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Top Brands
Stephen Collection1
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Shimano Butterfly Flat Fall Jig
from $14.99*Note: all ounce measurements are approximate.* Features: Shimano Butterfly Flat Fall Jigs are slow-pitch slab jigs designed for vertical jigging ...
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Storm Original Thinfin 08 Shallow-Medium Diving Crankbait
$7.49$6.37Features: Original 3 inch, 3/8 ounce Storm design used by anglers for years. Old school lure that flat out catches a wide variety of fish, includ...
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Rapala Down Deep Husky Jerk 14 Deep Diving Jerkbait
$10.49$8.92Features: The Rapala Down Deep Husky Jerk 14 Deep Diving Jerkbait runs straight even when running fast and deep. This 5 1/2 inch bait features an ...
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Keitech Easy Shiner 5 inch Soft Paddle Tail Swimbait
$7.99Features: The Keitech Easy Shiner is a soft plastic paddle tail swimbait that combines the body shape of the Keitech Shad Impact and paddle tail o...
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Strike King KVD Rodent 4 inch Soft Plastic Creature Bait 6 pack
$6.99$5.94Features: The Strike King Rodent is a 4 inch "beaver-style" soft plastic creature bait. Made with an exclusive blend of ingredients which make the...
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YUM CrawBug Finesse Craw Soft Plastic Craw 8 pack
$3.49Features: The YUM CrawBug Finesse Craw is a soft plastic craw designed with three-dimensional detailing not typically seen in soft plastics. Great...
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Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait - 2.5 Inch
$6.99$6.29Features: The Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait 2.5 Inch is a new offering from the Yamamoto lineup of baits that has been po...
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Evergreen International SB-77 "Shower Blows" Topwater Walker
$15.99$13.59Features: The Evergreen International SB-77 is a new smaller version of Evergreen's well-respected SB (aka Shower Blows) topwater pencil popper wa...
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Nomad Design Vertrex Swim Vibe Inshore
from $13.99from $12.03Features: The Nomad Design Vertrex Swim Vibe is a new inshore fishing lure that looks and feels like a soft body lure, but behaves like a jig. Mos...
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Rapala RipStop 09 Jerkbait
from $9.99from $8.49Features: The Rapala RipStop 09 is a one-of-a-kind hybrid that combines a traditional hard jerkbait body style with a hard, boot-style tail. Uniqu...
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Dobyns D-Swim Standard Hook Swimbait Jighead
$5.99$5.09Features: The Dobyns D-Swim Standard Hook Swimbait Jighead is a Swimbait Jighead that is designed to thrive in pressured waters where a bit more f...
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SPRO Bucktail Jig 1 oz.
$5.99$5.09Features: The SPRO Bucktail Jig is a 1 ounce bucktail hair jig. Unique head shape eyelet and placement which gives it a natural gliding action. Wh...
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Z-Man BullZeye Skirtless Spinnerbait
$5.49$4.67Features: The Z-Man BullZeye Spinnerbait is a skirtless gold Colorado blade spinnerbait. Provides the hard-thumping vibration and durable construc...
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Rapala Rippin' Rap 05 Lipless Crankbait
$8.99$7.64Features: The Rapala Rippin' Rap 05 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2-inch, 5/16 ounce bait has...
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Z-Man ST GrubZ
$4.99$4.24Features: The Z-Man ST Grub is an upgraded version of the popular 2.5" GrubZ™ that has proven to be a staple in the United States and abroad for al...
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Yo-Zuri Rattl'N Vibe 3/8 oz. Lipless Crankbait
$8.99$8.09Features: The Yo-Zuri Rattl'n Vibe 55 is a sinking 2 1/8 inch, 3/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Berkley SquareBull 2 3/8 inch Shallow Squarebill Crankbait
$8.99$8.09Features: The Berkley® SquareBull is a 2 3/8 inch, 3/8 ounce shallow squarebill crankbait that runs from 3 to 6 feet. Erratic hunting action. Maxi...
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Zoom Fluke 4 inch Soft Jerkbait 10 pack
$3.59Features: The Zoom Fluke is a 4 inch soft plastic jerkbait with a forked tail. Great anytime bass are chewing mid-sized bait, can be used in count...
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Acme Kastmaster Spoon 1/2 oz.
from $6.49from $5.52Features: The Acme Kastmaster Spoon is a 1/2 ounce fishing spoon. Wild, baitfish-imitating action without line twist. Aerodynamic design allows fo...
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Blue Fox Classic Vibrax Foxtail
from $6.49from $5.52Features: Blue Fox Classic Vibrax Foxtail is an inline spinner with a calf tail and fiber hackle dressed treble hook. Patented two-part body that ...
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Acme Kastmaster Spoon 1/8 oz.
$4.49$3.82Features: The Acme Kastmaster Spoon is a small, 1/8 ounce fishing spoon. Wild, baitfish-imitating action without line twist. Aerodynamic design al...
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Gary Yamamoto 3 Inch Shad Shape Drop Shot Worm - 10 Pack
$4.99$4.49Features: Yamamoto Baits / Gary Yamamoto Shad Shape Worm is a 3 inch soft plastic drop shotting bait. Gary Yamamoto and his team took the tournamen...
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Strike King Rage Baby Bug 3 inch Soft Plastic Creature 9 pack
$6.99$5.94Features: The Strike Rage Baby Bug is a 3 inch soft plastic creature bait designed to be a downsized version of the Rage Tail Structure Bug. Kille...
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Strike King 3X ElazTech Z-Too 5 1/2 inch Soft Jerkbait
$4.99$4.24*Note: do not store ElazTech soft plastics in the same containers as standard plastisol-based soft plastic baits, chemical interaction will melt th...
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Blue Fox Classic Vibrax Candyback Series Inline Spinner
from $5.99from $5.09Features: The Blue Fox Classic Vibrax is a time-honored and time-tested inline spinner. Patented two-part body emits low-frequency sound vibration...
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Savage Gear 3D Real Trout Swimbait Soft Body Swimbait
from $6.69from $5.69Features: The Savage Gear 3D Real Trout Swimbait Soft Body Swimbait is a lure that serves ultra-realism with its hyper-realistic design. Based on ...
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Rapala Husky Jerk 08 Jerkbait/Trolling Minnow
$7.49$6.37Features: The Rapala Husky Jerk 08 is a 3 1/8 inch, 1/4 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to...
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Z-Man HeroZ 10 inch Oversized Soft Jerkbait
from $11.99from $10.19Features: Z-Man HeroZ are oversized 10 inch fish-shaped jerk bait ideal for a variety of big-fish applications. Extremely soft yet tear-resista...
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Berkley Swamp Lord Hollow Body Popping Frog
$9.99$8.99Features: The Berkley Swamp Lord Hollow Body Popping Frog is a top-tier topwater popper designed for captivating action cast after cast in a smalle...
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Strike King Zero ElazTech 5 inch Soft Stickbait
$4.99$4.24Features: The Strike King Zero ElazTech Soft Stickbait is a 5 inch ElazTech soft plastic "Senko-style" worm. Compared to other soft baits made fro...
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Berkley PowerBait The Deal Soft Body Swimbait
$6.99$6.29Features: The Berkley PowerBait The Deal is a soft body swimbait designed by Skeet Reese for fishing when gamefish are on the hunt for baitfish li...
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Lunkerhunt Phantom Spider Topwater Hollow Body Arachnid
from $10.79from $9.17Features: The Lunkerhunt Phantom Spider is an ICAST award-winning hollow body arachnid designed to be a near-perfect imitation of spider species t...
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Gamakatsu Round Jig Head 5 pack
$7.09$6.10Features: Gamakatsu Round Jig Heads are useful for a variety of soft plastic baits and these heads feature the ultra-sharp Gamakatsu hooks for pos...
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Owner Ultrahead Shaky Jig Head 4 pack
$6.49$5.52Features: The Owner Ultrahead Shaky Jig Head has a round bend, 45° cross-eye 4/0 light wire hook ideal for Texas rigging. Owner Super Needle Point...
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Strike King KVD Bull Worm 8 inch Soft Plastic Worm 5 pack
from $6.49from $5.52Features: The Strike King Bull Worm is an 8 inch, oversized soft plastic straight tail worm. Big worm profile for targeting big bass. Sound-ribbed...
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Z-Man CrossEyeZ Flipping Jig 3/8 oz.
$5.29$4.50Features: The Z Man CrossEyeZ Flipping Jig delivers an eye-crossing hookset Features a heavy-duty 4/0 VMC flipping hook with sharp point to land t...
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Bobby Garland Slab Hunt'R 2 1/4 inch Swim Tail Soft Plastic 10 pack
$3.99$3.39Features: The Bobby Garland Slab Hunt'R is a 2 1/4 inch swim tail soft plastic for crappie and other panfish. Large minnow profile and an easy swim...
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Nomad Design The Buffalo Slow Pitch Flutter Jig
from $12.99from $11.17*Note: all ounce measurements are approximate.* Looking for the perfect jig rod for Nomad Design Buffalo Jigs? Be sure to check out Nomad Design's ...
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Big Bite Baits Dean Rojas Fighting Frog 4 inch Creature Bait
$4.99Features: The Big Bite Baits Fighting Frog is a 4 inch, frog soft plastic-inspired soft plastic creature bait. Like soft plastic frog, but designe...
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Rapala Crush City Bronco Bug - 6 Pack
$6.99$6.29Features: The all new Rapala Crush City 4 Inch Bronco Bug was created in collaboration with Major League Fishing pro, Jacob Wheeler, to provide a ...
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SPRO Bucktail Jig 3/4 oz.
$4.99$4.24Features: The SPRO Bucktail Jig is a 3/4 ounce bucktail hair jig. Unique head shape eyelet and placement which gives it a natural gliding action. ...
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Xzone X-Tube Soft Plastic Tube
$5.99$5.09Features: The Xzone X-Tube is a soft plastic tube. Super-soft yet durable body. Rig with an internal tube jig head for dragging or snap jigging ove...
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Atlas-Mike's Glo Scent Bait Oils 2 oz.
from $3.99from $3.59Features: Atlas-Mike's Glo Scent Bait Oils are a fishing attractant. Mask undesired human and other fish-repelling smells, including plastics and ...
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Rapala Husky Jerk 10 Jerkbait/Trolling Minnow
$8.99$7.64Features: The Rapala Husky Jerk 10 is a 4 inch, 3/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to lon...
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SPRO KGB Series Chad Shad 180
$59.99$50.99Features: The SPRO KGB Series Chad Shad 180 Glide Bait is a highly versatile bait designed to target trophy-class bass with extreme efficiency! The...
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Berkley PowerBait MaxScent Lil' General Worm - 2.75 Inch
$7.99$7.19Features: The Berkley PowerBait MaxScent Lil' General is a 2.75 inch ned-sized stick worm molded from Berkley PowerBait MaxScent formula. Featurin...
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Yo-Zuri 3DB Shad Suspending 2 3/4 inch Medium Diving Crankbait
$9.99$8.99Features: The Yo-Zuri 3DB Shad is a 2 3/4 inch, 3/8 ounce shad-style crankbait with a suspending buoyancy and 4 to 6 foot depth rating. True-to-li...
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Rapala Shad Rap 2 3/4 inch Medium Diving Crankbait SR07
$10.49$8.92Features: The Rapala Shad Rap SR07 is a 2 3/4 inch, 5/16 ounce medium diving crankbait that runs 5 to 11 feet. With a precise action and natural b...
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