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Bucca Lil Baby Bull Shad - 2.5 Inch
Retail: $10.99Our Price: $9.89Features: Compact multi-jointed swimbait designed to mimic a fleeing baitfish, delivering lifelike swimming action that triggers reaction strikes f...
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YUM Tip Toad 4 1/2 inch Soft Plastic Frog
Retail:Our Price: $3.99Features: The YUM Tip Toad Soft Plastic Frog is a 4 1/2 inch soft plastic frog/toad. Easy-to-rig buzz frog with streamlined body. Inset tails and ...
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Yamamoto Baits Zako Slim Swimbait - 3.5 Inch
Retail: $6.99Our Price: $6.29Features: The all new Gary Yamamoto Zako Slim Swimbait takes what you already knew and loved about the Zako but puts it on a diet and gives it a wh...
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Heddon Saltwater Super Spook Jr. 3 1/2 inch Topwater Walker
Retail: $9.99Our Price: $8.49Features: The Heddon Saltwater Super Spook Jr. is a 3 1/2 inch, 1/2 oz topwater walker with Saltwater-Grade Hooks. Don't let the name fool you, in ...
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Freedom Tackle Swimbait Heads 3 pack
Retail: $5.38Our Price: $4.57Features: The Freedom Tackle Swimbait Heads are designed with the right bait keeping shape to keep your baits from sliding off and in the game! The...
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Strike King Rage Punch Bug 3 1/2 inch Soft Plastic Creature Bait
Retail: $7.99Our Price: $6.79Features: The Strike King Rage Punch Bug Soft Plastic Creature Bait is a 3 1/2 inch smaller version of the Rage Bug. Unique and exclusive Rage Tai...
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Strike King Hack Attack Heavy Cover Jig
Retail: $6.99Our Price: $5.94Features: The Strike King Hack Attack Heavy Cover Jig was designed by Bassmaster Eliste Series veteran Greg Hackney to be fished in the heaviest of...
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Yo-Zuri 3DB Vibe Sinking Lipless Crankbait 65mm - 2.625 Inch
Retail: $9.99Our Price: $8.99Features: The Yo-Zuri 3DB Vibe Sinking 65mm Lipless Crankbait is an essential addition to any anglers tackle box thanks to its incredible action a...
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Storm Original Deep ThunderStick 4 3/8 inch Jerkbait/Trolling Minnow
Retail: $8.49Our Price: $7.22Features: The Storm Original Deep ThunderStick 12 is a deep diving jerkbait/trolling minnow designed for targeting walleye holding deep. Design ba...
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Z-Man Evo Swim Jig
Retail: $5.99Our Price: $5.09Features: The all new Z-Man Evo Swim Jig is a great addition to the EVO Line of Lures that brings incredible performance for an unbeatable value! C...
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Z-Man Drop KickerZ Soft Plastic Minnow - 3.5 Inch
Retail: $5.49Our Price: $4.67dropFeatures: The all new Z-Man Drop KickerZ 3.5 Inch Soft Plastic Minnows are a Drop Shotter's dream come true! Constructed from Z-Man's infamous...
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Yamamoto Baits 4 Inch Double Tail Grub - 20 pack
Retail: $7.99Our Price: $7.19Features: The Gary Yamamoto Double Tail Grub is a 4 inch soft plastic grub with twin rear appendages. Great swim jig, bladed vibrating jig, or sp...
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Strike King KVD Bull Worm 10 inch Soft Plastic Worm 5 pack
Retail: $7.49Our Price: $6.37Features: The Strike King Bull Worm is a 10 inch, oversized soft plastic straight tail worm. Sound-ribbed profile, a beveled tail, and a flat bott...
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JDM COLORS!
Megabass Deep-X 300 Deep Diving Crankbait
Retail:Our Price: $19.99Features: The Megabass Deep-X 300 is a 3 inch, 3/4 ounce extra deep-diving crankbait designed to target fish holding 12 to 15 feet deep. Multi-Way...
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Big Bite Baits Kamikaze Craw Soft Plastic Craw
Retail:Our Price: $4.99Features: The Big Bite Baits Kamikaze craw is a 3 3/4 inch soft plastic craw bait. Killer, secret BBB Pro Staff bait that's now available to the p...
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Storm ThunderStick MadFlash 4 3/8 inch Jerkbait/Trolling Minnow
Retail: $9.99Our Price: $8.49Features: The Storm ThunderStick MadFlash is a 4 3/8 inch, 1/2 ounce shallow diving jerkbait/trolling minnow. Form and shape are true in design an...
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Blue Fox Rattlin' Pixee Spoon
from Retail: $7.49from $6.37Features: Blue Fox Rattlin' Pixee Spoon is a heavy-duty premium brass ideal for long casts and getting deep. Rattling egg sac insert for both sigh...
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Strike King Premium Plus Spinnerbait
Retail: $10.99Our Price: $9.34Features: The Strike King Premier Plus Spinnerbait is a wire spinnerbait with a skirted bait on the one end and a blade combination on the other. T...
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Berkley PowerBait Attractant 8 oz. Bottle
Retail: $9.99Our Price: $8.99Features: Berkley PowerBait Attractant is a proprietary blend of enzymes and essences designed to attract and hold fish to your bait or lure. Enha...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/4 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Minnow 1/4 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Megabass Spark Shad Paddle Tail Swimbait - 5 Inch
Retail:Our Price: $12.99Features: The Megabass Spark Shad Swimbait 5 inch Paddle Tail Swimbait delivers a lifelike, fluid swimming action that excels in slow-to-medium re...
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Shimano Butterfly Wing-Fall Jig
Retail:Our Price: $18.99*Note: all ounce measurements are approximate.* Features: The Shimano Butterfly Wing Fall Jig is the newest member of Shimano's line-up of Butterf...
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Big Bite Baits Tour Tube 3 1/2 inch Soft Plastic Tube 10 pack
Retail:Our Price: $5.99Features: The Big Bite Baits Tour Tube is a 3 1/2 inch soft plastic tube made with super soft plastic. Developed to generate bites under difficult...
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Bucca Trick Shad Glidebait - 4 Inch
Retail: $20.99Our Price: $18.89Features: The Bucca Brand Trick Shad is a precision-designed swimbait by Mike Bucca, crafted to provoke strikes from trophy bass in shad-heavy wate...
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Strike King KVD Swim'N Caffeine Shad 4 inch Paddle Tail Swimbait 7 pack
from Retail: $6.99from $5.94The Strike King KVD Swim'n Caffeine Shad is a 4-inch soft paddle tail swimbait. Made with Strike King's Perfect Plastic formula, this bait is incr...
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Booyah Prank 2 1/2 inch Topwater Popper
Retail: $10.99Our Price: $9.34Features: The Booyah Prank is a 2 1/2 inch topwater popper that pulls double duty as a shallow-diving squarebill. Cupped and shaved mouth spits t...
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Keitech Swing Impact 4.5 inch Paddle Tail Swimbait
Retail:Our Price: $6.59Features: The Keitech Swing Impact 4.5 inch is a ribbed paddle tail swimbait. Remarkable natural swimming action. Strong squid scent. Specificall...
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Berkley Finisher 5 Jerkbait - 2 Inches
Retail: $10.99Our Price: $9.89Features: The all new Berkley Finisher Forward Facing Sonar (FFS) Bait is a truly wild bait that seems to do a little bit of everything! Can be ef...
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Hag's Baits Outlier Swimmin' Frog - 4 Inch
Retail:Our Price: $8.99Features: The all new Hag's Baits Outlier Swimmin' Frog is a fish cathing machine for those Summer Months and Sunny Days where a Frog gets Bit! Con...
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Great Lakes Finesse Juicy Hellgrammite - 2.4 Inch
Retail: $6.99Our Price: $6.29Features: The all new Great Lakes Finesse Juicy Hellgrammite has been a well-guarded secret among top tournament anglers for over a decade, offerin...
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Snag Proof Zoo Wake Topwater Wakebait - 1/2 oz
Retail: $9.99Our Price: $8.49Features: The all new Snag Proof Zoo Wake Topwater Wakebait is an all new take on what a Wakebait can be and follows in the footsteps of the Extre...
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Berkley Power Blade Compact
Retail: $10.99Our Price: $9.89Features: The Berkley Power Blade Compact, designed in collaboration with professional angler Edwin Evers, reimagines the classic spinnerbait techn...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/3 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Minnow 1/3 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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VMC Finesse Weedless Ned Rig Jighead 4 pack
Retail: $7.99Our Price: $6.79Features: The VMC Finesse Weedless Jig Head is the perfect jig when bass are under pressure and you're fishing through grassy, weedy cover. Light-...
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Roboworm Ned Worm Stickbait - 3 Inch
Retail: $4.99Our Price: $4.24Features: The Roboworm 3 Inch Ned Worm is a fantastic stick bait that is sure to help you land a monster your next time out on the water! Hand mad...
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Megabass Jamaica Boa 1/2 oz. Buzzbait
Retail:Our Price: $15.99Features: The Megabass Jamaica Boa is a 1/2 ounce wire buzzbait made with thick guage stainless steel wire and a long silicone skirt. Loud sonic r...
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Storm Arashi Glide 7 1/2 inch Glide Bait
Retail: $46.49Our Price: $39.52Features: The Storm Arashi Glide is a 7 1/2 inch, 3 1/8 ounce glide bait-style single joint hard body swimbait developed by MLF Pro Angler Brandon...
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Strike King Pro Model Series 6XD Deep Diving Hard Knock Crankbait - 1 oz
Retail: $10.99Our Price: $9.34Features: The Strike King Pro Model Series 6XD Deep Diving Hard Knock Crankbait revolutionizes the deep diving crankbait game with crazy action an...
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Gambler Stinger Creature Bait
Retail:Our Price: $5.79Features: The Gambler Stinger is a soft plastic creature-bait with a Beaver-like profile that's perfect for pitching and flipping. Ribs that produc...
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Strike King Hack Attack Pad Perch 5 1/4 inch Hollow Body Panfish
Retail: $12.99Our Price: $11.04Features: The Strike King Hack Attack Pad Perch is a lifelike panfish imitator with a hollow body topwater presentation. Precisely tapered nose de...
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Great Lakes Finesse Hover Minnow - 2.75 Inch
Retail: $6.99Our Price: $6.29Features: The all new Great Lakes finesse Hover Minnow is a Jig Trailer designed to behave like a jerkbait with spiraling and darting actions that...
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Deps Cover Scat Soft Stick Bait
Retail:Our Price: $10.99Features: The Deps Cover Scat Soft Stick Bait is a weightless bait developed as an "anti-cover" strategy, designed to navigate through various typ...
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SPRO Zero Minnow 130 Wakebait
Retail: $12.99Our Price: $11.04Features: The SPRO Zero Minnow 130 is a 5 inch, 1/2 ounce minnow-profile wakebait. Perfect balance of quality, performance, and value. Runs between...
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Strike King Red Eyed Shad Tungsten 2 Tap Lipless Crankbait - 3 Inch
Retail: $12.99Our Price: $11.04Features: The 3 Inch Strike King Red Eyed Shad Tungsten 2 Tap Lipless Crankbait is a ultra unique Lipless Crankbait that's body design makes for a...
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Rapala Skitter Walk 11 Saltwater Topwater Walker
Retail: $13.99Our Price: $11.89Features: The Rapala SW Skitter Walk 11 Topwater is a 4 3/8 inch (5/8 oz) topwater walker for targeting saltwater gamefish. Performs "Walk-the-Dog...
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Picasso Aaron Martens Shock Blade Pro
from Retail: $11.59from $10.43Features: The Picasso Shock Blade Pro, developed with MLF/BPT pro-Aaron Martens, offers expanded features and functionality to the Picasso Shock Bl...
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VMC Twitchin Jig
from Retail: $6.99from $5.94Features: The VMC Twitchin Jig is a great new salmon twitchin jig built on the VMC 2X Strong Wire with premium natural materials that maintain thei...
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VMC Minnow Shaker Jighead
Retail: $8.49Our Price: $7.22Features: The VMC Minnow Shaker Jig Jighead creates a lifelike rocking motion, ideal for forward-facing sonar and finesse bass fishing techniques. ...
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