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Top Brands
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Sale!
Z-Man Power Finesse ShroomZ Jigheads 3 pack
$5.29from $3.62Features: The Z-Man Power Finesse ShroomZ is a beefed up version of the Finesse ShroomZ that better handles larger baits and bigger fish. Heavy d...
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Sale!
Berkley PowerBait PowerStinger Bladed Jig Trailer
$8.99from $7.28Features: The Berkley PowerBait PowerStinger is a new Bladed Jig Trailer molded with honeycomb-style for a great looking thick baitfish profile an...
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Sale!
Berkley Money Badger Trolling Plug / Crankbait
$7.99from $5.64Features: The Berkley Money Badger is a small profile, hard-thumping, fish attracting, versatile new lure that is both at home being trolled for W...
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Sale!
Z-Man HerculeZ Top Hook Soft Swimbait
from $9.99from $6.83Features: The Z-Man HerculeZ are a new series of large, top hook soft body swimbaits! Exclusive curved paddle tail design for lifelike swimming ac...
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Sale!
Berkley Flicker Shad Crankbait - 3/16 oz
$5.99from $4.86Features: The Berkley Flicker Shad Crankbait is a 2 inch, 3/16 ounce pro-designed deep-diving plug that dives 9 to 11 feet deep. Size, profile, ...
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Sale!
Yo-Zuri 3D Inshore TopKnock Pencil 5 inch Topwater Walker
$11.99from $8.64Features: The Yo-Zuri 3D Inshore TopKnock Pencil Topwater Walker is a new larger 5 inch, 1 ounce "one-knock" topwater walker. Sits flat on the wat...
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Sale!
Z-Man Kicker CrabZ
$4.99from $3.23Features: The Z-Man Kicker CrabZ is a first-of-its-kind crab imitation that accurately imitates a sideways swimming crab. Winner of ICAST 2022 Bes...
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Sale!
Z-Man Finesse ShroomZ Weedless Jigheads
$6.29from $4.31Features: The Z-Man Finesse ShroomZ Weedless are weedless versions of Z-Man's popular Ned rig jighead. Pairs perfectly with a variety of Z-Man fin...
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Sale!
Z-Man CrossEyeZ Football Jig
$5.29from $3.62Features: The Z-Man CrossEyeZ Football Jig was designed by Elite Series pro and jig fishing guru, David Walker. Combines a traditional football ji...
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Sale!
Berkley Money Badger Deep Diving Trolling Plug / Crankbait
$8.99from $6.38Features: The Berkley Money Badger is a small profile, hard-thumping, fish attracting, versatile new lure that is both at home being trolled for W...
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Sale!
Yo-Zuri 3DB Crank 1.5 MR Medium Diving Crankbait
$8.99from $6.48Features: The Yo-Zuri 3DB Crank 1.5 MR is a 2 3/8 inch, 1/2 ounce medium diving crankbait. Wobbling-rolling action that runs between 5-8 feet deep...
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Sale!
Berkley PowerBait The General Soft Stickbait
$5.99from $4.54Features: The Berkley PowerBait The General is a classic "Senko-style" soft stickbait laced with Berkley's proprietary PowerBait attractant. Class...
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Z-Man Pop FrogZ 4 inch Soft Plastic Popper Frog 4 pack
$4.99from $3.23Features: Z-Man Pop FrogZ are 4 inch soft plastic popping frogs. 10X Tough ElaZtech construction creates the most durable frog on the market. St...
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Sale!
Berkley PowerBait 3 inch Floating Mice Tails 13 pack
$5.29from $3.64Features: The Berkley PowerBait Floating Mice Tails are a 3 inch artificial bait that combines salmon egg and trout worm into one incredible bait....
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Sale!
Z-Man SlingbladeZ Willow Colorado Spinnerbait
from $8.99from $6.14Features: The Z-Man SlingbladeZ Willow Colorado Spinnerbait is a tournament-grade spinnerbait designed by the legendary Luke Clausen. Built with l...
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Sale!
Berkley Flicker Shad Shallow Crankbait
$5.99from $4.86Features: The Berkley Flicker Shad Shallow is a Shallow Diving Crankbait. Size, profile, and dive depth imitate real shad. Maximum rattle and roll ...
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Sale!
Z-Man Mag SwimZ 8 inch Paddle Tail Swimbait 3 pack
from $9.99from $7.12Features: Z-Man Mag SwimZ are full-bodied, 8 inch swimbait ideal for targeting big bass, bull redfish, yellowtail, calico bass, muskie, pike, ba...
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Sale!
Rapala Original Floater F07 Balsa Jerkbait
from $7.99from $6.79Features: The Rapala Original Floater F07 is a classic 2 3/4 inch, 1/8 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Sale!
Z-Man Long ShotZ 6 inch Finesse Worm 8 pack
$6.49from $4.20Features: Z-Man Long ShotZ are 6 inch straight tail ElaZtech finesse worms designed specifically for drop shotting. Thin body, flat belly, wedge-s...
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Sale!
Z-Man Mag ShroomZ Jigheads 3 pack
$5.29from $3.62Features: The Z-Man Mag ShroomZ Jigheads are large, magnum-size Ned rig jigheads built with a 6/0 hook. Mushroom-shaped head mates seamlessly with...
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Sale!
Rapala XRM-20 X-Rap Magnum Big Game Trolling Lure - 5.5 Inch
$25.99from $18.20Features: The Rapala X-Rap Magnum 20 is a 5 1/2 inch, 1 5/8 ounce big game tolling minnow slash bait that dives up to 20 feet unassisted. Run true...
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Sale!
Z-Man Texas Eye Finesse Articulated Jigheads 3 pack
$6.99from $4.78Features: The Z-Man Texas Eye Finesse is a new downsized version of the original Texas Eye articulated jighead. Designed to pair with Z-Man's sm...
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Berkley Flicker Shad Crankbait - 5/16 oz
$5.99from $4.86Features: The Berkley Flicker Shad Crankbait is a 2 3/4 inch, 5/16 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Fli...
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Sale!
Rapala Rippin' Rap 06 Lipless Crankbait
$8.99from $6.20Features: The Rapala Rippin' Rap 06 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2 1/2-inch, 1/2 ounce bait ...
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Sale!
Z-Man Turbo FattyZ 6 inch Soft Plastic Swimming Stickbait 5 pack
$6.49from $4.20Features: Z-Man Turbo FattyZ are 6 inch soft plastic stickbait worms with a swimming tail design. Made from 10X Tough ElaZtech material that offer...
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Rapala DT Series Crankbait DT16
$10.99from $7.32Features: The Rapala DT16 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 16 feet deep. Extra thin polycarbonate li...
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Sale!
Z-Man Trout Trick Jerk ShrimpZ 4 inch Soft Plastic Shrimp 5 pack
$6.49from $4.20Features: The Z-Man Trout Trick Jerk ShrimpZ mimic the jet-propulsion swimming motion of fleeing shrimp. Tail-first design for backward frantic sw...
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Sale!
Berkley Fusion19 Swimbait Jig Heads - 3 Pack
from $6.99from $4.06Features: The Berkley Fusion19 Swimbait Jig Head is designed for everyone! Its ultra realistic looking custom 40-degree pull point is ideal for op...
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Sale!
Berkley PowerBait CullShad 6 Inch
$11.99from $8.74Features: The Berkley PowerBait® CullShad 6 inch is an advanced swim-bait designed for shallow water fishing, offering a large profile and enhance...
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Sale!
Yo-Zuri Rattl'N Vibe Mini 3/16 oz. Lipless Crankbait
$7.99from $5.76Features: The Yo-Zuri Rattl'N Vibe Mini Lipless Crankbait is an 3/16 ounce ultra light lipless crankbait designed primarily for ice fishing. Desig...
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Sale!
Rapala Original Floater F09 Balsa Jerkbait
$10.99from $7.49Features: The Rapala Original Floater F09 is a classic 3 1/2 inch, 3/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Sale!
Rapala DT Series Crankbait DT8
$10.49from $7.32Features: The Rapala DT8 Series Crankbait is a fine-tuned 2 inch (3/8 oz) fishing lure that will dive to and swim with a hard side-to-side action a...
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Sale!
Z-Man Project Z ChatterBait 1/2 oz.
$8.99from $6.14Features: Chemically-sharpened, heavy-duty Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and electropl...
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Sale!
Rapala Husky Jerk 14 Jerkbait/Trolling Minnow
$8.99from $6.20Features: The Rapala Husky Jerk 14 is a 5 1/2 inch, 5/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true. Dives 4...
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Sale!
Rapala Crush City Cleanup Craw 3.5 Inch - 7 Pack
$6.99from $4.90Features: The all new Rapala Crush City 3 Inch Cleanup Craw was created in collaboration with Major League Fishing pro, Jacob Wheeler, to provide ...
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Sale!
Yo-Zuri 3DB Popper 3 inch Topwater Popper
$9.99from $7.20Features: The Yo-Zuri 3DB Popper has a double-cupped mouth for maximum water and sound displacement. This 3-inch and 3/8-ounce bait combines Inter...
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Sale!
Berkley Clickin Frittside Crankbait
$10.99from $7.64Features: The Berkley Clickin Frittside Crankbait is a flat-sided profile crankbait equipped with a ceramic ball and integrated Flash Disc for swim...
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Sale!
Berkley PowerBait Power Swimmer Soft Plastic Paddle Tail Swimbait 6 pack
from $5.99from $4.85Features: The Berkley PowerBait Power Swimmer is a ribbed, soft plastic paddle tail (aka boot tail) multi-pupose swimbait that can used to target ...
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Sale!
Rapala OG Slim 06 Medium Diving Flat-Sided Crankbait
$11.99from $8.10Features: The Rapala Ott's Garage (OG) Slim 06 is a 2 3/4 inch, 1/2 ounce medium diving balsa wood crankbait. Flat sides and a circuit board lip p...
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Sale!
Rapala Crush City 3 Inch Ned BLT - 10 Pack
$6.49from $4.32Features: The all new Rapala Crush City 3 Inch Ned BLT was created in collaboration with Major League Fishing pro, Jacob Wheeler, to provide a uni...
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Sale!
Berkley Powerbait Nessie Soft Plastic Glide Bait
from $7.99from $7.19Features: Introducing the all new Berkley Powerbait Nessie Soft Plastic Glide Bait, a collaborative design with bass pro Mike Iaconelli designed to...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 3/16 oz
$6.99from $5.11Features: The Berkley Flicker Minnow 3/16 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dive...
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Sale!
Z-Man CrossEyeZ Power Finesse Jig 3/8 oz.
$5.29from $3.62Features: The Z-Man CrossEyeZ Power Finesse Jig is a downsized flipping jig for extra versatility, known to deliver eye-crossing hook sets! Design...
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Z-Man SlingbladeZ Power Finesse Double Willow Spinnerbait
$8.99from $6.14Features: The Z-Man SlingbladeZ Power Finesse Double Willow Spinnerbait is a double Willow blade light wire spinnerbait. Tournament-quality spinne...
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Sale!
Z-Man Power Finesse ShroomZ Weedless Jigheads 3 pack
$6.29from $4.31Features: Adjustable, dual multi-strand wire weedguard for snag-free fishing Heavy-duty 3/0 black nickel needlepoint hooks Unique welded wire keep...
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Sale!
Rapala Rippin' Rap 07 Lipless Crankbait
$8.99from $6.20Features: The Rapala Rippin' Rap 07 is a classic lipless crankbait with hard vibrating actions. This 2 3/4-inch, 7/8 ounce bait has a lipless desi...
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Sale!
Rapala Original Floater F05 Balsa Minnow
$9.49from $6.46Features: The Rapala Original Floater F05 is a classic 2 inch, 1/16 ounce balsa wood minnow lure. Twitch it on top or retrieve it as a shallow runn...
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Sale!
Rapala SXR-14 X-Rap Saltwater Rip Bait - 5.5 Inch
$20.49from $14.16Features: The Rapala SXR-14 X-Rap Saltwater is a 5 1/2 inch, 1 1/2 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassi...
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