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Top Brands
Black Friday Deals!
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Sunline Xplasma Asegai Green Braided Line 165 Yards
from $24.99Features: Sunline Xplasma Asegai Green is low friction braided line. Offers unparalleled slickness, abrasion resistance, and water repellent prope...
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Rapala Scatter Rap Shad 07 Medium Diving Crankbait
from $12.99from $11.04Features: The Rapala Scatter Rap Shad 07 is a 2 3/4 inch, 1/4 ounce medium diving crankbait that catches bass and walleye. Aggressive, erratic act...
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Rapala Husky Jerk 12 Jerkbait/Trolling Minnow
$9.99$8.49Features: The Rapala Husky Jerk 12 is a 4 3/4 inch, 7/16 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy ...
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Z-Man Project Z ChatterBait 1/2 oz.
$9.99$8.49Features: Chemically-sharpened, heavy-duty Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and electropl...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/3 oz
from $6.99from $6.29Features: The Berkley Flicker Minnow 1/3 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Berkley Jack 8 Lipless Crankbait - 3.1 Inch
$11.99$10.79Features: The Berkley Jack 8 Lipless Crankbait is the Largest of the Jack Line of Crankbaits, and it surely packs a major punch! Weighed down with...
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Rapala Scatter Rap Minnow 11 Casting/Trolling Plug
$14.49$12.32Features: The Rapala Scatter Rap Minnow 11 is a 4 3/8 inch, 3/16 ounce casting/trolling minnow plug that dives 6 to 9 feet. Graceful, natural wo...
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Berkley Trilene XL Monofilament Clear Pony Spool 110 Yards
from $5.99from $5.39Features: Berkley Trilene XL Monofilament Clear Pony Spools are basic monofilament fishing line designed to help facilitate hassle free fishing at...
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Berkley PowerBait Power Vibe - 3.75 Inch
$10.99$9.89Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...
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Gamakatsu 34R Hydroll Worm "Scat" Hooks - 3 Pack
$9.46$8.14Features: The all new Gamakatsu 34R Hydroll Worm "Scat" Hooks were designed in collaboration with Japanese angler Mr. Takeru Tomimoto for use on L...
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Gamakatsu Octopus Circle OP Nano Alpha Hooks - 10 Pack
$5.84$5.02Features: The all new Gamakatsu Octopus Circle Offset Point Nano Alpha Hooks revolutionize a tried and true hook design with an all new coating tec...
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Big Bite Baits Tour Tube 3 1/2 inch Soft Plastic Tube 10 pack
$5.49Features: The Big Bite Baits Tour Tube is a 3 1/2 inch soft plastic tube made with super soft plastic. Developed to generate bites under difficult...
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Berkley Trilene Big Game Monofilament Line Solar Bright Green Quarter Pound Spool
$11.99$10.79Features: Berkley Trilene Big Game Monofilament is extra tough, shock resistant monofilament made for large, hard fighting species. Super strong -...
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Gamakatsu Trucker Mesh Cap
$22.06$18.97Features: The Gamakatsu Trucker Mesh Cap is a breathable trucker-style hat with a black front and charcoal colored back. The Gamakatsu Trucker is m...
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Berkley Flicker Shad Crankbait - 1/8 oz
from $5.99from $5.39Features: The Berkley Flicker Shad Crankbait is a 1 1/2 inch, 1/8 ounce pro-designed deep-diving plug that dives 6 to 8 feet deep. Berkley Flicke...
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Gary Yamamoto 5 Inch Single Tail Grub - 20 Pack
$7.99$7.19Features: The Gary Yamamoto Single Tail Grub is a classic, 5 inch soft plastic curly tail grub. Extremely versatile. A versatile angler is a good ...
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Rapala Shad Rap Elite 75 Floating Crankbait - 3 Inch
$15.99$13.59Features: The all new Rapala Shad Rap Elite 75 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wire...
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Big Bite Baits Lindner Panfish Special 5 pack
$3.29Features: The Big Bite Baits Lindner Panfish Special is a set of jigs designed by Al Lindner for targeting Panfish. Each Lindner Panfish Special Ji...
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Rapala Skitter Pop 07 2 3/4 inch Topwater Popper
$15.99$13.59Features: The Rapala Skitter Pop 07 is a 2 3/4 inch, 1/4 oz topwater popper. Featuring a cupped plastic lip and balsa wood body, the Rapala Skitte...
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Berkley Gulp! Alive! Stonefly - 1.25 Inch
$6.99$6.29Features: The all new Berkley Gulp! Alive! Stonefly is finally here and ready to take your local waters by storm! Soaked in the infamous Live Bait...
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Rapala Floating Fish Gripper (2 Sizes)
from $15.49from $13.17Make fast work of landing and releasing your catch without harm to you or the fish. Securely hold fish with one-hand. Quick release mechanis...
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Gary Yamamoto Nuki Bug - 3.5 Inch
$8.99$8.09Features: The all new Gary Yamamoto Nuki Bug 3.5 Inch is a soft plastic bait designed for finesse fishing, offering a combination of the original Y...
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Big Bite Baits 6 inch Pro Lizard Soft Plastic
$3.89Features: The Big Bite Baits Pro Lizard is a 6 inch soft plastic lizard bait. Same lizard design bass anglers have been using to slay bass for dec...
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Gary Yamamoto 10 Inch Oki Floating Worm - 6 Pack
$7.49$6.74Features: Introducing the all new Gary Yamamoto 10 Inch Oki Floating Worm, inspired by the Japanese term "Oki" meaning long sword! This straight-t...
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Rapala Scatter Rap Deep Husky Jerk
$9.99$8.49The Rapala Scatter Rap Deep Husky Jerk is the newst addition to the Scatter Rap family. Baitfish skitter and scatter when they are pursued by pred...
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Gamakatsu Round 26R Weedless Jig Head
from $10.98from $9.44Features: The Gamakatsu Round 26R Weedless Jig Head is a round jig head with all the bells and whistles--specifically a weed guard and bait keeper...
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Yamamoto Yamasenko - 6 Inch
$6.99$6.29Features: The Senko is the iconic soft-plastic stickbait, loved by anglers for its unmatched versatility and proven ability to catch fish in numer...
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Rapala XR-04 X-Rap Shallow Diving Jerkbait - 1.5 Inch
$14.99$12.74Features: The Rapala X-Rap 04 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 1 1/2-inch ...
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Gamakatsu Finger Protector
$27.14$23.34Features: Gamakatsu Finger Protector protects your finger from the damage of stripping line all day. Constructed from a lightweight, thin neoprene...
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Z-Man 32-Piece Ned Rig Kit - Hot Colors
$22.99$19.54Features: The Z-Man Ned Rig Kit is a 32-piece assortment of all the hottest color soft plastics and jigheads you need to start fishing using the Mi...
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Keitech Tungsten Model I Casting Jig (Version 2)
$7.99Features: The Keitech Tungsten Model 1 Casting Jig (Version 2) is an updated version of Keitech's Tungsten Model 1 Casting Jig. 97% pure tungsten ...
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Rapala Sarda 18 Trolling Lure - 7 Inch
$57.99$49.29Features: The all new Rapala Sarda 18 Trolling Lure is designed to taunt the nastiest of Saltwater Predators and laugh in their faces with its bite...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/4 oz
$8.99$8.09Features: The Berkley Flicker Minnow 1/4 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Gary Yamamoto 3.5 Inch Swim Senko Paddle Tail Swimbait - 7 Pack
from $7.49from $6.74Features: Hybrid Design: Merges the Senko's subtle action with the vibration of a paddletail swimbait. Lifelike Movement: Unique tail creates a ...
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Rapala OG Big Rocco 06 Squarebill Crankbait - 2.75 Inch
$16.49$14.02Features: The all new Rapala OG Big Rocco 06 Squarebill Crankbait is a testament to the beauty of creativity that harkens back to when designer Ot...
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Berkley Trilene 100% Fluorocarbon Professional Grade 200 Yards
from $24.99from $22.49Features: Berkly Trilene 100% Fluorocarbon Professional Grade is high-quality fluorocarbon fishing line offered at an affordable price and backed ...
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Berkley Flicker Shad Crankbait - 1/2 oz
$8.99$8.09Features: The Berkley Flicker Shad Crankbait is a 3 1/2 inch, 1/2 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Flic...
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Berkley Gulp! 3 inch Ghost Shrimp 7 pack
$8.99$8.09Features: The Berkley Gulp! Ghost Shrimp features lifelike detail imitates natural prey. Replacement for hard to find and hard to catch ghost shr...
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Berkley Fusion19 Frog Hook 2 pack
$7.99$7.19Features: The Berkley Fusion19 Frog Hook is designed for anglers of all skill levels to make Frogging fun and effective! Designed to fit perfectly ...
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Berkley Finisher 5 Jerkbait - 2 Inches
$10.99$9.89Features: The all new Berkley Finisher Forward Facing Sonar (FFS) Bait is a truly wild bait that seems to do a little bit of everything! Can be ef...
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Gary Yamamoto 7.75 Inch Kut Tail Worm - 5 Pack
$6.99$6.29Size Quantity 7 3/4" (19 cm) 5 Pack Gary Yamamoto's Kut Tail Worm is ideal for lunker largemouth. They are similar to their now famous Sen...
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Berkley PowerBait The Boss Grub
$6.99$6.29Features: The Berkley PowerBait The Boss Grub is a Soft plastic grub. Features Pit Boss style legs for maximum action in a chunkier profile. Thick...
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Keitech Easy Shaker 4 1/2 Soft Plastic Worm 10 pack
$4.99The Keitech Easy Shaker features a ringed body that gives it a bigger silhouette, while still allowing it to maintain a thin core for maximum flexi...
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Berkley Fusion19 Offset Worm Hook
$5.99$5.39Features: The Berkly Fusion19 Offset Worm hook has a standard offset shank with a round bend that is ideal for Texas rigging. Needle point with Sl...
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Gamakatsu Tube Jighead - 5 pack
$9.18$7.89Features: Gamakatsu Tube Head Jig Heads are designed to be the ultimate finesse tube head for precise presentations with smaller baits. These jig ...
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Seaguar Fluoro Premier Leader Wheel 50 Yards
from $32.99from $24.74Developed with Seaguar's exclusive, proprietary Double Structure Technology, Seaguar Fluoro Premier Leader is premium saltwater fishing leader mate...
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Z-Man Crappie Baitz Tech Hoodiez
$49.99$42.49Features: The Crappie BaitZ Tech HoodieZ is designed for anglers, offering superior sun protection and comfort on the water. Constructed from 100% ...
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Gary Yamamoto Covert Craw - 2.5 Inch
$6.99$6.29Features: The Gary Yamamoto Covert Craw is a 2.5 inch versatile finesse craw bait designed to catch big bass year round! Designed with six lifelike...
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