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Top Brands
Black Friday Deals 2023
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Sale!
Rapala Scatter Rap Deep Husky Jerk
$8.99from $6.47The Rapala Scatter Rap Deep Husky Jerk is the newst addition to the Scatter Rap family. Baitfish skitter and scatter when they are pursued by pred...
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Sale!
Rapala Shad Rap 2 inch Medium Diving Crankbait SR05
$10.49from $7.56Features: The Rapala Shad Rap SR05 is a 2 inch, 3/16 oz, crankbait with balsa wood construction. With a precise action and natural baitfish profil...
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Sale!
Dirty Jigs Tactical Bassin Screwed Up Swimbait Head
$7.49from $5.76Features: The Tactical Bassin' Screwed Up Swimbait Head is the ultimate swimbait accessory for discerning anglers! Designed with uniquely oversize...
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Sale!
Z-Man HellraiZer Topwater Tail Blade Bait - 5 Inch
$14.99from $10.25Features: The Z-Man HellraiZer is a brand new lure featuring the first new topwater technology to come along in years! It planes along the surface...
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Z-Man TRD SpinZ Tail Spinners 3 pack
$5.49$4.67Features: The Z-Man TRD SpinZ Tail Spinners is a soft plastic add-on blade to add some flash to your ElaZtech baits. Molded plastic dual-prong kee...
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Big Bite Baits Lindner Panfish Special 5 pack
$3.29Features: The Big Bite Baits Lindner Panfish Special is a set of jigs designed by Al Lindner for targeting Panfish. Each Lindner Panfish Special Ji...
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Sale!
Big Bite Baits College Craw Soft Plastic Craw
$3.89from $2.65Features: The Big Bite Baits College Craw is a soft plastic craw designed with collegiate bass anglers in mind. Realistic body shape, small side ap...
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Z-Man Billy GOAT 4 1/4 inch Soft Plastic Grub 3 pack
$5.49$4.67Features: The Z-Man Billy GOAT is a new 4 1/4 inch multi-purpose ElaZtech grub with loads of fish-catching potential. Twin action tails provide si...
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Berkley Half Head Jigs
$4.99$4.49Features: The Berkley Half Head Jig Heads are expertly crafted with input from Berkley Pro Staff for consistent, reliable performance cast after c...
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Rapala Jointed Shad Rap 05 Deep Diving Crankbait
$8.99$7.64Features: The Rapala Jointed Shad Rap 05 Deep Diving Crankbait is a rattling, suspending, jointed lure that has a wide action. This 2-inch bait ha...
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Seaguar JDM Grand Max Leader Material - 66 Yard Spool
from $37.99from $28.49Features: The JDM exclusive Seaguar Grand Max Leader Material is a top of the line offering designed in Japan in 1999 and offers the higest class i...
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Sale!
Rapala Rippin' Rap 05 Lipless Crankbait
$8.99from $6.42Features: The Rapala Rippin' Rap 05 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2-inch, 5/16 ounce bait has...
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Sale!
Rapala Rippin' Blade: Blade Bait - 2 3/4 Inch
$9.99from $7.90Features: The all new Rapala Rippin' Blade is a dynamic bait with a skinnier, heavier build, capable of delivering vibratory action even at the slo...
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Sale!
Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/2 oz
$6.99from $5.11Features: The Berkley Flicker Minnow 1/2 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Z-Man Finesse WormZ 4 inch ElaZtech Worms
$4.99$4.24Features: Z-Man Finesse WormZ are 4 inch, thin-tailed finesse soft plastic baits. Constructed of super-tough ElaZtech material that is up to 10X ...
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Sale!
Rapala Crush City Bronco Bug - 6 Pack
$6.99from $4.90Features: The all new Rapala Crush City 4 Inch Bronco Bug was created in collaboration with Major League Fishing pro, Jacob Wheeler, to provide a ...
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Sale!
Keitech Swing Impact 2.5 inch Soft Paddle Tail Swimbait
$5.49from $4.12Features: The Keitech Swing Impact 2.5 inch is a small, finesse paddle tail swimbait. Remarkable natural swimming action. Strong squid scent. Spe...
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Seaguar Red Label Fishing Line 1000 Yards
from $54.99from $41.24An excellent introduction to anglers who are new to mainline fluorocarbon, Seaguar's Red Label Fluorocarbon is strong yet extremely soft, sensitive...
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Z-Man Trout Eye 1/8 oz. Jighead 3 pack
$5.49$4.67Features: Z-Man Trout Eye Jigheads are 1/8 ounce jigheads with 2/0 Mustad UltraPoint hooks. Vivid, 3D eyes for maximum attraction. Hand-poured wit...
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Sale!
Berkley PowerBait Pre-Rigged Swim Shad Paddletail Swimbait
from $4.99from $4.37Features: The Berkley PowerBait Pre-Rigged Swim Shad is a paddletail swimbait that comes ready to fish with a sharp hook, ready for action. Formula...
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Berkley PowerBait Drip Swimmer - 4 Inch
$9.99$8.99Features: The all new Berkley PowerBait Drip Swimmer 4 Inch Micro Boot Tail Swimbait is a finesse anglers dream choice on the water! Thanks to its...
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Sale!
Gamakatsu Offset Octopus Circle Hook
from $4.49from $2.82Features: Gamakatsu's Octopus Circle Offset Point Hook is specially designed to set in the corner of a fishes mouth. Great choice for both fresh a...
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Sale!
Gamakatsu MaxEye Jig Pill Head
from $10.14from $6.58Features: The Gamakatsu MaxEye Pill Head Jig is a tough jig head with dual bait keepers, a bait collar and a big eye that draws in strikes from big...
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Z-Man ST GrubZ
$4.99$4.24Features: The Z-Man ST Grub is an upgraded version of the popular 2.5" GrubZ™ that has proven to be a staple in the United States and abroad for al...
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Sale!
Gary Yamamoto 5.5 Inch Slinko Floating Worm - 7 Pack
$7.99from $5.94Features: Yamamoto Baits created a new floating 5.5 inch worm called the Slinko! With ribs along the Slinko's profile, you also get a great motion ...
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Sale!
Gary Yamamoto 4 Inch Kreature - 7 Pack
$7.99from $6.05Features: The Yamamoto Baits Kreature is a classic, 4 inch, action creature bait. Equipped with flappy swimming "wings" and a tentacle skirt, the ...
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Yo-Zuri Hydro Twitchbait 6 inch
$17.99$16.19Features: The Yo-Zuri Hydro Twitchbait is a new 6 inch saltwater lipless bait. The Hydro Twitchbait is equipped with two 4X, saltwater-grade treble...
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Sale!
Berkley PowerBait CullShad 8 Inch
$14.99$10.94Features: The Berkley PowerBait® CullShad 8 inch is an advanced swim-bait designed for shallow water fishing, offering a large profile and enhance...
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Keitech Swing Impact 4 inch Paddle Tail Swimbait
$5.49Features: The Keitech Swing Impact 4 inch is a ribbed paddle tail swimbait. Remarkable natural swimming action. Strong squid scent (except for Fre...
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Sale!
Z-Man Turbo CrawZ 4 inch Soft Plastic Craw 6 pack
$4.99from $3.23Features: 10X Tough ElaZtech construction for extreme durability and industry leading fish-per-bait rating. Incredibly versatile - swim it, flip i...
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Big Bite Baits Swimming Craw - 6 Pack
$3.89from $2.17Features: The Big Bite Baits Swimming Craw is a fantastic Soft Body Craw that excels in any situation that calls for a Craw! With its extremely err...
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Gamakatsu Round Jig Head 5 pack
$7.09$6.10Features: Gamakatsu Round Jig Heads are useful for a variety of soft plastic baits and these heads feature the ultra-sharp Gamakatsu hooks for pos...
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Sale!
Z-Man Trout Trick Jerk ShrimpZ 4 inch Soft Plastic Shrimp 5 pack
$6.49from $4.20Features: The Z-Man Trout Trick Jerk ShrimpZ mimic the jet-propulsion swimming motion of fleeing shrimp. Tail-first design for backward frantic sw...
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Sale!
Rapala SXRT-10 X-Rap Twitchin' Minnow Twitchbait - 4 Inch
$13.99from $9.83Features: The Rapala SXRT10 X-Rap Twitchin' Minnow is a 4 inch, 1/2 ounce twitchbait. X-style translucent body and 3D holographic eyes for excelle...
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Sale!
Berkley PowerBait 3 inch Ripple Shad Soft Paddle Tail Swimbait 10 pack
$5.99from $5.10Features: The PowerBait Ripple Shad features a unique segmented body for more vibration and swimming action. More surface area for better scent ...
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Berkley PowerBait Drip Minnow - 4 Inch
$9.99$8.99Features: The all new Berkley PowerBait Drip Minnow 4 Inch Drip Tail Minnow is a finesse anglers dream choice on the water! Thanks to its "Drip" s...
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Big Bite Baits Pendulate Jig Heads
$6.49Features: The Big Bite Baits Pendulate Jig Head is a great new jig head featuring a built-in swivel to eliminate line twist. With a big profile hea...
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Sale!
Berkley Hit Stick 7 - 2.75 Inch
$7.99from $5.56Features: The Berkley® Hit Stick 7 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versatil...
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Berkley Gulp! 2 inch Scented Saltwater Plastic Sandworm 24 pack
$7.99$7.19Features: The Berkley Gulp! Sandworm swims and looks like it is alive. Extremely durable and long lasting bait. Expand your strike zone with 400x...
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Seaguar InvizX Fluorocarbon Fishing Line 1000 Yards
from $110.99from $83.24Features: Seaguar InvizX Fluorocarbon is soft, supple, and castable. Designed to be used as a mainline for freshwater fishing applications. Provid...
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Sale!
Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait - 3.5 Inch
$7.99from $5.75Features: The Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait 3.5 Inch is a new offering from the Yamamoto lineup of baits that has been po...
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Yo-Zuri Pins Minnow Sinking Shallow Diver
from $7.99from $7.19Features: The Yo-Zuri Pins Minnow Sinking Diver is a small, minnow-imitating hard lure. Great multi-species lure in both freshwater and saltwater e...
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Sale!
Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/4 oz
$6.99from $5.11Features: The Berkley Flicker Minnow 1/4 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Gamakatsu Split Shot / Drop Shot Hooks
$4.08$3.51Features: The Gamakatsu Split Shot / Drop Shot hooks are black hooks that you'd use when drop shot fishing Gamakatsu coated these drop shot hooks w...
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Rapala Scatter Rap Glass Shad 07 Deep Diving Crankbait
$8.99$7.64Features: The Rapala Scatter Rap Glass Shad 07 Deep Diving Crankbait reflects surrounding colors for a natural presentation. This 2 3/4-inch bait...
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Berkley Swamp Lord Hollow Body Popping Frog
$9.99$8.99Features: The Berkley Swamp Lord Hollow Body Popping Frog is a top-tier topwater popper designed for captivating action cast after cast in a smalle...
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Sale!
Z-Man Project Z ChatterBait 1/2 oz.
$8.99from $6.14Features: Chemically-sharpened, heavy-duty Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and electropl...
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Berkley PowerBait MaxScent Lil' General Worm - 2.75 Inch
$7.99$7.19Features: The Berkley PowerBait MaxScent Lil' General is a 2.75 inch ned-sized stick worm molded from Berkley PowerBait MaxScent formula. Featurin...
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