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Top Brands
2025 Primal Sale Week
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Berkley Trilene Big Game Monofilament Line Solar Bright Green Quarter Pound Spool
$11.99$10.79Features: Berkley Trilene Big Game Monofilament is extra tough, shock resistant monofilament made for large, hard fighting species. Super strong -...
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Z-Man ElaZtech Bait Blocks
$59.99$50.99*Note: Any baits, line, tools, and tackle seen in images for this product are for demonstration only and are NOT included with purchase.* Features:...
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Yo-Zuri 3D Inshore Popper 2 3/4 inch Topwater Popper
$9.99$6.99Features: The Yo-Zuri 3D Inshore Popper 70 is a 2 3/4 inch, 1/4 ounce topwater popper designed specifically for inshore saltwater surface fishing. ...
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Strike King Squadron Umbrella Rig Swimbait Kit
$13.99$11.89Features: The Strike King Squadron Umbrella Rig Kit contains everything you need to rig up your favorite 5 arm umbrella rig (aka Alabama rig or A-...
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Rapala Jointed Deep Husky Jerk 12 Jerkbait/Trolling Minnow
$9.99$8.49Features: The Rapala Jointed Deep Husky Jerk 12 is a 4 3/4 inch, 1/2 ounce hard lure that swims with the classic Rapala "wounded-minnow" wobble an...
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VMC "Ike Approved" Heavy Duty Flippin' Hook 4 pack
$6.49$5.52Features: VMC's Ike Approved Heavy Duty Flippin' Hooks are ultra-stout, straight shank flipping hooks designed for hauling big bass out of thick ...
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Strike King Tour Grade Colorado Turtleback Spinnerbait
$10.99$9.34Features: This is a spinnerbait featuring a Strike King head, hook and skirt on one arm and a Turtleback and Colorado blade on the other. The Turtl...
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Discount Tackle Camo Mesh Tackle Bag
$10.49$7.99Features: The wait is finally over! The all new Discount Tackle Camo Mesh Tackle Bags are here and ready to take your boat by storm and up your or...
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Rapala Crush City Pig Stick Stickbait - 5 Inch
$7.99$7.19Features: The all new Rapala Crush City Pig Stick Stickbait invites hungry bass to come play ball with its seductive shimmy as it descends the wate...
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Rapala Floating Fish Gripper (2 Sizes)
from $15.49from $13.17Make fast work of landing and releasing your catch without harm to you or the fish. Securely hold fish with one-hand. Quick release mechanis...
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Gary Yamamoto 3 Inch Yamacraw - 8 Pack
$6.99$6.29Features: The Yamamoto Baits Yamacraw is a 3 inch soft plastic craw bait with cupped claws for great action! Molded using Yamamoto's new floating f...
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Sufix Advance Lo-Vis Green Monofilament 250-330 Yard Spools
from $15.99from $13.59Features: The Sufix Advance Lo-Vis Green Monofilament 250-330 Yard Spool is a stealthy, barely visible monofilament line. Premium monofilament mad...
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Discount Tackle Gift Cards - Shipped Physical Card with Envelope
from $25.00Shopping for someone else but not sure what to give them? Give them the gift of choice with a Discount Tackle gift card. The perfect gift for the p...
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Strike King Premier Pro Model Spinnerbait
from $8.99from $7.64Features: The Strike King Premier Pro Model Spinnerbait is a tournament-ready wire spinnerbait. Made from premier quality Vibra-Max wire and a bal...
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Rapala Floating Magnum FMAG18
$26.49$22.52Features: The Rapala Floating Magnum is a 7 inch, 1 1/2 ounce oversized floating jerkbait. Perfect choice for catching virtually any moderate to la...
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Strike King KVD Magnum Dream Shot 5 inch Drop Shot Bait 8 pack
from $6.99from $5.94The Strike King KVD Dream Shot 5 inch Drop Shot Baits 5 inch profile and unique shape mimics a fleeing baitfish, making it irresistible to predato...
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Rapala J13 Jointed 5 1/4 inch Balsa Wood Minnow
$14.49$12.32Features: The Rapala J13 Jointed Minnow is a 5 1/4 inch, 5/8 ounce broken-back minnow balsa wood hard bait. Classic Minnow Profile with Broken-Ba...
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Gary Yamamoto 5.5 Inch Swim Senko Paddle Tail Swimbait - 7 Pack
$7.99$7.19The Gary Yamamoto Swim Senko is an exciting, 5 1/2 inch soft plastic combining the fish-attracting attributes of swimbaits and the and the proven f...
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Berkley 6 inch Hemostat Soft Touch Pliers
$10.99$9.89Features: The Berkley® Hemostat Soft Touch Pliers, are delicate, 6 inch pliers for precise manipulation. Comfort nonslip grips. Corrosion resista...
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Berkley PowerBait Grass Pig Paddle Tail Swimbait
$6.79$6.11Features: The Berkley PowerBait Grass Pig HD is a hyper-realistic soft paddle tail swimbait with a body designed by Bassmaster Elite Series angler...
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River2Sea Pro Tuned Rover 98 Topwater Walker
$11.99Features: The River2Sea Pro Tuned Rover 98 is a 3 7/8 inch, 3/8 ounce topwater walking lure. Choppy, side-to-side slashing action produces vicious...
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Strike King KVD Mega Dawg 6 inch Topwater Walker
from $18.99from $16.14Features: The Strike King KVD Mega Dawg was designed with input from the legendary Kevin VanDam to create a tournament-grade oversized topwater wa...
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Rapala Ott's Garage Deep Tiny 07 Crankbait - 2 1/4 Inch
from $10.49from $8.92Features: The all new 2.25 inch Rapala Ott's Garage Deep Tiny 07 Crankbait has been meticulously designed by Bassmaster Classic Champion Ott Defoe ...
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Berkley Fusion19 Weighted Swimbait Hook
$7.99$7.19Features: Berkley Fusion19 Weighted Swimbait hooks feature a baitkeeper and a lead for when you need a little more casting distance and depth. Need...
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Yo-Zuri 3DR-X Flat Heavy Sinking Minnow 60mm - 2.375 Inch
$7.99$5.59Features: The Yo-Zuri 3DR-X Flat Heavy Sinking Minnow in the medium 60mm size is the perfect choice when fish are being extra picky and cant decid...
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13 Fishing Cliff Banger Medium-Deep Diving Crankbait
from $13.99from $9.79Features: The 13 Fishing Cliff Banger is a floating, deep diving crankbait. Wide wobbling action that deflects erratically off hard cover. Expertly...
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Rapala Digital Line Counter
$49.49$42.07Features: The Rapala Digital Line Counter is a unique new electronic line counter that is compatible with both baitcasting and spinning tackle out...
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Berkley Gulp! 1 inch Sand Crab Flea 12 pack
$8.99$8.09Features: The Berkley Gulp! Sand Crab Flea looks, feels and smells like live sand crabs/fleas. Match-the-hatch colors. More durable and longer la...
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Rapala J11 Jointed 4 3/4 inch Balsa Wood Minnow
$12.99$11.04The Rapala J11 Jointed Minnow is a 4 3/4 inch, 5/16 ounce broken-back minnow balsa wood hard bait. Diving 4 to 8 feet, this lure's classic baitfish...
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Strike King Rage Tail Anaconda Magnum Ribbon Tail Worm
$7.99$6.79Features: The Strike King Rage Tail Anaconda is an oversized ribbontail worm. Big and bulky large swirl tail is part body extension, part ribbon fi...
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Strike King KVD Swim-N-Shiner 4 inch Paddle Tail Swimbait 6 pack
$6.99$5.94The Strike King KVD Swim-N-Shiner 4 inch Paddle Tail Swimbait is Kevin VanDam's favorite "Perfect Plastic" product! Features the Coffee Scent tec...
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Berkley Trilene XL Monofilament 1000 Yard Economy Bulk Spools
from $29.99from $26.99Features: The Best Trilene XL® Ever - now stronger AND smoother! Smooth casting - resists twists and kinks. Super strong - incredible strength for...
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Storm 360GT Rigged Searchbait 4 1/2 inch Swimbait 3 pack
$7.99$6.79The Storm 360GT Searchbait Swimbait is the ultimate confidence lure and was designed to be fished anywhere, by anyone, of any skill level. It kicks...
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Berkley PowerBait MaxScent Stank Bug - 3.5 Inch
$9.99$8.99Features: The all new Berkley PowerBait MaxScent Stank Bug bridges the gap between Smallmouth, Largemouth, and Spotted Bass baits making it a year ...
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Yo-Zuri 3DR-X Flat Sided Heavy Sinking Minnow 40mm - 1.625 Inch
$7.99$5.59Features: The Yo-Zuri 3DR-X Flat Sided Heavy Sinking Minnow in the smallest 40mm size is the perfect choice when fish are keyed in on smaller prof...
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Yo-Zuri 3DB Floating Wake Prop Bait
from $12.99from $9.09Features: The Yo-Zuri 3DB Series Wake Prop is a large-sized, single-jointed hard bait meticulously crafted to create irresistibly noisy topwater w...
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Berkley Screamin' Choppo Prop Bait - 4.3 Inch
$14.99$13.49Features: Next-Level Topwater Chaos: The Screamin' Choppo is a topwater plopper bait built to intensify surface commotion, combining classic tail-s...
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Rapala PXR Deep Mavrik 110 Jerkbait - 4.375 Inch
$18.49$15.72Features: Rapala PXR Deep Mavrik 110 Jerkbait takes inspiration from the Original PXR Mavrik 110 and turns it into a deeper diving machine for cat...
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Strike King Rage Lobster 4 1/2 inch Soft Plastic Craw 5 pack
$7.99$6.79Features: The Strike King Rage Lobster is a 4 1/2 inch soft plastic craw with Rage Tail appendages. Oversized version of the Rage Craw. With the s...
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Strike King Rage Shad 3 inch Rage Tail Soft Plastic 5 pack
$7.99$6.79Features: The Strike King Rage Shad is a 3 inch baitfish profile soft plastic with Strike King's patented Rage Tail flange appendage. Designed to ...
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River2Sea Spittin' Wa 70 Topwater Frog
$9.99Features: River2Sea Spittin' Wa 70 Frog is a topwater frog with the design to have a 3 in 1 function: Spit, Chug and Walk. Spittin' Wa features...
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Rapala Shad Rap 2 1/2 inch Medium Diving Crankbait SR06
from $10.49from $8.92Features: The Rapala Shad Rap SR06 is a 2 1/2 inch, 1/4 ounce medium diving crankbait that closely resembles baitfish found the world over. With a...
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Luhr-Jensen Hook Bonnets/Covers 10 pack
from $4.99from $4.24Features: Luhr-Jensen Hook Bonnets allow anglers to organize and safely control hooks to prevent a snarl of entangled lures. Encase sharp points o...
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Berkley PowerBait Paddlin PowerStinger
$10.99$9.89Features: The Berkley PowerBait® Paddlin' PowerStinger is a highly durable boot tail swimbait that incorporates innovative Honey Comb technology f...
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Rapala Super Line Scissors
$7.49$6.37Rapala Super Line Scissors are designed with a sharp, serrated stainless steelcutting edge and oversized finger and thumb holes. These scissors act...
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Berkley Dime Size 10 Crankbait
$12.99$11.69Features: The Berkley Dime Size 10 Crankbait is a versatile crankbait that combines the best of balsa wood type action with plastic bait durabilit...
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Gary Yamamoto Zako Slim Swimbait - 3.5 Inch
$6.99$6.29Features: The all new Gary Yamamoto Zako Slim Swimbait takes what you already knew and loved about the Zako but puts it on a diet and gives it a wh...
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Berkley Flicker Shad Crankbait - 1/4 oz
$8.99$8.09Features: The Berkley Flicker Shad Crankbait is a 2 1/4 inch, 1/4 ounce pro-designed deep-diving plug that dives 10 to 12 feet deep. Berkley Flic...
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