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Top Brands
Freshwater Hard Baits
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Rapala Rippin' Rap 06 Lipless Crankbait
$9.99$8.49Features: The Rapala Rippin' Rap 06 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2 1/2-inch, 1/2 ounce bait ...
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Rapala Rippin' Rap 05 Lipless Crankbait
$9.99$8.49Features: The Rapala Rippin' Rap 05 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2-inch, 5/16 ounce bait has...
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SPRO Walking Haint 110 Topwater Walker - 4.25 Inch
$11.99$10.19Features: The all new SPRO Walking Haint 110 Topwater Walker is an exceptional new topwater bait from the Pros at SPRO designed to provoke vicious...
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Lucky Craft Lightning Pointer 110 SP Suspending Jerkbait
$9.99$8.99Features: The Lucky Craft Lightning Pointer 110 SP jerkbait is a 4.5 inch (110 mm) Suspending Jerkbait that dives to 5 to 6 feet deep. Extremely f...
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Z-Man HellraiZer Topwater Tail Blade Bait - 5 Inch
$17.99$15.29Features: The Z-Man HellraiZer is a brand new lure featuring the first new topwater technology to come along in years! It planes along the surface...
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Rapala Ultra Light Crank 03 Medium Diving Crankbait
from $8.99from $7.64Features: The Rapala Ultra Light Crank ULC03 is a 1 1/2 inch, 1/8 ounce medium diving crankbait. Dives 4 to 8 feet with an attractive wobbling, rol...
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Booyah XCS Series Shallow Squarebill Crankbait
$6.99$5.94Features: The Booyah XCS Series Squarebill is a shallow squarebill crankbait that was recently re-issued by Booyah after being discontinued for a ...
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Berkley Stunna 100 Jerkbait - 3.94 Inch
$16.99$15.29Features: The new Berkley Stunna 100 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge o...
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Lucky Craft Screw Pointer 80/90 Spy Bait
$11.99$10.79Features: The Lucky Craft Screw Pointer 80/90 is a Pointer-sytle jerkbait modified with props for spybaiting. Unique water movement made by the pr...
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Rapala Jointed Shad Rap 05 Deep Diving Crankbait
$9.99$8.49Features: The Rapala Jointed Shad Rap 05 Deep Diving Crankbait is a rattling, suspending, jointed lure that has a wide action. This 2-inch bait ha...
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SPRO E Pop 80 Topwater Popper
$11.99$10.19Features: The SPRO E Pop 80 is a 3 inch, 7/16 ounce topwater popper. Perfect balance of quality, performance, and value. Internal rattles add an e...
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Yo-Zuri Crystal Minnow Floating Deep Diver Trolling Lure 90mm - 3.5 Inch
$12.99$9.09Features: The Yo-Zuri Crystal Minnow 90mm Floating Deep Diving Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming acti...
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Berkley Flicker Shad Crankbait - 1/8 oz
from $5.99from $5.39Features: The Berkley Flicker Shad Crankbait is a 1 1/2 inch, 1/8 ounce pro-designed deep-diving plug that dives 6 to 8 feet deep. Berkley Flicke...
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Strike King KVD Elite 2.5 Squarebill Crankbait - 2.75 Inch
$11.99$10.19Features: The all new Strike King KVD Elite 2.5 Squarebill Crankbait is masterfully crafted to the intense specifications of elite angler Kevin Va...
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Yo-Zuri 3DB Crayfish - 3 Inch
$11.99$8.39Features: The Yo-Zuri 3DB Crayfish is a slow-sinking hard bait designed to mimic a crayfish, making it a favorite forage lure for Largemouth Bass w...
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Strike King KVD Sexy Dawg 4 1/2 inch Topwater Walker
$11.99$10.19Features: The Strike King KVD Sexy Dawg is a 4 1/2 inch, 7/8 ounce topwater walking lure. Developed by KVD himself to be an easy to walk, long cas...
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Rapala Ultra Light Rippin' Rap 03 Lipless Crankbait
$9.99$8.49Features: The Rapala Ultra Light Rippin' Rap 03 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions in a lighter package....
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Berkley Dime Size 10 Crankbait
$12.99$11.69Features: The Berkley Dime Size 10 Crankbait is a versatile crankbait that combines the best of balsa wood type action with plastic bait durabilit...
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Bill Lewis Floating 100mm/120mm Scope-Stik 1-3 ft
$12.99$11.04Features: The Bill Lewis Floating Scope-Stik is a meticulously designed jerkbait that offers unmatched visibility and enhanced performance! Design...
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Heddon Pop'n Image 3 inch Topwater Popper
$7.99$6.79Features: The Heddon Pop'n Image is a versatile topwater popper lure that can both pop and walk-the-dog. Designed for long-distance casting and ea...
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Yo-Zuri Crystal Minnow Floating Deep Diver Trolling Lure 110mm - 4.25 Inch
$14.99$10.49Features: The Yo-Zuri Crystal Minnow 110mm Floating Deep Diving Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming act...
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Nomad Design The Ridgeback Jig
from $10.99Features: The Nomad Design The Ridgeback is a Saltwater Back-Sliding Style Casting Jig The Ridgeback can be worked slowly or quickly, with a slow f...
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Rebel Bumble Bug Crankbait 1 1/2 inch Ultralight Waking Crankbait
$6.99$6.29Features: The Rebel Bumble Bug Crankbait Ultralight Waking Crankbait is an 1 1/2 inch ultralight, cicada/fly/beetle imitating waking crankbait. Ul...
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Berkley Hit Stick 11 - 4.5 Inch
from $8.99from $8.09Features: The Berkley® Hit Stick 11 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versati...
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Strike King Pro Model Series 10XD Deep Diving Crankbait - 2 oz
$18.99$16.14Features: The Strike King Pro Model Series 10XD Deep Diving Crankbait revolutionizes the deep diving crankbait game with crazy action and performa...
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Rapala J13 Jointed 5 1/4 inch Balsa Wood Minnow
$14.49$12.32Features: The Rapala J13 Jointed Minnow is a 5 1/4 inch, 5/8 ounce broken-back minnow balsa wood hard bait. Classic Minnow Profile with Broken-Ba...
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SPRO Zero Swimmer 100 Wakebait - 4 Inch
$12.99$11.04Features: The all new SPRO Zero Swimmer 100 Wakebait is a powerhouse on the waters any time the fish are feeding up top! Constructed from quality h...
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Megabass S Crank 1.2 Shallow Squarebill Crankbait
$19.99The Megabass S Crank 1.2 is a 2 1/3 inch, 3/8 ounce shallow squarebill crankbait that dives up to 4 feet. It features a patented design that genera...
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Bucca Baby Bull Gill Hard Body Swimbait
$16.99$15.29Features: The Bucca Baby Bull Gill is a downsized, entry-level version of the high-end Triton Mike Bucca Bull Gill hard body swimbaits. Measures 3...
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Strike King KVD 100 Series Suspending Shallow Diving Jerkbait - 3.5 Inch
$10.99$9.34Features: The Strike King KVD 100 Series Jerkbait is a 3 1/2 inch, 1/4 ounce 2-hook suspending jerkbait. Smaller, finesse profile that dives 2 to ...
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Bill Lewis Suspending 100mm Scope-Stik 4-6 ft
$12.99$11.04Features: The Bill Lewis Suspending 100mm Scope-Stik is a meticulously designed Rip Bait that offers unmatched visibility and enhanced performance!...
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Strike King KVD Sexy Dawg Hard Knock 4 1/2 inch Topwater Walker
$12.99$11.04Features: The Strike King KVD Sexy Dawg Hard Knock is a 4 1/2 inch, 5/8 ounce topwater walking lure with a loud thumping rattle. Developed to be a...
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Rapala Ott's Garage Deep Tiny 07 Crankbait - 2 1/4 Inch
from $10.49from $8.92Features: The all new 2.25 inch Rapala Ott's Garage Deep Tiny 07 Crankbait has been meticulously designed by Bassmaster Classic Champion Ott Defoe ...
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Rapala XRP-07 X-Rap Pop Topwater Popper - 2.75 Inch
$16.49$14.02Features: The Rapala X-Rap Pop 07 Topwater Popper brings that classic X-Rap action to the topwater. This 2 3/4-inch bait has internal textured bod...
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Mr. Crappie x Strike King Slab Hammer SHCC3 Crappie Crank
$7.99$6.79Features: The Strike King Mr. Crappie Slab Hammer SHCC3 is a 3 inch medium diving crappie crankbait that dives to 8 feet. Designed to be cast, trol...
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Strike King Pro Model Series 5XD Deep Diving Silent Crankbait - 5/8 oz
$9.99$8.49Features: The Strike King Pro Model Series 5XD Deep Diving Silent Crankbait revolutionizes the deep diving crankbait game with crazy action and mu...
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Luhr-Jensen Kwikfish X-Treme K11X Diving Plug
$9.49$8.07Features: Luhr-Jensen Kwikfish X-Treme K11X are strong, durable, full-throttle, wide-action hard lures that challenge gamefish both small and larg...
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Berkley Stunna 100 +1 Jerkbait - 3.94 Inch
$16.99$15.29Features: The new Berkley Stunna 100 +1 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledg...
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Evergreen International SB-125 "Shower Blows" Topwater Walker
from $20.99Features: The Evergreen International SB-125 is one of the top sizes of Evergreen's well-respected SB (aka Shower Blows) topwater pencil popper wa...
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Megabass Griffon MR-X (BFS) Medium Diving Crankbait - 1.5 Inches
$15.99Features: The Megabass Griffon MR-X (BFS) is a downsized version of the Griffon MR-X crankbait, designed to dominate rocky structures and challeng...
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Strike King KVD Square Bill 1.5 Shallow Silent Crankbait
from $8.99from $7.64Features: The Strike King KVD Square Bill 1.5 Shallow is a shallower diving version of the legendary KVD Square Bill 1.5 Silent Crankbait. Same 2 ...
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Arbogast Original Jitterbug Wakebait
$7.99$6.79Features: The Arbogast Original Jitterbug Wakebait is a legendary topwater lure that has a distinctive sound. Premiere nighttime lure but also exc...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/2 oz
$8.99$8.09Features: The Berkley Flicker Minnow 1/2 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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SPRO Aruku Shad Jr. Lipless Crankbait
$11.99$10.19Features: The SPRO Aruku Shad Jr. is a 2 1/3 inch, 3/8 ounce lipless crankbait that is designed to run nose down through the water. Comes through ...
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SPRO MadEye Minnow 120 Deep Diving Walleye Trolling Lure
$14.99$12.74Features: The SPRO MadEye Minnow 120 is a 4 3/4 inch, 1/2 ounce deep diving walleye trolling hard minnow. Highly-effective cold-water walleye trol...
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Rapala GSR05 Glass Shad Rap 2 inch Suspending Crankbait
from $8.99from $7.64Features: The Rapala Glass Shad Rap (GSR05) is a 2 inch, 5/16 oz, suspending crankbait with a see-through hard plastic body and realistic iridescen...
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Berkley Cane Walker 5 inch Topwater Walker/Popper
from $10.99from $9.89Features: The Berkley® Cane Walker is a 5 inch pencil popper style walking topwater lure with a heavy tail weight for long-distance casting. Live...
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Berkley Flicker Shad Crankbait - 1/4 oz
$8.99$8.09Features: The Berkley Flicker Shad Crankbait is a 2 1/4 inch, 1/4 ounce pro-designed deep-diving plug that dives 10 to 12 feet deep. Berkley Flic...
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