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Top Brands
Freshwater Hard Baits
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Sale!
SPRO John Crews Little John DD 60 Deep Diving Crankbait
$13.49$11.47The SPRO Little John DD Crankbait is 2 1/3 inch, 5/8 ounce small profile deep diver designed by B.A.S.S. Elite Series Pro John Crews. It dives 9-12...
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Rapala Original Floater F11 Balsa Jerkbait
$11.49$9.77Features: The Rapala Original Floater F11 is a classic 4 3/8 inch, 3/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Sale!
Strike King Bottom Dweller Deep Running Double Willow Spinnerbait
$8.99$7.19Features: The Strike King Bottom Dweller is a deep-running double Willow blade spinnerbait. One of the best choices when targeting deep, bottom-dw...
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Berkley SPY 2 3/4 inch Spinbait/Spybait
$11.99$10.79Features: The Berkley SPY is a 2 3/4 inch spybait hard finesse propeller bait developed by MLF Bass Pro Tour angler Josh Bertrand. Designed for the...
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Heddon Super Spook 5 inch Saltwater Topwater Walker
$8.49$7.22Features: The Heddon Saltwater Super Spook is a 5 inch, 7/8 oz topwater walker with Saltwater-Grade Hooks. Don't let the name fool you, in addition...
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Rapala Ultra Light Minnow 06 Jerkbait
$8.99$7.64Features: The Rapala Ultra Light Minnow 06 is a 2 1/2 inch, 1/8 ounce ultra-light jerkbait. Weighted body with unique bent lip design facilitates w...
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Sale!
Yo-Zuri 3DB Deep Crank 2 3/4 inch Deep Diving Crankbait
$9.99$6.99Features: The Yo-Zuri 3DB Deep Crank is a extra deep diving crankbait with a wide wobbling-rolling action for bass in deep waters. This 2 3/4-inch...
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Sale!
Rapala XRM-15 X-Rap Magnum Big Game Trolling Lure - 4.75 Inch
$24.49$20.82Features: The Rapala X-Rap Magnum 15 is a 4 3/4 inch, 1 1/8 ounce big game tolling minnow slash bait that dives up to 15 feet unassisted. Run true...
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Smithwick Suspending Super Rogue 5 inch Jerkbait
$7.99$6.79Features: The Smithwick Suspending Super Rogue Jerkbait is a 5 inch suspending jerkbait/trolling hard minnow. Cast far and offers unmatched durabi...
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Megabass Griffon SR-X (BFS) Shallow Diving Crankbait - 1.5 Inches
$15.99Features: The Megabass Griffon SR-X (BFS) is a downsized version of the Griffon SR-X crankbait, designed to dominate rocky structures and challeng...
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Sale!
Panther Martin DualFlash Twin Blade Inline Spinner
from $6.99from $4.19Features: The Panther Martin DualFlash Twin Blade Spinner features great spinning and sonic vibrations as our original Panther Martin blade, multip...
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Sale!
Z-Man CrossEyeZ Power Finesse Jig 1/4 oz.
$5.29$4.50Features: The Z-Man CrossEyeZ Power Finesse Jig is a downsized flipping jig for extra versatility, known to deliver eye-crossing hook sets! The Cr...
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Rapala BX Brat 06 Square Bill Crankbait
$11.49$9.77Features: The Rapala BX Brat 06 Squarebill Crankbait is a 2 inch, 3/8 ounce squarebill crankbait that dives 6 feet. Delivers hard flash and wild-t...
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Z-Man ChatterBait Jack Hammer - 1 1/4 oz.
$17.99$15.29Features: The Z-Man ChatterBait Jack Hammer 1 1/4 oz is a premium Bladed Jig designed in collaboration with Bass Pro Brett Hite and the Legendary ...
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Sale!
Luhr-Jensen Jensen Unrigged Flash Fly 3 pack
$8.49$7.22Features: The Luhr-Jensen Unrigged Flash Fly is a 2 1/2 inch, highly versatile ultra-realistic trolling fly. 3D eyeball, multi-layered skirting, an...
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Rapala Shadow Rap Deep 11 Deep Diving Jerkbait
$11.99$10.19Features: The Rapala Shadow Rap Deep 11 is a 4 3/8 inch, 7/16 oz deep diving jerkbait with an aggressive 180 degree left-right motion. The Shadow ...
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Rapala CountDown CD03 1 1/2 inch Balsa Minnow
$8.99$7.64Features: The Rapala CountDown CD03 is a 1 1/2 inch, 1/8 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target...
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Rebel Jointed Minnow Hard Lure
from $6.99from $6.29Features: The Rebel Jointed Minnow Hard Lure is a jointed jerkbait/"broken back" minnow. Modeled after the Original Rebel Minnow. Jointed action a...
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Sale!
Z-Man SlingbladeZ Willow Colorado Spinnerbait
from $8.99from $7.64Features: The Z-Man SlingbladeZ Willow Colorado Spinnerbait is a tournament-grade spinnerbait designed by the legendary Luke Clausen. Built with l...
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Heddon Super Spook 5 inch Topwater Walker
$8.49$7.22Features: The Heddon Super Spook is a larger, stouter rattling version of the Zara Spook. Measures 5 inches and weighs 7/8 ounce. Loud rattles for...
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Rebel Deep Wee Crawfish Lure 2 3/8 inch Medium Diving Crankbait
$6.99$6.29Features: The Rebel Deep Wee Crawfish Lure Deep Diving Crankbait is a 2 3/8 inch medium diving crawfish imitating crankbait. Effective multi-speci...
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Storm Original Thinfin 08 Shallow-Medium Diving Crankbait
$7.49$6.37Features: Original 3 inch, 3/8 ounce Storm design used by anglers for years. Old school lure that flat out catches a wide variety of fish, includ...
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Z-Man Project Z ChatterBait 1 oz.
$9.49$8.07Features: Chemically-sharpened, heavy-duty 5/0 Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and elect...
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Buckeye Lures G-Buzz Bait
$6.99Features: The Buckeye Lures G-Buzz Buzzbait, a result of Gerald Swindle's personal success with buzzbaits, is now available to anglers worldwide! A...
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Heddon Pop'n Image 3 inch Topwater Popper
$7.99$6.79Features: The Heddon Pop'n Image is a versatile topwater popper lure that can both pop and walk-the-dog. Designed for long-distance casting and ea...
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Sale!
SPRO Little John MD 50 Type R Medium Diving Crankbait
$13.49$11.47Features: The SPRO Little John MD 50 Type R is a new rattling version of the 2 1/2 inch, 1/2 ounce Little John MD 50 medium diver (7 to 9 feet). B...
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Sale!
Strike King KVD 300 Series Suspending Medium Diving Jerkbait - 4.75 Inch
$11.99$9.59Features: The Strike King KVD 300 Jerkbait is a 4 3/4 inch suspending medium diving jerkbait that weighs a 1/2 ounce. Extremely wide and erratic s...
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Sale!
Berkley Dredger Deep Diving Crankbait
$10.99$9.89Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
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Sale!
SPRO Mike McClelland McStick 110 Suspending Jerkbait
$14.99$12.74Features: The SPRO McStick 110 is a 4 1/3 inch, 1/2 ounce shallow suspending jerkbait. Dives 3 to 5 feet with a tight shad wiggle on the retrieve ...
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Sale!
Bill Lewis Precise Walleye Crank Light (PWCL)
$11.99$10.19Features: The Bill Lewis Precise Walleye Crank Light (PWCL) is a meticulously designed bait specifically crafted for precision trolling, with inpu...
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Sale!
Strike King Premier Pro Model Jig
from $4.99from $3.99Features: The Strike King Premier Pro Model Jig is a skirted bass fishing jig developed in conjunction with Strike King Pro Denny Brauer. Large, p...
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Rebel Crickhopper 1 1/2 inch Ultralight Waking Crankbait
$6.99$6.29Features: The Rebel Crickhopper Ultralight Waking Crankbait is a 1 1/2 inch ultralight, cricket imitating waking crankbait. Can be used as a topwa...
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Sale!
Rapala Slab Rap SLR05 2 inch Lipless Crankbait
$8.49$7.22Features: The Rapala Slab Rap SLR05 is a 2 inch, 1/4 ounce lipless jigging lure. Searches in wide, erratic directions, circling back to center aft...
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Sale!
Evergreen International PC-5 Piccolo Crankbait
$14.99$12.74Features: The Evergreen International PC-5 Piccolo is a 1 1/2 inch, 1/4 ounce shallow diving crankbait that runs between 4 and 5 feet deep. Sharp,...
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Sale!
Rapala Shad Rap 2 3/4 inch Medium Diving Crankbait SR07
$10.49$8.92Features: The Rapala Shad Rap SR07 is a 2 3/4 inch, 5/16 ounce medium diving crankbait that runs 5 to 11 feet. With a precise action and natural b...
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Booyah Pond Magic Buzz Buzzbait
$5.49$4.67Features: The Booyah Pond Magic Buzz is a 1/8 ounce buzzbait specifically designed for fishing smaller bodies of water. Matching color blades and...
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Megabass Jamaica Boa 1/2 oz. Buzzbait
$15.99Features: The Megabass Jamaica Boa is a 1/2 ounce wire buzzbait made with thick guage stainless steel wire and a long silicone skirt. Loud sonic r...
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Bay de Noc Swedish Pimple Jigging Spoon
from $4.05from $3.44Features: The Bay de Noc Swedish Pimple is a classic jigging spoon with a simple, yet reliable design. Based on a Swedish design used for over a 10...
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Sale!
Rapala Slab Rap SLR04 1 1/2 inch Lipless Crankbait
$8.49$7.22Features: The Rapala Slab Rap SLR04 is a 1 1/2 inch, 1/8 ounce lipless jigging lure. Searches in wide, erratic directions, circling back to center...
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Megabass Baby PopX (BFS)
$14.99Features: The Megabass BFS Baby PopX is a bite-sized popper derived from the legendary PopX, revolutionizing top-water fishing! With its sculpted c...
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Sale!
Yo-Zuri 3DB Shad Suspending 2 3/4 inch Medium Diving Crankbait
$9.99$6.99Features: The Yo-Zuri 3DB Shad is a 2 3/4 inch, 3/8 ounce shad-style crankbait with a suspending buoyancy and 4 to 6 foot depth rating. True-to-li...
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Sale!
Evergreen International CR-6 Medium Diving Crankbait
$15.99from $11.99Features: The Evergreen International CR-6 is a 2 1/4 inch, 7/16 ounce medium diving crankbait. Natural high-pitch rolling and vivid wobbling act...
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Blue Fox Minnow Spin
from $7.49from $6.37Features: Blue Fox Minnow Spin is a unique lure that offers anglers the flash and attraction of a traditional inline spinner with the life-like ac...
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Sale!
Rapala Husky Jerk 10 Jerkbait/Trolling Minnow
$8.99$7.64Features: The Rapala Husky Jerk 10 is a 4 inch, 3/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to lon...
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Sale!
Rapala Original Floater F07 Balsa Jerkbait
from $7.99from $6.79Features: The Rapala Original Floater F07 is a classic 2 3/4 inch, 1/8 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Sale!
Berkley Flicker Shad Crankbait - 1/2 oz
$5.99$5.39Features: The Berkley Flicker Shad Crankbait is a 3 1/2 inch, 1/2 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Flic...
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Sale!
Blue Fox Classic Vibrax Glow
from $6.99from $5.94Features: Blue Fox Classic Vibrax Glow is a glow-in-the-dark variant of the the Classic Vibrax inline spinner. Designed with a glow-in-the-dark co...
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Sale!
Blue Fox Rattlin' Pixee Spoon
from $5.99from $5.09Features: Blue Fox Rattlin' Pixee Spoon is a heavy-duty premium brass ideal for long casts and getting deep. Rattling egg sac insert for both sigh...
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