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Xzone True Center Stick Soft Plastic Stickbait 8 pack
from Retail: $5.99from $3.74Features: The Xzone Pro-Series True Center Stick is a super salty, super soft Senko-style soft plastic stickbait with a unique, marked "Wacky Zone"...
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Megabass Ito Vision 110 + 2 Jerkbait
Retail:Our Price: $24.99Features: Megabass Ito Vision 110+2 Deep Diving Jerkbait is a deep diving Jerkbait. Advanced tungsten Multi-Way Moving Balance System for impressi...
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Deps Sakamata Shad Heavy Weight Soft Jerkbait - 5 Inch
Retail:Our Price: $10.99Features: The Deps Sakamata Shad 5 Inch Heavy Weight Soft Jerkbait is an elite soft bait featuring a darting and jumping action that fish find irr...
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Z-Man Scented ShrimpZ 3 inch Soft Plastic Shrimp 5 pack
Retail: $5.99Our Price: $5.09Features: Featuring lifelike appendages and a tail, the Z-Man Scented ShrimpZ produce all kinds of shrimpy swimming action that will draw in the p...
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Z-Man BullZeye Skirtless Spinnerbait
Retail: $5.99Our Price: $5.09Features: The Z-Man BullZeye Spinnerbait is a skirtless gold Colorado blade spinnerbait. Provides the hard-thumping vibration and durable construc...
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Strike King Pro Model Series 10XD Deep Diving Crankbait - 2 oz
Retail: $18.99Our Price: $16.14Features: The Strike King Pro Model Series 10XD Deep Diving Crankbait revolutionizes the deep diving crankbait game with crazy action and performa...
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Rapala Crush City Janitor Worm - 6 Inch
Retail: $7.49Our Price: $6.74Features: The all new Rapala Crush City Janitor Worm is a fearless worm ready to take on the toughest tasks your local stomping ground can throw it...
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Blue Fox Vibrax Bullet Fly
from Retail: $5.49from $4.67Features: Blue Fox Vibrax Bullet Fly is a heavier, dressed-tail variation of the classic Vibrax inline spinner series designed for faster current o...
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Strike King Zero ElazTech 5 inch Soft Stickbait
Retail: $5.99Our Price: $5.09Features: The Strike King Zero ElazTech Soft Stickbait is a 5 inch ElazTech soft plastic "Senko-style" worm. Compared to other soft baits made fro...
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Xzone Deception Worm 6 inch Finesse Worm 12 pack
Retail: $5.99Our Price: $5.09Features: The Xzone Deception Worm is a 6 inch finesse soft plastic worm made from a specialized blend of soft plastic. Worm's tail stands up off ...
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Berkley PowerBait Power Floating 3 inch Plastic Trout Worm 15 pack
Retail: $5.99Our Price: $5.39Features: The Berkley PowerBait Power Floating Trout Worm replicates trout-attracting features of small worms and other forage for all day success...
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Berkley PowerBait The Deal Soft Body Swimbait
Retail: $7.99Our Price: $7.19Features: The Berkley PowerBait The Deal is a soft body swimbait designed by Skeet Reese for fishing when gamefish are on the hunt for baitfish li...
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Yamamoto Baits Yamatanuki Heavy Soft Plastic Stick Bait - 2.5 Inch
Retail: $7.99Our Price: $7.19Features: The Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait 2.5 Inch is a new offering from the Yamamoto lineup of baits that has been po...
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Strike King Hybrid Hunter Jr. Crankbait
Retail: $10.99from $7.74Features: The all new Strike King Hybrid Hunter Jr. is a distinctive bait with a fat-bodied, flat-sided shape and a unique "L-Shaped" 90-degree bi...
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Keitech Easy Shiner 3.5 inch Paddle Tail Swimbait
Retail:from $5.99Features: The Keitech Easy Shiner is a soft plastic paddle tail swimbait that combines the body shape of the Keitech Shad Impact and paddle tail o...
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SPRO Dean Rojas Bronzeye Frog Jr. 60
Retail: $13.99Our Price: $11.89Features: The SPRO Dean Rojas Bronzeye Frog Jr. 60 is a 2 2/5 inch, 1/2 ounce hollow body topwater frog. Gold-standard in bass topwater frog fishi...
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Keitech Fat Swing Impact 5.8 inch Soft Paddle Tail Swimbait
Retail:Our Price: $8.99The Keitech Fat Swing Impact 5.8 inch is a ribbed, paddle tail swimbait that redefines swimbait performance. Custom Keitech 2-tone color process...
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Strike King Tour Grade Finesse Football Jig
Retail: $5.99Our Price: $5.09Features: The Strike King Tour Grade Finesse Football Jig is a skirted bass jig designed for pressured fish. Built around an ultra-sharp Gamakatsu...
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Evergreen International SB-77 "Shower Blows" Topwater Walker
Retail:Our Price: $17.99Features: The Evergreen International SB-77 is a new smaller version of Evergreen's well-respected SB (aka Shower Blows) topwater pencil popper wa...
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Yo-Zuri Crystal Minnow Floating Deep Diver Trolling Lure 130mm - 5.25 Inch
Retail: $15.99Our Price: $11.99Features: The Yo-Zuri Crystal Minnow 130mm Floating Deep Diving Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming act...
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Nomad Design Ridgeback LC Long Casting Saltwater Jig
from Retail: $11.99from $8.99Features: The Nomad Design Ridgeback LC Long Cast is a new, longer-casting design of the classic Nomad Design Ridgeback Saltwater Slow Pitching Jig...
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Yo-Zuri 3DB Shad Suspending 2 3/4 inch Medium Diving Crankbait
Retail: $9.99Our Price: $7.49Features: The Yo-Zuri 3DB Shad is a 2 3/4 inch, 3/8 ounce shad-style crankbait with a suspending buoyancy and 4 to 6 foot depth rating. True-to-li...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 3/16 oz
Retail: $8.99Our Price: $6.51Features: The Berkley Flicker Minnow 3/16 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dive...
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Lindy Fuzz-E-Grub Pre-Rigged Hair Tail Soft Grub 2 pack
Retail: $3.99Our Price: $3.39Features: The Lindy Fuzz-E-Grub is a soft plastic grub with a hair tail pre-rigged on a small round lead head jig. Hair produces tons of underwater...
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Xzone X-Tube Soft Plastic Tube
Retail: $5.99from $4.49Features: The Xzone X-Tube is a soft plastic tube. Super-soft yet durable body. Rig with an internal tube jig head for dragging or snap jigging ove...
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YUM Swim n' Dinger Paddle Tail Worm
Retail:Our Price: $3.99Features: The YUM Swim n' Dinger Paddle Tail Worm is a soft plastic paddle tail worm. Slow sinking with a paddle action tail that swims with exagg...
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Great Lakes Finesse Juvy Craw - 2.5 Inches
Retail: $6.99Our Price: $6.29Features: The all new Great Lakes Finesse Juvy Craw introduces a modern twist on the traditional Mini Tube bait, offering anglers enhanced versati...
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Acme Kastmaster Spoon 1/8 oz.
Retail: $5.99Our Price: $5.69Features: The Acme Kastmaster Spoon is a small, 1/8 ounce fishing spoon. Wild, baitfish-imitating action without line twist. Aerodynamic design al...
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NetBait Paca Chunk w/Baitfuel Infusion - 3 Inch
Retail: $4.99Our Price: $4.24Features: The NetBait Paca Chunk is Americas favorite Jig Trailer offering enhanced vibration and action for any type of Jig! Paca Chunk Sr's pate...
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Dirty Jigs Tour Level Finesse Football Jig
Retail:Our Price: $5.49Features: The Dirty Jigs Tour Level Finesse Football Jig is a top-tier bait designed for those hard bottom fishing situations! Its lead barb plast...
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Strike King KVD Rodent 4 inch Soft Plastic Creature Bait 6 pack
Retail: $7.49from $5.15Features: The Strike King Rodent is a 4 inch "beaver-style" soft plastic creature bait. Made with an exclusive blend of ingredients which make the...
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Picasso Gen 2 Shock Blade Bladed Jig
from Retail: $12.99from $11.69Features: The Picasso Gen 2 Shock Blade is a high-performance bladed jig designed to create strong vibration and unpredictable movement that trigge...
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Z-Man Project Z ChatterBait 1 oz.
Retail:Our Price: $8.92Features: Chemically-sharpened, heavy-duty 5/0 Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and elect...
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Rapala Down Deep Husky Jerk 12 Deep Diving Jerkbait
Retail: $9.99from $7.23Features: The Rapala Down Deep Husky Jerk 12 Deep Diving Jerkbait runs straight even when running fast and deep. This 4 3/4-inch bait features an...
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Berkley Gulp! 2 inch Scented Saltwater Plastic Sandworm 24 pack
Retail: $8.99Our Price: $8.09Features: The Berkley Gulp! Sandworm swims and looks like it is alive. Extremely durable and long lasting bait. Expand your strike zone with 400x...
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Nomad Design Vertrex Swim Vibe Inshore
from Retail: $13.99from $10.49Features: The Nomad Design Vertrex Swim Vibe is a new inshore fishing lure that looks and feels like a soft body lure, but behaves like a jig. Mos...
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Owner Range Roller Jigheads
Retail: $9.00Our Price: $7.65Features: The all new Owner Range Roller Jigheads are the latest take on the increasingly popular Hover Strolling Technique that has taken fishing...
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Keitech Easy Shiner 5 inch Soft Paddle Tail Swimbait
Retail:Our Price: $9.39Features: The Keitech Easy Shiner is a soft plastic paddle tail swimbait that combines the body shape of the Keitech Shad Impact and paddle tail o...
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Megabass Pop-X Topwater Popper
Retail:Our Price: $19.99Introduced in 1996, the 2 1/2 inch, 1/4 ounce Megabass Pop-X breathed new life into the old-style popper concept, adding a gill system and overall ...
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Mule Fishing Horse Fly 1.5 Inch Soft Plastic 10 Pack
Retail:Our Price: $4.99Features: The Mule Fishing Horse Fly is a Soft Plastic, 1.5 inch bait that looks like an insect or larvae, ideal for catching panfish. Mule Fishin...
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Keitech Tungsten Guard Spin Jig
Retail:Our Price: $5.59Size Hook Size 1/8 #2 5/32 #2 Features: The Keitech Tungsten Guard Spin Jig is highly-effective skirted finesse bass fishing jig. ...
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Berkley PowerBait Gilly Soft Body Swimbait
Retail: $10.99from $7.59Features: The Berkley PowerBait Gilly is a Soft plastic bluegill. Influenced with Japanese technique and design, the innovative new Berkley Gilly ...
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Smithwick Suspending Rattlin' Rogue 4 1/2 inch Jerkbait/Trolling Minnow
Retail: $8.99Our Price: $7.64Features: The Smithwick Suspending Rattlin' Rogue Jerkbait/Trolling Minnow is a 4 1/2 inch rattling jerkbait/trolling hard minnow. Designed to be ...
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VMC Redline Series Tungsten Swimbait Jighead - 2 Pack
from Retail: $9.49from $7.59Features: The all new VMC Redline Series Tungsten Swimbait Jigheads are purpose built to elevate your Swimbait Game this season and help you land a...
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Lunkerhunt Phantom Spider Topwater Hollow Body Arachnid
from Retail: $10.79from $9.17Features: The Lunkerhunt Phantom Spider is an ICAST award-winning hollow body arachnid designed to be a near-perfect imitation of spider species t...
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Snag Proof Zoo Kick Topwater Frog - 5/8 oz
Retail: $10.99Our Price: $9.34Features: The all new Snag Proof Zoo Kick Topwater Frog takes the Original Design of the infamous Wobbletron Frog and redesigns it with unique fea...
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NEW
Z-Man PrawnStarZ Soft Plastic Prawn - 5 Inch
Retail: $9.99Our Price: $8.49Features: The all new Z-Man PrawnStarZ Soft Plastic 5 Inch Prawn is a bait that has been in the making for years, and now finally lives up to the ...
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Berkley Dredger Deep Diving Crankbait Deeper Diving Models
Retail: $12.99Our Price: $11.69Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
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