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Top Brands
2023 Primal Sale Week
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Strike King Hack Attack Fluorocarbon Flipping Jig
from $5.99from $5.09Features: The Strike King Hack Attack Fluorocarbon Flipping Jig is a flipping jig with a hook and head design optimized for fishing with fluorocar...
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Berkley Trilene 100% Fluorocarbon Professional Grade 200 Yards
from $24.99from $22.49Features: Berkly Trilene 100% Fluorocarbon Professional Grade is high-quality fluorocarbon fishing line offered at an affordable price and backed ...
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Gary Yamamoto Mega Strike Attractant - 1 oz.
$16.99$15.29Features: Gary Yamamoto Mega Strike Attractant is bass fishing scent attractant. Made for Gary Yamamoto by Mega Strike. Paste is made using advanc...
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VMC Redline Series Tungsten NED Jighead - 2 Pack
from $8.49from $7.22Features: The all new VMC Redline Series Tungsten NED Jigheads are purpose built to elevate your NED Rig Game this season and bring you that new PB...
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Berkley Slobberknocker and PowerStinger Kit - 3/8 oz
$15.99$14.39Features: The Berkley Slobberknocker and PowerStinger Kit 3/8 oz is expertly crafted to meet the precise needs of anglers seeking a bladed jig pre...
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Berkley PowerBait Saltwater Bonga Shrimp 6 pack
$7.99$7.19Features: The Berkley Saltwater PowerBait® Bonga Shrimp is designed to replicate the lifelike profile of a shrimp, with the added allure of PowerB...
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Yo-Zuri Mag Dive Pencil - 8 Inch
$24.99$17.49Features: The new Yo-Zuri Mag Dive is a floating/diving pencil designed for big game species, delivering an enticing side-to-side swimming action b...
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Berkley Trilene Big Game Monofilament Line Steel Blue Quarter Pound Spools
$11.99$10.79Features: Berkley Trilene Big Game Monofilament is extra tough, shock resistant monofilament made for large, hard fighting species. Super strong -...
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Rapala Slab Rap SLR04 1 1/2 inch Lipless Crankbait
from $8.49from $7.22Features: The Rapala Slab Rap SLR04 is a 1 1/2 inch, 1/8 ounce lipless jigging lure. Searches in wide, erratic directions, circling back to center...
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Sufix 832 Advanced Superline High-Vis Yellow Braided Line - 300 Yard Filler Spool
from $40.99from $34.84Features: The Sufix 832 Advanced Superline Braided Line in High-Vis Yellow 150 Yard Standard Spools are the Strongest, most Durable, and most Adva...
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Rapala Husky Magnum 15 Trolling Lure
$18.49$15.72Features: The Rapala Husky Magnum 15 is a 5 1/2 inch, 1 1/4 ounce hard bait trolling lure. Runs 15 feet deep unassisted, purpose-built for high sp...
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Rapala J09 Jointed 3 1/2 inch Balsa Wood Minnow
$12.49$10.62Features: The Rapala J09 Jointed Minnow is a 3 1/2 inch, 1/4 oz balsa wood minnow with a tight, wobbling action. The versatile J09 can be cranked o...
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Strike King Tour Grade Rage Swimmin' Head Jigheads
$6.99$5.94Features: The all new Strike King Tour Grade Rage Swimmin' Head Jigheads are purpose built monsters filled with rage and ready to tackle your loca...
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Strike King Bitsy Pad Perch - 3 Inch
$6.99$5.94Features: The all new Strike King Bitsy Pad Perch improves on the success of the already popular KVD Pad Perch by giving it a smaller profile more...
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Strike King Tour Grade Barrel Swivels - 10 Pack
$2.99$2.54Features: The all new Strike King Tour Grade Barrel Swivels are designed to be ultra versatile and built for every occasion! Designed to help reduc...
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Z-Man Drop KickerZ Soft Plastic Minnow - 3.5 Inch
$5.49$4.67dropFeatures: The all new Z-Man Drop KickerZ 3.5 Inch Soft Plastic Minnows are a Drop Shotter's dream come true! Constructed from Z-Man's infamous...
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Yamamoto Yamasenko - 6 Inch
$6.99$6.29Features: The Senko is the iconic soft-plastic stickbait, loved by anglers for its unmatched versatility and proven ability to catch fish in numer...
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Sufix 832 Advanced Superline Neon Lime Green Braided Line - 300 Yard Filler Spool
from $40.99from $34.84Features: The Sufix 832 Advanced Superline Braided Line in Neon Lime Green 300 Yard Filler Spools are the Strongest, most Durable, and most Advanc...
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Luhr-Jensen Krocodile Spoon w/ Treble Hook - 1/4 oz
from $6.49from $5.52Features: The Luhr-Jensen 1/4 oz Krocodile Spoon w/ Treble Hook is perhaps one of the most versatile lures an angler can have in their arsenal, su...
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VMC RedLine Series Wacky Neko Hooks
$8.49$7.22Features: The VMC RedLine Series Wacky Neko Hooks are new, high-performance hooks designed for Wacky Neko Rigging and made with VMC's RedLine Techn...
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Berkley PowerBait 3 inch Power Grubs 15 pack
$5.99$5.39Features: PowerBait Power Grubs feature a small profile to stimulate feeding, popular for all species of fish. Perfect for a variety of rigging a...
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Z-Man SwimmerZ 4 inch Paddle Tail Swimbait 4 pack
$7.99$6.79Features: The Z-Man SwimmerZ Paddle Tail Swimbait is a 4 inch paddle tail swimbait with molded eyes and scales. One of the toughest swimbaits on t...
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VMC Neon Moon Eye Jig Kit
from $10.99from $9.34Features: The VMC Neon Moon Eye Jig Kit is an assortment of round head jigs featuring large holographic fish eyes and standard painted colorways. ...
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Luhr-Jensen Spin TechSet Flash 3.5
$11.49$9.77Features: The all new Luhr-Jensen Techset Flash 3.5 is a must have for any of your Trout, Kokanee and even Walleye needs with its Maximum Flash and...
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Strike King KVD Magnum Game Hawg 5 1/4 inch Soft Plastic Creature 6 pack
$6.99$5.94Features: The Strike King Magnum Game Hawg is a larger 5 1/4 inch version of the Strike King Game Hawg soft plastic creature bait. Molded with a s...
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Rapala Down Deep Husky Jerk 10 Deep Diving Jerkbait
$9.99$8.49Features: The Rapala Down Deep Husky Jerk 10 Deep Diving Jerkbait runs straight even when running fast and deep. This 4-inch bait features an ove...
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Berkley Dredger Deep Diving Crankbait Deeper Diving Models
from $11.99from $10.79Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
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Strike King Premier Pro Model Jig
$5.99$5.09Features: The Strike King Premier Pro Model Jig is a skirted bass fishing jig developed in conjunction with Strike King Pro Denny Brauer. Large, p...
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VMC RedLine Series Finesse Treble Hooks
$9.49$8.07Features: The VMC RedLine Series Finesse Treble are new, high-performance treble hooks made with VMC's RedLine Technology. The Redline Finesse Treb...
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Rapala DT Series Crankbait DT14
$11.99$10.19Features: The Rapala DT14 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 14 feet deep. Extra thin polycarbonate l...
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Strike King Bitsy Poppin Perch - 3 Inch
$6.99$5.94Features: The all new Strike King Bitsy Poppin Perch improves on the success of the already popular KVD Poppin Perch by giving it a smaller profil...
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Rapala Skitter Pop 07 2 3/4 inch Topwater Popper
$15.99$13.59Features: The Rapala Skitter Pop 07 is a 2 3/4 inch, 1/4 oz topwater popper. Featuring a cupped plastic lip and balsa wood body, the Rapala Skitte...
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Rapala Deep Tail Dancer 07 Deep Diving Crankbait
from $15.49from $13.17Features: The Rapala Deep Tail Dancer 07 Crankbait is a 2 3/4 inch, 5/16 ounce ultra-deep diving banana-style walleye crankbait that runs up to 15...
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Gary Yamamoto 10 Inch Oki Floating Worm - 6 Pack
$7.49$6.74Features: Introducing the all new Gary Yamamoto 10 Inch Oki Floating Worm, inspired by the Japanese term "Oki" meaning long sword! This straight-t...
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Berkley PowerBait CullShad Un-Rigged Soft Body Swimbait - 5 Inch
$8.99$8.09Features: The Berkley PowerBait CullShad Un-Rigged 5 inch Soft Body Swimbait is an advanced swim-bait designed for shallow water fishing, offering...
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VMC Tungsten Flippin' Weight
from $11.49from $9.77The extreme hardness of tungsten gives it more sensitivity even to the smallest bites, and this is why VMC Tungsten Flippin' Weight is something to...
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Yo-Zuri SuperBraid Blue - 150 Yard Spool
from $13.99from $9.79Features: The Yo-Zuri SuperBraid Blue Braided Line 150 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top-notch...
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Sufix Siege Smoke Green Monofilament Line
from $13.49from $11.47Features: Sufix Siege Smoke Green has as a patented XV2 Technology that allows Sufix to produce a line with an unmatched strength to diameter rat...
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Berkley PowerBait Saltwater CullShad Pre-Rigged Soft Body Swimbait - 4 Inch
$10.99$9.89Features: The Berkley PowerBait® 4 Inch Saltwater CullShad is an advanced swim-bait designed for shallow water fishing, offering a large profile a...
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Z-Man 32-Piece Ned Rig Kit - Hot Colors
$22.99$19.54Features: The Z-Man Ned Rig Kit is a 32-piece assortment of all the hottest color soft plastics and jigheads you need to start fishing using the Mi...
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Z-Man Z-Man Camo Trucker Hatz - Stone/Rifle Green
$29.99$25.49Features: Versatile Camo Cap - A medium-structured crown trucker hat combining outdoor style and function, ideal for fishing, hunting, or casual we...
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Rapala Husky Magnum 25 Trolling Lure
$21.49$18.27Features: The Rapala Husky Magnum 25 is a 6 1/4 inch, 2 3/8 ounce hard bait trolling lure. Runs 25 feet deep unassisted, purpose-built for high sp...
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Rapala Mini Digital Fish Scale
from $28.49from $24.22Features: Depending on the model, the Rapala Mini Digital Fish Scale weighs fish up to 25 or 50 pounds with precision accuracy. Displays a digital...
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VMC SPD Spindrift Hook 6 pack
$4.99$4.24Features: The VMC SpinDrift Hook is a hook with a built-in swivel that enables bait rotation at very slow speeds. Recommended when trolling, drift...
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Berkley PowerBait Power Vibe - 3 Inch
$10.99$9.89Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...
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Berkley PowerBait Attractant 8 oz. Bottle
$9.99$8.99Features: Berkley PowerBait Attractant is a proprietary blend of enzymes and essences designed to attract and hold fish to your bait or lure. Enha...
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Gary Yamamoto Covert Craw - 2.5 Inch
$6.99$6.29Features: The Gary Yamamoto Covert Craw is a 2.5 inch versatile finesse craw bait designed to catch big bass year round! Designed with six lifelike...
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Rapala XR-10 X-Rap Deep Diving Jerkbait - 4 Inch
$15.49$13.17Features: The Rapala X-Rap Deep 10 Deep Diving Jerkbait exhibits the classic X-Rap action down deep underwater. This 4-inch bait has a stainless s...
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