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Top Brands
2025 Spring Classic Sale
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Yo-Zuri Hydro Monster Shot Saltwater Long Cast Stick Bait
from $11.99from $8.39Features: The Yo-Zuri Hydro Monster Shot is a lead-filled stick bait designed for long casting and versatility. Small sizes from the 3 1/8 inch 1 ...
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Yo-Zuri Pins Minnow Floating Shallow Diver
from $7.99from $5.59Features: The Yo-Zuri Pins Minnow Floating Diver is small, minnow-imitating hard lure. Weight transfer system (2 3/4 inch only) and holographic fi...
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Yo-Zuri 3DB Crank 1.5 Shallow Squarebill Crankbait
$8.99$6.29Features: The Yo-Zuri 3DB Crank 1.5 Squarebill is a 2 3/8 inch, 1/2 ounce shallow squarebill crankbait. Runs between 3 to 5 feet and exhibits the ...
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Yo-Zuri 3D Inshore Slow Sinking 3 1/2 inch Twitchbait
$9.99$6.99Features: The Yo-Zuri 3D Inshore Twitchbait 90 is a 3/12 inch, 9/16 ounce slow sinking lipless hard bait with excellent balance for quick starting...
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Yo-Zuri 3D Inshore Fingerling 70mm - 2.75 Inch
$9.99$6.99Features: The Yo-Zuri 3D Inshore 70mm Fingerling is a suspending minnow designed for shallow saltwater fishing, offering tight wobble and darting ...
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Yo-Zuri 3D Inshore TopKnock Pencil Topwater Walker 100mm - 4 Inch
$9.99$6.99Features: The Yo-Zuri 3D Inshore TopKnock Pencil 100mm Topwater Walker is an inshore beast that catshes monsters thanks to its incredible action a...
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Yo-Zuri 3D Inshore Slow Sinking 5 1/4 inch Twitchbait
$11.99$8.39Features: The Yo-Zuri 3D Inshore Slow Sinking Twitchbait is a 5 1/4 inch, 1 3/4 ounce slow sinking, twitching lipless hard bait with excellent bala...
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Yo-Zuri 3D Inshore Slow Sinking 4 3/8 inch Twitchbait
$9.99$6.99Features: The Yo-Zuri 3D Inshore Slow Sinking Twitchbait is a 4 3/8 inch, 1 ounce twitchbait lipless hard lure designed for targeting inshore saltw...
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Yo-Zuri Mag Popper Topwater Popper 130mm - 5.25 Inch
$16.99$11.89Features: The Yo-Zuri Mag Popper 130mm is a hard-hitting Topwater Popper that creates massive surface disturbance and is ideal for aggressive fish...
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Yo-Zuri L Minnow Ultralight Jerkbait
from $6.99from $4.89Features: The Yo-Zuri L Minnow is an ultralight jerkbait designed for controlled depth trout, perch, and panfish fishing. Count it down to the bott...
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Yo-Zuri HD Carbon Disappearing Pink 30 Yards Fluorocarbon Leader
from $9.99from $6.99Features: The Yo-Zuri HD Carbon Disappearing Pink is "The Original" industry-leading, 100% fluorocarbon leader material. Proprietary leader materi...
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NEW COLORS
Yo-Zuri 3DB Suspending Jerkbait 110mm - 4.25 Inch
$9.99$6.99Features: The Yo-Zuri 3DB Suspending 110mm Jerkbait is ideal for stop-and-go or pause/jerk/pause retrieve techniques that drive Big Bass Crazy! Co...
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Yo-Zuri Hybrid Clear 600 Yards Co-Polymer Monofilament Fishing Line
from $9.99from $6.99Features: Yo-Zuri's Hybrid Clear 600 Yards is a 50/50 co-polymer monofilament fishing line consisting of fluorocarbon and nylon. Hybird Clear's ex...
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Yo-Zuri Crystal Minnow Deep Diver Walleye Trolling Minnow Lure
from $9.99from $6.99Features: The Yo-Zuri Crystal Minnow Floating Deep Diver Walleye is a deep-diving trolling minnow hard bait optimized for walleye fishing. This ba...
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Yo-Zuri 3D Inshore Topknock Pencil Topwater Walker 125mm - 5 Inch
$11.99$8.39Features: The Yo-Zuri 3D Inshore TopKnock Pencil 100mm Topwater Walker is an inshore beast that catshes monsters thanks to its incredible action a...
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Yo-Zuri 3DB Crank 1.5 MR Medium Diving Crankbait
$8.99$6.29Features: The Yo-Zuri 3DB Crank 1.5 MR is a 2 3/8 inch, 1/2 ounce medium diving crankbait. Wobbling-rolling action that runs between 5-8 feet deep...
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Yo-Zuri Snap Beans 1 inch Ultralight Crankbait
$4.99$3.49Features: Yo-Zuri Snap Beans are tiny ultralight crankbaits that measure 1 inch long and weigh only 1/16 ounce. Oversized eyes and tight wiggling ...
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Yo-Zuri 3DB Popper 3 inch Topwater Popper
$9.99$6.99Features: The Yo-Zuri 3DB Popper has a double-cupped mouth for maximum water and sound displacement. This 3-inch and 3/8-ounce bait combines Inter...
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Yo-Zuri 3DS Minnow Suspending Shallow Diving Rip Bait
from $8.99from $6.29Features: The Yo-Zuri 3DS Minnow is a tournament-grade hard bait that has an erratic darting motion. This suspending lure features the patented 3D...
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Yo-Zuri Rattl'N Vibe Mini 3/16 oz. Lipless Crankbait
$7.99$5.59Features: The Yo-Zuri Rattl'N Vibe Mini Lipless Crankbait is an 3/16 ounce ultra light lipless crankbait designed primarily for ice fishing. Desig...
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Yo-Zuri 3D Inshore Slow Sinking 2 3/4 inch Twitchbait
$9.99$6.99Features: The Yo-Zuri 3D Inshore Twitchbait 70 is a 2 3/4 inch, 1/4 ounce slow sinking lipless hard bait with excellent balance for quick starting ...
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Yo-Zuri Rattl'N Vibe 5/8 oz. Lipless Crankbait
$9.99$6.99Features: The Yo-Zuri Rattl'n Vibe 65 is a sinking 2 1/2 inch, 5/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Yo-Zuri 3DB Deep Suspending Jerkbait 110mm - 4.25 Inch
$9.99$6.99Features: The Yo-Zuri 3DB Suspending 90mm Jerkbait is ideal for stop-and-go or pause/jerk/pause retrieve techniques that drive Big Bass Crazy! Con...
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Yo-Zuri 3D Inshore Popper 3 1/2 inch Topwater Popper
$9.99$6.99Features: The Yo-Zuri 3D Inshore Popper 90 is a 3 1/2 inch, 7/8 ounce topwater popper designed specifically for inshore saltwater surface fishing. ...
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Yo-Zuri Pins Minnow Sinking Shallow Diver
$8.99$6.29Features: The Yo-Zuri Pins Minnow Sinking Diver is a small, minnow-imitating hard lure. Great multi-species lure in both freshwater and saltwater ...
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Yo-Zuri Rattl'N Vibe 3/8 oz. Lipless Crankbait
$8.99$6.29Features: The Yo-Zuri Rattl'n Vibe 55 is a sinking 2 1/8 inch, 3/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Yo-Zuri Hydro Pencil 5 inch Saltwater Topwater Walker
$12.99$9.09Features: The Yo-Zuri Hydro Pencil Floating 5 inch Topwater Walker is an affordable and durable topwater lure perfect for walk-the-dog action. 5-i...
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Yo-Zuri 3D Inshore Surface Minnow Wake Bait - 3.5 Inch
$9.99$6.99Features: The Yo-Zuri 3D Inshore Surface Minnow is an inshore waking crankbait with a flashy internal hologram sheet. It is 3 1/2 inches long and...
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Yo-Zuri Hydro Minnow LC Shallow Rip-Bait - 6.75 Inch
$13.99$9.79Features: The Yo-Zuri Hydrow Minnow LC Shallow Rip-Bait 6.75 inch is so effective even the harshest of inshore conditions cant outdo its performan...
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Yo-Zuri 3DB Suspending Jerkbait 90mm - 3.5 Inch
$9.99$6.99Features: The Yo-Zuri 3DB Suspending 90mm Jerkbait is ideal for stop-and-go or pause/jerk/pause retrieve techniques that drive Big Bass Crazy! Con...
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Yo-Zuri Big Game High Speed Vibe 5 1/4 inch Sinking Trolling Lure
$19.99$13.99Features: The Yo-Zuri Big Game High-Speed Vibe is a sinking trolling lure manufactured to match baitfish found up and down the Atlantic and Pacifi...
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Yo-Zuri 3DB Shad Suspending 2 3/4 inch Medium Diving Crankbait
$9.99$6.99Features: The Yo-Zuri 3DB Shad is a 2 3/4 inch, 3/8 ounce shad-style crankbait with a suspending buoyancy and 4 to 6 foot depth rating. True-to-li...
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Yo-Zuri Crystal Minnow Floating Deep Diver Trolling Lure 130mm - 5.25 Inch
$15.99$11.19Features: The Yo-Zuri Crystal Minnow 130mm Floating Deep Diving Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming act...
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Yo-Zuri Mag Speed Sinking Crankbait
from $15.99from $11.19Features: The Yo-Zuri Mag Speed Sinking Crankbait is a fast sinking lure designed to maintain the desired depth throughout the entire retrieve! It ...
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Yo-Zuri Crystal 3D Minnow Floating Trolling Lure 110mm - 4.25 Inch
$11.99$8.39Features: The Yo-Zuri Crystal 3D Minnow 110mm Floating Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and a...
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Yo-Zuri Crystal 3D Minnow Floating Jointed Deep Diver 5 1/4 inch Trolling Lure
from $14.99from $10.49Features: The Yo-Zuri Crystal 3D Minnow Floating Jointed Deep Diver is 5 1/4 inches, dives 10 to 13 feet, and attracts all types of larger game fi...
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Yo-Zuri 3DB Deep Crank 2 3/4 inch Deep Diving Crankbait
$9.99$6.99Features: The Yo-Zuri 3DB Deep Crank is a extra deep diving crankbait with a wide wobbling-rolling action for bass in deep waters. This 2 3/4-inch...
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Yo-Zuri Bonita Trolling Sinking Lure
from $34.99from $24.49Features: The Yo-Zuri Bonita Trolling Sinking Lure is a high speed trolling hard bait redesigned for a cheaper price. It has a "power body" with c...
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Yo-Zuri 3D Inshore Pencil Popper
$11.99$8.39Features: The Yo-Zuri 3D Inshore Pencil Popper is a back-bay style pencil popper with a flat bottom and horizontal posture that is perfect for walk...
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Yo-Zuri Hydro Minnow LC Shallow Rip-Bait - 6 Inch
$11.99$8.39Features: The Yo-Zuri Hydrow Minnow LC Shallow Rip-Bait 6 inch is so effective even the harshest of inshore conditions cant outdo its performance!...
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Yo-Zuri Rattl'N Vibe One Knock 5/8 oz. Lipless Crankbait
$9.99$6.99Features: The Yo-Zuri Rattl'N Vibe 65 One Knock is a sinking 2 1/2 inch, 5/8 ounce lipless crankbait with a single hard thumping "One Knocker" rat...
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Yo-Zuri T7 Premium Fluorocarbon 200 Yards
from $18.99from $13.29Features: Yo-Zuri T7 is a new premium, clear fluorocarbon mainline manufactured in Japan. Optimal balance of tensile strength, shock strength, and...
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Yo-Zuri 3D Inshore Minnow 3 1/2 inch Floating Rip Bait
$9.99$6.99Features: Ther Yo-Zuri 3D Inshore Minnow 90 is a 3 1/2 inch, 7/16 ounce floating minnow rip bait that dives 2 to 3 feet deep. Balanced, sharp darti...
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Yo-Zuri TopKnot Mainline Natural Clear Fluorocarbon Fishing Line 200 Yards
from $14.99from $10.49Features: Yo-Zuri Topknot Natural Clear MainLine 200 Yards is one of the newest fluorocarbon fishing line products from Yo-Zuri. Abrasion resistan...
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Yo-Zuri Egi Aurie-Q RS Sinking Squid Jig 55mm - 2.25 Inch
$7.99$5.59Features: The Yo-Zuri Egi Aurie-Q RS Sinking 55mm Squid Jig is perfect for when squid aren't interested in larger prey and you need smaller presen...
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Yo-Zuri Hydro Twitchbait 6 inch
$17.99$12.59Features: The Yo-Zuri Hydro Twitchbait is a new 6 inch saltwater lipless bait. The Hydro Twitchbait is equipped with two 4X, saltwater-grade treble...
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Yo-Zuri Superfluoro Clear Leader
from $7.99from $5.59Features: Meticulously crafted and rigorously tested, the Yo-Zuri Superfluoro Leader Clear has been expertly designed in collaboration with Yo-Zuri...
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Yo-Zuri 3DB Slow Sinking Twitchbait 90mm - 3.5 Inch
$9.99$6.99Features: The Yo-Zuri 3DB Slow Sinking 90mm Twitchbait is a Freshwater Reimagining of the proven Saltwater Yo-Zuri Twitchbait that has demonstrat...
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