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Top Brands
Hard Baits
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Z-Man HellraiZer Topwater Tail Blade Bait - 4 Inch
$12.99$11.04Features: The Z-Man HellraiZer 4-inch is a brand new lure featuring the first new topwater technology to come along in years! It planes along the s...
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Yo-Zuri 3DR-X Suspending Jerkbait 80mm - 3.125 Inch
$7.99$6.39Features: The Yo-Zuri 3DR-X Suspending Jerkbait is the classic suspending jerkbait that anglers know and love with a flashy twist! Part of the 3DR-...
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Bass Mafia Shot Caller Deep Jerkbait - 4.5 Inches
$13.99$12.59Features: The all new Bass Mafia Shot Caller Deep Jerkbait is the Ultimate Tool for anglers who demand Precision and Performance in a sleek packag...
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Jackall Deracoup Tail Spinner
$12.99$12.34Features: The Jackall Deracoup is a tail spinner hard lure. Solid-lead construction. Great for both casting and vertical jigging. Special tube aro...
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Rapala Shad Rap 2 3/4 inch Medium Diving Crankbait SR07
$10.49$8.39Features: The Rapala Shad Rap SR07 is a 2 3/4 inch, 5/16 ounce medium diving crankbait that runs 5 to 11 feet. With a precise action and natural b...
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Strike King Bitsy Spinner
$3.99$3.39Features: The all new Strike King Bitsy Spinner reimagines a classic bait with innovative new design elements and features! Boasting an ultra-soft...
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Strike King Premier Pro Model Jig
$4.99$4.24Features: The Strike King Premier Pro Model Jig is a skirted bass fishing jig developed in conjunction with Strike King Pro Denny Brauer. Large, p...
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Yo-Zuri Crystal Minnow Floating Deep Diver 5 1/4 inch Hard Minnow
$15.99$14.39Features: The Yo-Zuri Crystal Minnow Deep Diver is a brilliant lure diving up to depths of 13 feet with a tight wiggle. Measures 5 1/4-inch, weigh...
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Acme Kastmaster Spoon 1 - 3 oz.
from $7.49from $6.37Features: The Acme Kastmaster Spoon is a classic casting and jigging fishing spoon. Wild, baitfish-imitating action without line twist. Robust, cor...
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SPRO Little John Micro 45 Shallow Ultralight Crankbait
$14.99$12.74Features: The SPRO Little John Micro 45 is a 1 3/4 inch, 5/16 ounce finesse shallow diver crankbait that dives 2 to 3 feet. Perfect for tough fish...
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Strike King Denny Brauer Structure Jig - 1/2 oz
$5.99$5.09Features: The Strike King Denny Brauer 1/2 oz Structure Jig aims to tackle one of the biggest obstacles to fishing structure, Hang Ups! This is ac...
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Rapala Rippin' Rap 06 Lipless Crankbait
$8.99$7.19Features: The Rapala Rippin' Rap 06 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2 1/2-inch, 1/2 ounce bait ...
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Booyah Buzz Buzzbait
$5.49$4.67Features: The Booyah Buzz Buzzbait elicits vicious strikes with its hard-coat paint, extra large 3D red eyes and flared red gills. Clacker blade ...
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Rapala XRPR-11 X-Rap Prop Topwater Prop Bait - 4.375 Inch
$15.99$12.79Features: The Rapala X-Rap Prop 11 Topwater Prop Bait gives you classic X-Rap action in a prop bait. 4 3/8-inch profile with an internal texture...
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Berkley Money Badger Deep Diving Trolling Plug / Crankbait
$9.99$8.99Features: The Berkley Money Badger is a small profile, hard-thumping, fish attracting, versatile new lure that is both at home being trolled for W...
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Yo-Zuri 3DR-X Flat Sided Heavy Sinking Minnow 40mm - 1.625 Inch
$7.99$6.39Features: The Yo-Zuri 3DR-X Flat Sided Heavy Sinking Minnow in the smallest 40mm size is the perfect choice when fish are keyed in on smaller prof...
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Rapala Original Floater F03 Balsa Minnow
$9.49$7.59Features: The Rapala Original Floater F03 is a classic 1 1/2 inch, 1/16 ounce balsa wood minnow lure. Twitch it on top or retrieve it as a shallow ...
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Yo-Zuri 3DS Minnow Suspending Shallow Diving Rip Bait
from $8.99from $7.19Features: The Yo-Zuri 3DS Minnow is a tournament-grade hard bait that has an erratic darting motion. This suspending lure features the patented 3D...
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Rapala Shadow Rap Shad 09 Jerkbait
$11.99$9.59Features: The Rapala Shadow Rap Shad 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking action,...
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Bandit Walleye Shallow 4 3/4 inch Casting/Trolling Plug
$7.99$7.19Features: The Bandit Walleye Shallow Casting/Trolling Plug is a 4 3/4 inch hard minnow that can be cast or trolled. Dives to almost 12 feet on a l...
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Keitech Tungsten Guard Spin Jig
$4.39Size Hook Size 1/8 #2 5/32 #2 Features: The Keitech Tungsten Guard Spin Jig is highly-effective skirted finesse bass fishing jig. ...
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Bill Lewis Precise Walleye Crank Light (PWCL)
$11.99$10.19Features: The Bill Lewis Precise Walleye Crank Light (PWCL) is a meticulously designed bait specifically crafted for precision trolling, with inpu...
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Rapala Original Floater F07 Balsa Jerkbait
from $7.99from $6.39Features: The Rapala Original Floater F07 is a classic 2 3/4 inch, 1/8 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Yo-Zuri 3DR-X Flat Heavy Sinking Minnow 60mm - 2.375 Inch
$7.99$6.39Features: The Yo-Zuri 3DR-X Flat Heavy Sinking Minnow in the medium 60mm size is the perfect choice when fish are being extra picky and cant decid...
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Missile Baits Ikes Mini Swim Jig
$5.99$5.69Features: The Missile Baits Ikes Mini Swim Jig is the swimming variation of the popular Missile Baits Mini Flip Jig! It features a compact design a...
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Berkley Hit Stick 15 - 6 Inch
$11.99$10.79Features: The Berkley® Hit Stick 15 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versati...
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Rebel Jointed Minnow Hard Lure
from $6.99from $6.29Features: The Rebel Jointed Minnow Hard Lure is a jointed jerkbait/"broken back" minnow. Modeled after the Original Rebel Minnow. Jointed action a...
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Yo-Zuri 3DB Jerkbait Deep 110
$9.99$7.99Features: The Yo-Zuri 3DB Jerkbait Deep 110 is a 4 3/8 inch, 1/2 ounce deep-diving jerkbait. Classic minnow profile and a flat-sided body design. ...
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Missile Baits Ike's Mini Flipping Jig
$5.99$5.69Features: The Missile Baits Ike's Mini Flipping Jig comes is a compact flipping jig with big bass catchin' capabilities. Ike's Mini Flip Jig is sm...
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Rapala Original Floater F18 Balsa Jerkbait
$14.99$11.99Features: The Rapala Original Floater F18 is a classic 7 inch, 11/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a s...
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Smithwick Suspending Super Rogue 5 inch Jerkbait
$7.99$6.79Features: The Smithwick Suspending Super Rogue Jerkbait is a 5 inch suspending jerkbait/trolling hard minnow. Cast far and offers unmatched durabi...
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Berkley Money Badger Trolling Plug / Crankbait
$8.99$8.09Features: The Berkley Money Badger is a small profile, hard-thumping, fish attracting, versatile new lure that is both at home being trolled for W...
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Rapala Shad Rap Elite 55 Floating Crankbait - 2 1/4 Inch
$12.99$10.39Features: The all new Rapala Shad Rap Elite 55 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wir...
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Rebel Pop-R Topwater Popper
$7.99$7.19Features: The Rebel Pop-R Topwater Popper is a small topwater popper. The OG bass topwater popping lure. Perfect for bass fishing. Produces explos...
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P-Line Angry Eye Predator 6 1/2 inch Shallow Diving Rip Bait
from $8.79from $7.47Features: The P-Line Angry Eye Predator (AEP) is a versatile 6 1/2 inch jointed minnow jerkbait. AEP will run at a depth range of 2-7 feet and is ...
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Yo-Zuri Rattl'N Vibe 3/8 oz. Lipless Crankbait
$8.99$7.19Features: The Yo-Zuri Rattl'n Vibe 55 is a sinking 2 1/8 inch, 3/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Storm Original Hot 'N Tot 05 Crankbait
$7.49$6.37Features: The Storm Original Hot 'N Tot 05 is a 2 inch, 3/16 ounce metal-lipped walleye trolling crankbait. If it ain't broke, don't fix it: uses ...
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SPRO Hunter 65 SB Shallow Squarebill Crankbait
$8.99$7.64Features: The SPRO Hunter 65 SB is a 2 1/2 inch, 1/2 ounce shallow diving squarebill crankbait. Dives 3 to 5 feet with an erratic hunting action. ...
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Rapala XRM-30 X-Rap Magnum Big Game Trolling Lure - 6.25 Inch
$28.99$23.19Features: The Rapala X-Rap Magnum 30 is a 6 1/4 inch, 2 1/2 ounce big game trolling minnow slash bait that dives up to 30 feet unassisted. Run tru...
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Rapala CountDown CD1 1 inch Balsa Minnow
$8.99$7.19Features: The Rapala CountDown CD1 is a 1 inch, 1/16 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target spe...
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VMC Hot Skirt Glow Jig 2 pack
from $4.99from $3.99Features: The VMC Hot Skirt Glow Jig is a 2 pack of synthetic hair jigs. Made with glow-in-the-dark skirts and Flashabou fibers. Jig is built arou...
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River2Sea S-Waver 168 Hard Body Swimbait
$18.99Features: The River2Sea S-Waver 168 is a 6 3/4 inch, 1 5/8 ounce hard body swimbait/glidebait. Swims with a Natural, gliding "S-Action" swimming m...
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SPRO Zero Minnow 130 Wakebait
$8.99$7.64Features: The SPRO Zero Minnow 130 is a 5 inch, 1/2 ounce minnow-profile wakebait. Perfect balance of quality, performance, and value. Runs between...
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Heddon Zara Puppy 3 inch Topwater Walker
$7.99$6.79Features: The Heddon Zara Puppy is a downsized version of the legendary Zara Spook topwater lure. Measures 3 inches and weighs 1/4 ounce. Produces...
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Megabass Deep-X 100 LBO Deep Diving Crankbait
$17.99Features: The Megabass Deep-X 100 LBO is a 2 1/3 inch, 3/8 ounce hyper-responsive deep diving crankbait! Redesigned for the next generation of cran...
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Rapala Husky Jerk 08 Jerkbait/Trolling Minnow
$7.49$5.99Features: The Rapala Husky Jerk 08 is a 3 1/8 inch, 1/4 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to...
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Yo-Zuri 3DR-X Flat Sided Floating Crankbait 55mm - 2.125 Inch
$7.99$6.39Features: The Yo-Zuri 3DR-X Flat Sided Floating Crankbait from the Pro's at Yo-Zuri is designed to catch monster fish that love aggressive surface ...
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Strike King Bitsy Flip Flipping Jig 1/4 oz.
$2.99$2.54Features: The Strike King Bitsy Flip Flipping Jig is a beefy Flipping Jig designed for use in extra heavy cover! Unique inverted line tie aids the...
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