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Top Brands
Black Friday Deals!
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Sale!
Strike King KVD Game Hawg 4 inch Soft Plastic Creature 8 pack
$6.99from $4.45Features: The Strike King Game Hawg is a 4 inch "Brush Hog-style" soft plastic creature bait. Excels in heavy cover because its body shape makes s...
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SPRO Power Bucktail Custom Hair Jig w/ O'Shaughnessy Hook
from $10.49from $7.86Features: The SPRO Power Bucktail Custom Hair Jig is a new series of SPRO Power Bucktail Jigs with exciting colorways reminiscent of custom cobia j...
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Sale!
Strike King Tour Grade Weedless Ned Jig Head 3 pack
$5.99from $3.71Features: The Strike King Tour Grade Weedless Ned Jig Head is a flat-bottom Ned rig jighead with a wire weedguard. Designed to be paired with your ...
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Sale!
Strike King Premier Pro Model Jig
from $4.99from $2.95Features: The Strike King Premier Pro Model Jig is a skirted bass fishing jig developed in conjunction with Strike King Pro Denny Brauer. Large, p...
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Sale!
Berkley PowerBait Paddlin PowerStinger
$9.99from $7.28Features: The Berkley PowerBait® Paddlin' PowerStinger is a highly durable boot tail swimbait that incorporates innovative Honey Comb technology f...
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Sale!
Z-Man BatwingZ 3 1/2 inch Jig Trailers 5 pack
from $4.49from $3.23The Z-Man BatwingZ are uniquely textured, featuring buoyant ElaZtech pinchers that float up off the bottom. The BatwingZ jig trailers accurately mi...
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Sale!
Bill Lewis Precise Walleye Crank Light (PWCL)
$11.99from $8.20Features: The Bill Lewis Precise Walleye Crank Light (PWCL) is a meticulously designed bait specifically crafted for precision trolling, with inpu...
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Sale!
Yo-Zuri Big Game High Speed Vibe 5 1/4 inch Sinking Trolling Lure
$19.99$13.99Features: The Yo-Zuri Big Game High-Speed Vibe is a sinking trolling lure manufactured to match baitfish found up and down the Atlantic and Pacifi...
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Sale!
SPRO Mike McClelland McStick 110 Suspending Jerkbait
$14.99from $12.02Features: The SPRO McStick 110 is a 4 1/3 inch, 1/2 ounce shallow suspending jerkbait. Dives 3 to 5 feet with a tight shad wiggle on the retrieve ...
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Sale!
Dirty Jigs Tactical Bassin Finesse Swimbait Head
$7.49from $5.76Features: The Tactical Bassin' Finesse Swimbait Jig Head, designed by Matt Allen and Tim Little of Tactical Bassin', is a must-have addition to you...
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Sale!
Berkley Dredger Deep Diving Crankbait
$10.99from $7.64Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
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Sale!
Mr. Crappie Sausage Heads w/ Crappie Thunder Pre-Rigged Jighead
$3.99from $2.40Features: The Strike King Mr. Crappie Sausage Heads Jig Head is the product of Strike King's collaboration with Wally Marshall and designed for th...
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Sale!
Seaguar AbrazX Fluorocarbon Fishing Line 1000 Yards
from $134.99from $73.70Seaguar's AbrazX castable fluorocarbon mainline is specially designed to be ultra-abrasion resistant, testing TWICE as resistant when compared to ...
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Sale!
Evergreen International CR-6 Medium Diving Crankbait
$15.99from $10.55Features: The Evergreen International CR-6 is a 2 1/4 inch, 7/16 ounce medium diving crankbait. Natural high-pitch rolling and vivid wobbling act...
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Sale!
Mr. Crappie Shoo Shiner Jig - 2 Pack
$4.99from $2.81Features: The all new Mr. Crappie Shoo Shiner is a hand-tied feather jig designed for panfish anglers to catch some big fish! Shoo Shiners make a ...
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Sale!
Gamakatsu G-Finesse Feathered Treble MH Hooks
from $10.70from $7.55Features: The Gamakatsu G-Finesse Feathered Treble MH Hooks are replacement treble hooks for your favorite crankbaits, topwaters, jerkbaits and spo...
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Sale!
SPRO Little John MD 50 Type R Medium Diving Crankbait
$13.49from $10.37Features: The SPRO Little John MD 50 Type R is a new rattling version of the 2 1/2 inch, 1/2 ounce Little John MD 50 medium diver (7 to 9 feet). B...
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Sale!
Strike King Pro Model Bitsy Minnow Ultralight Crankbait
$5.99from $3.43Features: The Strike King Bitsy Minnow is a 1 1/4 inch, 1/8 ounce ultralight crankbait that dives up to 5 feet deep. Small profile and tight wiggl...
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Sale!
Rapala Slab Rap SLR05 2 inch Lipless Crankbait
$8.49from $5.82Features: The Rapala Slab Rap SLR05 is a 2 inch, 1/4 ounce lipless jigging lure. Searches in wide, erratic directions, circling back to center aft...
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Sale!
Big Bite Baits Saltwater Suicide Shad Swimbaits
$7.69from $5.54Features: Big Bite Bait Saltwater Suicide Shad Swimbaits are new saltwater versions of the Suicide Shad Paddle Tail Swimbaits. Slender body, thin ...
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Sale!
Evergreen International PC-5 Piccolo Crankbait
$14.99from $9.89Features: The Evergreen International PC-5 Piccolo is a 1 1/2 inch, 1/4 ounce shallow diving crankbait that runs between 4 and 5 feet deep. Sharp,...
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Sale!
Rapala Slab Rap SLR04 1 1/2 inch Lipless Crankbait
$8.49from $5.82Features: The Rapala Slab Rap SLR04 is a 1 1/2 inch, 1/8 ounce lipless jigging lure. Searches in wide, erratic directions, circling back to center...
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Sale!
Snag Proof Bobby's Perfect Frog
$11.99from $7.72Features: The Snag Proof Bobby's Perfect topwater frog features a water evac system, rear-weighted balancer and a welded line tie. Bobby's Perfect ...
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Sale!
Sufix 832 Braid Coastal Camo Blue Braided Line
from $19.99from $13.78Features: Sufix 823 Braided Line Coastal Camo is the strongest, most durable small diameter braid on the market. Designed to be less visible in t...
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Sale!
Mr. Crappie Jigheads - 25 pack
$12.99from $8.33Features: Strike King Mr. Crappie Jigheads are small, round lead head panfish jigs. Come painted or unpainted, with painted models featuring a pai...
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Xzone MuscleBack Fat Finesse Worm 6 inch 8 pack
$5.99from $3.76Features: The Xzone Muscleback Fat Finesse Worm is 6 inch, fat, all-purpose worm. Classic finesse worm shape, just fatter. The Fat Finesse worm hit...
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Sale!
SPRO Duo Lock Snap Black
$4.59from $3.01Features: The SPRO Duo Lock Snap Black is a pack of black duo lock snaps which lets you quickly change out your lures without retying. Fast, Strong...
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Sale!
Rapala Shad Rap 2 3/4 inch Medium Diving Crankbait SR07
$10.49from $7.32Features: The Rapala Shad Rap SR07 is a 2 3/4 inch, 5/16 ounce medium diving crankbait that runs 5 to 11 feet. With a precise action and natural b...
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Sale!
BKK Allrounder-SS Hook
from $6.49from $6.49Features: The BKK Allrounder-SS is a high carbon steel hook developed on a light wire for light bait presentations without sacrificing strength. Th...
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Sale!
BKK DSS-Worm Drop Shot and Split Shot Hook
$3.99from $2.80Features: The BKK DSS - Worm is a thin hook designed for drop shot and split shot applications. The DSS - Worm has a razor sharp needle point with ...
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Sale!
Rapala Husky Jerk 10 Jerkbait/Trolling Minnow
$8.99from $6.20Features: The Rapala Husky Jerk 10 is a 4 inch, 3/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to lon...
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Sale!
War Eagle Jiggin' Spoon - 2 Pack
$7.99$6.79Features: The War Eagle Jiggin' Spoon is a jigging spoon. Deadly on bass holding deep in clear water. Especially effective in cold weather. Equipp...
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Sale!
Rapala SXRT-08 X-Rap Twitchin' Mullet Sinking Twitchbait - 3.125 Inch
$13.99from $9.51Features: The Rapala X-Rap Twitchin' Mullet is a 3 1/8 inch, 7/16 ounce sinking twitchbait. 3D holographic eyes and X-Style translucent body. Slow...
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Sale!
Berkley PowerBait Shape 108 Craw
$6.99from $5.10Features: The Berkley PowerBait Shape 108 is a new craw-style bait with shaped claws to create a unique bird wing flapping style action. The Shape...
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Sale!
Berkley Dredger Deep Diving Crankbait Deeper Diving Models
$10.99from $7.64Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
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Sale!
Blue Fox Rattlin' Pixee Spoon
from $5.99from $4.45Features: Blue Fox Rattlin' Pixee Spoon is a heavy-duty premium brass ideal for long casts and getting deep. Rattling egg sac insert for both sigh...
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Sale!
Xzone True Center Stick Soft Plastic Stickbait 8 pack
from $4.99from $3.07Features: The Xzone Pro-Series True Center Stick is a super salty, super soft Senko-style soft plastic stickbait with a unique, marked "Wacky Zone"...
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Sale!
Gamakatsu Offset EWG Superline Worm Hook
from $5.99from $5.15Features: Gamakatsu Offset EWG Superline Worm Hook is a high carbon heavy-wire hook designed to fish braided line in heavy cover. Built for seriou...
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Sale!
Berkley Flicker Shad Crankbait - 1/4 oz
$5.99from $4.86Features: The Berkley Flicker Shad Crankbait is a 2 1/4 inch, 1/4 ounce pro-designed deep-diving plug that dives 10 to 12 feet deep. Berkley Flic...
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Sale!
Rapala Original Floater F07 Balsa Jerkbait
from $7.99from $6.79Features: The Rapala Original Floater F07 is a classic 2 3/4 inch, 1/8 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Sale!
Blue Fox Classic Vibrax Glow
from $6.99from $5.89Features: Blue Fox Classic Vibrax Glow is a glow-in-the-dark variant of the the Classic Vibrax inline spinner. Designed with a glow-in-the-dark co...
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Sale!
Strike King Pro Model Coffee Tubes 3 1/2 inch Soft Plastic Tube 8 pack
$6.99from $4.16Features: Strike King Pro Model Coffee Tubes are 3 1/2 inch soft plastic tubes laced with Strike King's famous Coffee Scent. Scented using real c...
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Sale!
Gary Yamamoto 3.75 Inch Fat Baby Craw Soft Plastic - 7 Pack
$5.99from $3.56Features: The Gary Yamamoto Fat Baby Craw is a 3 3/4 inch (9 cm) soft plastic craw bait. Designed to excel at punching through vegetation, the Yam...
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Sale!
Daiwa Yamamoto Neko Fat Worm 4 inch 10 pack
$8.49from $5.57Features: The Daiwa Yamamoto Neko Fat is a 4 inch fat worm with a bulbous tail. When rigged on a weight, the bulbous tail wiggles and wobbles in a ...
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Sale!
Mr. Crappie Sugar Glider Soft Plastic - 1.5 Inch
$3.99from $2.17Features: The all new Mr. Crappie Sugar Glider Soft Plastic is the shrunken version of the immensely popular Mr. Crappie Shadpole! Constructed from...
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Sale!
Zoom Finesse Worm 4 1/4 inch Soft Plastic Worm 20 pack
$5.99from $4.55Features: The Zoom Finesse Worm is a 4 1/2 inch soft plastic worm. Finesse worm profile. Slim, gradually tapering worm. Salt-impregnated for bette...
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Sale!
Berkley PowerBait The Deal Soft Body Swimbait
$6.99from $5.10Features: The Berkley PowerBait The Deal is a soft body swimbait designed by Skeet Reese for fishing when gamefish are on the hunt for baitfish li...
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Sale!
Rapala Ultra Light Rippin' Rap 03 Lipless Crankbait
$8.99from $6.07Features: The Rapala Ultra Light Rippin' Rap 03 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions in a lighter package....
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