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Top Brands
2025 Primal Sale Week
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Rapala Jigging Shadow Rap 09 - 3.5 Inch
$13.99$11.89Features: The Rapala Jigging Shadow Rap 09 follows in the footsteps of the Legendary Jigging Rap and brings you the angler a more subtle approach ...
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Berkley Gulp! 3 Inch Scented Minnow 12 pack
$8.99$8.09Features: The Berkley Gulp! 3 Inch Scented Minnow is a scent-infused minnow that has the flavor that bass and walleye crave! Gulp! Minnow out-fish...
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Rapala XR-08 X-Rap Deep Diving Jerkbait - 3.125 Inch
from $13.99from $11.89Features: The Rapala X-Rap Deep 08 Deep Diving Jerkbait exhibits the classic X-Rap action down deep underwater. This 3 1/8-inch bait has a stainle...
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Z-Man Rattle-Snaker Tungten SpikeZ
$7.99$6.79Features: The all new Z-Man Rattle-Snaker Tungsten SpikeZ are the perfect addition for any angler whose looking to add some customization to their...
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Rapala Balsa Xtreme BX Minnow 07 Shallow Diving Jerkbait
from $14.99from $12.74Features: The Rapala Balsa Xtreme BX Minnow 07 Shallow Diving Jerkbait combines the action of balsa wood with the durability of plastic. This 2 3/...
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Z-Man DieZel MinnowZ 6 inch Soft Paddle Tail Swimbait 3 pack
$8.99$7.64Features: The DieZel MinnowZ is a versatile and durable paddle-tail swimbait perfect for both fresh and saltwater fishing, offering realistic actio...
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Rapala GSR07 Glass Shad Rap 2 3/4 inch Suspending Crankbait
from $8.99from $7.64Features: The Rapala Glass Shad Rap (GSR07) is a 2 3/4 inch, 7/16 oz, suspending crankbait with a see-through hard plastic body and realistic iride...
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Seaguar Long Sleeve Hooded Logo T-Shirt
$34.99$26.24Features: The Seaguar Long Sleeve Hooded Logo Shirt is a cotton shirt with long sleeves and a hood. Smooth collar with lightweight protective hood....
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VMC 7547 Hybrid Treble Hook 1X Black Nickel 4 pack
$4.49$3.82Features: The VMC Hybrid Treble 1X Black Nickel 4 Pack Hook is designed to catch big tournament-winning bass. This X-strong hook is made from Hi C...
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Luhr-Jensen Cowbell Lake Troll
$19.49$16.57Features: The Luhr-Jensen Cowbell Lake Troll is a 38 inch cable trolling rig with four #4 blades and a trolling rudder. Unique blade design produce...
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Berkley PowerBait Saltwater CullShad Soft Body Swimbait
$8.99$8.09Features: The Berkley Saltwater PowerBait® CullShad represents the next generation of paddletail soft baits designed for inshore saltwater fishing...
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Luhr-Jensen Jensen Trout & Kokanee Dodger
$9.99$8.49Features: The Luhr-Jensen Jensen Trout & Kokanee Dodger is a trolling dodger designed specifically for trout and kokanee. Use with spoons, plu...
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Berkley Gulp! 3 inch Ghost Shrimp 7 pack
$8.99$8.09Features: The Berkley Gulp! Ghost Shrimp features lifelike detail imitates natural prey. Replacement for hard to find and hard to catch ghost shr...
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Z-Man Shadtron Line Through Fast Sinking Swimbait - 6 Inch
$17.99$15.29Features: The all new Z-Man Shadtron Line Through 6 Inch Fast Sinking Swimbait is an innovative new offering from the pros at Z-Man that truly emb...
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Berkley Fusion19 Superline EWG Hooks
$5.99$5.39Features: Berkley Fusion19 hooks are high-performance EWG hooks for all anglers! Needle point with SlickSet Coating for easy penetration. Increased...
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Berkley Jack 7 Lipless Crankbait - 2.75 Inch
$11.99$10.79Features: The Berkley Jack 6 Lipless Crankbait is the middle size of the Jack Line of Crankbaits, but it packs a punch! Weighed down with Tungsten...
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VMC Finesse Football Jig - 4 Pack
$6.49$5.52Features: The all new VMC Finesse Football Jig from the pros at VMC is specifically crafted to accommodate Finesse Soft Plastics and elevate their...
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Seaguar Logo Richardson 511 Black Flat Bill Cap
$29.69$22.27Features: Seaguar Logo Cap printed on a Richardson 511 black flat bill hat. Made from an acrylic/wool and polyester mesh blend. Raised logo embroid...
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Sufix Advance Fluorocarbon Bulk Spool 1200 Yards
from $131.49from $111.77Features: Sufix Advance Fluorocarbon is high-performance fluorocarbon designed for use as either mainline or leader. Employs Sufix's proprietary "...
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Sufix Nanobraid Lo-Vis Green 150 Yards
$22.99$19.54Features: Sufix NanoBraid is a super thin and sensitive superline. Three times stronger than other lines in the category. Super strong, tight wea...
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River2Sea Lane Changer 150 Topwater Prop Lure
$12.99Features: Designed in conjunction with 2012 Bassmaster Classic Champion Chris Lane, the River2Sea Lane Changer 150 topwater bait features our new ...
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Berkley PowerBait Drip Swimmer - 3 Inch
$10.99$9.89Features: The all new Berkley PowerBait Drip Swimmer 3 Inch Micro Boot Tail Swimbait is a finesse anglers dream choice on the water! Thanks to its...
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Berkley PowerBait CullShad Un-Rigged Soft Body Swimbait - 5 Inch
$8.99$8.09Features: The Berkley PowerBait CullShad Un-Rigged 5 inch Soft Body Swimbait is an advanced swim-bait designed for shallow water fishing, offering...
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Strike King Denny Brauer Structure Jig - 3/4 oz
$6.99$5.94Features: The Strike King Denny Brauer 3/4 oz Structure Jig aims to tackle one of the biggest obstacles to fishing structure, Hang Ups! This is ac...
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Discount Tackle Logo T-Shirt
$19.99$14.99Features: The Discount Tackle Logo T-Shirt is a fantastic way to show your love and support for your favorite brand! Designed with a Screen Printe...
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Luhr-Jensen Model T Ford Fender 15 inch Lake Troll
$16.99$14.44Features: The Luhr-Jensen Model T Ford Fender is a 15 inch lake trolling rig with one size 8 top blade, one size 9 bottom blade, and a trolling rud...
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Strike King Rage Thumper Worm Soft Plastic Worm
from $6.99from $5.94Features: The Strike King Rage Thumper Worm is their unique take on cut-tail style worm that combines a Speed Worm-inspired design with their Rage...
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Strike King Rage Baby Luau Craw - 3 Inch
$7.99$6.79Features: The all new Strike King 3 Inch Baby Rage Luau Craw is designed to offer a unique finesse presentation for highly pressured fish! Built w...
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VMC RedLine Series Hybrid Wide Gap Hooks
$9.49$8.07Features: The VMC RedLine Series Hybrid Wide Gap Hooks are new, high-performance wide gap hook made with VMC's RedLine Technology. The Hybrid Wide ...
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Sufix Siege Clear Monofilament Line
from $11.99from $10.19Features: Sufix Siege Clear has a patented XV2 Technology that allows Sufix to produce a line with an unmatched strength to diameter ratio. Uses ...
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Berkley Line Stripper
$19.99$17.99Features: The Berkley® Line Stripper is a powered line removing tool. Strips 2 pound up to 80 pound line with ease. Powerful motor strips line up...
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Rapala XRP-07 X-Rap Pop Topwater Popper - 2.75 Inch
$16.49$14.02Features: The Rapala X-Rap Pop 07 Topwater Popper brings that classic X-Rap action to the topwater. This 2 3/4-inch bait has internal textured bod...
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Discount Tackle Standard Fishing Gloves
$19.99$14.99Features: The all new Discount Tackle Standard Fishing Gloves are here to help elevate your fishing game with superior protection from the element...
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Strike King Tour Grade Bottom Dweller Spinnerbait
$10.99$9.34Features: The all new Strike King Tour Grade Bottom Dweller Spinnerbait is the perfect choice when targeting deep, bottom dwelling bass! Details is...
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VMC SPD Spindrift Hook 6 pack
$4.99$4.24Features: The VMC SpinDrift Hook is a hook with a built-in swivel that enables bait rotation at very slow speeds. Recommended when trolling, drift...
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VMC Spin Jig 1/2 oz.
$5.99$5.09The VMC Spin Jig come equipped with a premium VMC hook made from high carbon steel with a forged shank and a needle point. The jig has an exaggera...
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Strike King Tour Grade Colorado Willow Spinnerbait
$10.99$9.34Features: The Strike King Tour Grade Colorado Willow Spinnerbait is equipped with a small Colorado blade in front of a larger willow blade for lots...
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Z-Man Diezel Kickerz 3.25 Inch - 5 Pack
$6.99$5.94Features: The DieZel KickerZ is a premium inshore soft bait designed to entice finicky species like tarpon, redfish, speckled trout, and snook with...
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Luhr-Jensen Magnum Dipsy Diver
$24.99$21.24Features: The Magnum Dipsy Diver is a super-deep running trolling diver with a diameter just shy of 5 inches and a weight of 8.08 ounces. Directio...
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Yo-Zuri Floating Magnum Minnow 105mm - 4.125 Inch
$12.99$9.09Features: The Yo-Zuri Floating Magnum Minnow 105mm is the perfect Minnow Bait for angler looking to fish Surf, Jetties, Piers, or anywhere else ac...
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Rapala Balsa Xtreme Swimmer 12 Medium Diving Jerkbait
$19.99$16.99Features: The Rapala Balsa Xtreme Swimmer 12 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. This 4 3/4-i...
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River2Sea PT Worm Hook 4 pack
$4.99Features: The River2Sea PT Worm Hook is a modified round bend casting hook with a baitkeeper designed to keep soft plastic worms firmly in place. ...
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Rapala Scatter Rap Jointed 09
$15.49$13.17Features: The Rapala Scatter Rap Jointed 09 is a 3 1/2 inch, 1/4 oz, hard bait with a scatter lip that creates an erratic action when cast or troll...
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Rapala Magnum Spring Pliers
from $35.99from $30.59Features: Rapala's "Mag Spring" technology to keep the pliers jaws open and ready for action Durably made with 420 stainless steel and tin-nickel ...
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Berkley Trilene Big Game Monofilament Line Steel Blue Quarter Pound Spools
$11.99$10.79Features: Berkley Trilene Big Game Monofilament is extra tough, shock resistant monofilament made for large, hard fighting species. Super strong -...
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Gary Yamamoto Sensei Worm - 6.5 Inch
$6.99$6.29Features: The all new Gary Yamamoto Sensei Worm 6.5 Inch is a high-performance finesse worm designed for catching bass in various fishing condition...
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Berkley Hit Stick 15 - 6 Inch
$11.99$10.79Features: The Berkley® Hit Stick 15 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versati...
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Berkley Gulp! 4 Inch Scented Minnow 8 pack
$8.99$8.09Features: The Berkley Gulp! 4 Inch Scented Minnow is a scent-infused minnow that has the flavor that bass and walleye crave! Gulp! Minnow out-fish...
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