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Top Brands
Fishing Baits & Lures
Fishing baits and lures are one of the most essential parts of fishing. Fish generally don't go biting at hooks for nothing, and here at Discount Tackle we carry a wide range of fishing baits and lures at incredible prices to help you get bit, for less.
While our product selection has an emphasis on bass fishing baits and lures, we are constantly growing our selection and are proud to offer a growing range of freshwater bait and tackle for species such trout, walleye, salmon, steelhead, panfish, pike, musky, and catfish as well as saltwater species like striper, redfish, dorado, tuna, and more!
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Gambler Big GZ Segmented Paddle Tail Swimbaits
$8.99Features: The Gambler Big GZ is a series of large soft plastic paddle tail swimbaits. Same profile and segmented tail design of the Big EZ swimbait...
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YUM Money Minnow Paddle Tail Swimbait
$9.99Features: The YUM Money Minnow Paddle Tail Swimbait is a soft plastic paddle tail swimbait. Built in hook slot for easy rigging, great for umbrell...
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Lunkerhunt Gambit 4 1/2 inch Soft Body Swimbait
$9.79$8.32Features: The Lunkerhunt Gambit is a 4 1/2 inch, 5/8 ounce soft body swimbait with a unique weedless design and segmented body. Hollow body simila...
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Berkley PowerBait Hollow Belly Paddle Tail Swimbait
from $9.39from $8.45Features: The Berkley PowerBait Hollow Belly Swimbait is an attractant-laced soft plastic paddle tail swimbait with a hollow belly section. Oversi...
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G-Ratt Weedless Executioner Swimbait - 5 Inch
$12.99$11.04Features: The Executioner is a premium soft bait designed in collaboration with Gary Collins (GCJ Baits) & G-Ratt Baits, built to deliver a lif...
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Strike King Shadalicious 4 1/2 inch Paddle Tail Swimbait
from $12.99from $11.04The Strike King Shadalicious baits are the soft swimbait choice of the Strike King Pro's. Designed with one thing in mind....to catch more and bigg...
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Geecrack Revival Shad Swimbait - 4 Inch
$9.99Features: The all new Geecrack 4 Inch Revival Shad is a Deadly Shad Imitator that has been extensively tested on Lake Biwa in Japan and proven its...
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Strike King Pre-Rigged Final Copy Swimbait - 4 Inch
$11.99$10.19Features: The Strike King Final Copy Swimbait is a versatile, high-performing lure designed for lifelike action and consistent strikes in a variety...
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LIVETARGET Unrigged Sunfish - 3.3 Inch
$11.99$10.19Features: The all new LIVETARGET Unrigged 3.3 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...
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Big Bite Baits Warmouth Swimbait - 4 Pack
$5.99Features: The Big Bite Baits Warmouth Swimbait is a unique Swimbait from the pros at Big Bite that flips swimbait fishing on its side...literally!!...
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LIVETARGET Unrigged Shad - 5.5 Inch
$11.99$10.19Features: The all new LIVETARGET Unrigged 5.5 Inch Shad is finally here and is ready to take on some of the biggest fish thrown its way with ease!...
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LIVETARGET Unrigged Sunfish - 4.3 Inch
$11.99$10.19Features: The all new LIVETARGET Unrigged 3.3 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...
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Nomad Design Freshwater Live-Ops Wingman w/Mirage-X Foil- 4.5 Inch
$9.99Features: The all new Nomad Design Freshwater 4.5 Inch Wingman is an incredibly Flashy and Realistic Split Pintail Swimbait purpose built to catch...
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Missile Baits Spunk Shad Ultimate Hover Strolling Combo
$11.98$11.08Hover Stroll Your Way to Suspended Giants! The Missile Baits Spunk Shad Ultimate Hover Strolling Combo is a custom-curated kit by the Discount Tack...
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G-Ratt Executioner Weedless Swimbait - 6 Inch
$13.99$11.89Features: The G-Ratt Baits Executioner 6 Inch Weedless Swimbait offers incredible swimming action with ultra realistic details! Large 3D eyes and ...
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Z-Man Jack Hammer Chatterbait & Gary Yamamoto Zako Swimbait Combo
$26.98$21.28Chatter Your Way to Big Bass! The Z-Man Jack Hammer Chatterbait & Gary Yamamoto Zako Swimbait Combo is a custom-curated pairing by the Discount...
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Berkley PowerBait Shad-E
$9.99$8.99Features: The Shad-E is meticulously crafted to mimic a shad with unparalleled precision, delivering exceptional realism in terms of shape, size, ...
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G-Ratt Executioner Top Hook Swimbait - 6 Inch
$17.99$15.29Features: The all new G-Ratt Baits Executioner Top Hook Swimbaits offer incredible swimming action with ultra realistic details! Large 3D eyes and...
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LIVETARGET Unrigged Sunfish - 3.8 Inch
$11.99$10.19Features: The all new LIVETARGET Unrigged 3.8 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...
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Gambler FF Series Shad Pintail Swimbait - 4 Inch
$5.79Features: The all new Gambler FF Series 4 Inch Shad Pintail Swimbait is purpose built to expand the utility of your Forward Facing Sonar System gi...
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LIVETARGET Unrigged Shad - 4.5 Inch
$11.99$10.19Features: The all new LIVETARGET Unrigged 4.5 Inch Shad is finally here and is ready to take on some of the biggest fish thrown its way with ease!...
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Keitech Swing Impact Saltwater 4 inch Paddle Tail Swimbait
$5.49Features: The Keitech Swing Impact Saltwater 4 inch soft plastic ribbed paddle tail swimbait. Fully ribbed body and super thin, sharp tail design,...
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Berkley PowerBait Grass Pig Paddle Tail Swimbait
$6.79$6.11Features: The Berkley PowerBait Grass Pig HD is a hyper-realistic soft paddle tail swimbait with a body designed by Bassmaster Elite Series angler...
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Berkley Haul Of Fame Swimbait Box
$44.99$40.49Features: What better way to secure your next PB than with the help of the all new Berkley Haul Of Fame Swimbait Box, specially curated to bring y...
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HIDEUP Stagger Original Soft Plastic Swimbait - 4 Inch
$13.99$12.59Features: The HIDEUP Stagger Original 4 Inch Soft Plastic Swimbait is often touted as "The Original Snaggles Swimbait" utilizing its effective des...
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Evergreen Last Ace 128 Swimbait - 5 Inches
$13.99Features: The Evergreen Last Ace 128 is a 5-inch Swimbait intended to mimic real fish with a hyper-realistic look and enticing action, and is purp...
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SPRO Pocket Tail Minnow Paddletail Swimbait
$7.79$6.62Features: The SPRO Pocket Tail Minnow Paddletail Swimbait is a 3.75 inch pocket tail-paddletail minnow. High-quality Japanese plastic, infused wit...
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SPRO Megalojohn Soft Plastic Swimbait - 6 Inch
$17.49$14.87Features: The all new SPRO Megalojohn Soft Plastic Swimbait was meticulously designed by Elite Series Angler John Crews, offering a great thumping...
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HIDEUP Stagger Original Soft Plastic Swimbait - 3.5 Inch
$13.99$12.59Features: The HIDEUP Stagger Original 3.5 Inch Soft Plastic Swimbait is often touted as "The Original Snaggles Swimbait" utilizing its effective d...
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Savage Gear 3D Real Trout Swimbait Soft Body Swimbait
from $9.99from $8.49Features: The Savage Gear 3D Real Trout Swimbait Soft Body Swimbait is a lure that serves ultra-realism with its hyper-realistic design. Based on ...
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Z-Man HerculeZ Top Hook Soft Swimbait
from $9.99from $8.49Features: The Z-Man HerculeZ are a new series of large, top hook soft body swimbaits! Exclusive curved paddle tail design for lifelike swimming ac...
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Geecrack Bellows Gill Swimmer Paddle Tail Swimbait - 3.2 Inch
$11.99Features: The Geecrack Bellows Gill Swimmer Paddle Tail Swimbait is an evolved version of the popular Bellows Gill profile! Featuring a paddle tai...
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Strike King KVD Swim-N-Shiner 4 inch Paddle Tail Swimbait 6 pack
$6.99$5.94The Strike King KVD Swim-N-Shiner 4 inch Paddle Tail Swimbait is Kevin VanDam's favorite "Perfect Plastic" product! Features the Coffee Scent tec...
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Geecrack Jack Master Paddle Tail Swimbait - 4.8 Inch
$9.99Features: The Geecrack Jack Master is a brand-new addition to the Paddle Tail Swimbait lineup, offering anglers versatility and effectiveness in t...
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Lunkerhunt Fetch 4 1/2 inch Soft Paddle Tail Swimbait 3 pack
$7.99$6.79Features: The Lunkerhunt Fetch is a 4 1/2 inch soft plastic paddle tail swimbait developed by FLW Tour pro angler Matt Arey. Pro-grade swimbait tha...
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Megabass Magdraft Freestyle & Owner Beast Big Game Combo
$32.99$30.44Go Beast Mode for Big Bass! The Megabass Magdraft Freestyle & Owner Beast Big Game Combo is a heavy-duty swimbait system designed for anglers c...
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Zoom Boot Tail Fluke Paddle Tail Swimbait - 4 Inch
$7.19Features: The Boot Tail Fluke is a versatile 5-inch solid-bodied swimbait that merges the lifelike design of the classic Fluke with the hard-thump...
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HIDEUP Stagger Wide Type Hog Swimbait - 4 Inch
$13.99$12.59Features: The HIDEUP Stagger Wide Type Hog Swimbait borrows the Water Displacing Body of the Stagger Wide Type Paddle Tail Swimbait but trades the...
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