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Top Brands
Black Friday Deals!
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Gamakatsu Red Octopus Hook
from Retail: $5.76from $4.95Features: Gamakatsu Red Octopus Hook is one of the most versatile hook that has long been known for its durability and strength. These hooks are ma...
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Z-Man ChatterBait Jack Hammer - 1 1/4 oz.
Retail: $21.99Our Price: $18.69Features: The Z-Man ChatterBait Jack Hammer 1 1/4 oz is a premium Bladed Jig designed in collaboration with Bass Pro Brett Hite and the Legendary ...
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Z-Man HeroZ 10 inch Oversized Soft Jerkbait
Retail: $14.99Our Price: $12.74Features: Z-Man HeroZ are oversized 10 inch fish-shaped jerk bait ideal for a variety of big-fish applications. Extremely soft yet tear-resista...
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Big Bite Baits Spotlight Minnow - 4.8 Inch
Retail:Our Price: $6.99Features: The Spotlight Minnow, crafted by Big Bite Baits pro Drew Gill, excels on Forward Facing Sonar, enticing bites with its lifelike rolling ...
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Berkley PowerBait 3 inch Floating Mice Tails 13 pack
Retail: $5.99Our Price: $5.39Features: The Berkley PowerBait Floating Mice Tails are a 3 inch artificial bait that combines salmon egg and trout worm into one incredible bait....
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Berkley PowerBait MaxScent Crud Craw - 4 Inch
Retail: $9.99Our Price: $8.99Features: The all new Berkley PowerBait MaxScent Crud Craw excels in the most challenging conditions when High Action, Scent Dispersion, and Taste ...
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Seaguar Blue Label Fluorocarbon Leader Wheel 50 Yards
from Retail: $27.25from $20.44Features: Seaguar Blue Label Fluorocarbon Leader in 50 Yard Wheels were developed using an exclusive, proprietary extrusion process with 100% Seag...
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Rapala DT Series Crankbait DT Metal 20
Retail: $16.49Our Price: $14.02Features: The Rapala DT20 is a 2 3/4 inch, 7/8 ounce extra deep diving crankbait. Dives up to 20 feet deep. Extra thin polycarbonate lip for perfe...
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Big Bite Baits Nekorama Worm - 7 Inch
Retail:Our Price: $5.99Features: The all new Big Bite Baits Nekorama Worm designed in collaboration with Major League Fishing Pro Drew Gill is here to take the waters by ...
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Gamakatsu x Bill Dance Crankbait Circle Hooks - 6 Pack
from Retail: $4.96from $4.27Features: The all new Gamakatsu x Bill Dance Crankbait Circle Hooks are a unique take from the Legend himself on how to catch bigger and better fis...
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Sunline Super FC Sniper Fluorocarbon 660 Yards
Retail:from $67.99Sunline Super FC Sniper Fluorocarbon line is 100% fluorocarbon that offers anglers the latest generation of fluorocarbon line available today. The ...
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Berkley Bullet Pop 60/70/80 Topwater Popper
Retail: $10.99Our Price: $9.89Features: The Berkley Bullet Pop is a hard plastic topwater popper with a tail weighted design tuned for maximum casting distance. Versatile, easy...
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Berkley PowerBait Minnow
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait Minnow features a preferred, proven, and popular minnow shape and several sizes to let you match the minnows and l...
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Z-Man EZ TubeZ 4 inch Soft Plastic Tube 6 pack
Retail: $5.49Our Price: $4.67Features: The Z-Man EZ TubeZ are 4 inch soft plastic tubes made from Z-Man's proprietary 10X Tough ElaZtech material. 10X Tough ElaZtech construct...
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Yo-Zuri 3D Inshore Floating Minnow 110mm - 4.375 Inch
Retail: $9.99Our Price: $7.99Features: The Yo-Zuri 3D Inshore Floating Minnow 110mm is designed for shallow-water fishing, delivering quick-start action and versatility around...
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Z-Man Scented Curly TailZ 4 inch Soft Plastic Grub 5 pack
Retail: $5.99Our Price: $5.09Features: The Z-Man Scented Curly TailZ Soft Plastic Grub are 4 inch scented soft jerkbaits with ribbon tails. Pot-bellied baitfish profile and th...
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Berkley PowerBait Power Eggs Floating Magnum 1/2 oz. Jar
Retail: $5.99Our Price: $5.39Features: Berkley PowerBait Power Eggs Floating Magnum are the largest artificial eggs in the Power Egg line-up. Maximum size floating version off...
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Berkley Gulp! Saltwater Grub - 5 Inch
Retail: $8.99Our Price: $8.09Features: The Berkley Gulp! 5 Inch Saltwater Grub draws in big bites from the biggest of fish you will find in your coastal waters! Infused with t...
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Z-Man StingerZ Micro Finesse Bait
Retail: $4.99Our Price: $4.24Features: The new Z-Man StingerZ features a unique straight-tail shad style profile ideal for a variety of micro finesse applications. Pairs seaml...
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Keitech Swing Impact 2.5 inch Soft Paddle Tail Swimbait
Retail:from $5.69Features: The Keitech Swing Impact 2.5 inch is a small, finesse paddle tail swimbait. Remarkable natural swimming action. Strong squid scent. Spe...
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Big Bite Baits Dean Rojas Fighting Frog 4 inch Creature Bait
Retail:Our Price: $4.99Features: The Big Bite Baits Fighting Frog is a 4 inch, frog soft plastic-inspired soft plastic creature bait. Like soft plastic frog, but designe...
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Berkley Dredger Deep Diving Crankbait Deeper Diving Models
Retail: $12.99Our Price: $11.69Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
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Rapala Harvest Shad 5 Crankbait - 2 Inch
Retail: $8.49Our Price: $7.22Features: The Rapala Harvest Shad Crankbait is a compact, durable lure designed to provoke reaction strikes with its tight, loud swimming action in...
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Berkley Warpig Lipless Crankbait
from Retail: $9.99from $8.99Features: The Berkley® Warpig Lipless Crankbait, vibration crankbait. Aggressive action, blunt nose deflects off structure. Maximum sound and vibr...
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Z-Man Diezel Kickerz 3.25 Inch - 5 Pack
Retail: $6.99Our Price: $5.94Features: The DieZel KickerZ is a premium inshore soft bait designed to entice finicky species like tarpon, redfish, speckled trout, and snook with...
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Berkley Clickin Frittside Crankbait
Retail: $12.99Our Price: $11.69Features: The Berkley Clickin Frittside Crankbait is a flat-sided profile crankbait equipped with a ceramic ball and integrated Flash Disc for swim...
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Berkley Rawler Jig - 1/4 oz
Retail: $6.99Our Price: $6.29Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...
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Rapala XRPR-11 X-Rap Prop Topwater Prop Bait - 4.375 Inch
Retail: $17.99Our Price: $15.29Features: The Rapala X-Rap Prop 11 Topwater Prop Bait gives you classic X-Rap action in a prop bait. 4 3/8-inch profile with an internal texture...
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Yo-Zuri Crystal Minnow Floating Deep Diver Trolling Lure 130mm - 5.25 Inch
Retail: $15.99Our Price: $12.79Features: The Yo-Zuri Crystal Minnow 130mm Floating Deep Diving Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming act...
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Gamakatsu Multi-Color Crappie & Panfish Hook Assortment
Retail: $8.44Our Price: $7.26Features: Gamakatsu's Crappie Hook Assortment is a a variety pack of hooks made for catching crappie. Facilitate perfect panfish hook sets. Long s...
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Rapala SXRL-14 X-Rap Saltwater Long Cast Rip Bait - 5.5 Inch
Retail: $22.99Our Price: $19.54Features: The Rapala X-Rap Long Cast 5 1/2 inch, 1 7/8 oz slashbait is built heavy and tough to target large, aggressive saltwater predators. Stea...
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Berkley Money Badger Deep Diving Trolling Plug / Crankbait
from Retail: $9.99from $8.99Features: The Berkley Money Badger is a small profile, hard-thumping, fish attracting, versatile new lure that is both at home being trolled for W...
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Z-Man Power Finesse ShroomZ Weedless Jigheads 3 pack
Retail: $6.99Our Price: $5.94Features: Adjustable, dual multi-strand wire weedguard for snag-free fishing Heavy-duty 3/0 black nickel needlepoint hooks Unique welded wire keep...
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Dirty Jigs Weekender Football Jigs
Retail:Our Price: $4.29Features: The Dirty Jigs Weekender Football Jigs are versatile Jigs designed for precision and durability, ideal for targeting a variety of freshw...
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Z-Man Power Finesse ShroomZ Jigheads 3 pack
Retail: $5.99Our Price: $5.09Features: The Z-Man Power Finesse ShroomZ is a beefed up version of the Finesse ShroomZ that better handles larger baits and bigger fish. Heavy d...
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Rapala SXR-14 X-Rap Saltwater Rip Bait - 5.5 Inch
Retail: $22.99Our Price: $19.54Features: The Rapala SXR-14 X-Rap Saltwater is a 5 1/2 inch, 1 1/2 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassi...
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Z-Man SMH Worm & SMH Jig HeadZ Shakeyhead Combo
Retail: $13.48Our Price: $10.48Shake Your Way to More Bites! The Z-Man SMH WormZ & SMH Jig HeadZ Shakey Head Combo is a purpose-built system designed in collaboration with Sh...
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Z-Man Jack Hammer Chatterbait & Gary Yamamoto Zako Swimbait Combo
Retail: $26.98Our Price: $21.28Chatter Your Way to Big Bass! The Z-Man Jack Hammer Chatterbait & Gary Yamamoto Zako Swimbait Combo is a custom-curated pairing by the Discount...
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Big Bite Baits Craw Tube 4 inch Soft Plastic 8 pack
Retail:Our Price: $4.99Features: The Big Bite Baits Craw Tube is a unique 4 inch soft plastic designed to be a cross between a soft plastic craw and a soft plastic tube. ...
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Z-Man CrusteaZ 2 inch Soft Plastic Small Crustacean 6 pack
Retail: $5.49Our Price: $4.67The Z-Man CrusteaZ are 2 inch, soft plastic small crustaceans made from ElaZtech. This miniature crustacean imitation is perfectly suited for any a...
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Z-Man Giant TRD 6 inch Ned Rig Bait 6 pack
Retail: $6.99Our Price: $5.94Features: The Z-Man Giant TRD Ned Rig Bait is a large, 6 inch, oversize Ned rigging stick worm. Proven bait shape now available in an oversized 6-...
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Rapala CountDown CD03 1 1/2 inch Balsa Minnow
Retail: $10.49Our Price: $8.92Features: The Rapala CountDown CD03 is a 1 1/2 inch, 1/8 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target...
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Berkley Money Badger Trolling Plug / Crankbait
from Retail: $8.99from $8.09Features: The Berkley Money Badger is a small profile, hard-thumping, fish attracting, versatile new lure that is both at home being trolled for W...
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Rapala BX Brat 06 Square Bill Crankbait
Retail: $12.99Our Price: $11.04Features: The Rapala BX Brat 06 Squarebill Crankbait is a 2 inch, 3/8 ounce squarebill crankbait that dives 6 feet. Delivers hard flash and wild-t...
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Rapala SXR-12 X-Rap Saltwater Rip Bait - 4.75 Inch
Retail: $20.49Our Price: $17.42Features: The Rapala SXR-12 X-Rap Saltwater is a 4 3/4 inch, 3/4 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassist...
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Dirty Jigs Scott Canterbury Shakey Head 3ct
Retail:Our Price: $5.49Features: The Dirty Jigs Scott Canterbury Shakey Head is a versatile bait designed for finesse fishing with optimal effectiveness. Its hybrid Arki...
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Z-Man 5 Inch DieZel MinnowZ & ZWG Weighted Swimbait Hook Combo
Retail: $14.98Our Price: $11.68Perfect For Both Freshwater & Saltwater! The Z-Man 5 Inch DieZel MinnowZ & ZWG Weighted Swimbait Hook Combo is a Custom Curated Kit by Dis...
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Rapala Down Deep Husky Jerk 12 Deep Diving Jerkbait
Retail: $9.99Our Price: $8.49Features: The Rapala Down Deep Husky Jerk 12 Deep Diving Jerkbait runs straight even when running fast and deep. This 4 3/4-inch bait features an...
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