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Megabass Dark Sleeper Soft Body Swimbait - 2.4 Inch
Retail:Our Price: $7.99Features: The Megabass Dark Sleeper 2.4 Inch Soft Body Swimbait is a Deep Running Goby Styled imitation that is perfect for a wide variety of tech...
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Big Bite Baits Spotlight Minnow - 4.25 Inch
Retail:Our Price: $6.99Features: The Spotlight Minnow, crafted by Big Bite Baits pro Drew Gill, excels on Forward Facing Sonar, enticing bites with its lifelike rolling ...
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NetBait Lollipop DS Baitfuel Infused Drop Shot
Retail: $7.69Our Price: $6.54Features: The NetBait Lollipop DS is a 3.5 inch drop shot worm infused with BaitFuel. The DS is short for Drop Shot. The Lollipop DS is a long and...
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Luhr-Jensen Kwikfish K14/K15 Diving Plug
Retail: $12.49Our Price: $10.62Features: The Luhr-Jensen Kwikfish K14/K15 are medium-large diving plug lures designed for salmon, steelhead, and lake trout. The wide, wobbling a...
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YUM Dinger Soft Plastic Stick Bait Bulk Bags - 5 Inch
Retail:Our Price: $11.99Features: The YUM Dinger 5 Inch Soft Plastic Stick Bait is a versatile soft plastic with subtle, lifelike action that doesn't break the bank, espe...
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Strike King Bitsy Poppin Perch - 3 Inch
Retail: $6.99Our Price: $5.94Features: The all new Strike King Bitsy Poppin Perch improves on the success of the already popular KVD Poppin Perch by giving it a smaller profil...
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Jackall Counter Back Spoon - 4.7 Inch
Retail: $19.99Our Price: $18.99Features: It's finally here, the all new Jackall Counter Back Spoon was designed in conjunction with BASS Elite Series Angler Kyoya Fujita to prese...
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Geecrack Bellows Stick Floating Elastomer Worm - 2.8 Inch
Retail: $11.99Our Price: $10.99Features: The Geecrack Bellows Stick Floating Elastomer Worm offers a fresh interpretation on the traditional stick worm, with an innovative deep ...
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Berkley Hit Stick 9 - 3.5 Inch
Retail: $9.99Our Price: $8.99Features: The Berkley® Hit Stick 9 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versatil...
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Luhr-Jensen Rattling Kwikfish X-Treme K13X Diving Plug
Retail: $11.49Our Price: $9.77Features: The Luhr-Jensen Kwikfish X-Treme K13X is a 3 3/4 inch strong, durable, full-throttle, wide-action lure that dives up to 15 feet and chal...
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Bill Lewis Rat-L-Trap Magnum Force Saltwater Lipless Crankbait - 4 Inch
from Retail: $10.99from $9.34Features: The Bill Lewis Rat-L-Trap Magnum Force Saltwater is the even larger brother to the original Rat-L-Trap that many consider to be one of t...
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River2Sea Top Notch 130 Topwater Prop Lure
Retail:Our Price: $14.99Features: The River2Sea Top Notch is a topwater surface bait designed by Chris Lane to get aggressive Bass to pay attention when there are baitfis...
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Nomad Design Squidtrex 85 Squid Jig/Vibe Lure - 3.33 Inch
Retail:Our Price: $16.99Features: The Nomad Design Squidtrex 85 is a Squid-Shaped lure that you can vertical jig and also cast and retrieve like a vibe! Featuring interna...
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Nomad Design Squidtrex 95 Squid Jig/Vibe Lure - 3.75 Inch
Retail:Our Price: $17.99Features: The Nomad Design Squidtrex 95 is a Squid-Shaped lure that you can vertical jig and also cast and retrieve like a vibe! Featuring interna...
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Rapala J07 Jointed 2 3/4 inch Balsa Wood Minnow
Retail: $11.99Our Price: $10.19Features: The Rapala J07 Jointed Minnow is a 2 3/4 inch, 1/8 oz balsa wood minnow with a tight, wobbling action. The versatile J07 can be cranked o...
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Rapala J09 Jointed 3 1/2 inch Balsa Wood Minnow
Retail: $12.49Our Price: $10.62Features: The Rapala J09 Jointed Minnow is a 3 1/2 inch, 1/4 oz balsa wood minnow with a tight, wobbling action. The versatile J09 can be cranked o...
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BaitFuel Hardbait Sticks - .5 oz
Retail: $8.99Our Price: $7.64Features: The all new BaitFuel Hardbait Sticks are purpose built to help you catch Monster Fish thanks to the F.A.S.T. Formula! These sticks are S...
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Yamamoto Baits Shad Shape Swimmer - 3.7 Inch
Retail: $5.99Our Price: $5.39Features: The all new Gary Yamamoto 3.7 Inch Shad Shape Swimmer takes aim at the Finesse Swimbait craze that has taken the Bass Fishing World by s...
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Basstrix Flash-Trix Soft Plastic Minow - 3 Inch
Retail:Our Price: $10.75minFeatures: The Basstrix Flash-Trix 3 Inch Soft Plastic Minow is the Forward Facing Sonar fisherman's dream bait and is sure to become your new f...
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Nomad Design Squidtrex 75 Squid Jig/Vibe Lure - 3 Inch
Retail:Our Price: $14.99Features: The Nomad Design Squidtrex 75 is a Squid-Shaped lure that you can vertical jig and also cast and retrieve like a vibe! Featuring interna...
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Rapala XR-12 X-Rap Medium Diving Jerkbait - 4.75 Inch
Retail: $20.49Our Price: $17.42Features: The Rapala X-Rap 12 Medium Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4 3/4-inch b...
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Roboworm Textured Curly Tail Worm - 5.5 Inch
Retail: $4.99Our Price: $4.24Features: The Roboworm 5.5 Inch Textured Curly Tailed Worm is a new take on what a worm can be by adding a bite educing Curly Tail that makes its ...
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Bobby Garland Overbite Sickle Jigheads - 10 Pack
Retail: $6.99Our Price: $5.94Features: The Bobby Garland Overbite Sickle Jigheads answers the common issue faced by many Panfish Anglers of Jigheads having Tiny Hooks! Painted ...
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Jackall Mellow Drift Fry Soft Plastic Minnow - 5.2 Inch
Retail: $15.99Our Price: $15.19Features: The all new Jackall Mellow 5.2 Inch Drift Fry Minnow is truly one of a kind and was essential to Kyoya Fujita's win for the 2024 Bassmas...
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Keitech Flapper Grub 4 Inch Soft Plastic - 7 Pack
Retail:from $6.79Features: The all new Keitech Flapper Grub is a versatile bait catering to those angler whole love to fish for bass lurking mid depth! Flapper Grub...
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Megabass IXI Shad Type 3 Medium Diving Crankbait
Retail:Our Price: $22.99Features: The Megabass IXI Shad Type 3 is a 2 1/4 inch, 1/4 ounce medium diving crankbait developed as part of a collaboration between Katsutaka I...
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HIDEUP Coike Medium Shrimp - 3 Inch
Retail:Our Price: $17.09Features: The HIDEUP Coike 3 Inch Medium Shrimp comes straight from Japan to North Ameican Shores with its voracious action and unique looks sure ...
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Northland Tackle Pitchin' Puppet
from Retail: $10.99from $9.89Features: The Northland Tackle Pitchin' Puppet is a specialized tool tailored for casting and vertical jigging, offering exceptional performance fo...
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Big Bite Baits Pro Swimmer Paddle Tail Swimbait - 3.3 Inch
Retail:Our Price: $4.99Features: The Big Bite Bait's Pro Swimmer 3.3 Inch is Big Bite's take on a ribbed paddle tail (aka boot tail) soft plastic swimbait! Fortified with...
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Megabass Great Hunting GH110 Jerkbait - 4.25 Inch
Retail:Our Price: $22.99Features: The Megabass Great Hunting GH110 Jerkbait belongs to the Great Hunting Family of baits whose mantra is "Evangelist Of The Extreme Games"...
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Nomad Design Madscad 115 Sinking Twitchbait - 4.5 Inch
Retail:Our Price: $17.99Features: The Nomad Design Madscad Autotune 115 Twitchbait is a Sinking bait shaped after common Saltwater Baitfish found around the globe! With a...
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Strike King KVD Popping Perch
Retail: $12.99Our Price: $11.04Features: The Strike King KVD Popping Perch from the brilliant mind of the one and only Kevin Van Dam is a truly spectacular Topwater Popper! Desig...
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Nomad Design Maverick 90 Autotune Suspending Inshore Walking Jerkbait
Retail:Our Price: $12.99Features: The Nomad Design Maverick 90 is a versatile new bait from Nomad Design that seems limitless in terms of how it can be fished. The Maveric...
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Jackall Gantarel Hard Body Swimbait
Retail: $54.99Our Price: $52.24Features: Gantarel Hard Body Swimbait is a 6 1/4 inch hard body swimbait. Two joints that create a life-like S-shaped movement, a swiveling line-t...
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Luhr-Jensen Rattling Kwikfish K15 Diving Plug
Retail: $14.49Our Price: $12.32Features: The Luhr-Jensen Rattling Kwikfish K15 are 5 inch diving plug lures designed for salmon, steelhead, and lake trout. Aggressive action for...
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Berkley Rawler Jig - 1/4 oz
Retail: $6.99Our Price: $6.29Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...
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Berkley Shallow Money Badger Crankbait - 1.5 Inch
Retail: $10.99Our Price: $9.89Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 2 to 4 feet lure designed for maximum pe...
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Megabass SuWitch Adjustable Lip Swimbait - 5.4 Inch
Retail:Our Price: $39.99Features: The all new Megabass SuWitch Adjustable Lip Swimbait is a revolutionary concept from the renowned JDM pros at Megabass! With its One of a...
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Megabass X-NANAHAN+2 Finesse Jerkbait - Deep Diver
Retail:Our Price: $17.99Features: The all new Megabass X-NANAHAN+2 Finesse Jerkbait is a fusion of the fishing ideals of Shinji Sato and the engineering expertise of Yuki...
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Rapala SRCD07 Scatter Rap Countdown 07 Balsa Minnow
Retail: $14.49Our Price: $12.32Features: The Rapala Scatter Rap Countdown 07 is a 2 3/4 inch, 1/4 ounce balsa wood minnow lure. Sinks at a steady rate (1 foot per second in fres...
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Strike King Weedless Final Copy Swimbait - 4.75 Inch
Retail: $12.99Our Price: $11.04Features: The Strike King Final Copy Weedless Swimbait is a high-performing, versatile lure built for durability and smooth action, perfect for ang...
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Berkley PowerBait CullShad Un-Rigged Soft Body Swimbait - 6 Inch
Retail: $10.99Our Price: $9.89Features: The Berkley PowerBait CullShad Un-Rigged 6 inch Soft Body Swimbait is an advanced swim-bait designed for shallow water fishing, offering...
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Scum Frog Launch Frog XS - 5/8 oz
Retail: $9.99Our Price: $8.49Features: The Scum Frog Launch Frog XS by Scum Frog is a Topwater Frog bait designed for long casting and optimal performance! Finished with a 40-s...
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Nomad Design DTX Minnow 165 Sinking - 6.5 Inch
Retail:Our Price: $34.99Features: The Nomad Design DTX Minnow 165 is a revolutionary Sinking Trolling Minnow from the pros at Nomad Design that has unmatched durability, ...
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Evergreen International XV-5 X-Over Hybrid Jerk Crankbait
Retail:Our Price: $20.99Features: The Evergreen International XV-5 X-Over is a versatile new hard bait that can be retrieved like a crankbait or jerked like a jerkbait. Th...
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Rapala Balsa Xtreme Jointed Shad 06 Medium Diving Crankbait
Retail: $17.99Our Price: $15.29Features: The Rapala Balsa Xtreme Jointed Shad 07 Medium Diving Crankbait combines the action of balsa wood with the durability of plastic. This 2...
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P-Line Sassin Jig 1 oz. Jigging Minnow
Retail: $5.09Our Price: $4.33The P-Line 'Sassin jig is the latest jigging minnow introduction into the P-Line family of lead jigs. What makes the 'Sassin unique is the cupped d...
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Megabass Respect Series "Baby Kingyo" - December 2025 Release
Retail:from $15.99Features: The Megabass Respect Series of Baits is a monthly release of curated Megabass baits in a unique colorway that changes each month! We at ...
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