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Top Brands
Black Friday Deals!
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Rapala OG Rocco 05 Squarebill Crankbait - 2.5 Inch
Retail: $12.99Our Price: $11.04Features: The Rapala OG Rocco 05 Squarebill Crankbait is a testament to the beauty of creativity that harkens back to when designer Ott DeFoe was ...
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Yo-Zuri Hydro Pencil 5 inch Saltwater Topwater Walker
Retail: $12.99Our Price: $10.39Features: The Yo-Zuri Hydro Pencil Floating 5 inch Topwater Walker is an affordable and durable topwater lure perfect for walk-the-dog action. 5-i...
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Yo-Zuri 3D Squirt Floating Squid Imitator 190mm - 7.5 Inch
Retail: $17.99Our Price: $14.39Features: The Yo-Zuri 3D Squirt is a highly realistic hard bait that expertly imitates squid, featuring wide swimming action enhanced skirt materi...
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Berkley Flicker Shad Jointed Crankbait
Retail: $9.99Our Price: $8.99Features: The Berkley Flicker Shad Jointed Crankbait is a small articulated or "broken back baitfish" style crankbait that excels as a walleye tro...
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Rapala CountDown CD1 1 inch Balsa Minnow
Retail: $9.99Our Price: $8.49Features: The Rapala CountDown CD1 is a 1 inch, 1/16 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target spe...
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Seaguar STS Salmon Trout Steelhead Fluorocarbon Leader 100 Yards
from Retail: $14.40from $10.80With Seaguar STS Fluorocarbon Leader, tough fish, rocks and wicked structure are no problem. This genuine 100% Japanese fluorocarbon leader materia...
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Berkley Power Blade Compact
Retail: $10.99Our Price: $9.89Features: The Berkley Power Blade Compact, designed in collaboration with professional angler Edwin Evers, reimagines the classic spinnerbait techn...
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Z-Man Micro Graph Shadz 1.75 Inch - 8 Pack
Retail: $4.99Our Price: $4.24Features: Compact 1.75" bait designed for forward-facing sonar, with a realistic shad profile and lively forked tail to attract big crappie and pan...
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Gamakatsu Worm Straight Shank Round Bend Hook
Retail: $6.88Our Price: $5.92Features: The Gamakatsu Round Bend Worm Hook is a straight shank hook ideal for bulky plastic, and worms where you prefer more bite and tougher gr...
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Berkley PowerBait Pre-Rigged Swim Shad Paddletail Swimbait
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait Pre-Rigged Swim Shad is a paddletail swimbait that comes ready to fish with a sharp hook, ready for action. Formula...
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Z-Man Finesse ShroomZ Weedless Jigheads
Retail: $6.99Our Price: $5.94Features: The Z-Man Finesse ShroomZ Weedless are weedless versions of Z-Man's popular Ned rig jighead. Pairs perfectly with a variety of Z-Man fin...
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Yo-Zuri Hybrid Hi-Vis Yellow 600 Yards
from Retail: $9.99from $7.99Features: Yo-Zuri's Hybrid Hi-Vis Yellow 600 Yards is a 50/50 co-polymer monofilament fishing line consisting of fluorocarbon and nylon. Hybrid ex...
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Berkley Fusion19 Frog Hook 2 pack
Retail: $7.99Our Price: $7.19Features: The Berkley Fusion19 Frog Hook is designed for anglers of all skill levels to make Frogging fun and effective! Designed to fit perfectly ...
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Keitech 3 inch Custom Leech 10 pack
Retail:from $5.59The Keitech Custom Leech features a unique segmented body that produces a remarkable life-like action. You can rig it flat to mimic a leech or you ...
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Rapala Snare 50 Lipless Crankbait - 2.25 Inch
Retail: $9.49Our Price: $8.07Features: The Rapala Snare 50 Lipless Crankbait excels at open-water casting, ripping through cover, or jigging over hard lake bottoms with stable,...
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Z-Man 4 Inch DieZel MinnowZ & ZWG Weighted Swimbait Hook Combo
Retail: $12.98Our Price: $10.08Perfect For Both Freshwater & Saltwater! The Z-Man 4 Inch DieZel MinnowZ & ZWG Weighted Swimbait Hook Combo is a Custom Curated Kit by Dis...
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Berkley Stunna 112 Jerkbait - 4.4 Inch
Retail: $16.99Our Price: $15.29Features: The Berkley Stunna 112 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge of fi...
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Berkley Skirted Riveter Buzzbait
Retail: $10.99Our Price: $9.89Features: High-Impact Buzzbait for Big Bites: The Berkley Riveter is a ready-to-fish buzzbait designed to attract bass with an aggressive sound pro...
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Berkley PowerBait Pre-Rigged Atomic Teaser Tube Baits - 2.25 Inch
Retail: $5.99Our Price: $5.39Features: The Berkley PowerBait Pre-Rigged Atomic Teaser Tube Baits are a Finesse Fisherman's Dream offering unique action and unrivaled Scent for ...
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Berkley PowerBait Drip Minnow - 4 Inch
Retail: $10.99Our Price: $9.89Features: The all new Berkley PowerBait Drip Minnow 4 Inch Drip Tail Minnow is a finesse anglers dream choice on the water! Thanks to its "Drip" s...
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Rapala Shadow Rap Shad 09 Jerkbait
Retail: $13.49Our Price: $11.47Features: The Rapala Shadow Rap Shad 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking action,...
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Berkley PowerBait Gilly Soft Body Swimbait
Retail: $10.99Our Price: $9.89Features: The Berkley PowerBait Gilly is a Soft plastic bluegill. Influenced with Japanese technique and design, the innovative new Berkley Gilly ...
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Berkley PowerBait Speed Boss
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait Speed Boss is a Grass-style Worm. Head is designed for Florida Rig or Weightless EWG riggings. Also can be fished ...
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Z-Man Project Z ChatterBait 3/8 oz.
Retail: $9.99Our Price: $8.49Features: Chemically-sharpened, heavy-duty 5/0 Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and elec...
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Berkley Gulp! Saltwater Turbo Shrimp - 4 Inch
Retail: $8.99Our Price: $8.09Features: The all new Berkley Gulp! Saltwater 4 Inch Turbo Shrimp is a must have to add to your Saltwater Soft Plastic Arsenal thanks to it's irre...
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Z-Man SwimmerZ 4 inch Paddle Tail Swimbait 4 pack
Retail: $7.99Our Price: $6.79Features: The Z-Man SwimmerZ Paddle Tail Swimbait is a 4 inch paddle tail swimbait with molded eyes and scales. One of the toughest swimbaits on t...
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Rapala SXRT-08 X-Rap Twitchin' Mullet Sinking Twitchbait - 3.125 Inch
Retail: $15.49Our Price: $13.17Features: The Rapala X-Rap Twitchin' Mullet is a 3 1/8 inch, 7/16 ounce sinking twitchbait. 3D holographic eyes and X-Style translucent body. Slow...
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Big Bite Baits Pro Swimmer Paddle Tail Swimbait - 3.8 Inch
Retail:Our Price: $4.99Features: The Big Bite Bait's Pro Swimmer 3.8 Inch is Big Bite's take on a ribbed paddle tail (aka boot tail) soft plastic swimbait! Fortified with...
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Berkley PowerBait Paddlin PowerStinger
Retail: $10.99Our Price: $9.89Features: The Berkley PowerBait® Paddlin' PowerStinger is a highly durable boot tail swimbait that incorporates innovative Honey Comb technology f...
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Rapala Husky Jerk 08 Jerkbait/Trolling Minnow
Retail: $8.49Our Price: $7.22Features: The Rapala Husky Jerk 08 is a 3 1/8 inch, 1/4 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to...
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Berkley PowerBait Power Jerk Shad 5 inch Soft Plastic Jerkbait 10 pack
Retail: $5.99Our Price: $5.39Features: The Berkley PowerBait Power Jerk Shad is a 5 inch split-tail soft plastic jerkbait laced with Berkley PowerBait attractant. Excellent da...
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Berkley PowerBait Crazy Legs Chigger Craw
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait Crazy Legs Chigger Craw is a Bass Master Classic winning bait! High-action pinchers create more strikes. Crazy l...
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Gamakatsu Big Cat Circle Hook
from Retail: $6.10from $5.25Features: Gamakatsu Big Cat Circle Hook is designed specifically for tough-lipped, thick-mouthed catfish. The offset, precision sharpened hook poi...
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Dirty Jigs Tactical Bassin' Underspin
Retail:Our Price: $7.49Features: The Dirty Jigs Tactical Bassin' Underspin is a high-end bait designed with input from Matt and Tim from Tactical Bassin'! This is a full ...
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Gamakatsu Stand Up Alien Jighead 4 pack
Retail: $13.68Our Price: $11.76Features: Gamakatsu Stand Up Alien Jighead 4 pack is a quintessential stand-up jig head. Perfect for rock or hard bottom fishing. Innovative keepe...
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Berkley Fusion19 Treble Hook
Retail: $7.99Our Price: $7.19Features: The Berkley Fusion19 Treble Hook is a lure replacement hook. Ultra-sharp needle points with extra durable round bend treble. Used on Berk...
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Berkley Power Blade Standard
Retail: $10.99Our Price: $9.89Features: The Berkley Power Blade Standard is a collaborative creation with professional angler Edwin Evers, reinvigorating the traditional spinner...
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Z-Man 32-Piece Ned Rig Kit
Retail: $22.99Our Price: $19.54Features: The Z-Man Ned Rig Kit is a 32-piece assortment of all the soft plastics and jigheads you need to start fishing using the Midwestern fines...
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Z-Man Fishing Teez
Retail: $24.99Our Price: $21.24Features: The Z-Man Fishing TeeZ are premium t-shirts featuring a bold bass graphic and signature red Z-Man Logo on the back, with a clean Z-Man lo...
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Berkley Gulp! 3 Inch Scented Minnow 12 pack
Retail: $8.99Our Price: $8.09Features: The Berkley Gulp! 3 Inch Scented Minnow is a scent-infused minnow that has the flavor that bass and walleye crave! Gulp! Minnow out-fish...
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Rapala BX Brat 03 Square Bill Crankbait
Retail: $12.99Our Price: $11.04Features: The Rapala BX Brat 03 Shallow Squarebill Crankbait is a 2 inch, 3/8 ounce squarebill crankbait that dives 3 feet. Delivers hard flash an...
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Rapala Shad Rap 2 inch Medium Diving Crankbait SR05
Retail: $11.99Our Price: $10.19Features: The Rapala Shad Rap SR05 is a 2 inch, 3/16 oz, crankbait with balsa wood construction. With a precise action and natural baitfish profil...
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Rapala Countdown Elite CDE75 3 inch Slow Sinking Crankbait
Retail: $15.99Our Price: $13.59Features: The Rapala Countdown Elite CDE75 is a 3 inch slow-sinking crankbait. Runs optimally at about 4 feet deep. Baits made with the Rapala Coun...
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Berkley Fusion 19 Underspin
Retail: $5.99Our Price: $5.39Features: The Berkley Fusion19 Underspin hook is designed for everyone! Conical bait keeper ensures maximum compatibility with your tackle box. Fla...
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Berkley Gulp! 2 inch Scented Saltwater Plastic Sandworm 24 pack
Retail: $8.99Our Price: $8.09Features: The Berkley Gulp! Sandworm swims and looks like it is alive. Extremely durable and long lasting bait. Expand your strike zone with 400x...
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Berkley Shallow Money Badger Crankbait - 2.6 Inch
Retail: $11.99Our Price: $10.79Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 4 to 7 feet lure designed for maximum pe...
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Keitech Mad Wag Original 7 inch Soft Plastic U-Tail Worm 6 pack
Retail:Our Price: $6.69Features: The Keitech Mad Wag is truly a unique 7 inch soft bait offering a ribbed body design and U-shaped tail. Thick "Bone" tail creates an i...
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Yo-Zuri Crystal 3D Minnow 6 1/2 inch Magnum Medium Diver
Retail: $19.99Our Price: $15.99Features: The Yo-Zuri Crystal 3D Minnow Magnum Floating Diver is a 6 1/2 inch, 1 1/2 ounce medium diving plug with a tight wiggle action. Internal...
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