag Dive is a new big-game saltwater diving/floating pencil equipped with long-cast bullet-weight transfer system for casting...
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Berkley PowerBait Hatchery Trout Bait 1.75 oz. Jar
Retail: $6.99Our Price: $6.29Features: Berkley PowerBait Trout Bait is moldable and easy to use. Floating formula enhances dispersion of scent and flavor Trout crave this bai...
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Yo-Zuri 3D Magnum 7 inch Sinking Trolling Lure
Retail: $19.99Our Price: $15.99Features: The Yo-Zuri 3D Magnum is a sinking trolling lure that dives to depths between 16 and 21 feet. 7-inch and 3 1/2-ounce body with Internal ...
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Yo-Zuri Mag Darter Floating Diver Rip Bait - 4.125 Inch
Retail: $12.99Our Price: $10.39RipFeatures: The Yo-Zuri Mag Darter Floating Diver Rip Bait 4.125 Inch is a unique lure that is designed to act like a Jerkbait, but without the l...
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Strike King Rage Scounbug Soft Plastic Craw
Retail: $7.99Our Price: $6.79Features: The all new Strike King Rage Scounbug is an ultra realistic crawfish imitation lure with a set of impressive features! Equipped with two ...
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VMC Tungsten B.E.T. Free Rig/Drop Shot Weights
from Retail: $13.49from $11.47Features: The all new VMC Tungsten B.E.T. Free Rig/Drop Shot Weights are a must have for anglers who love to DropShot and for those who also love ...
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Berkley Dredger Deep Diving Crankbait
Retail: $12.99Our Price: $11.69Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
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Berkley PowerBait 3 inch Ripple Shad Soft Paddle Tail Swimbait 10 pack
Retail: $7.99Our Price: $7.19Features: The PowerBait Ripple Shad features a unique segmented body for more vibration and swimming action. More surface area for better scent ...
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Rapala CountDown CD09 3 1/2 inch Balsa Minnow
Retail: $12.49Our Price: $9.99Features: The Rapala CountDown CD09 is a 3 1/2 inch, 7/16 ounce lure with a consistent one foot per second sink rate. Allows you to reliably targe...
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