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Top Brands
2023 Primal Sale Week
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Berkley Gulp! 1/4 inch Corn Yellow 1.5 oz. Jar
$5.99$5.39Features: Berkley Gulp! 1/4 Corn has outfished real corn in head-to-head tests! Features Gulp! proprietary extreme scent dispersion with lifelike...
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Rapala J05 Jointed 2 inch Balsa Wood Minnow
$11.99$10.19Features: The Rapala J05 Jointed Minnow is a 2 inch, 1/8 oz balsa wood minnow with a tight, wobbling action. The versatile J05 can be cranked or tr...
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Sufix Advance Fluorocarbon Leader Wheel 25-yards
from $13.49from $11.47Features: The Sufix Advance Fluorocarbon Leader Wheel 25-yards is a spool of fluorocarbon leader. Features incredible shock absorption & knot s...
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Rapala Ultra Light Rippin' Rap 04 Lipless Crankbait
$9.99$8.49Features: The Rapala Ultra Light Rippin' Rap 04 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions in a lighter package....
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Strike King Tour Grade Fluorocarbon
from $31.99from $27.19Features: Strike King Tour Grade Fluorocarbon is a new line-up of fluorocarbon fishing line made from the high quality Japanese fluorocarbon precu...
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Strike King Pinger Minnow Soft Jerkbait - 2.5 Inch
from $7.99from $6.79Features: The Strike King® Pinger Minnow features a split-tail design that produces a 180° rolling action, mimicking natural baitfish movements to ...
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Luhr-Jensen Krocodile Spoon w/ Treble Hook - 2 1/4 oz
from $18.99from $16.14Features: The Luhr-Jensen 2 1/4 oz Krocodile Spoon w/ Treble Hook is perhaps one of the most versatile lures an angler can have in their arsenal, ...
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Rapala Balsa Xtreme BX Minnow 07 Shallow Diving Jerkbait
from $14.99from $12.74Features: The Rapala Balsa Xtreme BX Minnow 07 Shallow Diving Jerkbait combines the action of balsa wood with the durability of plastic. This 2 3/...
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Berkley Gulp! Pinched Crawler
$5.99$5.39Features: The Berkley Gulp! Pinched Crawler is a hassle free ready to throw bait that demands attention once it hits the water with the power of Be...
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Berkley PowerBait Trout Dough Starter Molding Kit
$34.99$31.49Features: The all new Berkley PowerBait Trout Dough Molding Starter Kit is just what the Trout Angler needs to get started on throwing PowerBait D...
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VMC Finesse Weedless Ned Rig Jighead 4 pack
$7.99$6.79Features: The VMC Finesse Weedless Jig Head is the perfect jig when bass are under pressure and you're fishing through grassy, weedy cover. Light-...
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Z-Man Logo Flat Bill Hatz - Charcoal
$29.99$25.49Features: The Z-Man Logo Flat Bill HatZ is a lightweight, structured hat designed for both on and off-the-water wear. Its flat-brim design and embr...
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Rapala Compact Line Remover
$28.49$24.22Features: Measuring only 5"long, the Rapala Compact Line Remover is convenient to have handy for stripping line from your reel. Equipped with a Hig...
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Strike King Evader 90 Subsurface Walker - 3.5 Inch
$15.99$13.59Features: The all new Strike King Evader 90 Subsurface Walker is a truly unique take on a Topwater Walker that drives fish wild and entices big st...
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VMC 7199 Octopus Bait Hooks Black Nickel
from $5.49from $4.67Features: The VMC 7199 Octopus Bait Hooks Black Nickel is an offset bait hook with a turned-up eye. Features offset design with turned up eye and c...
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Berkley PowerBait Bonefish Minnow - 3.25 Inch
$6.99$6.29Features: The all new Berkley PowerBait 3.25 Inch Bonefish Minnow makes novice anglers good and good anglers great thanks to its seductive design ...
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Strike King Pro Model Series 4S Shallow Diving Squarebill Crankbait
from $7.99from $6.79Features: The Strike King Pro Model Series 4S is a 2 1/2 inch, 3/8 ounce shallow squarebill crankbait. Dominates in stained water thanks to their w...
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Berkley Haul Of Fame Froggin' Box
$44.99$40.49Features: What better way to secure your next PB than with the help of the all new Berkley Haul Of Fame Froggin' Box, specially curated to bring y...
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Z-Man Big Red Z Trucker Hatz - Charcoal/Black
$29.99$25.49Features: A favorite of Z-Man fans and pros, this structured trucker cap features the brand's iconic big red Z on the front, offering a comfortable...
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Rapala X-Rap Twitchin' Mullet 06 Twitchbait - 2 1/2 Inch
$15.49$13.17Features: The all new Rapala X-Rap Twitchin' Mullet 06 Twitchbait offers a subtle but irresistible side to side motion that drives the fish crazy! ...
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Berkley PowerBait Saltwater PowerStinger - 4.25 Inch
$9.99$8.99Features: A premium saltwater bait designed for jigging, the Berkley Saltwater PowerStinger offers enhanced action and durability, making it a go-t...
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Rapala Pro Rain Bib
$215.99$183.59Features: The Rapala Pro Rain Bib is a grey and black foul-weather fishing bib. Combines the latest in outerwear technology with premium component...
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Rapala Mini Trigger Grip Hook Remover - 6 Inch
$19.99$16.99Features: The Rapala Mini Trigger Grip 6 Inch Hook Remover is ideal for a wide range of species and is a must have tool for your tackle box! With i...
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Z-Man Structured Trucker Hat
$25.99$22.09Features: The Z-Man Structured Trucker Hat is an embroidered logo cap. Quality structured trucker hat made by Richardson Cap. Adjustable rear clos...
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Rapala Balsa Xtreme Swimmer 12 Medium Diving Jerkbait
$19.99$16.99Features: The Rapala Balsa Xtreme Swimmer 12 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. This 4 3/4-i...
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Berkley PowerBait Power Eggs Clear Floating 1/2 oz. Jar
$5.99$5.39Features: Berkley PowerBait Power Eggs are synthetic salmon eggs designed for trout, salmon, and steelhead fishing. Offered in color combinations ...
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Rapala Shad Dancer SDD05 Medium Diving Crankbait
from $10.49from $8.92Features: The Rapala Shad Dancer SDD05 Crankbait is a 2 inch, 1/4 ounce multi-species Balsa bait. Brings the excitement of the Rapala Tail Dancer ...
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Berkley PowerBait Saltwater Paddlin' PowerStinger - 4.25 Inch
$10.99$9.89Features: A versatile saltwater swimbait, the PowerBait® Paddlin' PowerStinger delivers realistic action and profile, perfect for attracting predat...
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Berkley PowerBait Trilobite Creature Bait - 1.5 Inch
$5.99$5.39Features: The all new Berkley PowerBait Trilobite Creature Bait is finally here and ready to take your local waters by storm! Soaked in the infamo...
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Strike King 10XD Elite Series Crankbait - 6 Inch
$20.99$17.84Features: The all new Strike King 10XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does...
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Luhr-Jensen Kwikfish Stretchy Thread 30 Yards
$3.99$3.39Features: Luhr-Jensen Kwikfish Stretchy Thread is bait tying thread. Designed for salmon, steelhead, and lake trout lures. Holds sardine, herring, ...
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VMC Wacky Weedless Jig Head 4 pack
$8.49$7.22Features: The VMC Wacky Weedless Jig Head is a weedless wacky jig with a 1/0 hook designed by Ike Iaconelli. Hook point is offset by 3-degrees to ...
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Strike King Contra Fluorocarbon 200 Yards
from $15.99from $13.59Features: The Strike King Contra Fluorocarbon 200 Yards is Strike King's new fluorocarbon fishing line. Features incredible strength, invisibilit...
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Strike King Rage Hawk Creature Bait - 2.75 Inch
$7.99$6.79Features: The all new Strike King 2.75 Inch Rage Hawk is known for its super compact profile that makes a big appearance the second it hits the wa...
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Berkley PowerBait Swordtail Grub - 1.25 Inch
$5.99$5.39Features: The Berkley PowerBait Swordtail Grub makes catching Panfish a breeze thanks to its Micro Size but Macro Action that fish can't resist! Co...
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Strike King Plus Cumberland Polarized Sunglasses
$34.99$29.74Features: Strike King's SK Plus "Cumberland" Polarized Sunglasses boast TAC (Tri-Acetate Cellulose) polarized lenses, ensuring unparalleled perfor...
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Luhr-Jensen Spin 3.5
$8.99$7.64Features: The all new Luhr-Jensen 3.5 is a must have for any of your Trout, Kokanee and even Walleye needs with its Maximum Thump and robust design...
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Strike King KVD Popping Perch
$12.99$11.04Features: The Strike King KVD Popping Perch from the brilliant mind of the one and only Kevin Van Dam is a truly spectacular Topwater Popper! Desig...
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Strike King Tour Grade Ned Jig Head 3 pack
$5.99$5.09Features: The Strike King Tour Grade Ned Jig Head is a flat-bottom Ned rig jighead. Designed to be paired with your favorite soft plastic Ned rig ...
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Luhr-Jensen Trout Rubber Snubber
$6.49$5.52Features: Luhr-Jensen Trout Snubbers are exactly what they sound like: rubber snubber cords for kokanee and trout fishing. Prevents fish with soft ...
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Z-Man ChatterBait Tech ShirtZ
$39.99$33.99Features: The Z-Man ChatterBait Tech ShirtZ keeps you cool and protected from the sun. UPF 50 rating, with a stylish Z-Man ChatterBait logo. Premiu...
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Z-Man Bass Logo TeeZ Short Sleeve T-Shirt
$24.99$21.24Features: The Z-Man Bass Logo TeeZ are short sleeve t-shirts that feature a screen-printed Z-Man logo and bass on the chest. Made from 52/48 cotton...
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Luhr-Jensen Rattling Kwikfish X-Treme K13X Diving Plug
$11.49$9.77Features: The Luhr-Jensen Kwikfish X-Treme K13X is a 3 3/4 inch strong, durable, full-throttle, wide-action lure that dives up to 15 feet and chal...
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VMC Neon Moon Eye Jig Glow Kit
from $10.99from $9.34Features: The VMC Neon Moon Eye Jig Glow Kit is an assortment of round head jigs featuring large holographic fish eyes and glowing colorways. Jig ...
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Rapala Deep Tail Dancer 09 Extra Deep Diving Crankbait
from $15.49from $13.17Features: The Rapala Deep Tail Dancer 09 Crankbait is a 3 1/2 inch, 7/16 ounce ultra-deep diving banana-style walleye crankbait that runs up to 20...
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Berkley PowerBait Mayfly Grub - .75 Inch
$5.99$5.39Features: The Berkley PowerBait Mayfly Grub makes catching Panfish a breeze thanks to its Micro Size but Macro Action that fish can't resist! Const...
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Berkley PowerBait Drip Swimmer - 4 Inch
$10.99$9.89Features: The all new Berkley PowerBait Drip Swimmer 4 Inch Micro Boot Tail Swimbait is a finesse anglers dream choice on the water! Thanks to its...
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Luhr-Jensen Rattling Kwikfish K14 Diving Plug
$12.99$11.04Features: The Luhr-Jensen Rattling Kwikfish K14 are 4 1/4 inch diving plug lures designed for salmon, steelhead, and trout. Aggressive action forc...
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