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Top Brands
Black Friday Deals!
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Sale!
Berkley Trilene XL Monofilament Clear Filler Spools 250-330 Yards
from $8.99from $8.09Features: Berkley Trilene XL Monofilament Clear Filler Spools are basic monofilament fishing line designed to help facilitate hassle free fishing ...
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Berkley PowerBait MaxScent Flatnose Jerk Shad - 5 Inch
$7.99from $6.55Features: The Berkley PowerBait MaxScent Flatnose Jerk Shad is a 5 inch soft plastic minnow-shaped bait that can be used as a jerkbait or a drop s...
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Sale!
Mustad 37363 Gold Extra Fine Wire Aberdeen Hook
from $1.99from $1.69Features: The Mustad 37363 Gold Extra Fine Wire Aberdeen Hook is a fine wire variation of the fantastic durable all-round Aberdeen hook. Needlepoi...
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Sale!
Gambler Heavy Cover Southern Swim Jig
$4.99from $3.96Features: The Gambler Heavy Cover Southern Swim Jig is a skirted bass swimming jig designed to be thrown in the heaviest cover you can imagine. Bee...
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Sale!
Z-Man Z-Badge Logo TeeZ Short Sleeve T-Shirt
$24.99from $17.99Features: Z-Man Z-Badge Logo TeeZ are short sleeve t-shirts. Made from a 52 percent cotton/48 percent polyester fabric blend. Original Z-Man logo o...
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Sale!
Gambler GOAT Swim Jig
$5.99from $4.32Features: The Gambler GOAT Swim Jig is a new skirted jig from Gambler designed to be the sturdiest swim jig in their line up. Built on an extra sto...
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Sale!
Mr. Crappie Lightning Shad Pintail Soft Plastic - 2 Inch
$3.99from $2.17Features: The Strike King Mr. Crappie Lightning Shad are the product of Strike King's collaboration with Wally Marshall that produces a bait that ...
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Sale!
Mr. Crappie Scizzor Shad Soft Plastic - 10 pack
$3.99from $2.20Features: The Strike King Mr. Crappie Scizzor is crappie and panfish soft bait created as part of Strike King's collaboration with Wally Marshall....
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Sale!
Bandit B-Rotan 4 5/8 inch Jerkbait/Trolling Plug
$8.49from $6.13Features: The Bandit B-Rotan is a 4 5/8 inch, 5/8 ounce jerkbait/trolling plug. Body shape and profile identical to the Bandit Walleye Shallow. Div...
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Sale!
Rapala XR-12 X-Rap Medium Diving Jerkbait - 4.75 Inch
$17.99from $12.59Features: The Rapala X-Rap 12 Medium Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4 3/4-inch b...
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Sale!
Strike King Coffee Fat Tube 2 3/4 inch Soft Plastic Tube 9 pack
$6.99from $4.16Sometimes, downsizing is an upgrade! The Strike King Coffee Fat Tube is a shorter version of Strike King's 3 1/2 inch Pro-Model Coffee Tube that re...
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Sale!
Strike King Contra Monofilament 330 Yards Clear
$8.99from $5.93Features: The Strike King Contra Monofilament 330 Yards Clear is spool of Strike King's new Contra Monofilament fishing line. Features incredible...
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Sale!
Gambler Fat Ace Soft Plastic Stickbait 5 pack
from $4.79from $3.90Features: The Gambler Fat Ace is a soft plastic stickbait with a similar Senko-like shape to the Gambler Ace, but just with a thicker profile. Same...
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Sale!
Seaguar Blue Label Fluorocarbon Big Game Leader Coil 30 Yards
from $106.99from $62.68Features: Seaguar Blue Label Fluorocarbon Big Game Leader Coil is a heavy-duty fluorocarbon leader material with extreme tensile strength. Perfect...
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Sale!
Power Pro Spectra White Braided Line
from $14.50from $13.05Features: The Power Pro Spectra White Braided Line is braided fishing line. Round, smooth, and sensitive braided fishing line. Enhanced body techn...
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Sale!
Rapala XR-06 X-Rap Shallow Diving Jerkbait - 2.5 Inch
$13.99from $9.42Features: The Rapala X-Rap 06 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 2 1/2-inch ...
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Sale!
Rapala Ultra Light Rippin' Rap 04 Lipless Crankbait
$8.99from $6.26Features: The Rapala Ultra Light Rippin' Rap 04 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions in a lighter package....
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Sale!
Strike King Pro Model Series 8XD Deep Diving Crankbait - 1.4 oz
$15.99from $10.51Features: The Strike King Pro Model Series 8XD Deep Diving Crankbait revolutionizes the deep diving crankbait game with crazy action and performan...
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Sale!
Gambler Double Weedguard Punching Jig
$6.49from $5.40Features: The Gambler Double Weedguard Punching Jig is a skirted punching jig designed for use in the heaviest cover imaginable Punch-style head wi...
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Sale!
Yo-Zuri HD Carbon Disappearing Pink 100 Yards Fluorocarbon Leader
from $38.99from $27.29Features: The Yo-Zuri HD Carbon Disappearing Pink is "The Original" industry-leading, 100% fluorocarbon leader material. Proprietary leader materia...
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Sale!
Rapala Skitter V 5 1/4 inch Topwater Walker
$14.49from $9.86Features: The Rapala Skitter V SKV13 is a 5 1/4 inch, 1 ounce topwater walker. V-Rap body design combined with tail weighted balance allows the lu...
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Sale!
War Eagle Tandem Willow/Colorado Nickel Frame Spinnerbait
$7.99from $6.56Features: The War Eagle Tandem Willow Nickel Frame Spinnerbait is a wire spinnerbait. Produce an outstanding thump and flash. Layered premium sili...
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Sale!
BKK Surf Baitholder-R Hook
from $7.99from $5.60Features: The BKK Surf Baitholder-R Hook is a great forged hook with ringed eye for holding your bait in fresh and salt water. Featuring two barbs ...
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Sale!
Mr. Crappie Crappie Thunder Soft Plastic Grub - 15 Pack
$3.99from $2.20Features: The Strike King Mr. Crappie Crappie Thunder Soft Plastic Grub is a product of Strike King's collaboration with Wally Marshall. 1 3/4-inc...
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Sale!
Big Bite Baits B5 Line Thru 5 inch Paddle Tail Swimbait
from $6.99from $4.99Features: The Big Bite Baits B5 Line Thru is a 5 inch paddle tail swimbait pre-rigged with line thru treble hook. Line thru rigging provides better...
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Sale!
Fish Head Stand-Up Fish Head Spin
$6.09from $4.38Features: The Fish Head Stand-Up Fish Head Spin is an underspin jig. Stop-and-go action will also allow the Stand-Up Fish Head Spin to "stand up" ...
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Sale!
Strike King The Double Take Buzzbait
$9.99from $6.31The Strike King The Double Take Buzzbait has twin counter-rotating blades that create extra lift, enable a slow retrieve and spray water outward fo...
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Sale!
Jackall Rerange 110MR Jerkbait
$18.99from $15.26Features: The Jackall Rerange 110MR is a 4 1/3 inch, 1/2 ounce medium to deep diving jerkbait. New deeper diving variant of the Rerange 110 shallo...
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Sale!
Lunkerhunt Bento Bait Soft Jerkbait
$9.49from $6.96Features: The Lunkerhunt Bento Bait is a fork-tail soft plastic jerkbait. Lively tapered split fork-tail, holographic core, and anatomically correc...
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Sale!
River2Sea Bully Wa 2 65 Frog
$10.99from $7.25Features: Upgraded from the original River2Sea Bully Wa (the easiest walking frog on open water and around cover), the Bully Wa 2 has a sealed hoo...
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Sale!
Rapala Jointed Deep Husky Jerk 08 Jerkbait/Trolling Minnow
$8.99from $6.20Features: The Rapala Jointed Deep Husky Jerk 08 is a 3 1/2 inch, 3/16 ounce hard lure that swims with the classic Rapala "wounded-minnow" wobble a...
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Sale!
Daiwa J-Braid X8 Braided Line 165 Yards Dark Green
$17.99from $10.79Daiwa J-Braid line is a complete line up of high quality 8-carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fiber...
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Sale!
YUM Swim n' Dinger Paddle Tail Worm
$3.49from $2.81Features: The YUM Swim n' Dinger Paddle Tail Worm is a soft plastic paddle tail worm. Slow sinking with a paddle action tail that swims with exagg...
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Sale!
Lazer TroKar Swimbait Jig Head 3 pack
from $6.99from $4.96Features: The Lazer TroKar Swimbait Jig Head has a conical head shape that compliments a wide variety of soft plastics. TroKar's Surgically Sharpe...
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Sale!
Missile Baits Ike's Head Banger Jig
$5.99from $4.67Features: The Missile Baits Ike's Head Banger Jig is designed with a unique, triangular-shaped head for exceptional efficiency in rocky terrain! Co...
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Sale!
Mr. Crappie Slab Slanger Soft Plastic Grub - 15 Pack
$3.99from $2.20Features: The Strike King Mr. Crappie Slab Slanger is a 2 1/4 spear tail soft plastic panfish grub. Designed with a ribbed body, it also has a spa...
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Sale!
BKK Monster Circle Hook
from $13.99from $13.99Features: The BKK Monster Circle Hook is a rugged forged hook for targeting the biggest and baddest fish out there. Featuring BKK's Ultra-antirust ...
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Keitech Noisy Flapper 3 1/2 inch Soft Plastic Frog
$5.95from $4.46Features: The Keitech Noisy Flapper is a 3 1/2 inch soft plastic frog. Deadly on an extremely slow retrieve. Skips like a flat stone across the wa...
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Sale!
Zoom Magnum Trick Worm 7 inch Soft Plastic Worm 8 pack
$6.49from $5.34The Magnum Trick Worm is a key choice for anglers who want to present a slightly beefier package to fish that might be spooked by something with mo...
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Sale!
Bill Lewis Suspending 120mm Scope-Stik 4-6/7-10 ft
$12.99from $8.91Features: The Bill Lewis Suspending 120mm Scope-Stik is a meticulously designed Rip Bait that offers unmatched visibility and enhanced performance...
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Sale!
Buckeye Lures Chop Top Buzzbait
$6.99from $5.04Features: The all new Buckeye Lures Chop Top Buzzbait is an extra loud and extra special buzzbait from the pros at Buckeye that is sure to turn fin...
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Sale!
Sunline Siglon PEx8 Dark Green Braid - 165 Yard Spools
$16.99from $12.24Features: Sunline Siglon PEx8 Dark Green Braid is a Japanese-made line that delivers high abrasion resistance with great lineal strength and knot ...
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Sale!
Bobby Garland Stroll'R 2 1/2 inch Swimming Curlytail Soft Plastic 12 pack
$3.99from $3.07Features: The Bobby Garland Stroll'R 2 1/2 inch 12 pack is a soft plastic swimbait that offers action from head to tail. This bait is specifically...
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Sale!
Bill Lewis Rat-L-Trap Lipless Crankbait - 3 Inch
$7.39from $5.62Features: The Bill Lewis Rat-L-Trap is a bait many consider to be one of the best lures of all time and it is for good reason! Best known for ripp...
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Sale!
Strike King KVD 4.0 Magnum Shallow Squarebill Crankbait
$11.99from $7.58Features: The Strike King KVD 4.0 Magnum Squarebill is a 4-inch, 7/8-ounce shallow diving squarebill designed by Kevin VanDam Dive depth of 3 to 7...
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Sale!
Strike King KVD Swim'N Caffeine Shad 5 inch Paddle Tail Swimbait 7 pack
from $4.99from $4.45The Strike King KVD Swim'n Caffeine Shad is a 5-inch soft paddle tail swimbait. Made with Strike King's Perfect Plastic formula, this bait is incr...
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Frog Factory Ribbit Frog - 3.5 Inch
$5.99from $4.31Features: The all new Frog Factory Ribbit Frog is based on the iconic Stanley Ribbit Frog, offering the same proven performance and formulation wi...
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Keitech Tungsten Model I Casting Jig (Version 2)
$5.99from $4.73Features: The Keitech Tungsten Model 1 Casting Jig (Version 2) is an updated version of Keitech's Tungsten Model 1 Casting Jig. 97% pure tungsten ...
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