Stephen Collection1

Features: The Northland Tackle Eye-Candy Nightcrawler is a highly effective worm bait designed to perform at the highest levels! With its exception...

Features: The HIDEUP Coike Straight Elastomer Worm is designed with a natural profile and enhanced visual appeal to attract fish with subtle yet s...

Features: The SPRO Surface Swimmer Paddle Tail Swimbait is a Shallow-Water Swimbait designed to mimic natural baitfish movement, triggering aggres...

Features: The Geecrack Bellows Gill Floating Elastomer Soft Plastic Creature Bait introduces an innovative concept inspired by the swimming style ...

Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...

Features: The all new LIVETARGET 2.5 Inch Freestyle Frog 2.0 is a fresh new take on the OG Freestyle Frog whose goal is to help you reach those se...

Features: Premium tungsten round ball jig built for sensitivity, strength, and unmatched performance when targeting fish with precision. Constructe...

Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...

Features: The Yo-Zuri Crystal 3D Minnow 110mm Sinking Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and an...

Features: The War Eagle 3/8 oz Tandem Colorado Willow Nickel Frame Spinnerbait is a Legend in the Spinnerbait Community thanks to its timeless des...

Features: The Berkley Gulp! infuse 5 inch Jumbo Leech harnesses the power of extreme scent dispersion to widen the strike zone and increase your ca...

Features: The Yo-Zuri Pro 110 Jerkbait is a premium jerkbait designed for 3-5 ft depth, delivering long-distance casts, pinpoint accuracy, and irre...

Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...

Features: Designed in collaboration with pro angler Alton Jones Jr., this bait mimics the look of a caterpillar, creating a highly attractive profi...

Features: The all new War Eagle Screamin Eagle Painted Head Nickel Frame Double Willow Spinnerbait is purpose built to SCREAM along the Banks and ...

Features: The all new Berkley Fusion19 Swing Head Jighead is purpose built for anglers of any skill level to have unrivaled success and fun on the ...

Features: The Halco Slidog 85 Treble Hook Rip-Bait is the ultimate choice for anglers seeking to feed off some of Saltwater's most active gamefish...

Features: The Picasso Original Bait Ball is a umbrella rig specifically designed for targeting suspended fish when rigged with larger size swimbait...

Features: The SPRO Eel single tail 4 Inch Trailer is a single tail 4 inch trailer that adds a little more action to your bucktails, jigs, and spin...

Features: The BaitFuel Crappie Nano Duster is a compact baitfish imitation with lifelike scaling and eyes, designed to attract crappie, panfish, an...

Features: Picasso Dummy Heads are designed for fishing heavy cover and ensuring compliance with state regulations, providing a safe and effective a...

Features: The all new Geecrack 5 Inch Revival Shad is a Deadly Shad Imitator that has been extensively tested on Lake Biwa in Japan and proven its...

Features: The all new Picasso Lures Titanium Pro Tandem Thunder Willow 3/8 oz Spinnerbait is an American Made product crafted from the highest qua...

Features: The Heddon Sonar Adjustable Action 2 Inch Blade Bait is the one of the only lures of its kind that gives anglers full customization of t...

Features: The Berkley PowerBait Wishbone Grub makes catching Panfish a breeze thanks to its Micro Size but Macro Action that fish can't resist! Con...