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Berkley Flicker Shad Crankbait - 5/16 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Shad Crankbait is a 2 3/4 inch, 5/16 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Fli...
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Yo-Zuri 3DS Minnow Suspending Shallow Diving Rip Bait
from Retail: $8.99from $8.09Features: The Yo-Zuri 3DS Minnow is a tournament-grade hard bait that has an erratic darting motion. This suspending lure features the patented 3D...
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BKK Silent Chaser 1x EWG Round Head Hook
Retail:Our Price: $4.99Features: The BKK Silent Chaser 1x EWG Round Head is an great new BKK EWG hook, with a round head. The Silent Chaser 1x EWG Round Head is coated wi...
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Yo-Zuri Rattl'N Vibe 5/8 oz. Lipless Crankbait
Retail: $9.99Our Price: $8.99Features: The Yo-Zuri Rattl'n Vibe 65 is a sinking 2 1/2 inch, 5/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Yamamoto Baits 3.75 Inch Shad Shape Worm Drop Shot Bait - 10 Pack
Retail: $5.99Our Price: $5.39Features: The Gary Yamamoto Shad Shape Worm is a 3.75 inch soft plastic drop shotting bait. Small baitfish/worm profile with a single tail appenda...
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Fish Head Spin Underspin Jig
Retail: $5.89Our Price: $5.01Features: The fish head spin Underspin Jig is an underspin jighead. 3D holographic eyes and realistic, multi-stage paint patterns for realistic co...
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Z-Man Mag SwimZ 8 inch Paddle Tail Swimbait 3 pack
Retail: $12.99Our Price: $11.04Features: Z-Man Mag SwimZ are full-bodied, 8 inch swimbait ideal for targeting big bass, bull redfish, yellowtail, calico bass, muskie, pike, ba...
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Luhr-Jensen Crippled Herring Spoon
from Retail: $7.99from $6.79Features: Luhr-Jensen Crippled Herring Jigging Spoon is a natural-looking but versatile lure that is very attractive to all types of fish worldwid...
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Z-Man Finesse ShroomZ Weedless Jigheads
Retail: $6.99Our Price: $5.94Features: The Z-Man Finesse ShroomZ Weedless are weedless versions of Z-Man's popular Ned rig jighead. Pairs perfectly with a variety of Z-Man fin...
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Mule Fishing Donkey Tail Jr. 1.6 inch Paddle Tail Swimbait 12 pack
Retail:Our Price: $5.49Features: The Mule Fishing Donkey Tail Jr. is a tiny, 1.6 inch soft plastic paddle tail swimbait. Petite baitfish profile perfect for catching a w...
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Z-Man SwimmerZ 6 inch Paddle Tail Swimbait 3 pack
Retail: $7.99Our Price: $6.79Features: The Z-Man SwimmerZ Paddle Tail Swimbait is a 6 inch paddle tail swimbait with molded eyes and scales. One of the most bulletproof swimba...
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Yamamoto Baits 4 Inch Cowboy Soft Plastic Creature Bait - 7 Pack
Retail: $7.99Our Price: $7.19Features: The Gary Yamamoto Cowboy is a 4 inch, curly-appendage soft plastic creature bait. J-shaped legs produce a prominent kicking action, like...
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Daiwa Salt Pro Minnow 5 1/8 inch Floating Rip Bait
Retail:Our Price: $14.99Features: The Daiwa Salt Pro Minnow Floating Rip Bait is a highly popular and effective bait for catching various game fish! It's a versatile, lon...
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River2Sea S-Waver 168 Hard Body Swimbait
Retail:Our Price: $18.99Features: The River2Sea S-Waver 168 is a 6 3/4 inch, 1 5/8 ounce hard body swimbait/glidebait. Swims with a Natural, gliding "S-Action" swimming m...
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Berkley Flicker Shad Shallow Crankbait
from Retail: $5.99from $5.39Features: The Berkley Flicker Shad Shallow is a Shallow Diving Crankbait. Size, profile, and dive depth imitate real shad. Maximum rattle and roll ...
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Strike King KVD Ocho Soft Plastic Stickbait
from Retail: $6.99from $5.94Features: The Strike King KVD Ocho is a soft plastic stickbait with a unique 8-sided design. Made from the KVD Perfect Plastics special blend of m...
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Z-Man Pop FrogZ 4 inch Soft Plastic Popper Frog 4 pack
Retail: $5.49Our Price: $4.67Features: Z-Man Pop FrogZ are 4 inch soft plastic popping frogs. 10X Tough ElaZtech construction creates the most durable frog on the market. St...
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Rapala Crush City Mayor Swimbait - 3 Inch
Retail: $6.99Our Price: $6.29Features: The all new Rapala Crush City Mayor 3 Inch Swimbait was created in collaboration with Major League Fishing pro, Jacob Wheeler, to provid...
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Megabass Magdraft Freestyle Un-Rigged Paddle Tail Swimbait - 6 Inch
Retail:Our Price: $17.99Features: The Megabass Magdraft Freestyle 6 Inch Paddle Tail Swimbait is an Un-Rigged version of the Legendary Megabass Magdraft 6 inch soft swimb...
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River2Sea Whopper Plopper 110 Topwater Prop Lure
Retail:Our Price: $16.99Features: The River2Sea Whopper Plopper 110 is a 4 1/3 inch, 1 ounce model of Larry Dahlberg's world-renowned topwater prop lure design. Prop tai...
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Yo-Zuri Hydro Minnow LC Shallow Rip-Bait - 6.75 Inch
Retail: $13.99from $11.19Features: The Yo-Zuri Hydrow Minnow LC Shallow Rip-Bait 6.75 inch is so effective even the harshest of inshore conditions cant outdo its performan...
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Yamamoto Baits UNI Urchin - 13mm
Retail: $14.99Our Price: $13.49Features: The Yamamoto Baits Uni Urchin is a Floating Urchin Bait with Bulbous Appendages that create lifelike quivers and irresistible movement, ...
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Yamamoto Baits Slinko Floating Ned Worm - 5.5 Inch
Retail: $7.99Our Price: $7.19Features: The Gary Yamamoto 5.5 Inch Slinko Ned Worm is the Ned Rig Refined Cousin of the Original and Legendary Senko that will take your present...
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Berkley Swamp Lord Hollow Body Popping Frog
Retail: $10.99Our Price: $9.89Features: The Berkley Swamp Lord Hollow Body Popping Frog is a top-tier topwater popper designed for captivating action cast after cast in a smalle...
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Nomad Design Squidtrex 150 Squid Jig/Vibe Lure - 6 Inch
Retail:Our Price: $20.99Features: The Nomad Design Squidtrex 150 is a Squid-Shaped lure that you can vertical jig and also cast and retrieve like a vibe! Featuring intern...
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X-Zone Hot Shot Minnow 3.25 inch Drop Shot 8 pack
Retail: $5.99Our Price: $5.09Features: X-Zone's new Hot Shot Minnow is an innovative new 3.25 inch Drop Shot bait that takes your drop shot game to a new level. Designed with a...
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Berkley Gulp! Alive! 1 inch Minnow 2.1 oz. Jar
Retail: $7.99Our Price: $7.19Features: The Berkley Gulp! Alive! Minnows have a natural presentation in action, scent, and taste. They come in a little jar of the good stuff--...
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Zoom Lizard Creature Bait BLOWOUT - 6 Inch
Retail: $5.49from $1.99Features: The Zoom Lizard 6 Inch Creature Bait is a proven favorite for targeting big bass, designed to attract and provoke strikes with its lifel...
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Berkley PowerBait CullShad 6 Inch
Retail: $12.99Our Price: $11.69Features: The Berkley PowerBait® CullShad 6 inch is an advanced swim-bait designed for shallow water fishing, offering a large profile and enhance...
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Rebel Wee Crawfish 2 inch Medium Diving Crankbait
Retail: $6.99Our Price: $6.29Features: The Rebel Wee Crawfish Medium Diving Crankbait is a 2 inch, 1/5 ounce medium diving crawfish imitating crankbait. The OG realistic crawf...
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Rebel Jointed Minnow Hard Lure
from Retail: $6.99from $6.29Features: The Rebel Jointed Minnow Hard Lure is a jointed jerkbait/"broken back" minnow. Modeled after the Original Rebel Minnow. Jointed action a...
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Berkley Clickin Frittside Crankbait
Retail: $12.99Our Price: $11.69Features: The Berkley Clickin Frittside Crankbait is a flat-sided profile crankbait equipped with a ceramic ball and integrated Flash Disc for swim...
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Reaction Innovations Skinny Dipper 5 inch Soft Paddle Tail Swimbait 7 pack
Retail:Our Price: $6.25Features: Reaction Innovations Skinny Dipper is a 5 inch paddle tail swimbait that's perfect for fishing in both open water and the weeds. Durable...
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Berkley PowerBait The General Soft Stickbait
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait The General is a classic "Senko-style" soft stickbait laced with Berkley's proprietary PowerBait attractant. Class...
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Daiwa Zakana 80 - 130 gram Casting Jigs
Retail:from $10.99*Note: all ounce measurements are approximate.* Features: The Daiwa Zakana 80 - 130 Gram Casting Jigd are saltwater casting jigs with a small ba...
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Z-Man EZ TubeZ 4 inch Soft Plastic Tube 6 pack
Retail: $5.49Our Price: $4.67Features: The Z-Man EZ TubeZ are 4 inch soft plastic tubes made from Z-Man's proprietary 10X Tough ElaZtech material. 10X Tough ElaZtech construct...
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Heddon Zara Puppy 3 inch Topwater Walker
Retail: $7.99Our Price: $6.79Features: The Heddon Zara Puppy is a downsized version of the legendary Zara Spook topwater lure. Measures 3 inches and weighs 1/4 ounce. Produces...
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Yamamoto Baits Yamatanuki Heavy Soft Plastic Stick Bait - 3.5 Inch
Retail: $7.99Our Price: $7.19Features: The Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait 3.5 Inch is a new offering from the Yamamoto lineup of baits that has been po...
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Gambler Flapp'n Shad Soft Jerkbait
Retail:from $4.89Features: The Gambler Flapp'n Shad is a soft plastic jerkbait with a Fluke-style body and large, vibrating paddle tail. Wide range of applications...
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Big Bite Baits Craw Tube 4 inch Soft Plastic 8 pack
Retail:Our Price: $4.99Features: The Big Bite Baits Craw Tube is a unique 4 inch soft plastic designed to be a cross between a soft plastic craw and a soft plastic tube. ...
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Keitech Fat Swing Impact 4.3 inch Soft Paddle Tail Swimbait
Retail:from $7.99The Keitech Fat Swing Impact 4.3 inch is a ribbed, paddle tail swimbait that redefines swimbait performance. Custom Keitech 2-tone color process....
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VMC Swimbait Jig Head
from Retail: $7.99from $6.79Features: The VMC Swimbait Jig is an "Ike Approved" swimbait jig head designed with "Ike" Iaconelli. Composed of a 1X-strong Hi Carbon Steel hook ...
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Jackall TN 50/60/70 Lipless Crankbait
Retail: $20.99Our Price: $19.94Features: The Jackall TN 50/60/70 Lipless Crankbait is a premium lipless crankbait. Innovative tungsten mouth allows the bait to stand straight up...
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Luhr-Jensen Needlefish 2 inch Spoon
Retail: $5.49Our Price: $4.67Features: The Luhr-Jensen Needlefish Spoon is a 2 inch thin-blade spoon that excels at freshwater trolling. Thin-blade design excels at trolling. ...
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Strike King Rage Baby Craw 3 inch Soft Plastic Craw 9 pack
Retail: $7.99Our Price: $6.79The Strike King Rage Baby Craw is a 3 inch version of the Rage Craw. Engineered like no other soft plastic, the claws move with super realistic act...
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Keitech Swing Impact 2.5 inch Soft Paddle Tail Swimbait
Retail:from $5.69Features: The Keitech Swing Impact 2.5 inch is a small, finesse paddle tail swimbait. Remarkable natural swimming action. Strong squid scent. Spe...
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MirrOlure MirrOdine 17MR Suspending Twitchbait
from Retail: $10.99from $9.34Features: The MirrOlure MirroDine 17MR is a 2 5/8 inch, 3/8 ounce twitchbait that runs between 0 and 2 feet below the surface. Wide flash and dart...
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Rapala Original Floater F07 Balsa Jerkbait
Retail: $10.99Our Price: $9.34Features: The Rapala Original Floater F07 is a classic 2 3/4 inch, 1/8 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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