New Arrivals

Features: The Rapala XD Super Line Scissors are precision cutting tools designed for anglers to trim thick braided lines, jig skirts, and perform a...

Features: Premium jerkbait designed for pressured waters and finicky bass, delivering consistent performance and realistic baitfish appeal. Constru...

Features: The Jackall Live Darter is a hardbait designed to target suspended bass, delivering sharp, erratic darting action that mimics fleeing pre...

Features: High-Level Overview: The BOOYAH Flash Point Jr. Jerkbait delivers flash, sound, and erratic action to provoke aggressive strikes from bas...

Features: Versatile Deep-Diving Jerkbait - The BOOYAH Flash Point Jr. Deep Jerkbait is designed to target fish holding in the 8-10 ft range with li...

Features: The Evergreen JXJ Jointed Minnow is the perfect choice for when Bass are especially Keyed in on Smaller Baitfish and are being especially...