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Top Brands
Black Friday Deals!
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Keitech Mad Wag Long Soft Plastic U-Tail Worm
Retail:Our Price: $6.69Features: The Keitech Mad Wag Long is a new larger version of Keitech's Mad Wag ribbed u-tail soft plastic worms. Big bait designed for drawing bi...
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Gamakatsu Offset Shank Superline EWG Nano Alpha Worm Hooks
Retail: $7.84Our Price: $6.74Features: The all new Gamakatsu Offset Shank Superline EWG Nano Alpha Worm Hooks revolutionize a tried and true hook design with an all new coating...
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VMC RedLine Series Finesse Neko Hooks
Retail: $10.49Our Price: $8.39Features: The VMC RedLine Series Drop Shot Hooks are new, high-performance drop shot hooks made with VMC's RedLine Technology. Equipped with an Adj...
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Berkley Gulp! 2 1/2 Inch Scented Minnow 18 Pack
Retail: $8.99Our Price: $8.09Features: The Berkley Gulp! 2 1/2 Inch Scented Minnow is a scent-infused minnow that has the flavor that bass and walleye crave! Gulp! Minnow out-...
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Seaguar Smackdown Braid 300 Yards Flash Green
Retail: $60.00Our Price: $45.00Features: Seaguar Smackdown Braid 300 Yards Flash Green delivers a super thin construction compared to other braids in its class. This fishing line...
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Keitech Swing Impact 3.5 inch Paddle Tail Swimbait
Retail:from $5.49Features: The Keitech Swing Impact 3.5 inch is a small paddle tail swimbait. Remarkable natural swimming action. Strong squid scent (except for F...
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VMC RedLine Series Hybrid Worm Hooks
Retail: $9.49Our Price: $7.59Features: The VMC RedLine Series Hybrid Worm Hooks are new, high-performance worm hook made with VMC's RedLine Technology. The Hybrid Worm hooks fe...
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Yo-Zuri Crystal 3D Minnow Floating Jointed Deep Diver 5 1/4 inch Trolling Lure
from Retail: $14.99from $11.99Features: The Yo-Zuri Crystal 3D Minnow Floating Jointed Deep Diver is 5 1/4 inches, dives 10 to 13 feet, and attracts all types of larger game fi...
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Gamakatsu Darter 26 Jig Head 5 pack
Retail: $10.08Our Price: $8.67Features: Gamakatsu Darter 26 Jig Head is bullet-shaped lead head jig head for soft plastic baits. Heavy duty 90 degree jig hook. Streamlined head...
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Berkley PowerBait Biodegradable Trout Nuggets
Retail: $6.99Our Price: $6.29Features: Berkley PowerBait Biodegradable Power Nuggets resemble hatchery food many trout are reared on. The Power Nuggets are made using the hig...
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Rapala XR-12 X-Rap Medium Diving Jerkbait - 4.75 Inch
Retail: $20.49Our Price: $17.42Features: The Rapala X-Rap 12 Medium Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4 3/4-inch b...
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Rapala XRM-10 X-Rap Magnum Big Game Trolling Lure - 4.375 Inch
Retail: $25.49Our Price: $21.67Features: The Rapala X-Rap Magnum 10 is a 4 3/8 inch, 3/4 ounce big game tolling minnow slash bait that dives up to 10 feet unassisted. Run true o...
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Rapala Ultra Light Crank 03 Medium Diving Crankbait
Retail: $9.99Our Price: $8.49Features: The Rapala Ultra Light Crank ULC03 is a 1 1/2 inch, 1/8 ounce medium diving crankbait. Dives 4 to 8 feet with an attractive wobbling, rol...
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Z-Man HellraiZer Topwater Tail Blade Bait - 4 Inch
Retail: $15.99Our Price: $13.59Features: The Z-Man HellraiZer 4-inch is a brand new lure featuring the first new topwater technology to come along in years! It planes along the s...
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Rapala Rap Wrap Lure Wraps
from Retail: $7.49from $6.37Features: The Rapala Rap Wrap is a practical fishing accessory designed to protect multiple rigged rods and lures from damage and tangling during ...
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Berkley Fusion19 Tube Jighead - 4 pack
Retail: $5.99Our Price: $5.39Features: The all new Berkley® Fusion19™ Tube Jig hook is a versatile choice for all anglers fishing with the tried and true tube styled baits! Th...
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Z-Man Hard Leg FrogZ 4 inch ElaZtech Frog 3 pack
Retail: $5.49Our Price: $4.67Features: Z-Man Hard Leg FrogZ are 4 inch soft plastic frogs that produce a lively, paddle foot swimming action. 10X Tough super amphibian that i...
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Big Bite Baits Suicide Shad 5 inch Paddle Tail Swimbait 4 pack
Retail:Our Price: $6.99Features: The Big Bite Baits Suicide Shad is an unrigged, 5 inch paddle tail swimbait. Slender body, thin tail section, and big paddle tail. Packag...
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Big Bite Baits B5 Line Thru 5 inch Paddle Tail Swimbait
Retail:from $7.69Features: The Big Bite Baits B5 Line Thru is a 5 inch paddle tail swimbait pre-rigged with line thru treble hook. Line thru rigging provides better...
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Sunline Xplasma Asegai Green Braided Line 165 Yards
Retail:from $24.99Features: Sunline Xplasma Asegai Green is low friction braided line. Offers unparalleled slickness, abrasion resistance, and water repellent prope...
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Rapala Scatter Rap Minnow 11 Casting/Trolling Plug
Retail: $14.49Our Price: $12.32Features: The Rapala Scatter Rap Minnow 11 is a 4 3/8 inch, 3/16 ounce casting/trolling minnow plug that dives 6 to 9 feet. Graceful, natural wo...
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Rapala Skitter V 4 inch Topwater Walker
Retail: $13.99Our Price: $11.89Features: The Rapala Skitter V SKV10 is a 4 inch, 1/2 ounce topwater walker. V-Rap body design combined with tail weighted balance allows the lure...
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Rapala Jigging Rap 11 Vertical Jig - 4.375 Inch
Retail: $12.49Our Price: $10.62Features: The Jigging Rap® is a versatile fishing bait designed to swim in enticing circles, ideal for attracting suspended game fish under ice or ...
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Seaguar AbrazX Fluorocarbon Fishing Line 200 Yards
from Retail: $36.50from $27.38Seaguar AbrazX is castable, abrasion resistance-focused fluorocarbon that can be used on both spinning reels and baitcasting reels. The line has ex...
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Z-Man Project Z ChatterBait 1/2 oz.
Retail: $9.99Our Price: $8.49Features: Chemically-sharpened, heavy-duty Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and electropl...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/3 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Minnow 1/3 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Berkley PowerBait Power Swimmer Soft Plastic Paddle Tail Swimbait 6 pack
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait Power Swimmer is a ribbed, soft plastic paddle tail (aka boot tail) multi-pupose swimbait that can used to target ...
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Big Bite Baits Tube Jighead
Retail:Our Price: $6.99Features: The Big Bite Baits Tube Head Jigs are a perfect compliment to all your favorite tube baits! Rigging up this Jighead is as simple as slid...
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Gamakatsu Octopus Circle OP Nano Alpha Hooks - 10 Pack
Retail: $5.84Our Price: $5.02Features: The all new Gamakatsu Octopus Circle Offset Point Nano Alpha Hooks revolutionize a tried and true hook design with an all new coating tec...
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Big Bite Baits Scentsation Tube - 3.5 Inch
Retail:Our Price: $6.99Features: The all new Big Bite Baits Scensation Tube introduces a new tube bait built on the foundation of the renowned Tour Tube shape and design!...
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Rapala Super Shad Rap 5 1/2 inch Crankbait
Retail: $22.49Our Price: $19.12Features: The Rapala Super Shad Rap is a magnum-sized version of Rapala's classic Shad Rap crankbait that measures 5 1/2 inches and weighs 1 5/8 o...
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Keitech Lead Swing Swimmer Swim Jig
Retail:Our Price: $6.39Features: The all new Keitech Lead Swing Swimmer Swim Jig aka the "Shallow Assassin" is a specialty Swim Jig constructed from High Quality Lead to ...
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Big Bite Baits Fuzzy Scentsation Stick - 4 Inch
Retail:Our Price: $8.99Features: Bass-Tempting Soft Bait - A 4" soft plastic stickbait with thin, lively appendages that create irresistible action for bass. Scent-Infuse...
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Gamakatsu Aberdeen Hook Bronze
Retail: $5.86Our Price: $5.04Features: Gamakatsu Aberdeen Hook Bronze is designed with a long shank on a light wire bait hook. Gamakatsu's unique brand of surgical sharpness a...
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Berkley PowerBait CullShad Un-Rigged Soft Body Swimbait - 6 Inch
Retail: $10.99Our Price: $9.89Features: The Berkley PowerBait CullShad Un-Rigged 6 inch Soft Body Swimbait is an advanced swim-bait designed for shallow water fishing, offering...
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Big Bite Baits Pro Swimmer Paddle Tail Swimbait - 4.8 Inch
Retail:Our Price: $5.99Features: The Big Bite Bait's Pro Swimmer 4.8 Inch is Big Bite's take on a ribbed paddle tail (aka boot tail) soft plastic swimbait! Fortified with...
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Berkley Gulp! 4 Inch Scented Minnow 8 pack
Retail: $8.99Our Price: $8.09Features: The Berkley Gulp! 4 Inch Scented Minnow is a scent-infused minnow that has the flavor that bass and walleye crave! Gulp! Minnow out-fish...
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Big Bite Baits Pro Swimmer Paddle Tail Swimbait - 2.8 Inch
Retail:Our Price: $4.99Features: The Big Bite Bait's Pro Swimmer 2.8 Inch is Big Bite's take on a ribbed paddle tail (aka boot tail) soft plastic swimbait! Fortified with...
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Berkley Rawler Bladed Jig - 1 oz
Retail: $8.99Our Price: $8.09Features: The Berkley® Bladed Rawler Jig is a first-of-its-kind crawler jig, designed for high-flash, slow-turn presentations with ultimate precisi...
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Sunline Super FC Sniper Fluorocarbon Line 1200 yd
Retail:from $116.99Features: Sunline Super FC Sniper is a fluorocarbon fishing line in a 1200 yard bulk spool. Fluorocarbon fishing line is famous for invisibility u...
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Rapala Deep Tail Dancer 09 Extra Deep Diving Crankbait
Retail: $16.99Our Price: $14.44Features: The Rapala Deep Tail Dancer 09 Crankbait is a 3 1/2 inch, 7/16 ounce ultra-deep diving banana-style walleye crankbait that runs up to 20...
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Big Bite Baits 5 Inch Jerk Minnow - 10 Pack
Retail:from $4.69Features: The Big Bite Baits 5 Inch Jerk Minnow is the perfect Soft Plastic Jerkbait for your Soft Plastics Tacklebox! Designed to be Twitched aro...
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Rapala SXRSB-09 X-Rap Saltwater Subwalk Subsurface Walker - 3.5 Inch
Retail: $15.49Our Price: $13.17Features: The Rapala X-Rap Saltwater SubWalk 09 Topwater Subsurface Walker can perform subsurface "Walk-the-Dog" action. This 3 1/2-inch, 3/4 ounc...
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Big Bite Baits 4 Inch Jerk Minnow - 10 Pack
Retail:from $4.39Features: The Big Bite Baits 4 Inch Jerk Minnow is the perfect Soft Plastic Jerkbait for your Soft Plastics Tacklebox! Designed to be Twitched aro...
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Rapala GSR07 Glass Shad Rap 2 3/4 inch Suspending Crankbait
Retail: $9.99Our Price: $8.49Features: The Rapala Glass Shad Rap (GSR07) is a 2 3/4 inch, 7/16 oz, suspending crankbait with a see-through hard plastic body and realistic iride...
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Big Bite Baits Kamikaze Swimon - 7 Pack
Retail:Our Price: $4.99Features: The Big Bite Baits Kamikaze Swimon is a Bladed Jig Trailer from the pros at Big Bite Baits! Countless hours of R&D from Big Bite hav...
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Berkley Stunna 100 +1 Jerkbait - 3.94 Inch
Retail: $16.99Our Price: $15.29Features: The new Berkley Stunna 100 +1 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledg...
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Sunline Super Natural Clear Monofilament 330 Yards
Retail:Our Price: $12.99Sunline Super Natural is a world-class, basic nylon monofilament line designed to give the high performance required in a wide range of situations....
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