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Missile Baits Bomb Shot 4 inch Drop Shot Worm
Retail: $4.69Our Price: $4.46Features: The Missile Baits Bomb Shot is a 4 inch soft plastic worm designed for drop shot applications. Designed with the thicker, ribbed body, th...
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Big Bite Baits Bug Series Grasshopper Soft Plastic
Retail: $18.00Our Price: $10.91Features: The Big Bite Baits Bug Series Grasshopper is a small, 1.75 inch soft plastic insect bait. Designed to imitate grasshoppers and similar s...
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Strike King Rocket Shad Colorado Spinnerbait
Retail: $5.99Our Price: $5.09Features: The Strike King Rocket Shad is a unique single blade Colorado spinnerbait. Colorado blade provides plenty of thumping vibration to help p...
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Strike King Bitsy Spinner
Retail: $4.99from $3.49Features: The all new Strike King Bitsy Spinner reimagines a classic bait with innovative new design elements and features! Boasting an ultra-soft...
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SPRO Bucktail Jig 3 oz.
Retail: $10.49Our Price: $8.92Features: The SPRO Bucktail Jig is a 3 ounce bucktail hair jig. Unique head shape eyelet and placement which gives it a natural gliding action. Wh...
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Megabass Okashira Swimbait Jighead 3 pack
Retail:Our Price: $6.99Features: Megabass Okashira Jighead is an extremely realistic swimbait jig head. Modeled after a hand carving designed by Yuki Ito. Baitkeeper barb...
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Great Lakes Finesse Pro Mini Tube Jighead - 4 Pack
Retail: $6.99Our Price: $6.29Features: The all new Great Lakes Finesse Pro Mini Tube Jig Head is a finesse sized Jighead with a hook capable of handling monster bites! With it...
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Booyah Boo Jig w/ Rattles
Retail: $4.99Our Price: $4.24Features: The Booyah Boo Jig has a weedless presentation and built in rattles. Flat bottom and 18-degree hook rise for a snagless design. Dual ma...
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Rapala CountDown CD07 2 3/4 inch Balsa Minnow
Retail: $11.99Our Price: $10.19Features: The Rapala CountDown CD07 is a 2 3/4 inch, 1/4 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target...
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SPRO Power Bucktail Custom Hair Jig w/ O'Shaughnessy Hook
from Retail: $14.99from $12.74Features: The SPRO Power Bucktail Custom Hair Jig is a new series of SPRO Power Bucktail Jigs with exciting colorways reminiscent of custom cobia j...
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SPRO Spin John 80 Spybait
Retail: $17.49Our Price: $14.87Features: The SPRO Spin John 80 is a 3.14 inch, 5/16 ounce hard finesse propeller lure (aka spybait). Special "chin" underneath the bait that incr...
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Berkley PowerBait Natural Scent Trout Bait 1.75 oz. Jar
Retail: $7.99Our Price: $7.19Features: Berkley PowerBait Natural Scent Trout Bait is a scented dough bait that smells and tastes like real bait. Scientifically shown to outpe...
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Gambler GOAT Swim Jig
Retail:Our Price: $5.99Features: The Gambler GOAT Swim Jig is a new skirted jig from Gambler designed to be the sturdiest swim jig in their line up. Built on an extra sto...
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Rapala Shadow Rap Deep 11 Deep Diving Jerkbait
Retail: $13.49Our Price: $11.47Features: The Rapala Shadow Rap Deep 11 is a 4 3/8 inch, 7/16 oz deep diving jerkbait with an aggressive 180 degree left-right motion. The Shadow ...
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Savage Gear 3D Topwater Suicide Duck Small Animal Wakebait
from Retail: $24.99from $21.24Features: The Savage Gear 3D Topwater Suicide Duck mimics a fleeing duck just waiting to be plucked out by the predator. Rigged with top and botto...
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Bill Lewis Hammer-Trap Lipless Crankbait - 2.5 Inches
from Retail: $8.99from $7.64Features: The all new Bill Lewis Hammer-Trap 2.5 Inch Lipless Crankbait is the latest addition to the lipless category and builds on the brand's 5...
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Yo-Zuri 3DR-X Suspending Jerkbait 80mm - 3.125 Inch
Retail: $7.99Our Price: $5.99Features: The Yo-Zuri 3DR-X Suspending Jerkbait is the classic suspending jerkbait that anglers know and love with a flashy twist! Part of the 3DR-...
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Strike King Tour Grade Ned Jig Head 3 pack
Retail: $5.99Our Price: $5.09Features: The Strike King Tour Grade Ned Jig Head is a flat-bottom Ned rig jighead. Designed to be paired with your favorite soft plastic Ned rig ...
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Rapala Skitter V 4 inch Topwater Walker
Retail: $13.99Our Price: $11.89Features: The Rapala Skitter V SKV10 is a 4 inch, 1/2 ounce topwater walker. V-Rap body design combined with tail weighted balance allows the lure...
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Rapala SXRSB-09 X-Rap Saltwater Subwalk Subsurface Walker - 3.5 Inch
Retail: $15.49Our Price: $13.17Features: The Rapala X-Rap Saltwater SubWalk 09 Topwater Subsurface Walker can perform subsurface "Walk-the-Dog" action. This 3 1/2-inch, 3/4 ounc...
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Lunkerhunt Straight Up Ice Jig
from Retail: $7.29from $6.20Features: Lunkerhunt Straight Up Jigs are hard jigging lures designed for vertical jigging both on the ice and in open water. Lifelike, gliding de...
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Strike King KVD Sexy Frog Hollow Body Topwater Frog
Retail: $12.99Our Price: $11.04Features: The Strike King KVD Sexy Frog was designed by Kevin VanDam to create the best frog-style bait ever. 2 1/2 inch collapsible hollow body (...
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Z-Man HellraiZer Topwater Tail Blade Bait - 4 Inch
Retail: $15.99Our Price: $13.59Features: The Z-Man HellraiZer 4-inch is a brand new lure featuring the first new topwater technology to come along in years! It planes along the s...
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Berkley PowerBait MaxScent Lil' Super Trooper - 2.5 Inch
Retail: $9.99Our Price: $8.99Features: The Berkley PowerBait MaxScent Lil Super Trooper is a 2.5 inch soft plastic craw designed for Ned Fishing now formulated with the powerf...
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Yamamoto Baits Fuzzy Senko - 4 Inch
Retail: $9.99Our Price: $8.99Features: The Fuzzy Senko takes the legendary Senko stick bait design and enhances it with added action, offering a proven fish-catching profile wi...
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Daiwa Salt Pro Minnow 6 3/4 inch Floating Rip Bait
Retail: $18.99Our Price: $16.14Features: The Daiwa Salt Pro Minnow Floating Rip Bait is a highly popular and effective bait for catching various game fish! It's a versatile, lon...
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River2Sea Bully Wa 2 65 Frog
Retail:Our Price: $10.99Features: Upgraded from the original River2Sea Bully Wa (the easiest walking frog on open water and around cover), the Bully Wa 2 has a sealed hoo...
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Strike King KVD Toad Buzz 3/8 oz. Buzzbait
Retail: $7.99Our Price: $6.79Features: The Strike King KVD Toad Buzz Buzzbait is a skirtless 3/8 ounce wire buzzbait with a pre-rigged soft plastic toad/frog. Built with a hea...
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Johnson Silver Minnow Weedless Spoon
Retail: $6.99Our Price: $5.94Patented in 1923, the Johnson Silver Minnow is the 'Original Weedless Wonder'. Comes out clean and weed-free every time! Thirty-five degree wobble ...
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Jackall Rhythm Wave Soft Paddle Tail Swimbait
Retail: $6.99Our Price: $6.64Features: Rhythm Wave Soft Paddle Tail Swimbait is a 2.8-inch, 3.8-inch, 4.8-inch, or a 5.8-inch soft paddle tail swimbait. Keel-shaped body and s...
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Berkley Justin Lucas J-Walker 100/120 Topwater Walker
Retail: $11.99Our Price: $10.79Features: The Berkley J-Walker is a topwater walking bait with a classic baitfish-imitating body design. Attractive, easy to start walking action ...
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Yamamoto Baits Fuzzy Nut
Retail: $9.99Our Price: $8.99Features: The Yamamoto Fuzzy Nut is a compact 1.5" finesse bait designed to trigger strikes with its unique profile and lifelike movement, especial...
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Owner Ultrahead Round Jig Head 5 pack
Retail: $7.00Our Price: $5.95Features: The Owner Ultrahead Round Jig Head is a ball shaped lead weight molded around a light wire, round bend jig hook. Owner Super Needle Poin...
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Z-Man Project Z ChatterBait 3/4 oz.
Retail: $10.49Our Price: $8.92Features: Chemically-sharpened, heavy-duty 5/0 Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and elec...
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Z-Man Micro Finesse Chatterbait
Retail: $3.99Our Price: $3.39Features: The all-new Z-Man Micro Finesse ChatterBait gives anglers (and fish) a bite-sized, skirtless version of their favorite lure, and put sim...
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Strike King KVD 4.0 Magnum Shallow Squarebill Crankbait
Retail: $12.99Our Price: $11.04Features: The Strike King KVD 4.0 Magnum Squarebill is a 4-inch, 7/8-ounce shallow diving squarebill designed by Kevin VanDam Dive depth of 3 to 7...
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Gambler Burner Worm Soft Plastic Cut Tail Worm
Retail:from $5.79Features: The Gambler Burner Worm is a larger profile soft plastic, cut tail style worm. Wide profile perfect for attracting and catching big bass...
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Berkley PowerBait MaxScent Flux-Gill - 5.3 Inch
Retail: $9.99Our Price: $8.99Features: Versatile Soft Bait for Tough Conditions: The Berkley PowerBait® MaxScent Flux-Gill is crafted to excel in pressured waters, using scent ...
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Daiwa Yamamoto Neko Macho 4.5 inch Soft Stickbait 10 pack
Retail:Our Price: $8.99Features: The Daiwa Yamamoto Neko Macho is a 4.5 inch stick worm designed for bass finesse fishing applications such as the Neko, wacky, or Ned ri...
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VMC Minnow Shaker Jighead
Retail: $8.49Our Price: $6.79Features: The VMC Minnow Shaker Jig Jighead creates a lifelike rocking motion, ideal for forward-facing sonar and finesse bass fishing techniques. ...
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SPRO Aruku Shad 65 Lipless Crankbait
Retail: $11.99Our Price: $10.19Features: The SPRO Aruku Shad 65 is a 2 1/2 inch, 3/8 ounce lipless crankbait. Unique nose-down swimming posture comes through cover extremely wel...
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Picasso Tungsten Little Spotty
from Retail: $8.99from $8.09Features: The Picasso Tungsten Little Spotty is a high-performance jig constructed from 97% super hard, dense tungsten! It's tungsten construction...
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Gamakatsu MaxEye Jig Pill Head
from Retail: $13.62from $11.71Features: The Gamakatsu MaxEye Pill Head Jig is a tough jig head with dual bait keepers, a bait collar and a big eye that draws in strikes from big...
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SPRO Bucktail Jig 6 oz.
Retail: $13.49Our Price: $11.47Features: The SPRO Bucktail Jig is a 6 ounce bucktail hair jig. Unique head shape eyelet and placement which gives it a natural gliding action. Wh...
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Megabass V9 Double Willow Spinnerbait
Retail:Our Price: $14.99Features: The Megabass V9 is a double willow spinnerbait constructed using sensitive but tough, high-end components for the ultimate spinnerbait p...
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Rapala SXR-12 X-Rap Saltwater Rip Bait - 4.75 Inch
Retail: $20.49Our Price: $17.42Features: The Rapala SXR-12 X-Rap Saltwater is a 4 3/4 inch, 3/4 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassist...
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Bill Lewis Precise Walleye Crank (PWC)
Retail: $13.99Our Price: $11.89Features: The Bill Lewis Precise Walleye Crank (PWC) is a meticulously designed bait specifically crafted for precision trolling, with input from ...
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Rapala Skitter Walk 08 Topwater Walker
Retail: $13.99from $10.06Features: The Rapala Skitter Walk 08 SW is a 3 1/8 inch, 7/16 oz Topwater walking bait that is painted for Freshwater and Saltwater. Performs "Wal...
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